A short anecdote... I grew up a couple of blocks away from Boudin's on 10th and Geary in SF so I can relate to fresh bread. As a youth, my friends and I ran off with a fresh sourdough bread round once tucked under the front of our jackets as we walked by the open rollup doors and snatched them from their cooling racks and bolted up the street. One of my friends who was with me would find me years later on FB and told me that his son wanted to meet the infamous bread thief that he had heard of so often before... I'm sure that salty, crusty taste of Boudin is due to the mild SF climate and the mother yeast that it is proofed from. The people at the Rustic Loaf go through a similar process I'm sure to come up with their artisan breads. I know that they deliver to Claro's among other markets, so I can get it without too much trouble, but it's nice to be able to get it sometimes from the source. The Upland store is small, modest, clean, and cute; not as production looking as Old Town Baking Company's store. The bread rounds are sorted in their respective wicker baskets for you to pick http://www.yelp.com/biz_photos/the-rustic-loaf-upland?select=vaoy1h1AwuHE4YPsip_POw#A0Ue1oXCZO4HtPQu0DdmxA. On this occasion, I was after the Rye bread to make some Rueben sandwiches at home. It was crusty on the outside, soft and dense on the inside with a sharp grainy rye taste that I was looking for. The flavor was only heightened when we toasted it under a panini press... They have a bread slicer on the premises of course if you wanted it sliced. I took the last rye bread and it was around 300pm on a Thursday so it may be good to call ahead to check. The person helping me was friendly. At $6 it was a little pricey for a small round of bread, but when we used it the results were superb... I was there for the (sourdough) rye bread, but I might return to try their regular French Sourdough, or perhaps the Asiago Sourdough which sounds good... ***** Edit 032713 ***** I just learned that not every Claro's carries all of Rustic Loafs breads, best to call ahead to see what they carry; since they make deliveries every week, you can special order and tell them to bring it during the next delivery. Same for Wolfe's Market and Cheese Cave, et al... read more

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I got married a few weeks ago at my mom's house in California and realized we needed a BUNCH of bread for the cocktail hour and reception. After a tip from the peeps at the Cheese Cave about the Rustic Loaf having the best bread, my bridesmaids and I piled in the car and headed over. I walked in and asked if they could give me 40-50 loaves of bread now. I explained that I was getting married and had completely forgotten to take care of the bread aspect of things and if there was any way they could help me out, I'd be most appreciative. The owner, a cheerful and easy-to-talk to man, sang his congratulations for the impending nuptuals and gifted me some AMAZING tapenade. Then, he not only filled my order (I had apparently lucked out as they got rained out of the Farmer's market that day and I got all that bread!), but he gave me an additional 10% "happy wedding!" discount, bagged everything up, then boxed THAT up, and then wished us even more happiness. And, just like the Cheese Cave girls promised, the bread was amazing. Thank you guys for making that trip such an enjoyable and memorable experience. read more

great selection of sour dough bread also love their large sized muffins its healthy bread made with organic ingredients read more

Amazing! Fresh bread daily everything is soooo good. Do your self a favor and please try this place! You won't regret it!

As a carb aholic, I was sooo excited when I spotted this shop in the same strip mall as my hair salon. I made a beeline for this place right after my appointment, and had a difficult time choosing what kind of bread to buy -- all of them sounded wonderful. Ultimately, I chose the lemon rosemary sourdough but was a little disappointed that the flavor was not infused throughout the loaf. The texture was great, soft on the inside, and chewy on the outside, but I could only get the lemon rosemary flavor from one spot that sat on the outside center of the crust. Sigh! Oh well, I will just have to return and try another kind! read more

I've been craving artisan bread and found this place on yelp. The lady in the store was super sweet and friendly. I tasted the multigrain whole wheat, jalapeno, harvest and garlic. All are good but I bought multigrain whole wheat eventually since I preferred mild flavor and nutty texture. Will come back for sure! read more

My family loves this bakery! First the sour dough bread is amazing! I'm sensitive to gluten, not allergic and this bread does not bother my stomach. We also get their peanut butter cookies. These are the best ever! They are super moist in the inside and not super sweet like most peanut butter cookies, with a nice rich taste. They are also at the Claremont Farmers market on Sundays. This bakery deserves 6 stars! read more

I have had four different loaves from them now (on two occasions), and their bread is pretty good. I have to say, to start off, that they are very friendly! It is a bit of a trek to go to Upland, but luckily they sell in some retail stores and also show up at farmer's markets. Sometimes they run out of the bread you want. The good news is that their other varieties are good as well. The loaves are fairly small and are somewhat pricey for their size. You also will not get anything that will knock your socks off for flavor. A good, solid, workaday bread. Now, to the loaves! Their Country is very much in the San Francisco tradition rather than the French one. Now, I have always been a big fan of SF sourdough, so that is not a problem. It is pretty heavy. Crumb is pretty good, but even so the bread is somewhat dense and needs to be sliced thinly. But it does not like being sliced thinly so much - this is a hard task, even with a really sharp bread knife. It will tend to squish and then break apart. I made some pizza with it yesterday and a couple of the slices (sliced long ways) fell into parts on me. Definitely could be my fault, though I wield a bread knife rather often. Nice sourdough flavor. The Asiago is like the country but with some cubes of asiago cheese mixed in. Always nice when they burst on top and get browned while baking. Same comments as the country as for the bread character and quality. The asiago is a nice cheese to have in the loaves. The Rye is a nicely flavored loaf, although I must say it was pretty heavy. The rye is one of those fortitudinous breads - it requires you to chew a lot. It is very similar to the rye ("Black Forest") from Berolina Bakery in Montrose. A good loaf of bread, but not nearly as good as Seed's Whole Wheat Rye (which is their best bread, btw). Now, to my personal favorite type, the Whole Wheat Multigrain. I love whole wheat bread. Their's is pretty good. Definitely a more traditional WW bread - You'll notice its heft when you pick it up. Small loaf and packs a lot in it. Not just whole wheat, but has a number of different grains, like La Brea's whole wheat. Makes it somewhat heavier and more complex than straight whole wheat. I prefer a bit more simple of a loaf. Not something you make closed face sandwiches with - open faced is the way to go. read more

This is a super cool shop with excellent home made bread... they have super killer scones (which i normally hate because they are hard and gross) but these a flaky little delights... people are really nice too. I stop for coffee every now and then too. Supposed to be healthy bread - is that an "Oxymoron"? Gem of a little store. read more

Have been getting bread at "The Rustic Loaf" for a while now...should have said something on yelp long ago; they're about as good as it gets. Have never had better bread in the U.S. (as far as I can remember). Costs a little more than an "artisan" loaf at Sprouts, etc., but MUCH better quality, more variety. Then again, a loaf of wonder bread is like $4 at the grocery store last time i checked.......so judging by weight, the bread here is probably cheaper than fake bread, actually. Employees are always super friendly and helpful, too. I DO wish they offered a rye loaf without caraway, but that's what Americans expect in rye bread, so can't complain about that (they have the rye on Fridays, and it is excellent - I always buy it, even with the seeds). I think they run a stand at all the local farmer's markets, too. If you go to the store in Upland, try to get there early because they do tend to run out of some varieties in the afternoon. read more

Just received a loaf of the lemon rosemary sourdough as a gift. So delicious. We will definitely visit the bakery for more of your breads. Perfect for basket gifts. read more

If you love bread, you will like this place. If you want great tasting, homemade, baked daily and naturally made bread, this is the place! It's worth giving it a try and exploring all their breads. I love their scones. They are amazing! read more

We've been enjoying bread from Rustic Loaf since it opened and especially since they are in the Sunday Farmers Market in Claremont. A new bakery opened which also makes our favorite kind of bread, Kalamata Olive. So we set up taste tests with two groups of friends. Rustic Loaf was the choice for both groups. read more

I won't go back. They dropped the ball on a special order for a dinner party I was hosting. No explanation other than "we had a problem" and NO apology. No phone call - I didn't find out until I got there. The owner was there and did not come out of his office and the blonde middle aged woman I dealt with couldn't care less This is not acceptable. How do they stay in business with poor customer service like this?? read more

Excellent bread but expensive. Not for everyday sandwiches but great for something special.

The Best bread shop you'll find in this area, without a doubt. I visit them at least twice weekly to get thier great baguette. I've tried most of the loafs and never been disappointed. My favorites are the Jalapeno, the Country Sourdough and the Rye Sourdough ...so good. Beware, you'll become addicted. And, the employees are attentive and just plain nice people. read more

The cranberry walnut loaf is perfect even when you eat it a few days later (just make sure to wrap it up well with some wrap). It's not overly sweet or salty (La Brea, I am talking about you!). The flirtatious sweetness of the cranberry pieces and subtle nuttiness of walnuts are quite different from what I've experienced with other rustic breads--clean and simple, which may come off as bland. I've tried the Lemon Rosemary bread as well, it was sadly a loaf doused in olive oil, suppressing the beautiful rosemary and lemon flavors. Maybe it was an off-day for the baker preparing this particular bread. My verdict? For lemon rosemary bread, I'll probably go elsewhere. Short and sweet: - you feel less terrible and unhealthy because of the ingredients used - crusty outside, moist inside - not up to the quality of Zoe Nathan's baked goods - may disappoint those who are infatuated with Scarpetta's breadbasket - best served after you wrap it in saran wrap and microwave it for about 20-30 seconds the next day read more

Awesome service and great bread! I needed thinly sliced bread for finger sandwiches and was clueless when I called. He said he'd wait for me to arrive so I he could personally slice it for me. He patiently waited and we figured the standard slice should work and I am now in possession of some deliciousness that will be hard to not eat before Sunday! read more

The Rustic Loaf - Surrounded by delicious breads! - Specialty Food Near Me - Upland, California

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Love this place - great bread and cookies. Have been a regular since they opened. I really like most of there breads - especially the HARVEST and Cranberry Walnut. Love your bread and your employees are always great.. It has become one of our stops during our Friday bike rides. Great place to stop for a scone and coffee. read more

Best bread you can get, I have eating bread from the rustic loaf since it opened years ago. They make their bread from starter and not only does it taste great, it is health food. I swear this bread will sustain you through the day. For me nothing else compares. Mike read more

Amazing Bread First time in, ate a whole baguette on my way home driving in rain,delicious As good or better than anything on the West side Everything I bought was great Its a must try BestKept secret in I E, tell everyone family owned support your local business read more

We were coming down the hill from Mount Baldy and looked for a bakery nearby. Their bread is the best! The texture, flavor and outside crust...Superb! I tried a cookie and the lemon-cranberry scone, both were top notch. I've been in the bakery industry for 47 years and its great to see artists at their best. read more

This place is such a gem! Excellent quality, flavor and texture breads. I love the family feel and everyone is very friendly. I don't think I'll ever buy grocery store bread again. read more

Greatest bread place in the I.e! lol their breads are sourdough and so delicous! They'll slice for you too! And super friendly service! Go here!!! read more

The Rustic Loaf - Lemon Rosemary - Specialty Food Near Me - Upland, California

you will kick yourself in the butt for taking so damn long to come in. perfect bread. mouth watering. will never buy grocery bread again. period. read more

I love this Crispy French baguette, couldn't resist to eat in the car and couldn't stop eating all the way back home.l like Padua Pasta Makers's cranberry walnut bread more,but this one is also good. read more

The Rustic Loaf - Specialty Food Near Me - Upland, California

This is my first time tasting such fantastic bread! The crust is crunchy and full of flavor, the inside just melts in your mouth.....I was given this as a gift and I just found a new love!.... Merci beaucoup pour le pain! C'est magnific! read more

Great quality & prices. Been going there for some time. Great place. We put ours on the freezer & only get out what we need so it doesn't go bad. Try the scones Mmm-mm. read more

There is a REASON that bread like this is this delicious. It is because it is made from the best ingredients and from experts from scratch. I cannot tell you out of all the bakeries I have had bread from, this place is a RARE GEM!!!! They are Professional, Clean, Helpful and ALL of their breads are AMAZING! They also have scones to die for and wonderful cookies! It is VERY EUROPEAN. Love this place and sadly it took me this long to come upon it!!!! read more

I have been buying their breads for years now. I have to say they make a really good loaf of European style bread.

This is serious. I don't like eating bread. Every brain cell fights bread and carbs daily. But I will happily make an exception if it's worth it; meaning you won't catch a crumb of wonder bread or store bought bread in my mouth. The bread they bake here is 100% worth every carb and calorie contained in it. The first time I went early around 8:00am and got a multi grain loaf. It was still warm. WARM!!! I have also tried the kalmata olive (sample) and garlic parmesan (full loaf) that were delicious. (I made grilled cheese and tomato soup with the garlic parmesan and it was heavenly.) The customer service is incredibly friendly and they have a punch card which they absolutely don't need because the loaves are priced really well. They also slice the bread for you upon request. read more

The bread is phenomenal, especially fresh in the morning. They also have scones and depending on the season, olive oil and spreads. All equally delicious! read more

Bread. What once was the common staple of breakfast, lunch, and dinner has become a simple ingredient for sandwiches and toast. The Rustic Loaf changes all that. I came in to browse and ended up taking a few bites from the sample table. If my eyes were not attached, they would of rolled back and fell into the back of my head. The sourdough was outstanding and pairing it with the garlic infused olive oil was a match made in heaven. I purchased a loaf of sourdough and a bottle of the garlic olive oil and they sliced my bread for me. At home, I had a meal of just bread and olive oil. The bread itself was moist and soft with the perfect amount of sour flavor. The crust with its rich brown color was crisp. My family loved it. I can only imagine how delicious pairing it with pasta, soups, and sandwiches can be. You will want to eat this bread with every meal. I plan on returning to try out the other artisan breads and purchase more sourdough. This time, unsliced so I can make clam chowder sourdough bowls. read more

My brother told me about this place. I am sure glad he did! I asked the owner if he had any vegan bread. Yes I do he says. He points out the breads that would qualify. Not being the trusting type when it comes to what's in my food, I ask him if he can show me the ingredients in the flour. He looked a little bugged at this wierdo being so pushy but he goes and brings me the big bag of flour. 100 % wheat flour. I buy a bag of this lemon rosemary sourdough bread. It had the perfect crust and so fresh and good. I am glad he put up with me. I will be a regular. This as good as bread can get. read more

Rustic Loaf is the only place I will eat bread from! They specialize in making sourdough bread using a method that involves a 3 day fermentation process. The jalapeño bread is delicious! They also offer bread making classes that I am looking forward to signing up for! read more

Unbelievable bread! I've previously bought their bread from a winery, so I've known about them for some time now. I recently moved down the street from the shop, so this was my first time stopping in. Connie was so sweet and offered me many samples to try, with no added pressure to buy. I practically bought one of each kind bc their bread is so good. My favorite is the jalapeño jack sourdough loaf. Stop by and try it, you won't be disappointed! read more

Trouble! The Rustic Loaf is literally within walking distance of my home. I don't really like sourdough, but theirs is possibly the best I've tasted--better than Boudin Bakery's and Parisian sourdough. I also like their Cinnamon Raisin loaf...very flavorful. read more

I can't stand how amazing their sourdough loaves are! Every bite is a fluffy piece of sourdough heaven in your mouth. My favorites are the Asiago Sourdough and Lemon Rosemary Sourdough, both at very reasonable prices. They come to the USC Farmer's Market every Wednesday, which is awesomely convenient for a USC student like me! I love that they only use fresh, natural, and wholesome ingredients. There service is always friendly, as well! read more

Avocado toast on the multi-grain/whole wheat is heaven on earth. Add a sliced hard-boiled egg and it is the best lunch ever. My husband will not eat bread from any other bakery - it is that nourishing and delicious! Hint: call ahead to reserve as they sell out FAST! read more

We have sampled many of the wonderful breads made by The Rustic Loaf and enjoyed them all. But we recently tried their scones and they are more than delicious! We bought cherry & apricot and wished we had bought a few more. We will go back to this great new place very soon. We are so happy to have this unique place close by. Stop by & try one of their breads or scones and you won't be disappointed! read more