This is our go to First Watch location and the first one I ever went to. I've never had a bad experience here. All the servers that have ever served me and my family have been pleasant and attentive, even when it's busy which is a big reason why I love it here. The food is always hot and fresh out the kitchen and delicious. My go-to order is the Trifecta wIth the Waffle (crispy + fluffy) and a side of potatoes instead of a sausage or bacon. The potatoes are seasoned to perfection and are 10/10 amazing. If you're into juices, I highly recommend the morning meditation which is as delicious as it is beautiful! I'm getting hungry writing this review, I might have to just make my way in! read more

Like every First Watch. The food is decent but way over priced. It shouldn't cost you $30.00 dollars for breakfast. My wife likes the place much more than I do read more

Was in Phoenix for business for a couple of days, walked into this place yesterday drank a fresh juice ate an omelette with salmon and coffee. If I came today, that says enough, no??!!!! Highly recommend total bill - 18 $ read more

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This is one of our if not thee favorite place in Arizona to have breakfast when we are in town while on vacation. The service is great, the coffee is great, the food is excellent!!!! Everything is fresh and the menu allows you to try different things you might not find somewhere else. read more

First Watch - My favorite, the Elevated Sandwich - Breakfast & Brunch Near Me - Phoenix, Arizona

The food is amazing, the interior is cute and modern. Would recommend the steak and eggs hash. The portions while not necessarily generous are also not out of line for the cost. The food is high quality and well prepared. They also have different fresh juices and versions of avocado toast. read more

Solid choice for breakfast meals, even for lunch. I thoroughly enjoyed their selection....So much so we had to order an extra dish to share so we can try more. The shrimp and grits taste great...The grits were drier than I expected, but still quite good. I also had one of their marketplace hash plates. The combination of bacon, potatoes, avocadoes and other peppers worked perfectly. Breakfast a lunch never tasted so good. Also had the kale juice, and that was quite refreshing. I definitely recommend this place to anyone. Only drawback is that they close by 2:30 pm. read more

First Watch - Shrimp and grits - Breakfast & Brunch Near Me - Phoenix, Arizona

I come here just to get the Morning Meditation juice. Today I tried the Kale Tonic....amazing. Both drinks are heathy and tasty!

Haven't been here in awhile. It was like meeting up with an old friend. Had Soup and and sandwich it was good. New decor modern rustic. Need a First Watch in the west valley. When they had Good Egg around the corner changed the menu and Miss some of the old menu items. read more

New in town and we are having a lot of fun finding new places to eat. Definitely five stars for First Watch. You can check in online and that's a plus! Great place for brunch! The service was impeccable, the booths are spacious and comfy.. Not to mention the food is delicious, even the avocado was perfect! I had Eggs Benedict BLT with greens and it was soooo yummy! The bacon was just right and the hollandaise sauce was some of the best I've had. We will definitely be back! read more

First Watch - First Watch gave out little boxes of chocolates to all the Moms. Super sweet idea. - Breakfast & Brunch Near Me - Phoenix, Arizona

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Most favorite breakfast spot to travel to just for the Avocado Toast with lightly basted eggs! Yum yum! I like the ambience early on a Saturday morning. They never disappointed us for breakfast. read more

The avocado toast was very tasty fresh avocado delicious breakfast potato. It's a little pricey but can't wait to try other breakfast items

Gotta love yelp! We have yet to be disappointed! If you have the opportunity, stop by and check this place out. Great ambience, friendly staff and farm to table delicious food. This is yet another one of my highly recommended eateries! read more

Pretty busy place. Hair was found in my boyfriends food and whatever he ordered was written off the check. Drink included which was nice. Food was good. Especially since our preference for breakfast is high in fruits and fresh vegetables read more

It is a chain of restaurants serving breakfasts, brunches and lunches . Food is amazing, fresh and delicious ! Service is very fast and the waitresses are professional and kind. Atmosphere is very friendly and design is comfy. Highly recommended! read more

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Eating out while traveling is fraught with uncertainty: will your choice prove fresh, tasty & healthy or regrettable. Unequivocally, First Watch is beyond reproach. Our waitress was pleasant & handled our extra requests with aplomb & a smile. Four of us selected the avocado toast & basted eggs, the trifecta & an omellette with a side of bacon for good measure. My avocado toast dish was excellently prepared--my guess is the avocado was mixed with salt, lemon & perhaps additional seasoning for a terrific taste, the eggs perfectly basted over medium. My husband had the belgian waffle trifecta (eggs & bacon). Rarely is a restaurant waffle cooked as well as this. Next time in Phoenix, I will make First Watch one of my first stops!! read more

First of all, I don't typically go for chains....but this place sent me a bogo coupon and I couldn't resist! It must have been fate because this place turned out to be legit. I liked that when you order coffee they bring you a full carafe....no waiting for refills. For breakfast, I tried their fig and prosciutto toast...this thing was so fresh and tasty. Toast with lemon ricotta, arugula, fig, and eggs.... perfect size and perfect flavor. The husband got a pancake which was good...maybe nothing special but fine. The employees were friendly and even gave us the more expensive breakfast for free with our coupon (we ended up paying next to nothing...it was fabulous!). I'll definitely be back. read more

I'm not a breakfast person in the least. I'd rather just eat some oatmeal at home. That being said, everyone that I'm friends with seems to love breakfast. I had a visitor in town who wanted breakfast so we decided on this place rather than attempting to wait it out at Matt's. I was pleasantly surprised that they have a whole section of healthy choices! Another reason that I'm not a huge fan of breakfast is because it always seems to be about a million totally unhealthy options. First Watch calmed my fears of having a way too high in calorie breakfast. They had a whole section of their menu that had healthy options on it! I'm a fan of that. I ordered the power wrap which had some great veggies, turkey and egg whites wrapped in a spinach tortilla. The mushrooms were amazing! It was served with a very modest side of fruit and salsa. My dining companion used to be a regular at this place so he had a whole slew of things on the menu he had ordered previously. He got the chickichanga and was happy with it. I enjoy the name of some of their menu items. Chickichanga, chickichanga, how fun! Our service was efficient. I asked our waitress about some of the options in the healthy stuff section on the menu and her reaction was funny. She told me that if you like 'that kind of stuff' the power wrap was probably the way to go. Despite the healthy section of the menu, I guess some of the staff aren't down with it. Amusing. Despite not being a breakfast person, it's good to know that First Watch has some options that won't leave you feeling guilty all day about breakfast indulgence. read more

Was dissatisfied with my previous visit so I went back today and it was as I always remembered, great service and good food

This is a Breakfast ,Lunch place that used to be beyond Great! We really loved coming here many years ago. The same people worked here and it was always a pleasure to come in. Food was wonderful and so was the service. Then things started to change. The food was not as good, They changed the menu up. Then the staff started to change. When you start losing all the staff you have had for so many years something is not right inside the company. The service and food really went downhill. So we stopped coming here. Well, lately I have been back 2x's. Things are better. They are trying. But, it is still not the same. However, service is fast again, and they do check on you all the time. Food is working it self back up the hill. Maybe they should fo more organic or something. It is still a good place, just not what it was. read more

My go-to place when I want plenty of breakfast options & 0-little waiting time to be seated. No matter how full it looks like it is, I've only had to wait to be seated once & that took all of 5 minutes. This is a breakfast & lunch restaurant & is not open for diner. I must confess, no matter what time I've been, I always have breakfast, so that's all I can review :D My favorite omelet is new on their menu, the Ce La Vie. It's roasted zucchini, onions and tomatoes with herbed goat cheese. It comes with just the right amount of potatoes and an english muffin. I always switch out the muffin for wheat toast. When I'm ravenous & I want something a little heavier, I like the bacon and onion hash. The staff is always so friendly & our waitress always remembers us, even when she's not our waitress :) read more

Came in and got seated immediately, the food tasted great, but our server only came to check on our table about 3 times the whole time we were there. I ordered a coke for $3.29 and i didn't get a single refill the entire time because she was never around or at our table for me to ask. For the price i wish the server would check in more often and offer things like a refill or a box for our food instead of just handing the receipt and telling us to go pay at the front. read more

OMG! The avocado toast is absolutely addictive! Thick slices of whole grain bread, smeared with thick spread of avocado and light touches of flavor cannot be beat! I must have it at least twice a month! Lemon juice adds an extra dimension, and get the soft scrambled eggs for best combo! The ham and cheese sandwich - croque madame if you please - blew me away! A rich sandwich for sure but loaded with flavor and herbs. Gruyere cheese and dijonnaise made it superb. Add the Kale Tonic - Even if you don't like kale you will never know it is there. This drink is refreshing and light and satisfying with the cucumber and apple flavors predominant. The restaurant is VERY busy at lunch so go breakfast or late lunch. The servers are very friendly and helpful and the restroom is kept clean even at the busiest time. The menu is quite extensive and even though I have only tasted a few of the goodies, I have to say that it is a menu for all tastes. If you want bacon and potatoes, it's there! If you want vegan it's there and if you want vegetarian it's there! All very fresh and mostly original. read more

Delicious eggs benedict classic, with mixed greens on the side. The hollandaise was yummy, with just the right amount of sauce(not drowning in it). The eggs were poached just right. The lemony/citrus sauce on the mixed greens was a little tart. If I go again, I will ask for plain mixed greens to complement my eggs and hollandaise sauce. I recommend this place! read more

Whenever I come to First Watch I feel like I'm going to a little diner. The service is great and the food is great too. They have a great selection of egg white omelets that you can choose from. My favorite thing about First watch is that they leave you the whole pot of coffee at your table. :) The turkey sausage and egg white omelet is really good. While if you are in the area and when some breakfast. You should come here. It is definitely better then Ihop or Denny's. read more

A coworker of mine selected this restaurant as her birthday lunch destination when I offered to treat. And what the birthday girl wants, the birthday girl gets... so off we went! This was literally my First Watch - I had never even heard about this place until she mentioned it. The inside is just as some other reviewers have pointed out, very cafeteria like yet still cheerfully bright. It definitely gives off a "Good Day Sunshine" breakfast vibe. We sat down in a not so comfortable cafeteria style booth, and I began to scan the menu. The options looked decent but boring, and spanned the spectrum of usual omelet, egg, bacon, pancake, griddle, wrap, sandwich and salad dishes. First Watch also has "The Healthier Side" - a portion of their menu dedicated to those watching their waistline. I thought that was a nice touch. The coffee tasted like warm water with brown food coloring in it, very unimpressive. I ordered the No. 5 - an Asian salad with chicken, romaine lettuce (yuck), wontons, cashews, cilantro and carrots with the ginger sesame dressing on the side. This salad was not impressive at all, and it needed more toppings to combat the bland romaine lettuce. I just picked at it throughout the entire meal. The birthday girl ordered the Black 'n Blue Wrap - roast beef, blue cheese, tomato, lettuce and horseradish sauce wrapped up in a spinach tortilla. She was impressed with her meal, so maybe I should have gotten a wrap instead! However, I probably won't go back for my Second Watch to find out. Overall, First Watch is decent. The service is fast yet friendly and the food is mediocre. The breakfasty-brunchy-lunchy menu was a step up from an IHOP or Denny's because First Watch's food isn't as greasy. So if I had to compare, I would say First Watch's menu resembles The Good Egg's menu - although I think that The Good Egg's food quality, presentation and flavor is much better. If you're looking for a breakfast place open early in that general area, I suggest you drive a little further up Central to the Park Central Shopping center and hit up The Good Egg. In my opinion, their salads are tastier and their coffee is stronger. read more

Delicious food and super friendly staff. Will be serving alcohol this summer so check them out for brunch!

Well... The food may have been a little closer to the mediocre side, but the service was great! I had what my gf always says as a "boring breakfast". Chocolate chip pancakes, and a side of ham and an egg. The pancake was a little dry but the ham was pretty good. Coffee was average, eggs were average. But they did have some decent things on the menu. I do like that they brought out an entire carafe of coffee, and water so I don't get stuck paying 2 bucks for a tiny cup-o-joe w/ no refill, or trying to flag someone down for one. Nice! But our server was great. She apologized for the OJ spilled all down the side of her previous to our visit. It did look bad though. lol. When I went to pay they were the guy asked me how everything was and what I had planned today. I sincerely appreciate people who enjoy their job, and make your experience enjoyable. In short: Service, 5 stars.... Food 3 stars... read more

We went here for breakfast last weekend and I was pleasantly surprised. The coffee is there own brand and it has a great flavor. I especially like that they have a bunch of different flavored creamers. The staff is very friendly and efficient. You can tell this is the type of place that has regulars. I also like that they have both breakfast and lunch items to choose from. I had the Key West Crepe egg. The crepe egg is a mixture between a thin crepe and whipped eggs and it was stuffed with turkey, bacon, avocado, tomatoes and probably some other goodies. It came with hash browns and an english muffin. My husband had the traditional breakfast which is pretty much what it sounds like. Overall I would recommend First Watch because it's a great breakfast at a good price with friendly staff. read more

One of the best breakfast places we've ever been to. The service was amazing from start to finish. All the workers were friendly and helpful as soon as we walked in. The orange juice was sweet and the chocolate chip pancakes were super delicious. Would love to have one of these back home! read more

Great service. Tasty food. Locally grown. It was a 20 min walk from our downtown hotel. Ordered the avocado toast and healthy turkey breakfast with a chocolate chip pancake. September first - pumpkin EVERYTHING! I highly recommend it! Definitely try the carrot, ginger chai juice!! read more

First Watch - Breakfast & Brunch Near Me - Phoenix, Arizona

Had the Quinoa Chicken pesto and eggs, was ABSOLUTELY DELICIOUS.... great place for a nice breakfast, staff was friendly food and fresh juices were fantastic. Will definitely be coming back here when we are in the area. read more

First Watch - Breakfast & Brunch Near Me - Phoenix, Arizona

I'm here pretty regularly for a breakfast meeting, so I've grown pretty well acquainted with the joint. If I were rating it on service alone, it'd be a solid 5 stars. The waitstaff are always attentive and friendly, have answered questions I didn't even ask (thank you, psychic bathroom directions buddy!) , and know the menu well. They don't even bat an eye at special requests. No matter what size group we end up having, the servers and the kitchen both cope well, too, which is always rad. The food, alas, isn't as standout awesome as the service. It's not bad by any means. It's edible and tastes good and comes out at the appropriate temperature. The menu's got a great variety. It's just not anything to write home about. If you asked me "Where can I get a reliably decent breakfast," First Watch would be at the top of the heap. If you want a mind-blowingly amazing breakfast, not so much. read more

Went to this place for breakfast for the first time the other day. I was rather impressed that it was a healthy alternative to your average breakfast at Denny's or International House of Pancakes. One of the first things I noticed when I walked in was that every table had their own pitcher of ice water ready for the customers to pour. Don't get me wrong, while this was great since I was able to easily quench my thirst, I thought it was odd that for a state that's extremely conscious about water preservation, they could do this. Fortunately I used some of the water our table couldn't finish by filling my empty water bottle. ;b Oh yeah, forgot to mention one really cool thing I like about this place is that when you get the check, it has the person's order and drinks AND tax summed up as Person 1, Person 2 , etc. Plus a big lump sum at the bottom. They really need to do that at ALL restaurants!!! :D Overall, the service was pleasant and prompt. Unfortunately, I forgot the name of the tomato basil wrap dish I ordered, and while it was healthy delicious (tomato basil wrap, egg white, cheese, spinach, and smoked turkey... and side fruit), I was disappointed that the basil taste wasn't as strong as I hoped it would be. My boyfriend also wasn't satisfied with his Chorizo Burrito. So... 3 stars. read more

Well plated & seved. Unique menu & not sourced from usual restaurant suppliers. Great bread, sausage, and juices.

One word: Bacado. Bacon, avocado and cheese in an omelet. Seems common place, but no other restaurant does it so well. Breakfast and brunch only. read more

Yummy as always. I had the Turkey Chive Crepe Eggs. It was great. I wish they still had the California Delight on the menu. That was my favorite. This is the location nearest my work and I was surprised to get 1) a parking spot and 2) a table with no wait. It is right across from St. Joe's and it is always packed. But apparently 12:40 is the time to go. Darn, I gave away the secret. read more

Had the Chickichanga and it was PERFECT!!! Everyone was soooo nice! Clean and brilliant breakfast atmosphere! Great coffee and fast service! Give it a try, menu is versatile with many healthy choices! Chickichanga is not one of them, but worth every calorie :D read more

Food is very yummy though a bit pricey. I don't come here anymore because the service is hit or miss. Sometimes it is great and the server makes sure we have everything we need, but sometimes we are ghosted. read more

O o o , when it comes to breakfast , I feel like everyone has one go to place for breakfast and First Watch claimed my title. Best Breakfast place in Phoenix , I have had the pleasure of being served in. First thing which everyone must try, the hot chocolate , the best way to start your (in my case) late morning. So good and they give you a decent size mug to enjoy this drink . Now the amount of food you get is enough to cover a few meals in your day which is a big bonus. But the winning prize goes to the flexibility of the menu and the staff. I do not eat pork and if you are the type to want some meat in your omelette its hard to choose something off the menu without pork in it. First watch has plenty of substitute options and they do not count pennies on the ingredients, they stack it up. I believe I purchased the avocado omelette and a two pancake side. The omelette, I asked if I could sub in some turkey sausage and they delivered . the plate was packed with potato , omelette and English muffin. Now the pancakes, o my was the cherry on top, best pancakes out there. Fluffy , filling and man it actually warms my heart knowing there is someone out there , who took the time to deliver those stacks. Overall great restaurant , friendly staff , whoever the owners are bravo , open up a First Watch next door to me cause I will be there everyday . also my bill was about 30 dollars for myself and my girlfriend to order breakfast with coffee and 2 hot chocolates so its not over priced and I would of paid more for that meal. read more

First Watch - Breakfast & Brunch Near Me - Phoenix, Arizona

This was my second time to first watch but my first time to this location. I love the quality of their food and drinks. Today I tried the million dollar bacon on their seasonal menu and it was the perfect balance of sweet and spicy. My entree was also off the seasonal menu- the carnitas breakfast burrito. The burrito was massive and the blend of ingredients were a blast of flavor. Took half home for lunch! Service was awesome- never had an empty glass and got a free entree for signing up for their news letter on my last visit. Parking was a little tight - but well worth the struggle. read more