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    Vineyard Vines - Dedham

    2.5 (6 reviews)
    Closed 10:00 am - 9:00 pm

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    6 years ago

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    5 years ago

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    7 years ago

    Just called to order something over the phone. Super helpful and great customer service!

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    9 years ago

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    Athleta

    Athleta

    (1 review)

    So, the review below is the same as posted to the other Athleta in Dedham. Why? Because they're the…read moresame store, but for some reason they have two separate listings on Yelp. I almost never have given a business establishment a 1-star rating, but there's always time for a first. You know how almost every reputable place trains their sales associates to greet customers who enter the store? I walked by several employees and not a single one even asked me if they could help me. What also was upsetting was that I was obviously getting dismissive looks from some of the sales associates. What they didn't know was that I was there to meet a female friend (I'm male), and she was in the store when all this was happening. Now granted, as a husky male (230+) not wearing any fashionable clothing like Lululemon or Nike, I guess I didn't look like I fit the profile of someone who is going to drop $98 for a pair of Salutation Stash Pocket II tights. But you'd think that even one of the several sales associates milling around would have wondered if I had a girlfriend who might like something from Athleta. And the reality is that their clothes are very attractive, so I understand why so many women wear them in yoga class. Another bizarre thing is that there is no place to sit in the entire store except at the entrance of the dressing room area. Since I've been dealing with some lower back problems, I opted to sit in one of the only two chairs in the entire place while waiting for my female friend to select and try things. There are two stacks of sales circulars: one for Athleta and the other for a clothing line called Hill City. I thought that this was bizarre because I didn't see anything from that Hill City catalogue displayed in the store. When I left the store, my female friend was really upset because she overheard people in the store making snide remarks about me. Since I went in the morning, there weren't a lot of people so it was pretty easy for her to hear what people were saying in the store. She also said that the negative looks some of the sales associates were giving really upset her. I actually have grown up used to people saying all sorts of seriously negative things about me (usually outright racist), so I've learned to just ignore it. I didn't get a racist vibe from the people at Athleta. It was more a bunch of disapproving looks like I didn't belong in the store. And to be honest, maybe there's some truth to it because I'm obviously not buying anything in the store for myself because all of the clothes there are for females. But it's kind of funny that several male friends and I were talking recently about how we feel odd doing things with our girlfriends or female friends, such as accompanying them when they shop for lingerie, and then this happens. But my experience at places like Victoria's Secret have been okay, so this experience was unexpected. I would never suggest any guy (i.e. male) go into this store. It could be that Athleta wants to create a space that only females feel comfortable. So be it. But as a guy who has purchased plenty of Lululemon gear for females, I guess I'll just keep on going that route.

    Vineyard Vines - Dedham - womenscloth - Updated May 2026

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