Royce Chocolate is a brand of amazing, melt in your mouth chocolate, made in Japan. If you ever go to Japan, some of the must treats that you should bring back should include Shiroi Koibito cookies (google theses because these melt in your mouth, delicate vanilla cookies are amazing), Kit Kat chocolate bars (only in Japan are there fun and unique flavors that you can't get anywhere else that includes red bean, strawberry, green tea, etc) and Royce Chocolate. But of course you can purchase a lot of these items at Japanese Markets like Mitsuwa and Tokyo Central if you have no travel plans for Japan anytime soon.
A little background info about Royce Chocolate (founded in 1983) is that they are made in Hokkaido (roughly 500 miles north of Tokyo) and are known to be a high quality chocolate (like Godiva). Royce Chocolate sells pieces of chocolate and also wafers and cookies, chocolate covered potato chips, truffles and bars. The Nama Chocolate line is most popular and typically contains some type of liquor (although they also have some that do not contain any alcohol), such as red wine and champagne (cheers!). Typically this type of chocolate needs to be refrigerated or will melt in a few hours.
The Nama Chocolate line (nama means "fresh" in Japanese) has a nice delicate and creamy mouth feel that is similar to ganache and is made with Hokkaido cream to produce some outstanding chocolate.
Anyways, so now that you are a little bit cultured in the art of Japanese chocolate, this particular Royce Chocolate stand alone store in located across the newly opened Somisomi (where you can get those tasty ice cream sandwich treats inside a fish shaped Taiyaki Waffle Cone), down the Nordstrom wing, at the Westfield Santa Anita Mall. Although Royce Chocolate has been in and out in various locations at this mall (from fellow Yelper's reviews... thank you members for your informative reviews), according to one of the employees helping me, this is a permanent location for them.
During my visit here (this past Wednesday), I was helped by both of the female employees working this evening. I briefly was informed about the brand and how their chocolate is made. I was then given a few samples after I had asked if I could try since both employees mentioned the creamy texture (how could I not have a sample after that?).
The Nam Chocolate Au Lait, $18 (tax included), is the most popular. This particular chocolate flavor is a milk chocolate made with cream and has a shelf life of 1 month and must be refrigerated. This chocolate is also infused with red wine, but does not have a strong taste (I honestly didn't taste it but if you have a more sophisticated palette, you may be able to). Just as I had mentioned earlier, the texture is very smooth and really does slowly melt in your mouth, making it so unforgettable and as a result, a longing for more. Granted a box (or 1 oz) is not cheap, but definitely worth trying. Inside the box is 20 small pieces of chocolate. After purchasing, one employee placed my box inside a cooling bag with a small ice packet to keep it frozen until I get home so that I can put it in the fridge. She told me that this will keep my chocolate cold enough for up to 2 hours. By the way, gift wrap is available (complementary) if you are purchasing as a gift.
The second most popular Nam Chocolate is the Champagne Pierre Mignon (also $18 for a 1 oz box). I had a sample of this and could taste hints of champagne, but it was not overwhelming to overpower the flavor of the chocolate. I really liked this flavor as well, which made this a tough decision for me because I only wanted to purchase one box. But if I was to purchase another box, I would pick up this one.
But as I mentioned, you can also purchase some of the Nam Chocolate line without alcohol, that includes their white chocolate and mild milk chocolate (I did not try any of these flavors).
Also they do sell cookies, truffles, chocolate bars, etc that I had mentioned above. One of the employees actually gave me 1 small rolled up flute cookie to try before I decided to just purchase a box of the Au Lait.
Customer service was friendly and attentive. But also nice that I was not pressure to buy anything. Although I know the chocolate is kind of pricey but if you ever do get to go to Japan, make sure to pick up a box there because it is ~50% cheaper.
Overall, very happy with my purchase and see myself coming back. read more