I'm notorious among my friends for having a plan but when faced with too many choices (or a large menu) panicking and choosing the first thing I see. They call this the Bud Light syndrome. This place has an overwhelming number of possible combinations. This is not a bad thing however a challenge for me. I chose the cinnamon base and then true to form and in a rush, I chose snickers candy as my mix in. But, despite my best efforts to sabotage myself, the ice cream was really good! My fiance chose brownie batter which was delicious too. Bottom line-- I think you could choose to mix any combo with the premium ice cream and you will not be disappointed. This place is fun to visit and bring friends because it does have a good amount of drama in the making of the ice cream with nitrogen. The price will keep me from making this my go to place though. read more

Great concept- will definitely compete for some of Yogulatte's business this summer. Pick a base, add some flavors and a mix-in, then watch the liquid nitrogen do its thing. Check out my photos for all the flavor and mix-in options as well as some other concoctions. They say the custard is most popular. I messed up and tried the almond milk. Never again! read more

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It smelled like ice cream, sort of looked like ice cream, ice cream toppings were displayed behind the counter, but it did not taste like ice cream. Or anything at all. My friends and I were strolling Mass Ave and thought ice cream sounded like a great idea. In we go. The first gal who attempted to help us referred us to another employee who would "explain the process." Explaining the process ended up being asking what we wanted and not much else. Basically you choose your milk base (low fat milk, yogurt, custard, almond milk, etc.) and then whatever flavor and toppings you want. They mix it all up in a bowl and then hit it with nitrogen to freeze your concoction, mix it up some more, and then put it in your selected container. And then you "enjoy!" So here is what we attempted to consume: - I had the Cinnamon Roll Reaction with cake batter chunks, cinnamon, cookie dough, and pecans with an almond milk base. Luckily I got the small size because I would have hated to waste anymore of the product. As a whole it lacked flavor and tasted like an under flavored iced drink. Hardly any chunks of cookie dough or cake batter. Ick. - Chocolate Conduction was edible but still not very good. It at least did taste like chocolate but again it was more like an iced glob of goop in a cup with a few small random brownie bites. - Strawberry Shake. The ONLY thing we ordered that tasted any good. Basically tasted like an overly sugar-filled strawberry shake. I think I just pinpointed the problem in the other items: lack of sugar. - Iced Mocha shake thing. I just...it was...I can't even describe... I hate to be rude sounding, I do. It's just that if I get a rare hankering for ice cream, I want a cup or bowl full of ass fattening chocolate with hunks of candy bars and other fatty stuff to really satisfy my hankering. The concept of blasting your treats with nitrogen is fun but doesn't make up for lack of taste in your $5 bowl of bland. read more

Drove friends of ours from NYC to SubZero only to be told (politely at first and rudely after we started asking questions) that their boss told them to close at 9:00. Of course they didn't update it on Yelp, so we arrived at 9:30. Very disappointed to not be able to enjoy ice cream, but after the way the employees acted they were more concerned about going home early than providing a fun experience for our guests. One of the employees thought she would loose her job if they served us. "IceCream isn't worth loosing my job over". I hate to break it to her, but her job IS ice cream. Stay away unless you come early or don't mind being treated like a second class citizen. read more

Super great service with an authentic smile I came in as one of the first customer serviced and every time I come to the Castleton square mall. Like the young ladies hearts wanting to make your experience epic every time. By the way you forgot to put pecan in my Ice-cream Sunday. Lol next time!! Keep the great work up! read more

Nitrogen and Ice Cream!? Whaaaa??? How cool! I first heard about this cool, new business in June when I was watching an episode of Shark Tank. Little did I know that Indy would be bringing this innovative ice cream shop to town. I highly recommend going to Subzero at least once for the experience. I have never seen anything like it. They also have a large list of options for flavors and mix-ins. You are also able to choose your base (premium ice cream, low-fat, yogurt, almond, soy) I personally had the premium white chocolate ice cream and mixed in brownies and carmel sauce....to die for! read more

I really want to love Sub Zero but unfortunately I think the experience is better than the ice cream. The line is always very very long and the expense isn't always worth it to me. Maybe I'm making weird combinations? But mostly I come here for the show. It is nice to have plenty of different options including lactose free. read more

Warmest day we've had in a month (59 degrees in Jan) so what else to do but head to this ice cream heaven! So many options sure to satisfy even the pickiest, lactose free options, too. We tried 2 sensation picks - cherry charge and bernoulli brulee. The cherry charge was super sweet with an explosion of maraschino's and chocolate chips, tastes just like a cherry cordial. Bernoulli brulee was a pefect creamy texture with tid bits of heath and twix candies swirled with carmel and cinnamon. Both come with a waffle bowl. Yummy! Totally recommend this place and will definitely be back over and over again. read more

The names of their "Sensation" ice creams are clever. Well done. But that is about the extent of my infatuation with Sub Zero. Is the concept cool: you betcha. Is the execution phenom: not so much. For some reason I keep coming back hoping that maybe I just had a bad experience - but at least they are consist. It's mediocre. I got the Citric Substance on my last visit and all I could think was about the Lemon Heads commercial. The amount of citric acid that was dumped in made my lips pucker up-and stay stuck. My comrades weren't so impressed either. The consistency just doesn't feel right. There always seems to be a line out the door- good for them, but I think I am going to take my sweet tooth elsewhere to find its satisfaction. read more

Sub Zero Ice Cream & Yogurt is adds a completely new experience to the word "dessert". Located in the middle of Mass Ave. it is a nice pit stop to take a break during a busy day or shopping trip around the city! The whole draw factor is how the product is made, liquid nitrogen. When I first walked inside, I was a bit over whelmed with all the different options and how the process went, the employees were very helpful in explaining what options I had and how each step worked. The first step was to decide what base I wanted, with options of ice cream, yogurt, and non-fat. The next was to pick the different flavors I wanted. Then I chose a topping. After they gather all the ingredients to your recipe, they play around with it in the fog of the nitrogen and out comes a delicious scoop of, in my case, ice cream! The price of this experience is a little more than ordinary ice cream but I guess you are paying for a new, different experience than your average Dairy Queen. They have limited seating in the store, but luckily we did not go at a busy time! We sat at one of the booths and really enjoyed the product! The ice cream was very cold and frozen, so I actually let mine sit for a little to melt. I did enjoy the ice cream very much, the consistency, the flavors, and of course my own spin of toppings! I will definitely be going back when it is warmer outside! read more

Sub Zero Nitrogen Ice Cream - Sub Zero takes dessert to a whole new level! - Desserts Near Me - Indianapolis, Indiana

You guys...I had amaretto flavored ice cream. AMARETTO! I love that flavor, drink and now as an ice cream. It was fun to create my own concoction and watch it start to finish. I'm not stoked about the prices or the less-than-friendliness of the staff who really didn't seem to enjoy their jobs. I do think this business is a really cool experience to treat yourself to on occasion but not financially feasible enough for a frequent treat (at least not this budget conscious, portion measuring freak). I want to get the most bang for my buck. But I think everyone should check it out and treat yo self. read more

Sub Zero Nitrogen Ice Cream - Making ice cream - Desserts Near Me - Indianapolis, Indiana

I love the one on mass ave, but I'm super excited about the new one in the castleton mall. I tried the new strawberry flavor with marshmallow cream. It was great if you don't want something super chocolatey. I like that all their distinct flavors come with a waffle bowl, the only complaint is the waffle bowl wasn't crunchy at all. Still good though. read more

Sub Zero Nitrogen Ice Cream - Desserts Near Me - Indianapolis, Indiana

I didn't like it. The parking was complicated, the wait was long, and the ice cream was just fine. I'm an ice cream fanatic and the texture was all wrong. I would've been able to look past that if the experience was good, but it was not. Can't recommend it. read more

This place... has executed a pretty cool idea. It's a place you can take your kid to have them marvel at science and then eat it. My issues with it: -It's expensive -Majorly understaffed- once on a weeknight and once on a weekend-- if you are going to charge mega money for ice cream (I know it's an experience as well) maybe you can afford one more hourly employee. The poor girl who was working there could hardly breathe and she was very friendly amidst having a line out the door and her hands probably freezing off. -it tasted just ok The cool things: -liquid nitrogen duh -decide your own toppings, flavors, ice cream base -it's on Mass Ave I'll probably stick with my regular old cancer causing artificially sweetened fro yo with toppings bar myself. I don't really feel ok eating something that's been under liquid nitrogen and I also didn't think it was that cool, and I'm also impatient so having a line out the door with one hustling lady and one out of breath dude doing all the work... no me gusta. That said, take your toddler-kid there once, they will think it's the best. read more

This ice cream place is one of my favorite and I love it! However, it depends on whos the staff works there that will make sure your ice cream doesnt melt like crazy. I was so dissoppointed tonight. I love going there and eat their ice cream but tonight, it was just not very good. I saw 3 staff didnt use their gloves when handling toppings, etc. Im Deaf so I typed down what I wanted on my phone and the lady that works there put my phone in the bowl that is used to put all the ingredients! My phone is probably dirty (germs). Then I walked over to have them to get my ice cream and the guy works there was so slow that my ice cream started to melt like crazy! I was shocked by their services. read more

Just wanted to see what it was all about. Cool concept but "shift manager" was less than enthusiastic and the ice cream turned back into syrup within minutes of going outside. Ick! Wouldn't go back. read more

We shared a small, low-fat ice cream with cheesecake flavor added and cookie dough mixer. It was tasty and delicious. The process is a little slower, but it's neat to watch and there are plenty of taste combinations to discuss while you wait. It's basically Cold Stone...with several key differences: instead of JUST having ice cream, they have regular and low-fat ice cream, soy milk, almond milk, custard, and yogurt...and the almond, soy, and yogurt are available sweetened or un-sweetened. instead of pre-made ice cream that's mixed on a cold stone, the ice cream is still liquid and it's frozen right in front of your eyes with liquid nitrogen and mixed in a steel bowl. no cross-contamination! Every bowl is NEW so only your flavors will be in there. I think some of the people complaining about flavor got something unsweetened and didn't tell the person to add sugar to it. Someone even said the problem was "not enough sugar" but they had ordered almond milk. The stuff isn't naturally sweet. Next time I go, I'm going to get pumpkin and cinnamon flavors with graham cracker mixer...frozen pumpkin pie!! I had 2 other combinations all planned out by the time I ordered, but when I go someplace for the first time I usually go with the standard cookie dough/cheesecake combo to establish a baseline. Another complaint is that the motion detectors in the bathroom are useless. I walked in and it stayed dark. I walked out and walked back in, stomped around and waved, and the lights came on. I started washing my hands. They went out again. I waved my hands in the darkness but to no avail. I finished washing my hands and dried them in total darkness. Fine for a grown-up but that would've been terrifying for a little kid! The lights stayed off as I groped my way back to the door. So yeah...lost star for stupid bathroom lights. read more

Great place for personalized nitrogen ice cream! Nothing is pre-mixed so you can order whatever flavor with whatever toppings. Their cream base doesn't have eggs, and they have a vegan option for a base which is a nice addition to an ice cream shop. My only negative is some workers add too much nitrogen to the mixture and the ice cream turns out rough instead of creamy. read more

Sub Zero Nitrogen Ice Cream - Desserts Near Me - Indianapolis, Indiana

I tried out the new Subzero Ice Cream shop on Mass Ave this week. The unique idea that sets this place apart from other FroYo shops is that you pick your dairy base (or non-dairy if you want) and flavoring, then they quickly freeze it on the spot with liquid nitrogen. You finish it off with toppings. The concept is neat but my first ice cream was sort of so-so, I blame myself for letting the wife pick out the ingredients. The biggest negative for many will be that there are so many options for flavoring on the board that the permutations of options/bases makes it a difficult choice. I figure there are some really winners and losers hidden in all those ingredients so I look forward to Yelpers help figure out which ones are best. read more

Sub Zero Nitrogen Ice Cream - Desserts Near Me - Indianapolis, Indiana

It's basically ice cream meets sci-fi. It is cool to watch the nitrogen mist freeze your ice cream, but it definitely comes with a price tag. There are many great options, but be prepared to pay $7 for ice cream. My advice, split a bigger size with a friend to get the experience and save some $$$$! read more

The line was to the door today, of course, because it was a hot day and people want ice cream. There were only 2 girls working, which definitely was not enough. 32 minutes to get a shake is way too long. The owner or manager was just standing behind the counter fiddling with the nitrogen machines and occasionally (when asked) would go wash a blender so a person who had been waiting 15 minutes could have their shake blended. Then he would quickly scurry away, leaving the 2 girls on their own. They had no time to talk or be friendly because they were trying to hurry. The shake was really good, but the staffing needs to be way better before I ever go back. Some people got tired of waiting and just left. read more

I feel bad about writing a 1 star review but I don't think I've ever been this disappointed in ice cream before! And I promise promise promise that my disappointment is not due to high expectations. So what exactly was wrong with my ice cream? Well: 1) Texture. Freezing with liquid nitrogen is supposed to result in a much smoother ice cream because the ice crystals are a lot smaller. This was definitely not the case for my order. The texture was not good at all, even though I chose Premium Cream as my base. It was more like the ice cream I made for a high school experiment using Ziploc bags, ice, and salt. I think this may be a problem of consistency because the lady before me had ice cream that came out looking much smoother. My friend ordered her yogurt after me and had the same problem with the texture. 2) The flavor. Oh my god, the flavor. The combination I got was Mint and Chocolate flavors with Oreos as my mix-ins. Pretty normal, right? I don't know if this was an accident or just the amount they normally use, but it was WAY too much mint. Normally I love mint flavors but this was intense. It's not like they used fresh mint leaves, either. The mint syrup comes straight out of a pump. The worst part wasn't the actual taste but the cooling effect that makes it hard to taste other flavors. It overpowered the chocolate and even the sweetness of the Oreos. It was very hard to finish and by the end, I couldn't wait to get the taste out of my mouth. My friend ordered her yogurt with lemon and some sort of berry as her flavors and more berries as her mix-ins. It sounded like it would be a decent combination. But again, this was a failure. I don't know if it just wasn't mixed well but the flavors just did not blend together at all. I didn't eat too much of it but my friend said that there was just something off about the taste. On the bright side, the employees that helped me were very friendly. I didn't feel rushed in picking my flavors and toppings even though there was a line. Will I be coming here again? Probably not unless I was with someone who really wanted to try it or if I'm feeling super brave. I'm super sad about this because I was hoping this could be my go-to place for ice cream. Store-bought ice cream would have been much more satisfying. I've even had liquid nitrogen ice cream made by undergraduate students (Chemistry majors I think, not Ice Cream Majors) that was much better than this in both taste and texture. read more

Disgusting tasting freezer burnt ice cream and unclean environment. I have given this place multiple chances and every time I am severely disappointed. the customer service was below subpar, the ladies working were rude and hostile in their actions while taking orders and making the ice cream. the ice cream as bad as it is, is also overwhemI fly overpriced . A small cup of chocolate ice cream with sprinkles cost me $10. I believe my ice cream turned out wrong because it tasted absolutely foul and was not properly prepared. when I told the young ladies that were working if I could have one remade, they angrily replied no and that I can get back in line and order another one. I have never received such poor customer service and hostility in response to being served something clearly wrong that needed to be remade. if you like overpaying for something you didn't ask for and being verbally assaulted after asking for a remake, then subzero on mass ave is the spot for you! read more

Had a terrible experience tonight. Went to visit this place of business and was turned away from an employee at 9:55pm because they had "already made the last call." Only 3 people in "line" in front of me and they were paying. The employees seemed lazy and not willing to serve anyone past their own schedule. read more

A nice place for a sweet treat while on Mass Ave. There are a billion flavor combos to choose from and options like soy milk. A nice selection of toppings too! The line may seem daunting, but if you've got some time to kill, wait your turn and chat with your friends. If this is your first time to the place and you're a little indecisive, I'd suggest going with at least one other person so you can step out of line and really get a good look at the menu. Part of the allure of the place is the actual making of the frozen treat, but it does seem to hold up the line a bit. If you have some severe food allergies, I would definitely bring it to their attention to avoid some cross contamination during super busy times. read more

Subzero gets 5 stars for unique presentation -- it's like going to a hibachi grill for ice cream! It's a fun experience watching your ice cream go from liquid base to frozen treat right before your eyes. If you don't enjoy the big WHOOOSH of liquid nitrogen filling the air, then well, you just don't know how to have fun. I also give 5 stars for dietary options. I eat everything, obviously, but I see how it'd be harder to find tasty frozen goodies if you were vegan, lactose intolerant, paleo, dieting, whatever. This place offers soy and almond milks, in addition to low fat milk, yogurt, custard, etc., which is nice for peeps with dietary restrictions. That being said, if you're one who eats everything and wants to maximize flavor, I recommend you get the custard or premium ice cream base instead of being all virtuous and getting some low fat nonsense. Also get mix-ins that spread well, like chocolate sauce, strawberries, etc. Read the other reviews that talk about blandness, and you'll get where I'm going with this. I still recommend you check this place out at least once, just because the process is fun, and it's something different from normal self-serve fro yo. Be prepared for a wait during busy times (i.e. summer in general). It takes a sec to measure out the goodies and do the whole freezy routine for each customer, so the line moves slowly. Luckily, the woman who I assume is the owner is adorable and chatty, so she'll make you feel right at home. read more

I'm not a huge fan of sweets in general but had a really good experience here. It makes sense though that the reviews are all over the place since it seems like it would be easy to have very different experiences from one visit to the next with their process for making each serving. It's a cool idea in general to flash freeze the ice cream in front of you, and while the price is a little high, I'm not going to sweat a dollar or two on ice cream. More guidance on picking flavors and toppings to mix in would be an improvement, but I threw both cake batter and brownie batter in there along with graham cracker crumbles. They squirt the flavors in from little bottles so I'm guessing depending on the day your ice cream could be much better or worse depending on how much they put in. The ice cream was really good, and my small serving was actually more than enough for me. It was a little frozen on the outside (almost like there was a small ice layer over it) but the taste was really good and it didn't detract from the flavor. Overall hit what I was looking for and was really good for what I ordered. read more

Yum! We were craving some ice cream and decided to give this place a try after dinner. When we arrived the line was out the door, but thankfully moving pretty fast. I love that you get to order everything from your mix ins and flavors to even what your dairy product is! And if your belly doesn't like dairy they have other options for you like almond milk based! I love that! Next they make it there right in front of you, very cool to watch! The ice cream itself was so creamy and delicious! It's hard to look at ice cream the same lol! read more

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This is the ice cream place of Indy. Whenever my family or a friend visits town, Sub Zero Creamery is always on my list of places to take them. If you ha e children (or are a child at heart) their ice cream making process is incredible. They use some nitrogen based freezing method to freeze your choice of milk (they have six different milk options to choose from) and mix any topping you want to create your unique ice cream dish. The price point is $5-$7, so its not cheap, but the chic atmosphere and neat experience makes it worth it. I gave three stars because the ice cream is like a 6 on a 10 scale. Your children will love it, though! read more

I love ice cream so I was excited to see what all the hype was about with SubZero. My friend and I waited in line for about 25 minutes which is normal for this place. I wasn't too bothered with the wait as they seemed to be moving quite fast to meet the demand. The interior has some "cool" (haha sorry) decor. There's a big Nitrogen tank and cute little booths set up. It was fascinating to see the ice cream being made! You're just paying for that coolness factor, though. The ice cream flavors were just alright. The texture wasn't anything that different from normal ice cream. The place was PACKED and the only thing that bothered me was that the trash was overflowing. I get that the staff was working really hard to make the ice cream, but maybe they need an extra person to keep the trash and seating area clean. Overall, the ice cream is good but I would only go back if I was with someone who hadn't had the "experience" before. read more

I'll admit that I wouldn't head to Mass Ave specifically for this because of how hard parking could be, but on a hot day downtown this is a good spot to stop. The line was crazy long when I went, but we got through rather quickly and were able to get a table (kind of tough because there isn't much seating). The ice cream was good and I loved customizing every detail but it was not much of an ~experience~ due to the long line. The men on the line were polite and helpful though the man checking us out was clearly not loving life. Honestly, he was okay with me, but very rude to my friends when they did not hear him correctly when giving us receipts/asking for signatures, etc. For the price and the craziness I wouldn't make this a destination but more a stop along the way if you really need something sweet. read more

Ice cream was alright but one of the male staff was so rude! I understand you've been standing and taking ice cream orders all day but I've been at work all day too, no need to be so rude...also he messed up one of the orders but I didn't want to communicate with him anymore so we just left and didn't say anything. read more

Took my nieces here on 6/5. This place is tiny and there really isn't enough room to stand in line. Bigger issue was it was FILTHY inside...trash can overflowing, schmutz and food all over the glass on the counter, trash and food on the floor. So admittedly the process is pretty cool - you pick your flavors and mix-ins and they freeze it with liquid nitrogen. The kids thought it was awesome. The drawback here is that your mix-ins get frozen too - so you end up with frozen strawberries or gummy bears in your ice cream which is odd. They should mix in the extra items after freezing. The presentation was sloppy - all three cups of ice cream had stuff running down the side...they also had no paper for receipts and their soda machine wasn't working. This place is way too expensive and just not very good...save your money on this gimmick and go to Dairy Queen or Cold Stone or YoLatte. read more

I've been to several of these in different states. They all are ran a bit differently, but this location had a lack of options. The employee didn't understand a thing I asked him. I asked if they had cream and he didn't know what that was, or stevia. I tried to tell him that i was looking for low carb options, and he didn't know what that meant There didn't seem to be a low carb option like cream or coconut milk. They also didn't have powdered Coco. Lastly they had people coming in 15 minuets to close, it wasn't crazy busy, but they had customers, and then they locked the door 6 minutes early on a group of 7 people that were walking up to the door. I felt bad for them, and it seemed extremely rude. I left without buying anything, because I couldn't find anything that worked for me. I'm not sure if they really have 0 lower carb options or if the employee was simply not able to understand me. read more

INCREDIBLE ice cream!! You get to choose everything from your cream base, to the flavoring and whether you want extra toppings! The cream bases include original, a gluten free option, frozen yogurt and several others. So many choices! Once you choose everything you get to watch as they make it right in front of you!! They mix everything together and spray it with liquid nitrogen. Pretty fun! This place can get crowded but it's definitely worth the wait. Everyone in our group loved their own unique creation. I highly recommend the magnetic mint with brownie pieces as an add in!! You'll love every bite. read more

Sub Zero Nitrogen Ice Cream - Desserts Near Me - Indianapolis, Indiana

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Subzero is a staple on Mass Ave if you're in the mood for a frozen drink. Beware, the line is typically out the door especially when the weather is nice outside. The concept alone is worth the wait. I love that there are many options for lactose intolerant customers like myself. read more

It was a fun place and my son loved it. The ice cream is much better than I expected.

This place is amazing! Kid friendly too. We visited SubZero while biking on the Monon. Kind of pricey, but well worth the cost. You start with choosing the ice cream base-whatever type of milk product you want and they have several available to choose from. They use a large stainless bowl to mix your own creation in. You can add a flavor, and many mix-ins. They use Nitrogen to flash freeze your mixture. Our kids love watching this kind of science, especially since they get to eat it. They have a small menu of food, but we have not tried them all yet. read more

Love this place. The experience is so cool! Who else's freezes ice cream right in front of you. Some of the creamiest and best ice cream ever. I would totally recommend to anyone who loves ice cream read more

Whenever I have friends visiting me in Indy I tend to end up around Mass Ave. With Indianapolis not having many ice cream options, we usually visit Sub Zero. Overall I really enjoy Sub Zero, but here are a few things you might not like. Texture: Sub Zero's wizardly way of creating ice cream makes the texture of your treat almost chewy. I personally love it, but others miss the smoothness that usually comes with ice cream. Price: You pay for the fun experience of watching the ice cream being made right in front of you. For the product you receive I think Sub Zero is a little too expensive to visit frequently. Busy: Sub Zero is ALWAYS busy. Good luck choosing from a menu that has an almost stressful amount of options while you have 10 of your new friends waiting in line behind you. Take someone to Sub Zero who has never been to an ice cream shop like this before. The reactions to the science of it all can be better than the actual ice cream. I like the white chocolate ice cream because I rarely find that flavor elsewhere. You can do better, but Sub Zero is still a solid choice. read more