Miniso is not so mini after all…read more.. It's a retailer and variety store chain that specializes in household and consumer goods including cosmetics, stationery, toys, and kitchenware that was founded in 2011 in China and has expanded in 100 countries worldwide. Their stores are in 20 US states, with multiple locations in California. Miniso recently had a soft opening in Hillcrest area of San Diego inside the HUB plaza with plenty of free parking. Their website self described as: 'MINISO is based on three core principles: -Affordable high quality: guides our decisions from design to materials. -Joy: the response our customers experience while in our stores. -Lighthearted: the relaxed and happy feeling when encountering the large variety of goods available.' The shop has collaborated with various brands: Barbie, Disney, Sanrio, Harry Potter, Hello Kitty, Minions and others. Every isle has shelves of useful, funny and cool stuff! Some items are necessities and some are for play and fun. This shop offers lots of things I was interested in purchasing for gifting and also to keep for myself. There was a staffer who was helpful, friendly and nice. Overall, it was clean and organized as expected for a new shop. There were items for babies, kids, adults and pets. My pup Fendi and so had fun walking down each isle with wonder and amazement. A wonderful visit, will return and Recommend!

CHEAP TINY KNICKNACK THRILLS…read more I hope they don't get offended when I say this but it gave me (Chinese version) Diaso vibes tailoring to a very young crowd OR adults who like themed toys that brings back nostalgia. This place has a focus on random toys, some kid cosmetics and beauty, and a snack section. Oddly, easy to miss even when located in the center of Hillcrest's Hub. Walking around brought smiles seeing scanrio, care bear, and other things I use to be into as a child. Easy to buy something because prices were cheap. I settled for some Asian snacks that I thought were unique and fun and haven't tried or not seen at an Asian stores at convoy. Cool spot. Not sure if Hillcrest Hub is the right location for this shop but it brought in curious minds and a very small handful of people.

Smaller Lego store, fully stocked, very friendly staff. Great selection of common kits and some…read moreexclusives. Selection of loose bricks as well. Prices are as expected. Highly recommended if you are a Lego fan.

Started bringing my kids to the monthly Lego builds again! They're pretty quick, I got here at…read more11:55am& my kiddos are building as I type, now at 12:10ish pm. They're organized& interactive, to keep the kids occupied as they wait, which I appreciate! The builds are held outside too though, so double check weather conditions! The store is always as organized as it can be with many little fingers grabbing everything at once. Lol. They have staff that walk around with a handheld POS machine so the cashier in the back isn't always the only option to get you in&out.

Super cute store inside the mission valley mall on the top floor near the AMC. I went to see a…read moremovie and stopped here before hand to see take a look. If you've been to a Miniso before, you kind of know what to expect. The star is an explosion of cuteness, with lots of Hello Kitty and Sanrio character themed items. There are lots of blind boxes as they are the hot thing right now. They also carry a lot of Japanese snacks that you won't find in a typical US grocery store. There is no shortage of plushies and there are so many other great things for gifting like water bottles, decor, stationary, cosmetics, and even tshirts. I resisted the urge to buy everything on this trip, but I'll definitely be back. This is a stop you should make for sure if youlive nearby, or are shopping at the mall already.

I love this cute store in the outdoor mall in Mission Valley. Great store for kids & adults! They…read morehave so many items from eating utensils, hair accessories, beauty & makeup items, magnets, clothing, stuffies, hello kitty items, snacks & so much more! Perfect place to find a gift for someone or for yourself. We will definitely return, check them out!

Cute shop with so much more than stationery, paper, and envelopes. The staff were friendly. Sure,…read moreit's pricier than other stores, but you won't find this kind of selection anywhere else. From games to curated items for pickleball lovers, to thoughtful gifts for moms and their babies, they really have a bit of everything.

Store is gorgeous and Linda is super nice, professional and helpful. Excellent customer service!read more

I love this store a lot, I wish there was more kpop stores in San Diego! Almost never busy when I…read morego, but the selection ranges from kpop albums to sanrio toys to stationery and other trinkets! They have a stamp rewards card too. Space is small but well organized and I've never had an issue shopping by there. The lady upfront is very nice. They do take cash and the prices are fair also! I think they keep limited stock upfront for customers to see and refresh once the items are bought. Will continue to come here whenever I want to treat myself :)

I would give a zero star it's an option. The cashier or…read morecould be the owner is extremely rude. Walk in there with my kids trying to check out their merchandise, immediately she give us a look of "Why you are here bothering me" and "Why are you touching my stuff", I'm pretty she knows I saw her gave us the look and trying to avoid eye contact with me, but at the same time still have the same attitude. I was trying so hard not to say anything to let her know how rude she is. On top of that, she never acknowledge us the whole time, but her face said it all how much she "loves" her customers or should I say intruders. With that kind of attitude and customer service, she probably wouldn't care about the review or feedback. In case you are planning to visit their shop, just be prepare the special treatment you about to receive.

Located in the same plaza as Barnes & Nobles, right off the 163. The plaza is currently under…read moreconstruction but the store is still open. Great place for learning supplies for teachers and students. They often have promo discounts so look out for those! We enjoy coming here for their bi-weekly free events for kids. There's a monthly theme for the events. Additional to the free event activity, they also have multiple other activities going at the same time in case your kids don't want to do the specific featured event (such as a scavenger hunt to get a prize - a scented sheet stickers, coloring, or other hands on activities to theme). There are also so many toys the kids can play with around the store, my kids usually need some coercing to leave. Hah. Again, a great place to buy learning toys, books, arts & crafts items or just hang out and keep the kids busy.

I was awarded some money through a grant request and bought a big rug for the reading area in my…read moreschool library. It came fast and the delivery guy brought it all the way to my library. Now I can replace the dingy little rug that's there with this enormous 9x12 reading rug so all kids fit on it. Its beautifully made and super sturdy. I can't wait for the kids to see it!

This Five Below is located in the busy Clairemont Town Square shopping center off Clairemont. The…read moreparking is a bit weird as you cannot park behind the store and walk in from that side, you need to park at the Vons Grocery store side and enter that way. While times if have changed from this place actually being $5 and below for items, then moving to $5.55 and now offering items up to $25. Somethings are not a great deal anymore. While somethings can be found under $5, it seems like the mass majority of items are $5 or $7. There is a lot to see and look through from toys, to games, to candy to clothing and bath essentials. The store is for the most part stock with the exception of holiday or seasonal items, then its pretty much first come first served. They do have steal deals for clearance items in the past... like 50% off items. Again those items are first come, even if ordered online for store pickup. Which they have and I've used in the past before. Saves time, especially if its in-stock items. This store kind of reminds me of a higher end Dollar Tree. Because 5 Below does carry more name brands than Dollar Tree. What's new is that some of the cosmetics line offer a sample trial before you buy (see pictures) super tiny but awesome!

Really enjoy this five below! I feel like they have a pretty high turnover of product, so there is…read morealways some new stuff to look at every time you go! This is a great place for collectable figures, blind boxes, and pop culture stuff! I have found some gems here! The only reason this doesn't get 5 stars is the clothing. It's always kind of messy and they never have a range of sizes, even just the straight sizes. They also never change the displays so you have to actually look at the shirts, it's rather annoying.

truly a remarkable experience all around. we took our son to get one of the spiders since he is…read moreobsessed with them. Unfortunately the store was out of those until Wednesday and we are vacationing in the area. We were disappointed but understood that there was nothing they could do. One of the remarkable staff members there had just purchased one of those spiders for themselves and offered to return it to the store so our kiddo could get the experience. their compassion and kindness brought tears to our eyes and unlocked a core memory for our son. We are very grateful.

Literally the most kind and sweetest people work here…read more I took my niece who is about to turn 5 to Build-A-Bear as her early birthday present. When we arrived we were greeted and when I asked where the birthday bears were she showed us what she could get. First, this store is dangerous, there are so many cute plush options and if I was careful I could spend a lot of money. After grabbing the bear, my niece chose her little outfits and accessories. I created an account online and so we just paid the cost of her age for the bear and whatever the costs for the accessories were. She ended up getting a cute dress, a birthday hat and sparkly wand. After we added stuffing to her new bear, the whole team came over and sang her happy birthday. Seriously such a magical event and I am so grateful for adding a little whimsy to our day.