a cute, small little shop serving high quality matcha and with great service. the matcha was really delicious! it had a pretty steady flow of customers, and since the interior is so small, we had to be cognizant of staying out of people's ways. i'd definitely come back as my office is in the area, and i love getting matcha during the work day! read more

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Go for the excellent matcha, seems like everyone knows about this spot in Soho. Wowed by the matcha with coconut water! Ambiance is crowded, and with very long waits. Couple bar seats and bench outside, but definitely not for parties of more than 2. Menu - matcha w coconut water and maple read more

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Vibe/ambiance: small specialty matcha shop Service: standard Items ordered: matcha latte - always well balanced and precise with their ratios read more

Been to the union square location before. Soho location (which I think is the original location) was just as good. Ordered an iced hojicha latte this time, & it was amazing. Did sit down this time, & the experience was great. read more

Sorate - Matcha Latte & Hojicha Latte - Tea Rooms Near Me - New York, New York

Came here for their matcha! Got the trio matcha powder as they were out of most of their matcha powders, came mid day. Matcha yuzu - so refreshing, nutty, with a bit of tang, and sparkly read more

Sorate - Tea Rooms Near Me - New York, New York

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Hands down the best matcha I've ever had, and I've had A LOT of matchas. I got the Yugen matcha latte. You could tell the quality of the matcha was very high, and this was just their middle grade too. I've never tasted matcha this strong and flavorful. I admit, I'm a sipper and even when all the ice melted, the matcha flavor was so strong. Just look at the color! My mom got the hot hojicha latte with honey and that was really strong and yummy too! I went on a Sunday morning and there was no line out the door!! I'd recommend going early before everyone wakes up. It's such an aesthetic beautiful little shop and the workers were sweet. read more

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Was there to buy matcha powder, they all were sold out. So got myself a yuzu matcha. Refreshing I believe they have a matcha tasting inside. They also have some sweets you can have with your matcha beverages. There's a bench outside to sit while enjoying your drinks. read more

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The best matcha ever. Literally no other words, just perfection. Ambiance is beautiful, if in nyc I recommend making the time to visit Sorate. read more

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I had been looking forward to trying Sorate after seeing it all over social media and finally got to stop by the SoHo location. This is a small tea shop located on Sullivan street. They have a few seats along the bar inside and a bench outside. Both employees were very kind. One of them took my order and explained some of the items on the menu, and the other prepared the drinks. This was one of the best matchas I've had in a while and I highly recommend to anyone looking for a good quality matcha. They even sell their matcha powders in store which is great. read more

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I got the iced matcha latte here, with a $2 upgrade for superior matcha, and asked for it to be sweetened. The matcha latte was smooth and delicious, and it was sweetened to the perfect degree. The interior of the store is on the smaller end with only three chairs at the counter, but it was decorated to be very calm and peaceful, a perfect place to go in the morning before the rush of work. This might be my favorite matcha latte yet in NY! read more

Sorate - Tea Rooms Near Me - New York, New York

I was unimpressed for a couple of reasons. The space is super tiny, in particular, it is very narrow. Upon entering you order and then head to the back but then to get out of the store is hard because you have to get past those ordering. Got the matcha latte with oat and an extra shot...it was $15 which is super high. I do think the matcha itself is of high quality but not worth it. I really liked the paper cups and the biodegradable lids. If you don't want a drink, they have some desserts, including ice cream. read more

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I would recommend Sorate to matcha enthusiasts and connoisseurs! I enjoy matcha very casually and I think Im not the person that can appreciate the quality and simplicity of this matcha, haha! I do love strong tea flavors and did enjoy that this matcha was very earthy and strong, though I found drinking it to be dry or granular on the tongue. Maybe I can blame my bf for ordering it unsweetened. Watching them make the latte was a fun experience and the interior is very minimalistic and calming. read more

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Sorate was an amazing experience. If you are a Matcha lover please do visit. It was a small place with bar seating so if you get a seat at the bar that's great. It's well maintained and clean. They have a few matcha options and I enjoyed my option and the cookies. They service was great and staff were really friendly. I also ordered the Genmaicha green tea to go. It is very authentic green tea so please prepare your taste buds. lol. I would return. read more

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Honestly a bit disappointed because I've been so excited to try the matcha at sorate. They had a seasonal special called the Sakura matcha latte which was cherry blossom flavored. Was a bit disappointed with the presentation of this one because we thought we would be able to see a pink cold foam as advertised. But as you can see in the pictures, all the lattes looked the same. Taste wise, this was floral and a bit sweet. The floral taste overpowered the matcha and it really tasted more like a rose milk drink. Would give that drink a 4/10. I got the iced matcha with whole milk and was genuinely so sad. It tasted creamy but barely of matcha. I prefer stronger lattes so this was almost like drinking plain milk. Would give it a 3.5/10. I would like to go back to see if this was a one off experience since I've heard wonderful things about nutty earthy taste of the matcha here. About the place, it's a small cute shop but not much place to sit. The service was quick, no complaints there :) read more

Sorate - Sakura matcha latte and iced matcha latte - Tea Rooms Near Me - New York, New York

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A popular spot for matcha and coffee. It's a quaint little spot with a few counter seats for small bites but mostly take out. The service is awesome. I was taken back by this dark haired girl with glasses who was working behind the counter. She waved as I was outside checking the menu. It made me immediately think "wow. That's uncommon in NYC. A super friendly server".... anyway she totally was the cherry on top for this place.. Great matcha drinks and super service. Easy 5 stars for the super nice worker with the friendly personality. read more

Small store with limited seats. You can see the process of making the tea from the window. Staff is friendly and helpful in making the decision to pick the matcha. I picked the premium matcha, which is the most expensive but it's worth it. Just matcha in water, no frills, no sugar served in a small sturdy bowl . It's smooth and not bitter, vibrant color. You can feel the Japanese ambiance read more

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Very small storefront in SoHo - there are only 4 seats if you want to dine in. I got the hojicha latte and it was perfectly nutty and aromatic. The service was quite fast and the staff were friendly. I saw lots of people come in and out for takeout drinks too- so that'll definitely be an option for me in the future! that's all from me ty :^) read more

Sorate - Hojicha Latte - Tea Rooms Near Me - New York, New York

I came here as I was in the neighborhood and wanted a matcha. I've had this place bookmarked for a while, and finally got the chance to check it out. The space itself is tiny and narrow with only a few bar seats, and no other real places to stand around. It is definitely more of a takeaway spot. They have a pretty extensive menu of matcha and other drinks and some pastries and sweets to choose from. I wanted to try the matcha hot chocolate, but they had run out of it, so I went with a regular matcha instead. The server at the counter was a bit brisk and the woman who made my matcha was very nice. The matcha was delicious and I would definitely come back here again! read more

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There was a long line and my hojicha latte took a lot longer than expected, but they were very communicative about it and gave me the matcha tiramisu bite on the house (which was shockingly good). Both their drinks and service were excellent and I'd definitely return. read more

Sorate - Tea Rooms Near Me - New York, New York

It was yummy. I appreciate the customizability of this place. They had multiple different sweetener options (agave, honey, and maple) which I feel like you don't see at too many matcha places. They charged $1.25 for oat milk that made me so sad. This place was TINY though. The store is basically laid out in a skinny hallway. They have 4 seats in the back along the "bar." read more

Sorate - Tea Rooms Near Me - New York, New York

I enjoyed the matcha latte (tried the Soku), and would come back for their high quality matcha. I like how they use the traditional methods to make it (the same way as one does for a Japanese tea ceremony). I asked the staff the difference between the Soku and the Hekisho matcha; Soku is more creamy and the Hekisho is more earthy. The staff member who took my order was pleasant. There were just so many questions to ask about the order: which type of matcha (of the 3 on the menu), hot or iced, type of milk, do we want sweetener? if so what type? Totally normal to ask ofc, but there were just so many questions and didn't realize those were customizable, and I felt anxious like I was holding up the line from all the questions. Maybe if they made that more clear on the menu or had a guide at the counter leading up to ordering... My friend asked if we were able to sit at the bar, but the staff said we had to have asked to dine-in beforehand (they serve in a non-disposable cup if so), and if you have the matcha made in a disposable cup you cannot sit at their bar. I didn't know that was an option... would have preferred that to be one of their questions at the start! read more

Sorate - making of matcha - Tea Rooms Near Me - New York, New York

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I had a wonderful experience at Sorate! There was a seat available at the bar so I was able to sit in for an hour or so. I ordered a round of the petit cookies and the iced matcha latte. I had to the option to add honey or agave and chose agave. The matcha was not bitter at all, smooth, had the smallest amount of sweetness and was such a neat experience. This is how matcha should taste like. Thank goodness for the cold because I found my absolute fav tea after being here. I ordered a genmaicha tea (hot) also with agave. It was INCREDIBLE. The aroma is nutty and at first sniff it may not be everyone's cup of tea. But man when I tell you it was the richest green tea in the best way possible. I wanted to walk out with a few grams to make at home. You're able to get 3 rounds of the tea in total which is nice given the price. I came solo which really helped seating wise because I think it makes the experience 10x better. I would recommend this location to anyone wanting to try quality matcha, need something in cold or looking to try something new. There's also a Flatiron location too! read more

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Came with a friend at 10 AM on a Tuesday and there was no line. Loved my iced hojicha latte with oat milk and maple, and my friend enjoyed her coconut water matcha. It's worth dining in so you can enjoy your beverage in a real glass! read more

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I've been getting mixed reviews so I wanted to experience it myself. It does have a little long wait compared to other matcha spot as there was only 2 people working at the time. They also have tea tasting there so if you're interested in sitting down and enjoy some tea, check it out! I got the matcha (highest grade don't remember the name) and hojicha. For matcha, they whisk it in the front and back of the store. If you get lucky, you can watch them make your drink. Unfortunately, mine was made in the back so I didn't see the process. But, the matcha color came out really nice. It tasted really smooth and perfectly sweet (added agave). I would recommend here if there isn't a long wait. I know there's so many matcha spots in NYC to try, so don't wait if there's a long line! read more

Sorate - Matcha and hojicha - Tea Rooms Near Me - New York, New York

There was a 20-30 minute line when we got there. The inside of the store is very small, but I liked the ambiance of the place. There was a lady at the door doing crowd control. There were only about 3-5 counter seats inside. When it was finally our turn to order, we were let inside. After ordering, we just stood next to the counter to wait for our drinks. I got the matcha latte with shibui superior matcha, which was earthy and creamy. I liked that everything was hand-whisked in front of you at the counter. It was tasty, but I wouldn't line up again for this place. However, if there was no line, I'd get something! read more

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My friend recommended this spot for my NY trip and I made sure to visit! I was not disappointed. I visited on a Wednesday morning and there was no line. Very beautiful shop, a bit small. They have a couple of counter seats if you want to sit in, but it's not the type of place you'd do work at in my opinion. I ordered their seasonal coconut matcha and a matcha latte. They really take their time creating your drink. The employees were also really nice to explain to me their process and how they source their matcha. The drinks were good, on the more bitter side but that's how I like it. There is A LOT of caffeine in these drinks, I had to give my boyfriend the rest of mine because I was so energetic LOL. I would recommend visiting! read more

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Finally got to check out this vibey matcha spot that recently opened their second location so sounds like they're seeing a lot of success! It makes sense, as I do think they're crafting some of the best cups of matcha in the city (high quality, thoughtfully made cups, that is) and not your generic oversweetened American matcha equivalent. The matcha here leaned very earthy, and even for me, I found myself having to add just a bit of sweetener and then it was perfect and one of my favorite cups in my quest to find the best matcha available. The space is obviously beaaautifully decorated, and you feel like you could stay in there all day. It's dimly lit, cozy, though small, and so you will maybe find it hard to post up there. Also, the constant flow of customers means it'll be a busy place with not a lot of personal space. That being said, I loved it here, and they also sell wagashi, which comes out BEAUTIFULLY and tastes extremely authentic, and you can tell was made with care. They were yummy too, and the perfect addition to your matcha experience. They aren't very sweet, though, so if you're not used to wagashi, don't expect anything too sugary or even mochi-like. It's like bean paste-forward desserts if you're familiar with that in East Asian cuisine. read more

Probably the best matcha spot I've found so far in NYC! It was perfectly cozy, giving a great ambience though I did wish there were a few more seats (there are only 4 counter seats). Very serene, and very authentic matcha spot with different options for matcha. I got the house matcha hot with no added milk and it was delicious. Would highly recommend anyone who is seeking out traditional matcha and will be back to try their other drinks and also their desserts! read more

Sorate - Sorate - Tea Rooms Near Me - New York, New York

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I don't think words can describe how flabbergasted I was of how bad the service was at this "higher end" matcha place. I understand having a bad day as a food service worker, as I was once in that world myself. Yet, I was still extremely shocked by my experience here. My friend ordered an iced matcha latte and I got the hojicha iced tea with agave. As we were waiting for our drinks, two different parties in front of us had expressed that they wanted the larger size as they were making their drinks. The worker proceeded to say that it was their job to specify what size they wanted in a kinda condescending tone. My friend and I realized we were also never asked what size we wanted and didn't even know there were different sizes. We brushed it off and my friend got her matcha relatively quickly. All non matcha drinks are made by a different worker and as I sat there waiting for mine, the matcha barista had reminded her coworker to make my drink. She snapped back with a "well I was doing other things." After I finally got my drink and sat outside, there was definitely 0 agave and a bunch of tea leaves at the bottom of my drink. The only thing that saved this experience was the little matcha tiramisu which wasn't too sweet and enjoyable. I also think the decorations were nice along with the immersive experience of seeing your matcha being made. Overall, there are better matcha places and the hype this place gets is not worth the money or time. read more

Sadly disappointed. I heard so many good things about this place but when I went my experience was nothing like what I heard about. The person making matcha didn't smile at all the whole time and looked unhappy to be there. It's very small and cramped in the store and we watched him make our drinks and he didn't even sift the matcha! We paid so much for high quality matcha and then had the most grainy, watery, not good tasting drinks. We also got a hojicha which had the same problem and tasted like it had absolutely 0 sweetener which was undrinkable. Should have probably asked for more sweetener to be added but it wouldn't have solved the graininess or watery taste. We couldn't take more than a couple sips of our three drinks without tossing it. Would never recommend or go back unless they improved their process or had friendlier service. Guess we got unlucky. It does look nice inside. read more

Sorate - Tea Rooms Near Me - New York, New York

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-Very quaint, serene, and pretty interior. Few seats inside and outside there are a few benches. -didn't feel rushed when ordering (granted I came at noon on a Thursday) -Yummy matcha but maybe overhyped?? -There are 3 different matcha varieties all ranging from $7 to I believe $11/$13?? -Service was good as well! Will definitely want to come back and try their other varieties. read more

Sorate - Inside - Tea Rooms Near Me - New York, New York

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i would say 12 matcha is way better but this was still a solid matcha spot. a $1.25 up charge for non dairy milk is a bit ridiculous so that was upsetting to see. when it was our turn to order the lady who took ours was not kind and very dismissive and when one of our friends was looking for a recommendation she wasn't interested in helping much. the iced matcha latte with simple syrup and oat milk was good but the coconut water matcha was definitely better of the two. there's some bar seating inside and there are a few benches outside to sit. read more

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A high quality matcha/hojicha spot with zen like vibe tucked in a small shop in the west village. Service was fast and friendly. There are a few high chairs for staying in but I feel like this place is more for to-go. They make each order on site and you can see the process. Would recommend! read more

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With so many matcha spots across the city, the matcha here felt a bit underwhelming. It lacked that deep, rich umami flavor profile I was looking for and tasted a bit too light read more

love, love ,love sorate! they had few matcha drinks, and that's what made it so authentic. when looking for a good matcha the mstcha should be the star, not the syrups or fun design . so that's why i love it so much! they had some amazing sweets and would definitely recommend a matcha maple salted latte and some sweets! read more

Definitely an experience if you order a "for here" drink. You get excellent tea service, their goal truly is to replicate the vibe of a quiet Japanese tea house for an excellent experience. The matcha was quite delicious, ordered the house iced matcha latte with agave and oat milk and also tried the 12 hour hojicha cold brew, both were quite tasty! It can get a bit chaotic if there a lot of people as a line forms in the small interior and then it can become even more crowded as people with to go orders wait for their drink. read more

Sorate - House matcha latte - Tea Rooms Near Me - New York, New York

I ordered an iced matcha latte and a wagashi, and with tip it came out to about $21, which honestly feels a bit wild for such a small order. That said, the matcha was excellent! smooth, rich, and clearly high quality. I also really love the calm, minimal vibe of the space. Price aside, it's still my number one matcha spot in SoHo. read more

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I've passed by them multiple times these years but nowadays the line for matcha is crazy! Happy for them but also annoying for me lol. I just had the most standard matcha and it was really good and high quality! Was surprised that it came out iced (usually would assume hot is default) but they were super busy and it was a sunny day so I'm not complaining! Would love to pick up drinks from there more regularly in the future. read more

Sorate - Matcha latte - Tea Rooms Near Me - New York, New York

Felt like an extremely authentic no frills matcha spot! Very solid in my opinion I was pleasantly surprised by Sorate. It felt like a no frills spot which really focuses on the quality of their matcha more than anything else. They whisked the matcha in front of you, measuring everything precisely, and it was really cool that they use one of those water basin jugs to hold the water to whisk. Not sure what it's officially called but i've only seen a few other places that use that. Also not sure if it adds anything to the matcha itself but cool. I will say that the price was a bit steep but i guess it is NYC The interior is tiny and very intimate, comfortably fitting no more than five people at a time. There aren't any seats inside or anywhere you can stand and chat. Overall, if you're looking for a quiet, high-quality matcha place, this will do! TLDR; good quality matcha, a bit expensive, small interior. read more

Sorate - Tea Rooms Near Me - New York, New York

For allegedly having one of the best matcha lattes in the city I was quite disappointed in the drink I got :( the matcha was grainy and not at all what I would expect from a cafe that specializes in matcha. Overall, the place is cute, while seating is extremely limited. The service was not the best as well, so I would not come back here anytime soon read more

Sorate - Matcha Latte - Tea Rooms Near Me - New York, New York

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