My experience
French baguette 2 of 5. Extremely hard. It was not late afternoon so it was not and old bread. Wwlas around lunch time. Almost impossible to grab a piece by hand
Service 0 or 1 0f 5
Hot chocolate 0 or 1 of 5
Croissant chocolate. 5 of 5
Selection or variety. 3 of 5.
The place small like they know very well what they are doing. But it was my worst experience of restaurant/food/hospitality service during my 7 days in NYC. We decided to visit this place based only on online reviews. I let them know it was my first visit, expecting an explanation of their concept and main or signature products. But nothing. So, you see a lot of bread but nobody explain me the difference or characteristic of each. I am fan of bread, dough and all the process. I was expecting details . But I did not even receive a "yes, today we have the following. Xyz breads". It's smell great, we decided to give it a try. I am used to French baguette, including the different version or derivatives . I know it is crispy texture and that after some hours(depending on weather or temperature during preparation, how is the fermentation process, the water used for reverie, and many other factors) it turns extremely hard. But in your display you should always have the real fresh ones. All are fresh, but I means those that are crispy in the outside, light in the inside and that you can tear or cut a piece with your hand. . Getting into service and variety. I approach the counter, ask for sandwich available in baguettes. The said none. The options where only like 4 type of sandwiches pre done and in about 2 type of bread and croissant. And they never explained me the charactertistic of the bread selected for sandwich. I want to confirm; i asked. You have baguettes? Answer. Yes. You have different ingredients for sandwich.? Answer. Yes. You can combine both and make a sandwich in a baguettes. Answer. No we can't
They are many options to handle this, the ingredients are in front of us. Expectation
- sir, we can only sell whole baguettes. We can sale the entire baguettes, how many sandwich you want? . And the remaining will be a great option for your afternoon snacks. This option the commerce will sell an entire baguette + 1, 2, 3 sandwiches
- sir; we can do this. Sell a baguettes and sale the equivalent of the ingredients for sandwich. We cut the baguettes in the best way for you and you can "do your own in the table"
But sadly no option was offer. So I still give it a chance. I had decided to take the train skip several breakfast place and make my own dream of a French bread market.
I finally ask for a baguette, a chocolate croissant and hot chocolate. I am not a coffee person, but their coffee machines, beans etc... look like big quality. The chocolate was a joke it taste like a cup of milk with just a dash of cheap cocoa powder. If you decide to serve cocoa powder at least serve it "strong " or ask the customer how they like it.
I still was expecting a great baguette. At the counter I told them I am planning to eat it here. Is possible to get it cut. Yes sir, but it never happens. So i was there with a hot none tasty chocolate and a baguette that was almost impossible to grab a piece by hand. We sat for 20+ minutes. The places was not crowed they saw us. Never can back and offer to get it cut. Or explain this our characteristic it will be great to combine it with butter. Of course I know that operational cost are expensive so I was willing go pay for the butter.
Guys. Not sure if this is your main location, your first business or if this is an international business. But being in different industries for many years one thing is for sure. Your margin and sell are not in the bread buns, your business is in the side or additional products. Let's sells sandwich, let's sell the ingredients. Or think outside the box. This customer is giving us an idea why we have 10 breads but only offer sandwiches on 2. Last note. Baguettes or similar bread are the main bread for sandwich and bread in Spain, Caribbean, south American and central America. read more