You can taste the great quality of the matcha. Reminds me of the one I make at home (means I'm doing it right!) It's a solid matcha latte. Be prepared to wait in line. Wait time may vary. Went Saturday morning and the line moved steadily, not too slow. There were a lot of seating areas. read more

12 Matcha - Iced matcha latte with oat milk (left) and whole milk (right) - Cafes Near Me - New York, New York

The best matcha in NY? I think so! Setting: In SoHo, this matcha spot with high ceilings and an interactive experience, has two floors with limited seating. Service: Once you order at the counter, the baristas chat with you as they make your matcha meticulously. Matcha: It was lightly sweet and perfectly earthy! You can choose between hot/iced and your sweetness level. It was truly a refreshing experience. read more

12 Matcha - Menu - Cafes Near Me - New York, New York

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She's popular, she's busy, she's well known, and all for good reason. 12 matcha somehow retains a refined vibe, while being inviting at the same time. Theres plenty of comfortable seating on both floors, with outlets and wifi. It's a great place to get work done, if you can get a seat that is. You and your matcha go through a journey together: from ordering at the counter, to getting called up when your matcha is being made, where you get a one-to-one experience with the barista whisking your drink. It's a somehow personal and intimate experience, despite the constant influx of customers. I also notice that workers will stop by to offer to fill up your water, which is nice. The matcha itself is also good! It's not too herbal, and they make it just the right amount of sweet. I've been a couple of times, and they're very consistent with the quality of their matcha. It always comes out to the prettiest shade of green too! I also had their hojicha basque cheesecake, and I highly recommend! It's a nice creamy, nutty alternative to the matcha, and is super tasty in its own right. All in all, 12 matcha does live up to the hype, sadly. It really does get packed, so keep that in mind if you want to visit! read more

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Came around 1:40pm and waited on the line for about one hour. The wait is a little bit bearable because I came with friends. When you get closer to the door, there is the staff that tells you to go in. Inside there is about two people near the pastry windows and then four people making the Matcha. I ordered the matcha latte with oat milk. I love the taste! There is a lower level where you can go to hangout and sit for a while. The bathroom is also downstairs. there is limited seats by the first floor. read more

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Unfortunately, this spot DOES live up to the hype! And unfortunately, the wait IS worth it! Came on a Sat afternoon and waited 45 min, WHEWW. They let ppl in by groups. This spot has 2 floors, but it's indeed PACKED, but seats turnover appropriately. The menu is lean by design. You pretty much only adjust sweetness or milk alt, which has no addtl charge! We got Iced Matcha Lattes with Oat Milk. I got the lowest sweet level, which was perfect! We also got their Basque Cheesecake, which was light, airy, and not too sweet - SO GOOD! Would def return during a down time to avoid the longer wait. read more

12 Matcha - Iced matcha latte; Basque cheesecake - Cafes Near Me - New York, New York

12 Matcha has easily become my new favorite matcha spot in NYC. The whole experience - from ordering to meeting the barista to watching the barista prepare the matcha - was unmatched to any other matcha place I've been to before. The matcha profile here leans on the more savory side, and each cup tasted smooth and creamy. The baristas also are very friendly and open to questions about the matcha. Could not recommend this spot more, though prepare to wait 30 min-1 hour during peak business. read more

12 Matcha - Cafes Near Me - New York, New York

12 MATCHA @ NO HO NEW YORK kept seeing this place all over TikTok, so I had to try it for myself. Getting there is pretty easy there's street parking, or you can take the subway for about $3. You can also Uber or carpool, but my friends and I decided to take the subway, and it was super convenient. When we got there, it didn't even look like a coffee shop at first, it honestly looked like a house. The exterior blends in beautifully with the rest of the buildings on the street, which makes it feel really unique. There was already a line out the door, but luckily it moved pretty fast and we didn't have to wait long. Once we walked in, the vibes were amazing. They have both a downstairs and an upstairs lounge, and a lot of people were just working on their laptops, hanging out, and enjoying their drinks. It felt really cozy and intentional. I ordered their plain matcha latte, which was about $9. What made the experience stand out was how personalized it felt. You get paired with a worker who actually makes the drink in front of you while talking with you. The person we had was incredibly kind and shared how they got into being a matcha enthusiast in New York City, which made the whole experience feel even more special. Watching the matcha being made was honestly one of my favorite parts. The attention to detail, the measurements, and even the color, it was all so satisfying. The matcha itself was strong, high-quality, and really smooth. I do wish they had more flavor options like strawberry or blueberry matcha, but their classic matcha was still delicious and definitely worth trying. They also offer pastries and are known for their cakes, which I'd want to try next time. Overall, I'd definitely recommend stopping by if you're in the area, it's more than just a matcha run, it's an experience. read more

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I went on a Saturday morning around 10:15 am and there was no line outside yet. However, it still took me 45 minutes in total to get my drink. Very rich matcha. Indeed a performative final boss but it's also nice to see your drink being made specifically for you in front of you. I also got free hojicha chocolates because they were celebrating their one year anniversary. Superrrr yummy. read more

12 Matcha - Matcha latte - Cafes Near Me - New York, New York

I really just came for the matcha cheesecake, which was great but not necessarily worth the wait (got in the line at 2:20 PM on a weekday, had my cheesecake in hand by 2:45). I also had a sip of my friend's matcha americano - very intense/strong matcha flavor, not for me (would try a latte tho). read more

12 Matcha - Cafes Near Me - New York, New York

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I had to make a return trip to 12 Matcha to pick up matcha for my college-aged daughter -- she's officially obsessed The line was even longer than it was a few months ago, and I was honestly hoping there might be a separate line for retail/product purchases only. It was pretty packed! However, when a staff member came outside to help manage the line, we asked if we could just grab matcha to go. He was so kind and let us pop in quickly to purchase it. That was truly appreciated. Customer service like that makes such a difference. My daughter was very happy we were able to fulfill her matcha craving, and that alone made the trip worth it! If you're going, just be prepared for a wait -- it's clearly popular for a reason. read more

4.5/5 If you like matcha, this place is definitely worth checking out. First, they take your order at the station, and they call your name to prepare your drink(s) in front of you. The matcha quality stands out right away, based on the color alone. The flavor is rich and slightly earthy without being too bitter. We had matcha lattes and hojicha + matcha gelato, the normal sweetness was perfect, despite it having 6g of matcha. The shop itself is small, chicc, and modern. Staff are helpful and friendly, lots of smiles and patience. Limited seatings available and no laptop after 12PM. read more

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SERVICE - located in NoHo near Washington square park - almost always has a long wait so be prepared to stand in line for at least 30 minutes - interior looks like a modern furniture store which gives it a slightly more upscale ambiance than what you would expect from a cafe - once your order, the drinks are meticulously measured and made in front of you - seating available on top or bottom floor though can be hard to find given the volume of customers - good spot for working or for meeting friends MENU - focused selection of matcha drinks and some desserts - plant based milk alternatives available - average price FOOD - hot matcha americano (10/10): i had heard a lot about the quality of the matcha here so I wanted to try it without any milk or ice to get the richest flavor. They are generous with the amount of matcha they use which gives the drink a slight creaminess and a lasting flavor on your tongue even though there is no milk added. I would recommend getting this hot as the temperature mellows the earthiness of the matcha. WOULD I GO BACK? Yes! I think it is worth the wait for the ambiance and the quality of the drinks. I do wish there was more seating available read more

12 Matcha - Matcha americano (hot) - Cafes Near Me - New York, New York

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EXPERIENCE: Amazing customer service here, so friendly and every matcha is whisked with such attention to detail. Their seating is spacious, modern and swanky with large windows to relax in MATCHA AMERICANO: First harvest ceremonial, 6g per cup each though the quality of the matcha is not as high as other reviews have mentioned -- missing the umami flavor imo. That said, would definitely come back. *Note: did not love their oat milk (not oatly) but they kindly remade my drink and even checked to see it was good. read more

12 Matcha - Matcha Americano - Cafes Near Me - New York, New York

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The vibes here are good. The basque cheesecake was also very taste. The matcha is strong, but I don't think I would wait more than 10 minutes in line for a drink here. I came midday on a weekday so the wait wasn't terrible, but I don't think I would wait too long. The setup is cool and it's a nice cafe to sit down and chat with a friend. read more

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I've been seeing this place all over my TikTok, and it definitely lives up to the hype. If you're looking for high quality matcha, this is definitely the place to go. The staff take their time with each drink, and it really shows. They use a generous amount of matcha powder and hand whisk it until it develops that smooth microfoam on top. The drink was rich and well balanced. The shop itself was very clean and had plenty of seating, which was nice. I've heard the wait here can get pretty long, so I think I got lucky. I went around 10:30 a.m. on a Saturday and only waited about 10-15 minutes in line for my drinks. I'd also consider the matcha here pretty affordable, especially for a spot that's so popular. Overall, it was a great experience and I'll definitely be back next time I'm in the area. read more

12 Matcha - Matcha Latte - Cafes Near Me - New York, New York

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If you're a true fan of high-quality matcha, 12Matcha in NYC is an absolute must-visit. It's not your typical "grab-and-go" cafe; it's an experience that justifies the wait. The Experience & Service: What sets this place apart is their bar-style service. As they prepare your drink, you stand right in front of the counter to hear a detailed explanation of the matcha's origin and preparation. There were three staff members making drinks during my visit. I was lucky enough to be served by someone who provided a fantastic, engaging explanation. I did notice the other two staff members seemed a bit exhausted, which is understandable given how busy this spot gets, but it definitely impacts the "zen" vibe they aim for. The Quality: The quality of the matcha itself is top-tier--rich, earthy, and perfectly whisked. You can tell they source only the finest leaves. The space is beautifully designed, creating a great atmosphere to appreciate the craft behind each cup. Verdict: I finally understand why people line up for this place. If you appreciate the ceremony of tea and want to learn more about what you're drinking, 12Matcha is well worth the visit. Just hope you get the enthusiastic server! read more

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12 Matcha is a bit extra in its presentation, but personally, I think it was one of our favorite matcha spots out the ones we tried. Here are some items we enjoyed: *I enjoyed that you had your own personalized matcha barista once you order. The presentation is some of the best I've seen at any matcha shop. They have Japanese oak in water above the barista that they utilize apparently due to the pH levels as well as boiling water in a rustic pot. And they whisk the matcha right in front of you. It's neat and distinguishes the shop versus others. *The matcha itself is solid. It's rich and earthy + the oat milk they use doesn't overpower the flavor of the matcha. The pricing is also very competitive at $7 for such an extravagant experience. We did note that the cup is a little smaller than other shops. They have cups for both dine-in and takeout as well. *There are a lot of different pastries, soft serve, and matcha-related items like matcha basque cake. *The interior is pretty big with both the ground floor area with the big windows as well as a downstairs area with a fair amount of seating. Here are some items I noted that might be drawbacks: *The menu is very simple compared to other matcha shops. You aren't going to see additional flavors like strawberry or yuzu matchas here. It really is just straight matcha/matcha lattes. *I do think the line for getting to your barista can get a little messy. We noticed that after people order, most people just seem to crowd around the baristas (which makes sense) even if it wasn't their turn. *The croissant we had was a bit so-so. Definitely wouldn't have that be your priority here. We did see an additional tasting room downstairs in which you'll need to reserve ahead of time. Not sure what it included but did see a couple patrons partaking in a majority of the menu items. Note that when we went on a Sunday late morning, we waited about 30-35 minutes. The barista informed us that he has seen lines get up to 45 minutes during peak times. They use the line mostly to try and control the line experience inside with the baristas as noted above. It was a pretty chill line when we were there and didn't feel that long. Overall, 12 Matcha ranks as one of our favorites. Would definitely come back. read more

This spot is worth the hype! Only wish the wait was shorter. Came on a Saturday around 11:30am and waited 25 mins before getting inside the building and 40 mins before getting a drink in hand. Experience is pretty cool. They call your name up and whisk your drink in front of you. Limited drink menu which means they really focus on their craft. The matcha tasted really good! Very smooth and you can taste the matcha. Ambiance is nice, but there's limited seating upstairs and downstairs. Theres a restroom downstairs but be prepared to wait in line for that too. Would recommend coming earlier since the line got even longer when I left. Will add this to my itinerary again next time I'm back! read more

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I waited 40 minutes to get inside, in 20 degree weather, and it was worth every second of my time. I honestly had no idea this establishment was super popular when I was searching up matcha in the area, so I was surprised when I saw the huge line Diane, who opened the door for me, was super sweet. She asked if it was our first time here and introduced us to Allen, the owner. He was so genuinely nice. He even offered to help us find a a seat. When the attitude is so welcoming and considerate, I cannot rave about it enough. It makes me want to come back even more with the exceptional hospitality Besides the hospitality, I really liked the matcha. Allen recommended to get sweetener on the side, which im so glad i did because i was able to taste the flavor of the matcha on its own. It wasn't bitter, but I definitely appreciated the flavor w the sweetener more. They make the matcha with extreme precision and it's so fun watching the process The matcha basque cheesecake, PLEASE DO NOT SKIP ON THIS!!!!!!!!!! IT IS A MUST!!!!! I'm not a cheesecake lover, but i would definitely order again. The cheesecake did not overpower the matcha flavor. It wasn't overly sweet, so smooth and creamy. The yuzu glazed Madeline was not my favorite, because I felt like the yuzu was a bit overpowering Just as a warning, if you are planning to sit and enjoy your matcha, there is very limited seating. About 15ish seats upstairs and 11ish downstairs (rough estimate - trying to recall how many people I saw). I got lucky, and was able to snag a seat upstairs. If you're willing to wait for an empty seat, I think it's worth the wait. The interior is very clean, as is the bathroom which I think is just as important. There's huge windows that let the light pour in which I love read more

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Okok, I really thought it was all hype, but this spot was perfection if it wasn't for the wait. While I didn't plan to come here, I passed by and decided to check it out since I had time to kill. There was a line (as always), which did take half an hour. Once inside, you order with the cashier and then head over to a barista who will make your drink for you. The menu is pretty simple with only two versions of matcha drinks and some desserts. I ordered the Matcha Latte ($7) and Hojicha Basque Cheesecake ($8). Not only is the space gorgeous with two floors, it was still a bit tricky to find a seat. Despite that, they never rushed anyone to leave and cleared the tables right away. The barista who made my drink was so sweet and it really is a show. They have a spotlight on the drink when it's being poured --talk about dramatics. But it's not just all show as the latte and cheesecake were both delicious. The matcha is light, which balances the cheesecake so well. Definitely recommend these together. I'd have to come back for their ice cream in the summer time though. I get why people wait to come here. It really is such a delicious and beautifully curated cafe with amazing service and welcoming aura. read more

12 Matcha - Matcha Latte and Hojicha Basque Cheesecake. - Cafes Near Me - New York, New York

Delicious beautifully pigmented matcha! The interior is super cool, and the basement level tasting bar looked sick. Waited about 30 minutes to get inside which wasn't terrible. Would come again for sure! read more

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10 degree weather was no match for girls who were on a walking mission to get matcha! We fortunately were able to wait inside before the line picked up and wound out the door. The seating area is pretty spacious and accommodating to smaller groups who can crowd around tables together. This is a super cute, individualized experience concept! my matcha barista put in WORK to make my matcha smooth, and it was one of the better matches I've had recently with a really deep earthy flavor. read more

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The matcha here has a really deep and nutty flavor, which I love! The matcha barista will call your name before making your drink so that you can ask for any sweetness adjustments, and you can watch them whisk your matcha. I was told that they use their own blend of matcha that's grown in Uji, Japan. There's a decent amount of seating upstairs and downstairs to enjoy your matcha. The line can be really long, so I'd recommend coming in early if possible. I waited around 45 minutes on a Saturday afternoon. read more

12 Matcha - Cafes Near Me - New York, New York

I was really excited for this place but unfortunately I was very disappointed. We got the matcha latte. Not sure if we just got a person that didn't know what she was doing or what but it just felt really diluted matcha. We also asked for sweetened matcha and it was not sweeten in my opinion. Unfortunately, at the moment, I feel like the fancy water filtration system, vibes of the place, and the concept of the store is just a way to distract people and make people think this is the best matcha in NYC. May consider retrying this place in the future, but at the moment just disappointed. read more

12 Matcha - Matcha Latte - Cafes Near Me - New York, New York

4.5 stars (Rounded up to a 5) Big fan of the experience, which gets this place the round up. Also if you're touring around, this is one of the better matchas you'll get! 12 Matcha brought me so much serenity tucked away in a busy city. Both the interior and exterior are gorgeous - with two floors of seating and plenty of sunlight coming in. From the second you step in (door is opened for you!) service is stellar - once you order you're called to a station where you'll watch your matcha get whisked in front of you. The matcha itself was good, nothing out of the ordinary. There was hardly a line when we came early in the morning but I'm not sure I'd be willing wait more than 20 minutes if I would have come at another time. Definitely one of better matcha options in the area. It's smooth and while sweetened it wasn't over the top, which let the matcha taste come through. Like other reviews have mentioned, it's earthy and not bitter at all. read more

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Came here on a weekday and there was still a line. However, they really do crowd control well, so once you're inside the cafe, it's serene and there's enough seating for everyone. You get to watch your drink get made in front of you and it is very personalized. They use 6g of matcha per drink! Definitely the strongest and best matcha latte I've had in NYC, short of making it at home myself! read more

12 Matcha - Matcha Latte - Cafes Near Me - New York, New York

Ambiance - casual, modern, tasting room downstairs Service - staff was super efficient with drinks, they call your name so you can head to their station & they make it in front of you Food - matcha latte was super balanced followed by seaweed notes read more

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Anyone giving less than 5 stars for 12 Matcha is definitely nitpicking IMHO and I rarely give 5 for matcha drinks in the US. While the matcha is not the supreme best you can find on the planet, it is certainly a top grade/blend suitable for milk lattes and usucha and among what you'll find at viral shops across Japan. Great to have stateside and to see the attention to detail from the hospitality to the brew water and the precision movements/technique with a reasonable price tag. I have immense respect for this establishment. read more

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I saw 12 Matcha trending on Instagram and decided to check it out -- and it definitely lives up to the buzz. The interior and overall aesthetic are beautiful, and it absolutely deserves a spot on the list of must-visit cafés in NYC. We ordered an iced matcha latte, a hot matcha latte, and their seasonal pear ice cream. Since it was a cold day, I personally loved the hot matcha more -- it had a great balance of matcha, milk, and the unique charcoal water they use. There's a nice natural bitterness from the matcha, which is perfect if you enjoy a richer, darker matcha flavor. We got the pear ice cream on a whim and ended up really enjoying it -- such a fun seasonal treat. The café was fully packed when we visited, so we didn't get to enjoy the space as long as we wanted, but going in the early afternoon definitely helped keep the wait time shorter. Would absolutely recommend stopping by if you're a matcha lover or visiting NYC! read more

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lovely matcha spot where they hand whisk your beverage in front of you! i stopped by on a tuesday around noon and waited 15-20 minutes to get in. i ordered, then my name was called and they made my drink. my oat milk matcha (unsweetened) was super strong, with a beautiful microfoam and vibrant color! i'm not good at describing matcha but if you like strong matcha you'll love this the interior is beautiful as well with plenty of seating upstairs and downstairs, along with a bathroom and space to work. they designate the afternoons after 12 as laptop free, but if you come before the it's a great spot to get work done. overall really enjoyed my experience and would 100% come back! read more

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Best matcha latte in the city, in my opinion. You can really taste the difference in their matcha quality and with their double-water whisking technique. The only downside is the long wait times - our wait was around 30-45 minutes. I ordered the matcha latte with soy milk and it was amazing. 12 Matcha is located right across from Fish Cheeks and has two floors with both downstairs and upstairs seating. There aren't many tables for working, and it can get a bit noisy. Staff is very friendly. read more

12 Matcha - Matcha latte with soymilk - Cafes Near Me - New York, New York

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NYC's hottest new matcha spot is worth the hype. From waiting in line to sitting indoors, 12 Matcha is worth the experience. The wait is about 20 minutes to get in. & waiting for the goods is another 5. Inside is gorgeous and there is enough seating for the amount they let in at a time. Watching the process of making the matcha is cool and the desserts are worth trying! After trying this place twice, I think the 6g of matcha per drink is too much for me for everyday. Though, my friends enjoyed it, & I still thought it was a nice treat. read more

12 Matcha - Cafes Near Me - New York, New York

I want to start by saying this is the most aesthetically pleasing matcha cafe that I've been to from the white umbrellas provided in line, to the downstairs seating area, and finally the presentation of the drinks themselves. I'm not going to complain about the long wait, because that's expected and the service was also quite good. Unfortunately, the aesthetic and hype did not live up to expectations. We got two Matcha Lattes and it only took one sip to realize we've been bamboozled. Matcha Latte (1/10): Tastes like green, muddied water. Had to get sweetener from another cafe from how bitter it was. I know in Asian culture "not too sweet," is a compliment, but these drinks literally had negative sweetness. It's safe to say my experience here ended my performative maleness. I realized I'm just a matcha imposter. You have to really enjoy matcha in its purest form in order to appreciate this place as it does taste very 'earthy'. I don't want to say it, but they need to add a Strawberry or Mango Matcha to the menu. read more

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The wait for 12 matcha is usually a bit long due to its popularity but also the service. We aaited around 20-25 minutes around 11am on a weekend. You are able to watch them whisk your matcha in real time and pour it onto your drink. I like the concept of this and the ambiance was really cool. However the matcha was just okay in my opinion and nothing special. Service was great though and if the line wasn't too long I would consider getting it again! read more

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What we ordered: * Matcha Latte (milk) - (4.5/5) * Matcha Latte (almond milk) - (4/5) [Taste: ] On the grassier side for sure, but definitely high quality (ceremonial + first harvest). Cool personalized whisking process, but conflicted because it wasn't as life-altering as other comments suggest. Would not recommend waiting in line, but if you catch a small wait it's a very good standard matcha :) [Service: ] Cashier + baristas making my matcha were nice & knowledgeable, cannot say the same about the greeter at the door in charge of funneling people in... [Comments: ] it doesn't come very sweetened! While it was perfect for me, if you prefer a sweeter drink order w/ more sugar. Easy to get seats! read more

12 Matcha - matcha latte (almond milk) - Cafes Near Me - New York, New York

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((4.75 stars)) 12 Matcha is where the traditions of matcha travel over the centuries since it was first brewed to modern day NYC. welcoming people to the matcha culture by sight, aroma, sounds, touch, and taste of its quality matcha drinks and eats menu coupled by the experience, itself. the elevated experience begins as soon as you step through its doors on Bond Street into a carefully designed and curate interior. a sun-soaked calm interior showcases its matcha bar and ordering area as well as the areas to sit and enjoy items from its matcha-centric menu. there is also a downstairs space with more seating options as well as a small private tea room which is used for events and such. the vibe is very much where tasteful design meets modernity in a calm welcoming way without trying too hard...almost effortlessly (though we know much effort was needed to make this all happen). a lot of thought went into every aspect of the 12 Matcha experience from the matcha being served and how it is served to the details in the seating. before you even get to enjoy the menu, the interior makes its presence known and it is charmingly a gem. been here several times. highlights to me are the Matcha Americano and the Matcha Basque Cheesecake. after placing you're order, a matcha barista will call your name and you get to watch the ceremony of your drink being made during which you can chat with the matcha-maker. the process is very carefully done from the filtered water being poured to the high-quality-and-grade matcha powder being whisked to the eventual pour into a cup for you to enjoy. from the 6 grams of emerald green matcha powder being spooned into each drink, met Matcha Americano has this smooth fresh matcha flavor that had subtle sweetness coming through the bright complex creaminess of each sip. keep in mind, the Matcha Americano is so good and the only ingredients are matcha powder, water, and air. you can also enjoy the matcha in the form of Matcha Latte. if there is a must outside the Americano, i would say get the Matcha Basque Cheesecake--you get the slight bitter of the caramelized exterior of the cheesecake, but then the smooth creaminess of the cheesecake with matcha flavor flowing through each bite. the cheesecake is sweet without being overly sweet or sugar...bites of the cheese cake are airy, silky, and rich. the service at 12 Matcha is kind and welcoming from the ordering to the final presentation of your order. though 12 Matcha opened in the Spring/Summer of 2025--there are persistent lines even in the crazy cold weather of the current winter. my advice, come early or on an non-weekend days. though the past few times, i have stopped by, there's been no line, but getting a seat is tricky. either way, it's worth the time spent to enjoy this very thoughtful experience and story that is blooming on Bond Street, despite the season or weather. read more

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This is definitely one of the top matcha cafe contenders in the city, thanks to their uncompromising focus on quality. I love that they source their matcha from Uji, Kyoto, and are incredibly thoughtful, even using a custom charcoal water filtration system to perfectly enhance the matcha's profile. It felt like an authentic, rich, and smooth matcha experience. However, be prepared for a significant wait time; even on a rainy weekend, the line was a solid 35-40 minutes. While the ambiance is cute, the space is tiny with severely limited seating. I noticed many ppl using laptops and taking up seats for extended periods. To improve customer flow, I wish popular spots like this would enforce a one hour stay limit. But on the flip side, it would be a great place to yap--if you can get a seat! We also got the basque matcha cheesecake and enjoyed that a lot. It tasted fresh, matcha-forward, and perfectly cheesy with a great texture Love that they're also pet friendly here read more

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Waited 30+ min on a Sat afternoon which was apparently considered a slow day. The matcha oat latte was really strong and probably better if it was sweetened (I'm used to the oat milk providing a hint of sweetness usually but not here). Enjoyed the high quality anyway and service / attention to each cup but not sure if I'd wait again, unless I was looking for this type of full-experience. read more

12 Matcha - Matcha lattes - Cafes Near Me - New York, New York

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Came here on a Monday around 3:45pm and waited outside for about 10 minutes. You would think that they let in people based on seating availability but even if you get let in, you'll see people standing around in any open space. There's the upper level with some seating where you enter and order, and a lower level with some more seating and a bathroom. There's also free wifi available. After sitting at a window ledge downstairs for a little bit, my partner and I got seats at a counter. I wouldn't recommend coming in a party larger than two if you want seating. The matcha itself is vibrant and delicious, probably due to the mountain of matcha powder that they use for each drink. I got an iced matcha latte and my partner got a matcha americano. We also shared a yuzu madeleine which was tasty. I definitely wouldn't come back until the hype dies down some more. In the meantime though, there are more places around the city where you can sit down, relax, and enjoy a matcha. read more

12 Matcha - Cafes Near Me - New York, New York

This was a great experience! I actually stumbled upon this by accident and had no idea what the deal was when I saw the line outside. It was long, but i had nowhere to be so I gave it a shot. Once it was my turn to make it inside I realized what the appeal was. You wait to watch your own matcha be made with care, with the opportunity to ask questions and observe techniques. Although I would not recommend this place to someone who does not care much for matcha (why would they want to come here anyways, haha), i would definitely recommend to anyone who loves it or makes their own at home! It was great to learn some things. I didn't stick around to drink it but they do have a lot of space, plus some delicious looking treats I'll have to try another time. Very cool! read more

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