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    Choji

    4.2 (38 reviews)
    Closed 11:00 am - 9:00 pm

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    Matcha Fig Cream
    Fiona O.

    Dare I say the best matcha place in NYC? The matcha is good with or without flavors (also got the regular latte another time). I would recommend to make a stop here! Only negative was that they really add a lot of ice, so the actual amount of matcha in the cup isn't that much, but maybe that's how they get the flavor to shine? Overall, love this spot. Not many places to sit though.

    Matcha Fig Cream
    Angie T.

    I came here for their popular Fig Cream Matcha. It was Sunday afternoon and the shop was pretty busy, so it took a few min to get my order, but nothing crazy. They have a couple of self service machines, which makes ordering faster. They had options for unsweetened, less sweet, and regular. I got less sweet, not knowing if it referred to the amount of cream topping or matcha base. It was for the later. I wished I'd gotten unsweetened instead because I found the drink to be too sweet. Anyway, I did enjoy the fig cream and appreciate the uniqueness and variety of the drink offerings.

    Joyce C.

    More like 2.5 stars. The viral fig matcha latte videos brought me here. I decided on the Hojicha Latte option instead ($8.50 + 0.75 oat milk), unsweetened; with fig cream. The cold foam cream is medium sweet with a nice light fig (I guess?) flavor. From other videos (Fig Matcha Latte) I decided on an unsweetened latte - that was a good choice. However I tasted the Hojicha flavor only within the first or second sip & then none at all. Tried using my straw & tasting each layer separately, but still no roasted tea notes. Maybe their package of tea powder oxidized? Maybe I should have asked for the extra Hojicha latte scoop (but WHY pay more for flavor that you're supposed to already get?) The oatmilk was room temp/warm at the bottom of the drink, but there still wasn't any tea flavor in it! The drink was better around the top with the cold foam & ice. It was super easy to drink & I was finishing it quickly. But I realized that's because there was a lot of ice in it (don't think there's an option for ice levels on the kiosk). With 1/2 drink left, I even discarded (carefully around the $$ cold foam) 8-10 pieces of ice & there were still around 8 pieces in the cup. The fruit on top is actually freeze-dried (am picturing those bags of freeze dried fruit from the Asian Market or maybe a CostCo (west coast). It didn't have much flavor, cardboard-ish. Maybe a tiny bit more when I took it out and let it comes to room temperature. Disappointed because I really like figs, but they don't have the fresh fruit here. My recommendation would be to buy the Fig Cream by itself (if they sell it) & top off your own matcha or coffee latte at home. The shop is more of a to-go environment. There's a nice L-shaped bench along the window but it's not a space for work or meetings. The staff is really quick & focused! Laid-back environment. Appreciate the details in the decor - kiosk cord keeper box, small raised side tables on the bench, labubu's displayed up high. But as far as my drink, the depth of flavor for a $8.50 - $10 drink wasn't there. There were a lot of people coming in for the fig latte, but also a lot of Matcha and other fruit tea orders - and not only NYU students, other adults, a European couple, a young group in suits, guy from the gym..

    Strawberry Matcha
    Dhriti N.

    Honestly the matcha here was quite delicious. But as with most matcha flavored drinks, the strawberry was the star of the drink and it was just a hint of matcha. For a mostly boba style tea shop, this was a delicious drink though. Was a bit disappointed by how many menu items they were out of. We were super excited to try the fig cream matcha and the banana pudding matcha. But both were sold out :( They had the matchas made pretty quickly! And the presentation and cups were cute and easy use. Place is small and cute, not much place to sit as with most nyc boba shops. Would go again for a yummy boba style drink. Also would wanna try a non-flavored latte to check out the actual matcha taste next time :) Overall 7.6/10 for a yummy flavored drink. But 5-6/10 for a strongly matcha tasting drink

    Banana Pudding Matcha, Matcha Fig Cream, Double Matcha
    Mary U.

    5 stars on every single drink we got. Double matcha was strong and perfect for anyone who loves a good umami flavor. Fig cream matcha was sweet, creamy, and delicious. Banana pudding matcha was the perfect mixture of banana and matcha flavor. I liked that there were chunks of banana in each sip. Only downside was that service was kind of slow. They seemed to be doing orders in groups, so the two other orders waiting in front of us got their drinks at the same time as us. They looked like they've been waiting a while before us and seemed a little irritated that their drinks weren't finished yet. We were the last order and it took 15 minutes from when we ordered to when we got them. The other times I've been here there wasn't a line at all though and it was fine. Seating inside is limited and ordering is easy to do on the kiosk.

    Amy J.

    If you're looking for a matcha spot with a vibrant array of specialty items, I would say that Choji is definitely the spot. Choji offers a variety of specialty items that you might not find in other parts of manhattan, especially not on one menu. One of the first things you'll notice about Choji is really the sheer variety of specialty drinks on the menu. From banana pudding matcha lattes to creme brulée and fig cream matcha, the menu reads more like a dessert café than a traditional tea house. These are drinks you won't find all in one place anywhere else in the city, and that uniqueness is a major part of the cafes appeal. I love being able to come in and having so many options for my cravings on that day. And the best part is that each drink is actually good, each crafted to balance well with the matcha. If you're visiting Choji expecting a traditional, ceremonial-grade matcha experience, you might be slightly disappointed. The matcha quality here is definitely not as good as other ceremonial matcha locations. And that is being that many of the drinks here are sweetened, flavored, and layered with cream or fruit, which means the matcha quality you're tasting isn't the same as a classic tea-house pour. That is however, not to say that the matcha quality here is poor. Using high quality matcha for sweetened specialty drinks would just ultimately be a waste of a high quality matcha's use. I believe they used matcha that was the perfect balance for the drinks they craft here. Overall, my friends and I really enjoyed all the drinks here.

    Fig Cream Matcha
    Austin L.

    I've been seeing this spot trending all over my TikTok feed with their beautiful and unique matcha beverages so I of course had to see what all the hype was about and this may be in my Top 5 NYC matchas! The Fig Cream Matcha is unlike any matcha I've had and this is the only place I've seen make it in NYC. The cream is rich and you can really taste the fig but the matcha quality is still there. I also tried their Banana Pudding Matcha and Banana Pudding Hojicha which were like a desert and drink combined. What I loved most was that there's no graininess at the bottom, so you know they whisk it very well. They were super busy on a Sunday afternoon. I think social media grew their popularity.

    Jasmine Matcha Cream
    Sophia W.

    The tea was so fragrant, it was amazing! They have very creative flavors, lots of matcha and non-matcha options. I'd love to come back and try more of their drinks. I liked both the matcha fig cream and the jasmine matcha cream. It was very crowded inside. It's a small store, but it's very popular, so it takes some time for them to make your drinks.

    Matcha Fig Cream
    Wen Na Z.

    I had to stop by after Choji's fig cream matcha showed up on my IG algorithm. Unfortunately, I couldn't taste the fig but the matcha was great and creamy.

    Katelynn T.

    Yum!! I got their fig cream matcha (less sweet with oat milk)-- one of their more popular drinks. It's creamy much like an einspanner and more dessert-like in nature. I like how smooth and milky the drink tastes. As for the fig flavor, I don't really taste too much of it except for a slight sweetness.

    Megan H.

    Yum!!! Love their extensive matcha menu, I really like my jasmine matcha and it was not overly sweet, and my friend loved her coconut water with matcha foam

    Matcha Fig Cream  Banana Pudding Matcha
    Taryn S.

    Stopped in here to get a quick matcha, and it was delicious! I had heard really good things about the fig matcha, so of course I had to try it! It definitely lived up to the hype. It was a little on the sweet side for my taste so next time I'd go less sweet, but overall so fantastic!

    Strawberry matcha on the left and banana pudding matcha on the right
    Maria R.

    Super friendly staff made drinks with care. Tried strawberry matcha and banana pudding and they were both delicious. Just enough sweetness and creamy. Can't wait to try some other flavors. Cute shop with 2 kiosk and some seats.

    Banana Pudding Matcha

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    2 months ago

    Very high quality compared to other similar businesses. Highly recommend, have loved everything I've ordered.

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    Pinkberry - IG: @nom.nom.only | original & strawberry vanilla

    Pinkberry

    3.3(556 reviews)
    1.2 miKoreatown, Midtown West
    $$

    Super fast service! Came here with some friends on a week night and popped in for a quick dessert…read more It was so good and very cute spot!

    Ordering frozen yogurt at this Pinkberry was one of the most horrifying customer experiences I've…read morehad. When I walked in, I immediately went to the display showing all the toppings. I've never been to a yogurt store that makes you pay a set price first before selecting toppings, which also means toppings are limited based on the yogurt size (something I only realized later after looking at a picture I took in the store). The employee who was supposed to help me immediately gave me attitude, as if I was supposed to already know all the "rules" of the store. I said nothing that would have warranted that reaction -- I simply went over to the display. At the register, I scanned my rewards app then couldn't find the card reader to pay. After about 20 seconds, I realized it was sitting on top of a case of water bottles (pictured). The topping limit signage was also placed off to the side of the register where customers wouldn't naturally see it -- it wasn't even on my side and was partially blocked. I only found this out when I went up to the counter after I got my yogurt. While choosing toppings, I asked how many I was allowed, and she responded, "How many toppings do you think you're supposed to choose?" with a noticeably rude tone. When I chose cookie dough as my fourth topping, she only gave me a few pieces, dropped another on the counter (pictured), and ignored it. The cookie dough topping was stale too. I also noticed she did not seem to treat other customers the same way. I eventually went back to the register - I asked her if the yogurt was actually strawberry matcha because it tasted like vanilla. I also asked about her rudeness because I genuinely didn't understand why I was being treated that way for asking simple questions. She said the information was "on the wall," even though it was difficult to see. I actually ended up apologizing earlier because she made me feel like I was burdening her. The only personable thing she said the entire interaction was that I didn't need to apologize, but the tone still felt unfriendly. Two customers sitting nearby ended up leaving without ordering. I understand it was Super Bowl Sunday and she appeared to be working alone, which may have contributed to stress. Still, I left feeling extremely shaken and even spilled yogurt on my jacket afterward. I would not return to this location. I used to come to this location sometimes, but after this experience -- and a previous visit where I ordered a tea and received very little -- I would not return.

    Photos
    Pinkberry - Small (Original & Mango) With Toppings

    Small (Original & Mango) With Toppings

    Pinkberry - Small Frozen Yogurt with Toppings

    Small Frozen Yogurt with Toppings

    Pinkberry - Menu

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    Menu

    Ho Ho Té - Logo

    Ho Ho Té

    4.0(204 reviews)
    2.1 miTheater District, Midtown West, Hell's Kitchen

    Staffs were friendly. There are bubble tea, and food you can order from here. I ordered a regular…read moreKorean Hot Dog which was $4.99. There are tables and seats where you can sit and enjoy your meal here. Service: 4/5 Food: 4/5 Ambience: 4/5

    My bubble tea crawl continues throughout NYC attaining my favorite default grass jelly loeng4 fan2…read more涼粉 choice topping. Ahh, grass jelly loeng4 fan2 涼粉 is my childhood favorite dessert and summons nostalgia! It is my mission to search for bubble tea businesses that offers grass jelly as a topping for my primary reason to patronize. It was abundant which filled one quarter of my medium sized drink. The grass jelly topping is New York City standard priced at $0.50 at least there is sustainability and a sense of normalcy. I requested regular ice, but the entire ice dispensed disappointedly melted and the drink became room temperate. Heat wave medium $6.00 Passionfruit green tea with grass jelly, 50%, light sugar. The drink alone was good quality. While scanning the electronic menu the drink names appear very comical and not business appropriate as well as this bubble tea business name Ho Ho Te. The sound speakers is boisterously loud blasting music directly at my face by the ordering counter. The cashier associate was 90% inaudible of her customer service questions due to the boisterously loud blasting music as I had to fight loud vs. loud by blurting loudly several times: "WHAT?" Why would a business intentionally place sound speakers in front of a ordering counter station where customers must communicate their food/drink orders? How can customers place their drinks orders with clear specific description/instructions only for the cashier associate to inadvertently obfuscate by misinformation because the message conveyed was utterly misinterpreted? Communication is vital for ordering and order fulfillment accuracy in the food service industry! The cardboard paper straws available are environmentally sustainable friendly for biodegradable and compostable. However, these cardboard straws taste AWFULl!! The drink selection is very limited menu compared with other bubble tea competitors. Disappointedly there is no Jasmine green tea on the menu. There are some food items. Takeout menus are available for grabs. Loyalty card is available which also serve as business card where the back is printed in gold foil. This business is very accessible by MTA NYC Transit at Port Authority 42nd Street's A, C, E trains and buses near the peripheral of Times Square.

    Photos
    Ho Ho Té - Summer Special: Slushes~ Mango, Lychee, Dragon Fruit and Strawberry, free cream cap!

    Summer Special: Slushes~ Mango, Lychee, Dragon Fruit and Strawberry, free cream cap!

    Ho Ho Té - Black milk tea ft papee straw!

    Black milk tea ft papee straw!

    Ho Ho Té - Matcha soft serve with red bean

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    Matcha soft serve with red bean

    Bear Donut - Double Milk Tea Brionut

    Bear Donut

    4.5(226 reviews)
    1.2 miKoreatown, Midtown West

    The Dubai Chewy Brionut is one of the best & most unique donuts I've ever had. The outer layer is…read morelike biting into a soft tiramisu mochi pillow. Then the sweet brioche layer. Finally, the kataifi & pistachio center. The crunchy sweetness of this beloved flavor combo is undefeated. The friendly staff deserve their flowers for this deliciously incomparable treat. Get your Brionut whenever you're near K-Town. This cozy & quiet donut shop also has a smaller cookie cousin (Dubai Chewy Cookie) to the Brionut. I pity the fool who doesn't get both.

    I walked in on a fairly chilly night. I've seen Bear Donut a lot on social media, especially the…read moreowner of the store who also happens to be a dentist. I needed a sweet pick-me-up after missing a train home. While the ice cream flavors looked interesting, I opted for a blue coconut iced matcha latte instead. Aside from the striking visuals, the drink tasted great. There was sweetness from the matcha and the coconut but not super overtly sugary. I also got a box of four donuts. They're a little pricey, but each donut is a pretty hefty ring of chewy glutinous rice flour batter. I had them the following morning, and the donuts still tasted fresh. There was a little bit of oiliness from the frying, but it did not taste off or too greasy. I think this is from the meticulous frying process and good management of the oil. I got the Cookies and Cream, Rose, Lavender, and Pistachios. I loved the Rose and Lavender flavors, especially the lavender which had a solid floral flavor without being perfume-y. I look forward to trying other donuts and sweets from Bear Donut in the future!

    Photos
    Bear Donut - Lavender Donut

    Lavender Donut

    Bear Donut - La Colombe Cold Brew

    La Colombe Cold Brew

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    Choji - bubbletea - Updated May 2026

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