I had a terrible experience today with Naomi at Waves. I do not recommend her and will never be going back. Starting with dark blonde natural hair wanted some natural-looking highlights, with minimal soft blonde highlights framing face ("Scandinavian hairline"). Instead, came out of it with bleached white thick hair pieces and a two-inch frame of white hair around face, with a purple tinge. Naomi agreed to fix it later in the day, but now the hair looks like a calico cat with blotches of color, and two differently striped reddish brown colors faming the face. Hair is damaged and hairline is burned and enflamed. I don't know what is going on, but Naomi clearly has no experience with this. Please avoid. She refused to discount after a horrendous 5 hours in the salon. read more

They are the best. Left a message and the owner called me back and I was able to get an appointment. So, we decided to make appointments for the year. They also have an esthetician, Maegan, which is great. Everything I need under one roof. Yay! read more

My daughter and I are big fans of Kayla at Waves Salon on Crespi Dr. in Pacifica. We love seeing her as much as we love how we look after she cuts and styles our hair. I have curly/wavy hair that can be frizzy, but Kayla recently cut and styled my hair in a way that encourages me to embrace the curl and scale back on the straightening! The shop's atmosphere is bright and welcoming. Kayla also does weekend and later-in-the-day appointments, which work well with our schedules. The crew at Waves is excellent at recommending and supplying products to help customers get a salon style at home, too. read more

Waves Salon - Hair Salons Near Me - Pacifica, California

After recently moving out of the area I realized that it was time I shared my love for this salon! Kayla was my hairstylist for almost 3 years and I cannot express how amazing she is! I've learned so much and with Kayla's guidance I was able to get my hair in the best shape it's ever been in. Kayla has also done several full and partially baylayages and she nails the color every time. From a light honey blonde to a richer and darker brunette, I've always left satisfied. I will miss Kayla and Waves Salon so much! Definitely amazing staff that will make you feel at home and have vast knowledge and skills read more

I went to waves salon for the first time the other day, such a cute place!, I had my hair cut by Naomi, she did a great job! I will be going back for sure. read more

I was here on a Friday when they played their Pandora 80s classics playlist. I was so comfortable and refreshed by my treatment which started off with a complimentary drink. In summary, the Waves Salon has a lovely environment and skillful staff. ----Read the rest for my raving fan review of my cut & dye courtesy of Kayla--- Kayla is knowledgeable and did not take my inspiration photos for face value, but gave me realistic game plan for my hair. Because I wanted to go for a blue-black, but was not ready to bleach my hair she did the base color to accommodate what I was willing to pay for in that day. She was able to communicate her opinions about what I was asking for versus what I was ready for in a non-condescending way. She tactfully asked questions to assess what she was working with before diving into my cut and dye. Though she would have been ready and equipped to do the full foil / bleach for hues that pop, I appreciated that she prioritized understanding what I really wanted rather than just charging me more because I had technically sent her photos of more obvious blues. Though my results are much subtler than what I had sent from Pinterest, I know I've found a stylist I can trust if I want to take the next step. Kayla and I were betting on whether it was too subtle if anyone would notice, but: 1) I got a great response from housemates upon arrival at home. She was right! It pops in the right lights, and apparently looked the blue as I walked through the door with the natural light coming in behind me. 2) Moreover, I had specifically gotten my hair dyed for a trip out of town. When I met my cousin, she almost immediately asked about my hair. Felt great to do something that made me feel myself but edgy without necessarily just jumping into something pretty but too much too quickly. Nothing was compromised, my professional appearance for work, nor my desire to do something different and get my feet wet again for jumping back into the world of non-virgin hair. While my before/after photos probably aren't a Pinterest feature, they are great quality for photos from the day after my appointment and what I expect will be a dye with longevity. Happy with the practicality and the fit to who I am. I should mention, Kayla accommodated to book me though it was a nearly full day, and I called in on Thursday!! Thanks very much! read more

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I used to get my hair done for many years in downtown San Francisco. After the pandemic my downtown stylist moved and I was on the hunt for a new person. I work in the area and a coworker recommended Gretel a year ago and I've been a loyal client since. Gretel is a true professional at her craft, she is up on trends, and always suggests something cute and new to try. She has the style and technique of any down town San Francisco stylist without the downtown price tag. Gretel only uses the best products like Kerastase and GoldWell. Her price points are reasonable so I come in often for a trim and blow out. My hair has never looked this healthy. I also get a few low maintenance highlights that I always get complements on. With Gretel's warm personality and skills I leave waves looking a feeling my best every time. read more

Waves Salon - Hair Salons Near Me - Pacifica, California

I love the inaccurate response to my review. My appointment was canceled more than 24 hours in advance, but unfortunately this establishment asks for 48 hours which is ridiculous. I had Covid. I guess I should've just came in and infected everybody. I was told however, to stay home as they have elderly parents that they need to care for. This was the only time I had ever canceled an appointment here. Very money hungry establishment. I would love to see the text messages of me canceling an hour before. I called you the day before and I told you I had Covid. You told me not to come in because of your elderly parents. Get your facts straight. Liars suck. read more

Walked in on a Saturday desperately in need of a correction on a disaster of a cut I received at a different salon. Grettle fit me in and saved me! Will definitely be back!! (Hopefully Opi will be there too!! read more

I am so frustrated and disappointed that I spent my money here. I read the reviews at Waves and saw some really beautiful photos of balayages and expected that especially if the owner of the salon was going to do my hair that it would be done well. Unfortunately, that was not the case. I had 1 year grown out baby highlights and I wanted to blend my dark brown/almost black root color down into the lengths of the hair but with some deep chocolate brown highlights to add dimension. I wanted to make sure that what I wanted would be possible so I asked for a strand test. Gretel suggested a consultation to see what my hair looked like before the appointment and see what I wanted. I asked for a natural balayage and Gretel agreed we could do chocolate brown for dimension to my almost black roots. I showed her the images for color and cut and she said it would be easy because I'm staying dark. At my appointment, I showed Gretel a picture of the haircut I wanted and she confirmed that we were doing dark chocolate brown. I told her I wanted it to look natural because I can't afford to get my hair dyed often, so I wanted it to look good when it grew out. I didn't realize that she may have been rushing until the very end when she said the toner would sit in my hair for 15 minutes but then seemed to rinse my hair out after 5. I had told Gretel at the consultation that what I didn't like about my previous hair was how light the midlengths and ends were and I wanted the overall look to be darker. As my hair was being dried, she remarked that it was more caramel, which is not what I had asked for. When I got home, I started to notice just how badly bleached and dyed my hair was. The bottom half of my hair where the toner had sat longest looked gray-brown because it looked like the hair hadn't been filled before she took me from bleached blonde to brown. The face framing bits turned out red but the toner hadn't been applied long enough so you could still see the bleached blonde underneath. The top and back of my head was truly awful, with the left side of my head having super chunky light-colored highlights and the back of my head having several streaks that looked like they never had toner applied to it at all. I was really unhappy with my hair but at this point, I wasn't going to ask to fix the chunky bleached streaks because I was nervous about any more bleach being applied to my hair. I just wanted a more even color application. So I messaged Gretel through the Waves Salon website and said my hair was too light and asked for it to be re-toned. Gretel obliged but said she didn't have time for a blow out. I didn't need my hair styled so I said I didn't need a blow out. (In my mind, a blowout is type of style that's done with a blow dryer.) What I did not expect was when I came in to have my hair re-toned, that I would be leaving with sopping wet hair. I think there's a difference between a blow out and a blow dry. I thought my hair would be dry when I left because what hair stylist lets a client leave with sopping wet hair? But apparently I was wrong, and after rinsing out the toner, Gretel said she was going to brush my hair and then I would be done. She sprayed something on my hair, brushed it and then let me out of the chair. I didn't have to pay to have my hair re-toned after the initial bad bleach and toner application, but I don't think it's right to let clients leave with wet hair. But at this point, I was so done that I just walked out. Please save your money and go somewhere where the results are high quality and consistent. read more

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I moved here from out of state. Seen this place n walked in asking if she does bleach touch up. She says," bleach n tone"? I so appreciate that she knows her business. Also glad she never twist your arm to have something else done to my hair. read more

Waves Salon - Gretal from waves hair salon is the best. Thx lady - Hair Salons Near Me - Pacifica, California

I was so impressed with Kayla during my first visit to Waves! I never write reviews, but I'd been trying to find a new stylist in Pacifica since I moved here in 2020 and had a string of bad luck until I met Kayla. I asked for a full highlight and haircut and she was so professional, educated me on what to expect in my subsequent visits (even down to which services I should book and how much they'd cost), and was a literal delight to hang out with. I will absolutely be coming back! read more

I used to regularly get my haircut with Kayla, but on two separate occassions, I asked her for bangs at the beginning of the appointments, but she ended the appointments without giving me bangs. At the end of the appointments, there were always customers waiting for their appointment, and I felt rushed out. read more

Gretel is incredible. I have been looking for a stylist to love, and I am so glad to have found her at Waves! She listened to what I wanted, took her time making sure it was just right, and even checked in with me later in the day to make sure I was happy with the cut and color! The salon was spotless and Covid protocol was in place: temperature check, masks on, sanitizer stations available, limited people in the salon. I 100% recommend Gretel and getting your hair styled at Waves! She will take care of you and make your experience comfortable and enjoyable! I will absolutely be back. read more

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Really Lovely girls! Am excited to have my hair cut here to grow it long again and add some face frame highlights. I saw Kayla. And for an event coming up thinking of getting eyelashes. read more

Great overall experience. Kayla is an awesome stylist and also super friendly. She gave me an all over highlight, trim, Kerastase mask (which I highly recommend) and a blowout. I used to drive to the city to get my hair done, but never again. The service here is better and I don't have to deal with any of the stressful aspects of going into the city. read more

Just got my haircut by Kayla. She did a beautiful job. Very meticulous and super friendly!

Kayla is seriously the best! Been going to her for a long time and she really knows how to give me what I want. It's more than just the outcome it's experience as well that she is perfect with. She is also the only one that my daughter who trusts as well with her hair. She colored and cut her hair. Did an amazing job! She color corrected my hair and gave me the perfect trim. On multiple occasions. She is always my go to! read more

Waves Salon - Pink, blue and purple streaks. - Hair Salons Near Me - Pacifica, California

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I can say so many great thing about this salon!! Gretel was just absolutely amazing. She was friendly and easy to talk to. I was completely lost with my hair and had given up, Gretel was able to help me figure out what we should do in order to get it back healthy again. This salon also carries these amazing products from Kérastase. Gretel put the versatile beautifying oil in my damaged hair and I could already feel the huge difference the oil made, of course I HAD to buy it considering how quickly and easily I saw the results. I am so fortunate to have found this wonderful salon and will continue going here for all my hair care needs. Thanks so much Gretel!!! I also want to add that masks were worn the entire time and sanitizer was readily available for safety measures. read more

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I had been growing out my highlights for about the last year, I had them so long, I forgot what my original color was! I was not very keen on the end result, after growing out all the blond, I was left with a mousey dirty blond? I didn't care for it and definitely wanted to do something. After some time I decided to get highlights again, but needed to find a new Salon. I had come across Waves on Yelp and the reviews are great. Then Gretel posted on FB advertising what was called "lived in highlights", and the description was appealing to me, so I made an appointment with her. The Salon was clean, inviting and comfortable. Gretel set's aside plenty of time for each client, so that she is free to do a great job and not rush, therefore I did not feel rushed. She explained the process thoroughly and knowledgably, I felt trust immediately, and she did not disappoint. I have been living in my new highlights now for over a month to see how it looks growing out slightly. The difference in the "lived in" vs regular highlights is vastly different in a great way, there is no distinct line of demarcation. Looks very well blended and natural. I am so pleased, and really happy I have already booked my next appointment as I understand her schedule fills up fast, and for good reason. Gretel, thank you for a wonderful experience and hair I really feel good about. read more

Omg... words can't describe how much I'm in love with my hair! Gretel knew exactly what I was looking for! Because my hair had grown out really bad from the last time I got it done 2 years, it definitely needed some help and saving. The half highlights definitely brought some light into my dull dark hair. I was kind of afraid when it came to the bottom portion of my hair because it was already dyed but she was able to blend it in a way where it wasn't going to give me really blonde tips. read more

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Love my hair cut! Wonderful experience and great atmosphere! Will definitely be returning for future trims!

My hair feels like hair again and the color is even better than I was anticipating! I experienced a hair color hiccup about a month ago. I was in need of color correction and also in dire need of a hair salon. A place that my hair could call home, you know? I am sad to say that the hair salon that I had been going to for quite a while had to close it's doors for good in 2020. Ack! What's a gal to do? 2 weeks after coming home with electric red hair and an itchy, peeling scalp, I was on a mad hunt for a fabulous hairstylist somewhere in the Pacifica area. No need to get into detail on this. I came across Gretel at Waves Salon on Yelp. Read her stellar reviews. Not only that, I noticed how much her clients adored how she listened to their hair needs. Sent Gretel a message on a Sunday, not expecting a reply. Sundays are a hairstylist's holy day off, right? I received a response right away which was a welcomed surprise. Even booked an appointment! After coming home from my appointment yesterday I can say that Gretel is all that the yelp reviews claim: attentive to your hair needs, extremely talented, and a great sense of humor. Did I mention the best shampoo scalp massage you have ever had in your life?? And her salon is extremely clean. Temperature checks, hand sanitizer, the works of course. If my hair could squeal it would. It feels like my hair again. Not abrasive. I have found a new forever salon as long as she will have me. Thank you Gretel! Sara read more

Waves Salon - Hair Salons Near Me - Pacifica, California

I had a fantastic experience at Waves, with Gretel as my stylist. If you're on the fence, just book an appointment. I am incredible picky and she nailed the cut, and in particular, the fringe (aka bangs). I've almost never had a stylist get the bangs so beautifully on the first try. I used to drive all the way to a Sassoon salon in SF, but no more--I'll just be going to see Gretel (who is Sassoon trained!). 5 stars on technique and experience. All the awesomeness of Sassoon with a gregarious and incredibly sweet stylist in Pacifica. Can't wait to go back. Also, I can't use any product in my hair and use special shampoo due to allergies, and Gretel not only made this work but was still able to style my hair beautifully. Blow out lasted for days after. Woohoo! read more

Gretel did a wonderful job on my hair. She gave me exactly what I asked for. She also has covid cautious practices. Can't wait for my next appointment! I highly recommend making an appointment if you need a cut. Thank you Gretel look forward to my next appointment for some relaxation and me time. read more

Waves Salon - Haircut 6 inches - Hair Salons Near Me - Pacifica, California

I was looking for someplace local to get eyelash extensions and found Maegan Gutierrez at Waves. She asked me a lot of questions to narrow down what type of look I was most comfortable with and explained everything as she worked. I am thrilled with my lashes and have returned for a quick fill. You can definitely trust Maegan to do a fantastic job! read more

Waves Salon - Hair Salons Near Me - Pacifica, California

I went to Becky because I saw how amazing she did with my Mom's hair and figured she'd be good to trust. My first time I visited her I just got a trim, and I'm not even kidding it was the BEST trim I've ever had! I asked for it cut just straight across because I was going to donate my hair, and it was amazingly straight across! Even with my crazy curly/wavy hair (which she knows how to work with really well so if you have curly/wavy hair I would totally recommend Becky). After seeing how amazing she did I decided that I'd go back to her to donate my hair. I got the final cut done yesterday and it was AMAZING! I ended up donating 12-13" of hair. She was very helpful with picking out a good hairstyle that complimented my face and the cut turned out great! It compliments my face shape well, and the layers are done is such a way it also has great movement! I'm very happy with my new look and it's all thanks to Becky and her amazing skills! Also on top of being very talented Becky is a really awesome person and it's fun sitting in her chair as she works on your hair :). read more

Waves Salon - Hair Salons Near Me - Pacifica, California

I have spent a small fortune in big-name salons in SF and never had a haircut as I received from Waves. Gretel understands individuals' hair and how to make it look great. A peaceful and friendly place to get a break from the busy world and leave with an outstanding haircut. read more

Where to even start? I love this salon! Kayla is the absolute best at color, tones, cuts, styling... you name it. My boyfriend and I refuse to go anywhere else because of the high quality service and attention to needs and detail. Not only will you get the best standards for your hair but the staff here treat you like family and make you feel welcome. Another honorable mention is the beautiful and relaxing ocean themed decor in the salon, perfect for a coastal native like me or anyone else who loves the vibe. read more

Gretel worked her magic on my long black hair a few months ago and I recently came back to get rid of some brassy-ness and brought my balayage back to this nice brown tone! wow I was not disappointed. I really appreciate her professionalism/talent and kindness. Thank you Gretel! read more

Waves Salon - I also love how subtle my balayage is. - Hair Salons Near Me - Pacifica, California

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Just had my best haircut ever with Gretal! It was easy to book the appointment online, the salon was clean and beautiful , safety precautions for Covid were taken and I'm very happy with my cut. Would highly recommend! Thank you! read more

I first found Gretel when my hair was dying after 4 years of bleach and rotating between all the pretty but damaging Guy Tang colors (platinum blonde, ash brown, silver lavender, rose gold, etc etc). She's nursed my hair back to health since then, which was no easy feat! Simply put, Gretel is AMAZING. I'm so thrilled to have followed her to Waves Salon! She's been cutting, coloring, and treating my mane for the past 2 years now and I was lost without her when COVID hit. When she told me she had opened her own salon in Pacifica, I was so super thankful and booked my appointment ASAP. A few things about her... 1. First and foremost, Gretel is always able to nail the style of cut I want. I'm particular about my face frame so it's slimming and she gets it right every time! Since I know she just *gets* me, I feel relaxed just letting her do her thing when I used to be pretty anxious about getting haircuts. She knows that healthy hair is paramount! 2. She is super gentle when she detangles my long tangly hair. Lemme tell ya, it takes PATIENCE. 3. Gretel is super positive, so even if you're visiting her on a mediocre day or like me, looking super shabby due to overdue maintenance, you'll get a total boost! 4. She really takes her time with you and makes sure you're comfortable in all ways. Great conversationalist and a total hoot! Feel like I can laugh with her about anything! 5. She plays great music! Adds to the relaxing vibes. 6. Her salon is steps away from the beach! You'll feel chill even before you step inside. Give Waves Salon a visit for a wonderful experience and a great salon experience! Gretel is a gem :) read more

Gretel is amazing! Love the clean fresh beach vibe of the salon. Products are fabulous and she performed magic on my hair. So glad I found her! Highly recommend. read more

I had my hair done at Waves with Kayla. Besides a happy experience, Kayla nailed it with my hair. My hair is wimpy and brittle, and I walked out feeling and looking great. My hair looks healthy, shape is perfect and I can work with it. Thank you Kayla, highly recommend. read more

I needed to find a new stylist after mine moved out of state. I had my hair cut and colored by Gretel last week and I don't have enough good things to say about the result, I am IN LOVE with my hair! She took the time to assess my current hair, asked me what I was looking for and made some suggestions about the style which I really appreciated. The color she did was amazing! I told her I was looking for something a little more natural and closer to my normal hair color. She added some highlights and lowlights that look so natural, it was just what I was looking for! I highly, highly recommend Gretel. She was so sweet and easy to talk to as well which made the appointment so enjoyable. I am so glad I have found such an amazing stylist so close to home!! Make an appointment with her, you will not be disappointed! read more

The new owner of Waves, Gretel, is awesome! I've been going to her for years in Belmont and I'm so excited that she is now available here in Pacifica!!! Can't wait to meet the rest of the new crew. The salon looks amazing and is so conveniently located. Check out my somewhat embarrassing Before and After pics below! read more

Waves Salon - Before - Hair Salons Near Me - Pacifica, California

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Don't live in the area, and needed someone to color my hair which was a hot mess. Michele was responsive and accommodating before I even arrived at the salon. My hair went from blah to fabulous in her hands! I couldn't be happier with the color and she cleaned up what was an overgrown mess! Michele has the most positive disposition, is professional and knows her stuff. I highly recommend her! I've been searching for a new stylist, and now that search is over. read more

Waves Salon - So lustrous! - Hair Salons Near Me - Pacifica, California

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I have been looking for literally years to find someone who is talented at both cutting my curly hair and managing my color situation (brown hair that I highlight to camouflage incoming grays). I have tried at least 6 different stylists over the past decade and had almost given up when I found Gretel. She is amazing. She's both talented and experienced-- she really knows what she's doing-- and she really listens. She takes the time to discuss what you are hoping for and to give you her thoughts on what would work best. She also really wants to know how the cut/color is working for you-- she asks me to let her know how it's going and she will make adjustments if something is not just right. I am so grateful I found Gretel! I could not be happier with my cut and color. It's just what I wanted. read more

I had a chance to take a peek inside the newly renovated salon. I have to say it looks great. The new owner, Gretel really took her client's health and well being into consideration during these Covid-19 times. The stations are well spaced out and everything is new and clean. I have been going to Gretel for many years at her salon in Belmont and I'm very happy that she is now in Pacifica so close to the beach. I can't wait until she opens so I can indulge in some much needed me time. read more

Waves Salon - Hair Salons Near Me - Pacifica, California

Gretel is amazing! She helped blend my highlights and gave me a gorgeous balayage:) She was so sweet and understood exactly what I was asking for. It is so nice to find a hair stylist that is patient and willing to understand what the client is wanting. She is so talented and I definitely recommend her services!! read more