Decor looks nice. Decent service. Food presentation is nice. BUT Food was expensive. Portions were on the small side. Overall 3 stars It was just okay. read more

Good good, ok service, clean and nice ambiance. It's the only spot near us for breakfast. A little pricey but has good vegan choices

Awesome food. Great service. We sat at the counter, which is a nice table. We get our pot of coffee, so drink away!

This is my absolute favorite place !! I've taken everybody I know to eat here , I haven't come across a place that beats this one in terms of breakfast/brunch. I love their pancakes , salads and my favorite crepes . You NEED to try this place out . Ohh and their fresh juices are delicious !! read more

1st off......our server Trisha ROCKED! Came here based on Yelp reviews......did not disappoint. I ordered, Tomato basil soup and veggie sandwich combo... My friend kinda freaked since the menu wasn't like your typical IHOP.....she just didn't want to eat 'funny' food.......or as I call it....Fresh, farm to table cuisine.....lol We got her a made to order omelette. But after she tasted it she was pleased. I will return if I have the time before going home.....It's a winner. read more

Loved this place. It was a bit different than a typical breakfast place and has that "hipster/hippie joint" feeling. Their waffles are amazing and the staff was super friendly. I am from the South visiting family, and the staff was very Southern in their hospitality while we were there. Always striking up conversations with us, around for refills and questions, and I tell you this is what I loved about it. It will be a return place for me the next time I am out there. read more

Breakfast is my favorite meal of the day, so I am always disappointed when breakfast food is underwhelming. I had the barbacoa eggs benedict and coffee. The meal itself was bland, the coffee was delicious though. Maybe I came on a bad day, I'll give First Watch the benefit of the doubt and will try again. read more

breastfast during labor day weekend is busy but were able to get seated fast since we added our names on the waitlist in yelp. we got our usual fave avocado toast with greens and tried their french toast. the french toast was good and has a cranberry sauce on the side. read more

First Watch - french toast - Breakfast & Brunch Near Me - Phoenix, Arizona

See all

Very clean. Good, natural food choices for a good price & very tasty. The employees were friendly and diligent. Id go back.

Wow! We trekked to Phoenix from Northern Arizona and on our way home today, discovered First Watch. We had a wonderful breakfast, served all day till closing. My husband and I each chose the "Trifector" with eggs over easy and Belgian waffles. The eggs were unexpectedly special: perfectly cooked and seasoned and lightly topped with fines herbs. Perfect! The generous size waffles were the best we've had since the 1964 World's Fair! My bacon was good but his pork sausage was outstanding. I should note that we greatly appreciated the layout. No crowding and plenty of room between tables to accommodate my walker. The place was very clean and the service excellent. We are coming back on our next trek! read more

Great selection of food for the family. The chocolate pancakes for the kids are huge! My daughters love them. I personally get either the salmon eggs benedict or the parma skillet. Employees are cheerful and helpful. read more

Today will be my last time going to first watch. I never complain but I have to. It was my moms birthday so I was excited to take her here because the food and staff are so awesome, but not today... My mom knows English but it's a little broken so I usually just translate for her. Our waitress, (i did not get her name) has red spikey short hair and wears black glasses. She was really rude when my mother apologized when I had to translate for her. Also, I made a mistake on my order so I tried to change it so i apologized, she then gave me a really dirty look.She didn't check on our table as much as the other ones but i get you're busy but that's no excuse to be rude. It just sucks because I love this restaurant. read more

The potatoes are amazing!!! Had the avocado toast and it was good but my husband had the bacado omelette and it was amazing A must try read more

Great tasting food, trendy options and friendly staff. My favorite is their Morning Meditation, cold brew and avocado toast. My hubby loved the Roast Beef & Havarti sandwich. One bad thing about this location is they are always slammed with customers. Its crowded, loud and always has a line out the door. read more

Definitely a trendy place to eat the food is good the prices High but you get what you pay for if you want to eat at a nice restaurant, you usually end up paying for the environment rather the food. The food was good enough to give the place at 5 breakfast is amazing. read more

the portions sizes look bigger on tv, the commercials. not sure if the menu said 2 caged free eggs because my plate looks like one scrambled egg. I couldn't look because the food runner took my menu from me. I asked the server if the Belgium waffle was a pretty good size and she said yes. it's not a big waffle at all. Small and thin. I will leave this place still hungry. kinda disappointed. not the place to come for breakfast if you are hungry and have a big appetite. you can get more food at IHOP for the same price and taste the same. read more

First Watch - First time having breakfast here. The commercials on tv look pretty good. - Breakfast & Brunch Near Me - Phoenix, Arizona

See all

This was one of the few places open for breakfast/brunch near us when we were in North PHX a few weekends ago. The food overall was very fresh. I ordered a green juice (can't remember everything that was in it), it tasted good but there was so much ice in the drink that I had to scoop most of it out to truly enjoy the drink. I ordered french toast + eggs. Good flavor but not life changing. The eggs were good as well. I enjoyed the service/experience, but I would have to come back to try other items on the menu before making a final judgement. read more

Great breakfast options when you're tired of the fast food choices. Plus the coffee is good.

This has been the best place for breakfast we have been to! It was positively amazing! The cinnamon chip pancakes were wonderful. There was absolutely nothing negative about this hidden gem. Our server heather was everything a server should be and more. She was so on top of it at the end she brought stuff we didn't even ask for... our check! very very pleased with everything! read more

I went to this breakfast place after church on Sunday. I'd like the fact that you could check in with the yelp app and arrive without a really long wait. I found the kale smoothie tonic very good. I had ordered a chicken burrito breakfast and it was very healthy. I noticed a lot of the food on the menu was either Californian, and very healthy. I will be back again. read more

i was NOT doing the walk of shame last weekend in to this place before i went home lol the breakfast is soooo good the waffles an eggs.. i thank the sweet girl for refilling my water so many times. im not a drinker an went out prior to goin here so she got me on a rough morning. an took such good care of me. made me a hangover tea that helped so much thank you doll face you rock!!!!! read more

Best place to have healthy and light food. Every time I visit, I make sure to order a new dish. To my surprise I have never found any dish lacking in taste. The customer service is really good and the waitresses make feel at home with courteous smile. read more

Visiting from out of town and stopped in for breakfast. We both had the farmhouse skillet hash and it was absolutely delicious!! If you're stopping in Phoenix, you should definitely grab breakfast here. read more

It was our first time at this place and we absolutely loved it! We are definitely coming back, it's perfect to go have breakfast or lunch, the food it's delicious and fresh. read more

I used to love this place, having been here at least a dozen times before. I even signed up to their breakfast Sun e club. Today I went with a friend for breakfast, and could tell something was off. One of the glasses on our table had an old lemon seed in it, no big deal, I just switched the glasses with another table and let the server know. I ordered the traditional breakfast with poached eggs. My expectation of a poached egg is that it's cooked on the outside and runny (or at least somewhat) on the inside. I've had these here before and they were perfectly cooked. However these poached eggs today were solid cooked all the way through, one of them had even apparently broken in the water and there was just a hint of yoke left. I asked our server, very nicely, if they could be remade. After 15 minutes of waiting, and after my friend had already finished her breakfast, we were presented with the check and were informed that there would be no eggs for me, the charge was taken off the ticket, but that, per the manager, I still had to pay for the coffee that I drank!?! I requested to speak with the manager and explained how upset I was that I could be treated that way...how does a restaurant let a customer walk away without their meal? Without any communication on what happened, or if an alternative would work? Did they run out of eggs? Did the stove break down? I'll never know, but what I do know is I was made to feel like I was refused service for sending back my poorly prepared order. The only reason I didn't give this rating 1 star is because the manager ended up comping our bill, but I still left with no eggs. Moral of the story, if you send your food back to be remade you may not get any at all. What a shame. read more

Really great food at a low cost! Why go to Dennys or Ihop? This place is wayyyyy better. I had the chickichanga and it was delicious, my brother had Bubbas Benny and it looked just as good. This place didn't blow me away but it made me so happy and full! I would definitely go again, I'd like to see how their lunches are! read more

First Watch - The Chickichanga, yumm! - Breakfast & Brunch Near Me - Phoenix, Arizona

Was in area for business trip and ended up eating several time here. Every thing was fresh and well made. Even made it a point to go back special just to try their much and was not disappointed.. read more

Absolutely fresh and delicious. Great way to start my day :-) the restaurant is an adorable place to stoping you're in the area.... very fun clean and quaint. I definitely recommend it if you're looking for somewhere to get healthy breakfast or lunch read more

First Watch - Salmon and cucumber toast... . - Breakfast & Brunch Near Me - Phoenix, Arizona

We came at the busy time and we were seated right away. Our order was taken immediately. The food came quickly. Great food. Great service. Very clean. Loved it. Definitely coming back. read more

So our first review was 12/10/2017. After we reviewed we were contacted via yelp message by a representative from customer service asking for our phone number to contact us about our review. We provided our phone contact and still have yet to receive a call. Seriously. 10 months go by and no call. I have yet to go back to that location. My husband went to a different location and said it was astronomically better! I would love to give this location another try as it is closer. Maybe they were just overwhelmed or having a bad month that month. I dont know. Maybe I'll never know. read more

we got to know of this cafe during our visit to arizona. it was beyond expectations. good food good ambience and fast service.

I went for brunch with a friend and we loved the food. The avocado toast was amazing! Great service and wonderful atmosphere! We were able to check in online before, which made it easy to be seated. :-) The only thing that could have made it better would be mimosas. No alcohol served at brunch. read more

First Watch has been a favorite spot of mine for healthy food options for many years. They are friendly, personable and they have good food and service! That's hard to find sometimes. The waitress remembered me even after several months, refreshing!! They are also clean and that's a definite plus! Just simply a great place to eat for breakfast or lunch. read more

Friendly service, decent portions, healthy options, and freaking deeeeelicious food. Multigrain pancakes didn't have that weird whole wheat taste. Breakfast potatoes are seriously the best I've ever had. Iced coffee was amazing--not bitter, not too sweet. We will definitely be back. read more

Love the seasonal menu, decor, and atmosphere. It's probably my favorite place to wake up for a little earlier than normal after a hangover lol. Get the million dollar bacon read more

Oh good lord. The barbacoa eggs benedict. I mean come on. Coffee is excellent as are their other fancier drinks. The only thing I didn't care for was the Millionaire's Bacon but I am very very picky about my bacon so don't take my review too seriously on that. I just don't like bacon mixed with literally anything especially something sweet like syrup. Regardless, everything else I've eaten there is FANTASTIC. I hope they bring one to Surprise because I would eat there every chance I got. read more

The food was par for the course of breakfast. The wait staff was weird and slightly unpleasant. I had a few questions about the juices and preparedness of the food and I was met with a lot of attitude. Basically most of their "food" is not made in house. Which for a breakfast place I was surprised. Not planning on returning unless physically forced to. read more

This will be the place o go to when coming to Phoenix AZ. Oh my goodness, I loved it. Our waitress, Elain, was kind, courteous, happy, and just a very nice person. Must be the NY in her, LOL. Thank you First Watch. read more

Excellent breakfast. Clean, friendly service, fresh food, unique combinations, calorie count listed on menu. Good coffee. Nice atmosphere. Reasonable prices for quality of food. read more

I will simply describe this place in a few words... Clean, well priced, big plates, Delicious and all combined with Great Service!! What else could you ask for. That's 5 start for ya! read more