My dad and I came in to activate his phone we received through the mail. As we came in we were immediately greeted and set up, the rep (although busy) gave us great service and great attention. As a matter of fact, two other reps came by when our first rep had to step away, to make sure we were doing okay and the phone was still processing the information. We were very please with the level of service, knowledge and friendliness of the staff. We had come over from another store that was understaffed, did not acknowledge us when we enter the store or place on the the wait list. Others stated they had been waiting a while. So glad we changed stores. We will definitely return to this store again, if we have any issues or need assistance. read more

UNAUTHORIZED LINE ADDED TO MY AT&T ACCOUNT -- POLICE REPORT FILED. I went to the AT&T store at 3737 Pacific Coast Hwy, Torrance, CA 90505 to replace a lost phone. Employee Michael M. (Employee ID Mz509C) told me I could either pay the remaining ~$580 on my phone or open a new line. I explicitly declined the new line and chose to pay the balance. After leaving, I discovered Michael had added a new 310 number and $72 Premium plan to my account anyway without my authorization. I returned to the store and ultimately had to involve law enforcement and file a police report. In my experience, Michael was uncooperative even with the responding officers when we sought information about what had been done to my account and how to escalate the matter. This is not simply poor customer service. An account change I specifically declined appeared on my account anyway. I am asking AT&T Corporate, Global Fraud Management, and this store's regional management to investigate this transaction and Employee Mz509C immediately. Store: 3737 Pacific Coast Hwy, Torrance, CA 90505 Phone: 424-255-4488 read more

Absolutely the worst experience ever to simply move an unlocked watch and phone from T-Mobile. Incompetent staff entered the wrong IMEI numbers and created a support issue worth 2 hours in store and 4 hours on the phone. The worst part is they told us to try phone support in 2 days and passed the buck to phone support. Do not come here under any circumstances. Waste of time and money. read more

This is the worst store we have ever visited. We found out it's not a corporate store so they zero interest in helping you unless they receive a commission. AT&T Corporate needs to investigate or terminate their contract. It's doing a disservice to loyal AT&T customers. Will never step foot in a non corporate store again. read more

I would give them negative scores if I can. The store employees were rude and lack of knowledge. 1. Only one employee was actually working and helping 3 groups of customers when I walked in. The bigger guy who said his name was Michael was sitting on the chair the entire time without acknowledging any customers except 2 white guys. And they were just randomly chatting. 2. Inefficient operations. When I walked in, there's no one acknowledging anyone and I didn't know who would be helping me. The black employee Cash was the only one seems like he's working. 3. Cash helped me with my cellular plan for my watch but it wasn't working properly (later I found out there's errors that needed to be troubleshooting). But as he was working with multiple groups of customers, I was there left along without any help for about an hour. 3. The BIGGEST issue that I had was with the white guy with larger physique, who claims his name was Michael. After 1 hour of waiting without any help from store employees, I asked for help and he reluctantly came over to help me. I was texting my husband at the time and in our text messages my husband mentioned that the employee there seems new and a bit clueless. Michael saw the message and told me that I am rude. And told me literally "you came here on Black Friday (mind you Michael, it was the weekend after that in case you have limited knowledge on that), what do you expect?". This was absolutely unacceptable behavior. It wasn't my fault to come in to a store that opened. And if you as an employee decide to work that day, you should treat people with basic respect and courtesy. 4. At the end, he kicked me out of the store. And based on all the reviews here, it felt like this store is very DISCRIMINATORY towards non-white customers. 5. Also, I specifically refused the ATT internet service at the store. But STILL received their equipment without any notice. All in all, it was an extremely horrible experience there. Please don't come to this store since they don't seem like to work at all. read more

In-person confrontation Extremely aggressive and rude employee My experience at your store on October 21, 2025 at approximately 1-2 pm was very upsetting. My daughter and I came into the store because the customer service on phone told me to go to any ATT store for help. My daughter came in 1st and unbeknownst to me she already asked the question. I had a simple question/request about resetting the password on my account I have with my daughter. Suddenly, like a bomb hit me, the employee he said he is the manager, behind the room, became immediately confrontational. He cut me off and said I am rude, pushy, dismissive, spoke in a very aggressive and impatient tone. His behavior was completely unprofessional and made me feel disrespected and unwelcome. This is not the type of service I expect from your ATT company, and it made me leave the store feeling confused. Very disgusting!!! I went to the ATT on Hawthorne and they were extremely calm, professional, and knowledgablel!! read more

So disappointed with this store and their rude representatives. The two guys seemed like sloths that wouldn't move from their chairs or offer any kind of help, answer questions, etc. I'm not going back there. read more

Probably the worst AT&T customer service I've been. Customer service representative didn't even bother standing or approaching us the moment we come in. He remains on the chair the whole time and there were no single customer in the store and there are 3 of them doing nothing. We asked for help regarding some roaming set up but we were sent to a different store instead, it feel like the rep doesn't even know what he's talking about nor want to help us. He suggested to dial 611 and I get it but we already called and they told us to come in to a store, which is why we come there to begin with. Just disappointed because we just wasted our time. read more

Do not sign up with AT&T! They will overcharge you at every opportunity and it is nearly impossible to find someone at AT&T to discuss these overcharges with. When you finally reach a customer service rep they will shuttle you around until you get tired and give up. Plan on spending an hour on the phone to get a $6 rebate or credit! Also AT&T is worthless overseas! If you use your phone while out of the country get ready for a very big bill when you return! Just a warning. read more

Needed to visit this store today due to a technical, hardware/SIM issue with my phone. The assistance I received was excellent! I was greeted promptly by Taha, who was very knowledgeable, patient and thorough. Thankfully he was able to resolve my issue. This will now be my "go to" AT&T store. read more

Miss La' Shanna and Mr. Mario was super helpful! Not only they did break down my phone plan to me but helped me save!!! Very appreciative and thankful for them both. read more

I am just in need of a Booster. Everyone working here is On Lunch. I arrived at 5:00. It now 6:20. All I need is an internet booster. There are 4 people on front of me. I don't get it. One of the richest companies in this whole wide world and they can't do better than this. My complaint fell on deaf ears. Customers are too easy to come by. I hat this epic level of neglect and callousness. read more

LaShawna was incredibly helpful. She is an amazing multitasker and she followed up with my requests even after I had left the store. I will be going back for all my future wireless needs. read more

Great service this awesomeness people! I came and was helped immediately. Both gals helped me through the process of upgrading and buying a new phone for my kids. Thank you for making it so easy. read more

Waited 20 minutes to be helped by an employee that knew he had no supervisor. The first employee told me wrong information without knowing anything about my case. The employee I waited 20 minutes on knew I was there just to turn in my old phone from the previous day's transaction and was not motivated to help me because there was nothing in it for him. I was one of 2 customers in the store. AT&T needs to rethink their business model. I don't hold out any hope that this review will have any impact on AT&T but at least I can feel like I warned other customers. The only reason I went to this store was because AT&T customer service by phone is even worse. read more

This review is for our recent experience with Cynthia, one of the store managers who engaged in unethical sales practices to shiest my elderly mother. I'm writing this review to warn others to stay away from this store so the same thing doesn't happen to you. My Mom went into this store, being an AT&T customer for more than 20 years. Her phone had broken and she needed a new one. Cynthia came along and offered her a $50 LG phone, saying she could return it if she needed to. My Mom bought the phone (which was a terrible phone that's been discontinued but that's besides the point). A few days later, she went back to ask for a refund, and was told there is a $55 re-stocking fee. So she would pay more just to turn in the phone. Cynthia never made her aware of this. My Mom asked why she was never told this, especially given that she would end up spending ANOTHER $55 on top of the $50 just to return the phone. The sales associate kept going to the back and talking to Cynthia, but Cynthia would not come to the front and talk with my Mom, even though she asked for her. Unethical cowardly business practices. This isn't the first time AT&T has left out important details just to make a sale. I'm working on transferring over all our lines to another provider. Be warned and stay away from this store. read more

- Every experience here has been a good one - Excellent service advisors - Greeted as soon as you walk in - If there's a wait they take your name - Your name goes up on a screen showing who's next - 3 visits, 3 different advisors, all knowledgeable - In and out the door in no time - Happily answered all AT&T related questions - Explained until satisfaction was achieved read more

The big lady in there was a rude. Terrible service. Might leave AT&T just cuz of her. read more

Great service from Waleed Bayomi 18201 Hawthorne Torrance He helped all three of us in about 15 minutes He is excellent and we recommend him if you have problem at all read more

Went there with issue on my brand new "lost" phone and Lashawna assisted me. She was helpful, king, patient and best result helped me with my temporary phone and helped me file claim for new phone!! Great store manager!!! read more

Me and my mom came to get a update on her phone and an employee named brenda was very rude. she told us it was our fault and we froze there system when we inserted our card to pay for the phone and she said we need to call customer service and deal with it on our own basically and then walked away. Don't come here the service is terrible ! read more

Mixed bag with this place. On the plus side, the employees are fairly knowledgeable and you get clear answers to your questions. The problem is that they are incentivized to sell you as much as they can, and they are constantly pushing "deals" which really aren't a very good deal, or there are hidden details you don't know until after you sign up and get the bill. What is my advice to you? Research the phone you want in advance, show up there, buy it, and don't let them upsell you to anything! Also, be aware insurance isn't a thing you necessarily want. If you break or lose a lot of phones, by all means get it. If you are pretty good with keeping your device safe, then skip it. I don't ever get insurance and I've never once lost or broken a phone. Saved myself a lot of money! Of course they tried over and over to tell me why I needed insurance, until I finally told them I won't be getting it no matter what they say. Finally be aware a lot of this can also be ordered over the phone, which is especially better to do these days. You probably don't need to go into the store unless you really need help with something. I had a unique situation so I had to go in, but you probably don't. read more

LaShawna was very helpful. I called in advance to have an iPhone be put on hold for me since I needed to purchase a phone ASAP and most AT&T stores were out of stock. When I arrived, Melissa helped me out but it was not organized at all. She applied my screen protector without the kit for whatever reason and there were a bunch of air bubbles that I had to ask her to fix multiple times. Not only that, but I wasn't asked whether to be on an installment plan or pay in full...I also found out I was charged for the $17 AT&T Protect Advantage, which she also failed to ask. Overall, it wasn't horrible...but not great. LaShawna pulled through fr. read more

Years ago, I marched in here with a flyer from a competitor and told them I wanted to close my account. Not only did the employee comp the rate, she gave me a car charger, case and screen protector for my iPhone and gave me my mom's phone for free. Customer service is always top notch here. Today I set it up so my mom is authorized to do things on my account when she gets her new phone (she lost another one; I don't live up here and it's difficult to make trips during the week). This is a corporate store; I refuse to do anything at authorized retailers. Service is fast and efficient... no long drawn out phone calls to At&t customer service because they do everything on the spot. Also, they don't charge for sim cards like non-corporate stores do. They don't sell a great selection of phones here, but it's easy to shop online and bring one in to activate. Overall, I like coming here to do business. At&t as a service provider does not have the best rates, clearest calls, etc, but I've been with 'em for over a decade. It's just comfort I guess. Pros: - corporate location - customer service Cons: - parking - tiny location, minimal seating - really warm and stuffy inside read more

This is not a real AT&T store, the employees do not know what they are doing. Also don't expect the installation to come anywhere near the time they say. Don't quote me 10-12 and have the guy show up at 4:45. So here it is passed 7 pm and the guy is still drilling holes in the house. Wish there was another option in the South Bay read more

Kevin was extremely helpful on our first visit. He was very friendly and answered all of our questions. Came back the next day and Ramon was extremely fun to deal with. Great personality and very helpful. We left happy and will be back. read more

We had a wonderful experience with Lashawna. We had gone to a different location when I upgraded my phone and did not have a good experience. Lashawna gets customer service and does it beautifully. My wife appreciated her professionalism and kindness. This will definitely be our go to location for all of our phone needs. read more

Omg I came here with my mom around 5:30pm on a Friday day and one employee she has glasses with short boyish hair and has the worst customer service ever she doesn't know how to speak to people ,I honestly don't even know how she even got hired , we completely left fast as soon as we felt uncomfortable and took our business somewhere else where. She definitely needs to get retrain no customer service skills at all read more

When my stepfather "bricked" his iPhone 6 Plus I bought him by leaving it out in the sun and on the hood of his car, not every AT&T rep was immediately helpful. But VATIMA was quick to assist me, guide me toward an inexpensive smartphone replacement, and work toward transferring the pertinent data. She did so with helpful courteousness and even helped me save money by recommending time saving options. Highly recommend everyone go see VATIMA! Definitely not the guy with the beard. read more

AT&T Store - Go see Vatima! - Mobile Phones Near Me - Torrance, California

I walked in on a busy Sunday afternoon, around 2pm. The person at the door advised that the wait would be about 20 minutes as there were 4 persons ahead of me. All of a sudden, my name was called. The wait was in fact, only 5 minutes. No complaint from me. Jessica took about 10 minutes to set up my account and I was out the door with a new phone. She was helpful and competent. The high level of customer service is priceless! read more

Came here on my lunch desperately trying to buy a new phone since mine was broken and old! I had 15min left on my lunch and JT got me out within 15min brand new phone and with quite a deal! He was so quick and knowledgeable. . And can't beat great customer service. Thanks JT! read more

So disappointed in what the rep snuck in to my contract. Went in to simply upgrade a couple of phones. Dude had snuck in 2 phone insurance plans and 2 NEXT plans without mentioning anything about it. Had to call the 1-800 number to cancel after I noticed it on my bill. Do your self a favor and go into the Best Buy literally in the same plaza and get your ATT business squared away there. Scum bag worthy move in my opinion read more

Hmmmm. Got a broken iPhone that you have insurance on? Don't bother going to the store. They will tell you (if you can interrupt their discussions among themselves and get them to acknowledge you), in ten seconds to go to a website where you have to file a claim. It would be great if you could get a replacement phone when you need it now. Anyway, I'm sure if I needed something they could provide it might be fine. read more

Zachary (Hopefully I spelled the name right) aas very helpful and patient with you. Very full of knowlegde and took the time to explaim everything. Even asking a similar questions caly explained things until I understand completely.Glad I decided to stop by here. read more

Jose was helping us today and he was just the nicest, and most patient person ever! Made our experience here pleasant. Usually its such a pain dealing with phone stuff but he made everything so easy. Thank you! read more

Very misleading sales person and he was the Manager of the store of all things! We set up a new phone there and he told us all new phones have to get the mobile insurance and after 7 days you can call into At&t and call them to cancel it. I thought that was suspicious and questioned him about it but he said it was an automatic thing that happens. After calling asurion to cancel the insurance confirmed that he was lying to us and failed to mention on top of $8.99 you pay a month there is $49 deductible every time you have to use their services. Didn't appreciate the dishonesty. read more

AT&T is the worst cell phone company in the world, they overcharge for their services which aren't very good in the first place Their customer service is the worst, I disputed a charge which they could not prove and wouldn't correct their mistake, instead they threaten to send it to collection If I could give them less than a 1 star I would That's why I switched my phone services to another company read more

This store is a joke. This assistant manager named Jose put a screen protector on my s10+ and it didn't go on correctly, but he said it would be better in a day. Of course it never got better. So, I brought it back in and he said that he couldn't do it. He actually had his employees tell me that while he hid with the other manager Eric in the back room. I waited for 10 minutes and they never came out. I asked for his ID, but he didn't give it. I work for att as a technician and they know this but they still give me bad service. I'm pretty disappointed in this store because I know we are better than this. read more

Zachary is so helpful & polite. I was having a rough day trying to switch carriers. I called AT&T and they were no help. I was told i had to go in to an actual store. When i did i was greeted by Zachary. He helped with my problem and i was in and out in no time. Thank you so much. read more

Dear Manager Nick the Dick. Seriously who bullied you as a kid, sir?! First off please stop being a creeper and staring at us from far when we are working with your associate. It made our "almost" completed transaction very uncomfortable. Second, when a long time customer asks for a manager and you approach them like someone put sandpaper on your toilet seat it doesn't make for a good impression or good customer service. One would think as a manager you would understand the cost of customer acquisition verses customer retention. STOP treating your long time customers like you are doing us some kind of favor by servicing us. You need a job sitting in a cubicle with little to no human contact because customer service is not your strong suit. The word on the street is Milton at Initech lost his job... You should work there! Please get your life together... Take some Yoga. Namaste. Now for the positives! Our associate, TreMaine was amazing! Funny, knowledgeable, and patient. Sad he has to work for a terrible manager. Needless to say.... NO DEAL! Bye. Bye. This AT&T has never been sooo BYE! read more