A lot of people comment on my wonderful glasses. I've had them for many years and I still receive numerous comments every week. The folks at Santa Fe Optical are like no other in town. Yes, you can find pretty glasses elsewhere. But this staff really has a wonderful way of helping you select something totally unique. And, while they can be pricey, these are some workhorse quality frames. I would know; I am hard on things. I would not think of purchasing my glasses anywhere else. read more

Stay away from Santa Fe optical! Terrible customer service and they have no regard for their customers.You would think a "repeat" customer would be valued and at least receive "standard" service? Not at Santa Fe Optical! Took 5 weeks to get a pair of frames....... and not even a phone call! No contact and no apologies. Who needs these people with all the online and local competitors? Do yourself a favor, and don't get involved with these people because they work at their leisure with no regard for customers. I have contacted all my friends and professional contacts and shared with them my experience with Santa Fe Optical. STAY AWAY! There is nothing "cool" or "unique" about this place....trust me! read more

Exceptional customer service, great selection A great experience. They made it easy. They are expensive, but the quality of service matches. read more

The best of the best in Austin. This is the original and best location. Free adjustments and friendly and knowledgeable staff. The frames are more expensive than elsewhere but they are quality and will last longer and are a lot more of a unique style as well. If you are going to be wearing it on your face daily, you'd better not want to second guess your choice. read more

I just stopped in to see if I could get some minor repair done on a pair of glasses. I was helped immediately, and there was no charge. It's such a nice surprise to find a business in my neighborhood that is so helpful and kind. (I scanned the shelves while I waited, and they had a great selection of glasses as well.) read more

RUN... DON'T WALK... TO SANTA FE OPTICAL! This place is SO incredibly wonderful! Amazing service, beautiful frames, and first-rate optics. I've been coming here for my glasses for 10 years. I have a very difficult-to-get right prescription, and until I found Santa Fe, my glasses were always lacking. Then, I was luckly enough to find Santa Fe Optical... and the most wonderful SHARON. She is so amazing and thorough. She has a wonderful sense of style and taste... she always helps me choose a frame that looks kust right and feels wonderful. I have referred many friends and business associates to her over the years and they are always impressed. This place is not like Lenscrafters, folks. You'll pay more, but you'll get every penny's worth. Don't scrimp on your vision care. Quality optics can make a huge difference in your quality of life. Spend a little more money and get a truly wonderful product. And the personal service here is beyond belief. Try Santa Fe Optical and you'll never go anywhere else. HONEST! read more

Santa Fe Optical has the best selection of eyewear in Austin! They can't be beat in quality, quality, and variety of styles. I ended up buying the first pair Stacy pulled for me. I had tried-on no less than 60 other pairs at other retailers without finding a single frame that I liked, none the less loved. However, every frame Stacy pulled made me go, "wow!" She has a true gift for finding the right frame for your face-structure, personality, and lifestyle. The only thing that would make Santa Fe perfect is if they took insurance. So I just purchased the frames, and will take them to my optometrist for the lenses. But that's an extra step, and cost, I'm happy to take if it gives me worthwhile results! read more

I'm still in possession of 3 pairs of glasses I bought 8 years ago, as my rx hasn't changed. This location has put an incredible amount of time into adjustments and answering questions. Fine frames and lenses aren't cheap anywhere, I've gotten a ridiculously high value out of the product and the store's staff. Thanks to everyone there! read more

Here's the dirt: Coolest selection of eyeglass frames in town and absolutely THE BEST customer service anywhere. No, they don't take insurance, but I've found that you get what you pay for, both in quality of frames and customer service, and I don't mind paying a little extra money for their awesome service. Take that, xxxxxxx (You know who you are)!!!!!! read more

A full year later, I continue to be impressed by Santa Fe Optical. Their selection and customer service is unparalleled, and my entire family has now been outfitted with their frames. In fact, my father found a pair of sunglasses there, along with optical frames, that are the first daughter-approved pair EVER. All in all, it speaks volumes that my family now insists on stopping by Santa Fe Optical whenever they are in town to visit, and I CANNOT WAIT for my next pair. read more

Cute little store not setup to handle the traffic that goes through it. Most likely the most expensive optician in Austin and they know it. I went in to look at a particular make of frames. They did not have a very good selection but I did find one model which I liked but wanted to check online which other options that manufacturer had. I asked the woman to give me the name of the frame and/or the SKU so that I could do that. She gave me a card with just the manufacturer's name and the price. I called the next day and asked for the model name and they refused to give it to me as they say they do not want people shopping their frames elsewhere. Having done a little research I understand their concern. I found the exact frame elsewhere at 60% of the cost. read more

I hired a designer to buy me glasses and clothes and that's how I ended up at Santa Fe Optical. Bought a pair of really great glass for about $1000. These had a 2 year warrantee on the frame which concerned me because the lense was held on only by a single piece of metal. Of coarse they broke after about 1 year and Santa Fe optical refused to honor the warrantee. I would recommend Marcus at Ideal Optical for real customer service and some who stands by what they sell. read more

What a huge mistake it was to choose Santa Fe Optical. I have nothing but regrets and will never buy another pair from them. The prices are nothing short of simply ridiculous. I mistakenly thought that the extra cost would mean that the glasses and the customer service would be better than from other places. Nope. They will tell you that if you buy progressive and/or transition lens for the first time and then you don't like those options, they will replace the lenses. And they will, but there is no refund for exchanging the lenses for less expensive ones. That would be fine if they told you that, but in my case they did not. I should have asked, but for the outrageous cost I made the assumption that this was part of the high cost - the ability to get glasses you love. That was my fault. But, the second pair was so much worse than the first. They sales person insisted that the lenses are exactly the same, but the are not. So, I paid $1400 for a pair of glasses that are nice looking but which I can barely see out of, are very uncomfortable, and I have had not luck trying to work with Santa Fe Optical to fix the problem. Nothing but regrets. There are so many places to get glasses. Don't waste your money like I did. read more

I love my ic berlin glasses. I got them to withstand rough play with my goddaughter, and they've worked great.

My family (my dad, my mom and I) have been shopping for glasses at Santa Fe Optical for as long as I can remember. They have the best selection of glasses in Austin, whether you want traditional frames or something a little bit different. The fact that my dad, my mom and I can all find something there that suits our taste is a testament to the variety of selection at Santa Fe Optical. I constantly get complimented on my glasses and the staff there knows what works for you and offer suggestions to help you find the perfect frame. Santa Fe Optical isn't just for adults as I am able to find some really cool glasses here. I recently got a pair that I am in love with, so much that I hate having to take them off. Once you purchase your glasses, you can go back for adjustments as needed and the staff will be just as helpful. This place is amazing and its the only place I'll ever go to get my glasses. read more

THIS is the place to get your glasses. I've never met a kinder or more informed group of optical sales people. Just terrific. I'm one of those people who is constantly dropping or bending my glasses (I'm a klutz) and I've brought my glasses in several times for re-adjusting and they are so wonderful and helpful and GET IT RIGHT. That's the main reason you need to go here - they know how to adjust glasses properly - better than any other optician I have ever seen. I don't even notice that I'm wearing my glasses - that's how good they are at getting the glasses to fit right. read more

I have been a loyal customer of Santa Fe Optical for 14 years. You simply cannot find a better selection of glasses / sunglasses, but the main reason I keep coming back is the customer service. Sharon, who is a certified optician, has been my salesperson / consultant from the beginning. She leads me through the store; I try on 150 pairs of glasses in 20 minutes; she narrows it down to 5 pairs; and we make our final choices from there. For my fellow men who do not necessarily like to shop, she'll have you in and out of there in 30 minutes. I recently bought several pairs with digital progressive lenses, which require accurate measurements of your head to ensure the proper fit -- I never would have entrusted this process to a bargain place in a mall. Of course they're not cheap -- but I'm a firm believer that you get what you pay for. And guys -- I'm not single anymore, but back in my single days I can't tell you how many times that a lady would compliment me on my glasses, and the conversation would take off from there -- you need to think of them as an accessory. read more

I've been in Austin 12 yrs. Bought frames from Santa Fe Optical 3 times. Each time getting a little funkier and funkier. The only reasons they don't get 5 stars from me are the prices and the fact that they don't take insurance. But I wanted this pair so bad that I just waited a bit to get them. My Salesperson was Sarah and she has been very patient and sweet each and every time I go in. The frame I had my mind set on was out of stock by the time I went back for them, of course she kindly informed me that "We've gotten ALOT more styles in since the last time you were here. I was willing to wait the 2 weeks for them to come in but she started loading up that tray with my "preferences" AND it was all over. I personally can't go here often or I would probably go bankrupt but an every 3 or 4 yr treat is ok I think. In retrospect I could have gotten 4 pair of "just as funky" glasses elsewhere, But I can be spoiled.. read more

Most all of the opticians at Santa Fe Optical, Jefferson Square, are very helpful and adept at finding and fitting some super cool glasses for you, but this review is to especially recommend that you request Sarah Miller to assist you. She is extremely helpful in assisting you to select glasses that are flattering, stylish, and comfortable. She seems to intuit exactly what you might like, but the best thing Sarah does is to fit both your head (ears, nose, etc.) and your vision with the right glasses. I was having trouble with my new glasses because my prescription was pretty complex, and it requires that I view through small areas of the lenses to see properly. The girl who helped me when I first picked them up just handed them to me, let me put them on, and then adjusted them a bit. But I finally decided that the lenses must be wrong because I just couldn't see well with them. I decided to go back when Sarah was there (sometimes she's at other Santa Fe Opticals in Austin) because I had such confidence in her. So I went back, Sarah performed some sort of miracle, and made my glasses work for me. She's also the ONLY person who ever really listened to my whine of "They keep slipping down my nose...", and, by golly, she fixed that too. She also explained that it's not the nose piece that matters for slipping, but the length of the temple piece and how it fits behind your ears. So: ask for Sarah at Santa Fe on Jefferson Square! She's extremely professional, really smart, performs miracles, and (for all you near-sighted guys) she's also gorgeous! Kudos and gratitude to Sarah!! read more

Fantastic selection and customer services. They know what style works best for you and help you find that pair of glasses for the look you are wanting. They offer unique eyewear that you won't find in your typical optical chain store. Excellent customer service. read more

if you buy sunglasses there and turn them into prescription ones, make sure you ask for the original lenses so that if one day you want to change them back, you have them. Once I realized I did not have my Chanel ones and I called them to get them, they said they did not have them...that's it. I was very disappointed at their lack of interest in satisfying a long time customer. My family and I don't go back read more

GREAT customer service. Went in for an adjustment and my frame was broken - they knew I had recently moved out of town and so they just gave me a new frame right then ! Thank you so much ! read more

I have only worn glasses for a little over a year, and my first pair was admittedly not the most expensive or best-looking. They started to give me problems (blurriness, always seemed to be smudged), so I decided to give in and go to Santa Fe Optical. Stacy greeted me at the door, asked me a few questions and proceeded to bring out pair after rockin' pair of frames that were sooo much more up-to-date than what I'd been wearing. I think I must have looked 10 years older than I am. EEK! After deciding on a frame, we got the measuring done painlessly and quickly. All in all, I was out of there in probably 30 minutes. My glasses were ready to be picked up in 2 weeks. The moment I put them on, I could tell they were perfect. No more smudgy feeling, old-lady glasses. I highly recommend Santa Fe Optical. The customer service I received from start to finish was exceptional. The selection of frames is abundant and, if you aren't sure what looks good on you, this is definitely the place to go. I was told by a friend who goes nowhere BUT Santa Fe for her glasses that the people who work there have been there for many years. That says something about the place. I doubt I'll ever go anywhere else for my glasses from now on. read more

I'm headed home because we are hosting the parents and family of my daughter's fiancee. Baby girl got the ring the night before and his family is flying in from Memphis, California and New York. Leaving the office early, I took off my glasses to put on my sunglasses. The regular glasses snapped in half. For someone with poor eyesight, this can be a catastrophe. So I drove to Santa Fe on 38th, where I had ordered new glasses a week ago and was told to expect the new ones in a couple of weeks. My old glasses frame couldn't be repaired and there were no new frames the old lenses would fit. But in checking my account, my new lenses had come in that day. So Stacy and Sharon got to work, had my new glasses ready to go in an hour and the social event was saved. If you are looking for service and you want true consideration of your needs, this is the place to go. They go the extra mile and do so willingly and with a smile. read more