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Nijiya Market

4.2 (298 reviews)
Open • 10:00 am - 9:00 pm
Updated over 3 months ago

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Uni Ikura Gunkan
Ailun H.

I was feeling a bit snackish while roaming around Ala Moana last Thursday, so we made a pit stop at Nijiya Market after walking by. While my friends checked out the snack aisle, I went straight for the refrigerated section to scope out the prepared food options. After browsing for a bit, I picked up the UNI IKURA GUNKAN (15.99), which contained three ikura gunkan and two uni gunkan. Since it had been refrigerated, the rice was a bit cold, but it was still relatively soft and chewy. Each piece had plenty of uni or ikura. While it wasn't the freshest, it did the job and made me less hungry. I chowed down at one of the cafeteria tables near the front of the market. There was a solid selection of prepared food, with the usual options like nigiri and sushi rolls, along with cooked items like rice bowls and katsu. Overall, a solid option if you happen to be nearby and looking for something quick and convenient.

Jolene L.

Such a convenient location with lots of free parking. This store is easy to navigate and is well stocked. So far, we have found everything that we were expecting to purchase here. Whether you're looking for ingredients to cook on your own or already prepared meals, they sell a nice variety of items. The produce appears fresh, sometimes they have Kamiya papayas if you're lucky on Wednesdays. We are especially grateful that they sell mentaiko in the frozen seafood section. The packaging makes it easy to squeeze out what you need, great for mentaiko pasta! In all the experiences that we shopped here, service has been fast and friendly. Check out lines were not bad at all.

Mentaiko pasta
Customer C.

Came here often to buy Japanese snacks. They have so many options for bento. Today I got mentaiko pasta, it's pretty good and cost less than $10. They also have small area to dine in.

Lunch choice two: sashimi plates.
Randy S.

When I'm looking for some Japanese seafood (saikyo miso marinated fish, ikura, tobiko), Japanese pantry items (soy, rice vinegar, honmirin, dashi packets, senbei), or fresh produce in small batches, Nijiya is the most convenient one-stop market. The bulk of my grocery shopping is elsewhere but for anything Japanese I will come here for a better selection. Nijiya will portion and sell fresh produce or fruit, seafood and meats in smaller sizes suitable for single households. There are many instant or one pot products - they're admittedly not the healthiest but you buying convenience. This is a norm in Japan and I'm happy that they continue the practice here in Honolulu. And for the ultimate in convenience Nijiya stocks a long shelf of prepared foods. Supermarket sushi and chirashi is not the best, but it's super accessible. There are lots of single serving sides. And their bento packs are stuffed full of different bites. Combine the prepared food with a chilled beverage and their seating area at the front and you have a quick stop for a meal. I also like their location on the Ewa end of Ala Moana underneath Bloomingdales. I can window shop my favorite stores, grab a cocktail at a department store nearby, and get some groceries or prepared food to take home. The convenience combined with the selection of goods makes Nijiya a regular stop.

Kevin W.

Nijiya Market located along Ala Moana Blvd, street level in the Ala Moana Shopping Center. Nice specialty market with a good assortment of Asian food and cuisine. Produce department look great very fresh and vibrant. Good selection of fresh meats and Asian delicacies. They have a great variety of snacks and prepared foods. We stopped at the Mochi table to pick up some Ohagi Mochi. We haven't had it in a while. Tsubushi A wrapped around Mochi Rice. Simply delicious . The cashiers were quick and courteous. Definitely worth visiting.

Ramen bowl
GiGi G.

Found a reasonably priced ($8.99) ramen bowl made in Japan here. Great size and feel. Dishwasher and microwave safe.

This variety pack is a good deal!
Garret O.

Niijiya Market is a great place to get reasonably priced produce, Japanese products and other Asian treats. It's located on the bottom floor of Ala Moana Center on the Ala Moana Beach Park side near Famous Footwear and Bloomingdale's. We go there to get Japanese pickled products, mochi and prepared food such as croquettes and sushi. The best thing about this place is the large dining area so you can enjoy your food in a clean, well kept and air conditioned environment. We usually get the variety pack sushi for $6.99 that includes fifteen pieces of takuan, cucumber and kampyo maki. It's a good snack that hits the spot after a day of walking the mall. Sometimes we'll get a four pack of chocolate peanut butter mochi as a treat. I highly recommend coming here to enjoy some delicious Japanese food on your next visit to the mall.

Jackie W.

Nijiya Market has fresh and quality sashimi and is a great place to get your sushi fix for a great price. Highly recommend for lunch and dinner. If you go later in the evening, they do discount the premade food items. These is a dinning area for you to eat in located in the market. There are microwave waves. The market is clean.

Al M.

I love shopping at Nijiya but believe they are wasting their money on the current security company that they have hired. Every time I shop there, which is at the minimum 2-3 times a week, I see the security guards constantly on their mobile phones and not doing what they are hired to do. This guy especially. He's always on his mobile phone checking the social media. Nijiya needs to hire a better security guard company.

Spicy Ahi Roll
Paul C.

***4.5 STARS*** I'm not a fan of shopping at the mall. Don't care for crowds and at times having to circle around looking for parking while competing with aggressive and inconsiderate drivers. However, when I want to get good quality sashimi, decent grab and go sushi and Japanese products, this is my go to place. I also enjoy low key dinners where I'll pick up food and go to my sister's place. The kiddies enjoy sashimi so Nijiya it is. I've found their offerings to be consistently fresh and of above average quality. Nijiya relocated from Puck's Alley on University Ave to Ala Moana Center back in November 2022. They are located on 1F Ewa, Makai side of Ala Moana with neighbors of Old Navy and Pressed Juicery. Mid afternoons seem to be great for me as I'll take a couple hours off from work to make my way here. I make a beeline to the chiller section in the back to survey their sashimi offerings. I also will check out the Japan mentaiko (spicy pollack roe) and fresh shiso leaves. I also enjoy shopping at Nijiya because of its bright and clean display offerings. I stop by their grab and go premade foods corner by surveying the sushi, sides and desserts. Sometimes I'll check out their nori as my family likes good quality ones for the hand rolls. It may cost pretty pennies but worth it in my books. Overall, Nijiya is a great place to shop at with great selection, quality and convenience. Note to self - - just got to make sure to strategize on when to go to minimize shopping time and keep the stress level low.

Saba sushi $8.50
Toan D.

This is my go to grocery store when I want a fix of Japan without hopping on a plane. It's also a great source for healthy whole non processed foods when I want a quick healthy prepared meal. History: This Japanese grocery chain was actually founded (1986) in San Diego, California, by Tadayasu Ito, a Japanese immigrant. His mission was to bring authentic Japanese groceries items to the U.S., with an emphasis on freshness and quality. Many products are directly imported from Japan. They also run their own organic farm in California to supply fresh produce. Over the years, Nijiya grew into a chain of Japanese supermarkets across California, Hawaii, and even New York. The Honolulu Ala Moana Central location is one of the newer stores, opening in late 2022. From specialty soy sauces to frozen gyoza, you'll find brands here you won't see at the big box stores. Plus, they've got seasonal treats like sakura mochi or New Year's osechi items. Bentos: The grab-and-go section is perfect for lunch or dinner when you don't feel like cooking. Freshly made bentos, sushi trays, onigiri (rice balls), grilled saba, salmon, sashimi trays and more are all ready to eat. Although, admittedly, their sashimi is not my favorite. Pro tip - if you come towards closing time, many of the grab and go items are discounted. Fresh Seafoods The seafood case is small compared to a big box store but very impressive. Whole sea bass and Saba, salmon and salmon heads, shrimp, mackerel, butterfish and more. And they all look super fresh. The Meats: The meat section is equally as impressive with selected, high-quality meats. DuBreton pork loin, sliced thin for sukiyaki, raised without antibiotics and perfect for a sweet-salty, spicy nabe (hot pot) broth. Right next to it, they carry Meyer Natural Angus Prime Beef ribeye, marbled and rich, ideal for steak night or even a luxurious twist on Japanese dishes. Not budget friendly but worth the splurge. And if you're planning nabe night, they've got ready-prepped packs of meat sliced thinly and prepped veggies ready to go straight to the hot pot. Produce Section: Surprisingly solid for a small market. They stock shiso, daikon, Japanese cucumbers, and other hard-to-find veggies that's curated towards a Japanese kitchen. Sake & Wine: To round out your meal, Nijiya has a thoughtful sake lineup from junmai ginjo to premium daiginjo, and even a small but curated wine section that pairs beautifully with meat, seafood or hot pot. You can even find Dom Perignon!! Bonus: There's a dining area with plenty of tables plus counter seating if you're flying solo. They've even got two microwaves to heat up your bento or side dishes. Happy Eating!!

Stroller friendly eating area
Anna B.

I love this Nijiya location because it's so conveniently located within Ala Moana and the parking outside is super easy with wide stalls. While this is my go to spot for rice and a few other Japanese grocery items that I can't live without, I've recently begun bringing my son here for a quick but delicious sushi lunch. They have great seating area (that's air conditioned!) with enough space for my stroller. They only allow food purchased from their store understandably, so don't make the mistake of bringing in outside items. Their sushi is amazing. So much variety and so fresh!! I feel the price is reasonable, too. Plus they have some great additional items like Japanese veggie sides, karaage chicken, etc. that are truly amazing.

After my first review regarding the poor performance of the security guards in the store, I believe the store management team took notice and got rid of all of them and hired this guy. I want to thank them because this security guard is awesome and goes above and beyond what's expected of him to do his job. Every time I shop there I see this man walk the isles, clean the tables after customers leave and is always engaging with the store employees. The staff seem to like him very much and I can see why. If I were the store manager I would hire him immediately to work for Nijiya as he would make a great addition to the team. And I'm sure Nijiya would be able to pay him more than what he's getting paid from the security company.

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6 months ago

Surprisingly good for Pre packaged Sushi! And cheep especially if going later in the evening

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Nijiya Market Reviews in Other Languages

Ask the Community - Nijiya Market

Do you sell ready to drink mugi cha (roasted barley tea)?

Yes, we do. We have Mugi-Cha (Barley tea) in a bottle.

Do you guys have prepared bentos with brown rice?

Yes, we do. We have DX Salmon Brown Rice Bento, Makunouchi Brown Rice Bento and Tofu Brown Rice Bento. Thank you,

Are sushi and bentos available when you open at 10am?

Yes, sushi and bentos are available at the time we open. Thank you,

Do they sell Japanese whiskey?

Yes, we have a variety of Japanese whiskeys(Suntory Toki, Akashi, Ichiro's Malt & Grain, Nikka, Kikori etc.)

Do you accept EBT?

Unfortunately, we do not accept EBT. We are sorry for the inconvenience. Thank you,

When are you planning to relocate to Ala Moana Shopping Center?

We are still adjusting the opening date of new location. We will notify our customers when it is fixed. Thank you.

I went to Sushi Murayama and ate THE most sweetest tomato ever. They were larger than cherry but smaller than a regular size but the sweetness was unlike any thing I have ever tasted. Would you have a tomato as such that I described?

Aloha! Thank you for contacting us. Unfortunately, we do not carry tomatoes of such description at our store. We do carry a specialty tomato, Momotaro Tomato, for a limited time during the summer season.

Hey, do u guys hv Rohto C Cube Soft One Moist? Waiting for the reply. Thank you:)

Unfortunately, we do not carry it. We are sorry for the inconvenience. Thank you,

Do you carry fresh wasabi?

Thank you for your inquiry. Yes, we do but we have only 2packs left at the moment.

Do you carry bamboo matcha scoops and whisk stands?

Unfortunately, we do not carry matcha scoops and whisk stands.

Do you carry sake no kasu?

Aloha! Yes, we carry sake kasu (priced at $3.99) at our Ala Moana location. Shayna O.… 

Do they sell ajitama eggs?

Unfortunately we do not carry Ajitama Eggs.

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