I strongly recommend that anyone considering buying a car here proceed with extreme caution. This dealership attempted to add $2,000 for "anti theft insurance" on top of the advertised price, plus sales tax. These kinds of add on charges are often presented as mandatory even though they are not. In California, dealer add ons like theft protection devices or similar products must be optional and clearly disclosed. Adding charges after advertising a lower price can violate California Vehicle Code Section 11713.1, which prohibits deceptive pricing practices such as advertising one price and then adding undisclosed fees later in the deal. (Please contact BBB and the CA state regulators if you have purchased this. You're likely to get a refund.) California consumer protection laws also prohibit charging customers for add on products or services without their informed consent or misrepresenting them as required. In plain terms, if a dealer advertises a price and then tries to force thousands of dollars in add ons that were not clearly disclosed upfront, that is considered deceptive and may violate California law. Consumers should know that anti theft products and similar "dealer installed options" are optional, and you have the right to refuse them. Do your homework before buying here. Ask for the full out the door price in writing before you step foot in the dealership, and be prepared to walk away if they start adding junk fees. There is a reason this place currently sits around 1.9 stars in reviews, and experiences like this explain why. Buyer beware. read more

I cant even give this place credit for being a bad dealership, because I could never get a hold of them!! I live out of town, but they had a vehicle I wanted. Had 2 scheduled phone calls in the AM; first one was silence,so I scheduled for another. the next day was 5min of hold music. Called back, suddenly no one is available! Not a sales rep, not a manager, nothing. The ai text thing kept telling me that they'd mark me as urgent, and next thing I know its the next day and still no call. 3 days of trying to get numbers on a vehicle, and I've yet to speak to an actual person. And after seeing the reviews here, I just can't understand like wtf are we doing? I've never had such a hard time find someone to sell me a damn car, this is ridiculous. But honestly, probably dodging a bullet, and anyone reading this should do the same and just buy elsewhere. read more

Im a ready buyer. Called looking to get more information on a vehicle. Today is Saturday. They are open Sat and Sunday but told me I would get a callback on Monday. Seems they would not like to sell the car. Horrifying AI receptionist that talks in circles. It has an Irish accent which is fine but why? lol read more

When people are on your lot looking at cars it would be nice IF you had salesmen available to greet them. Not only was my son not able to find a sales associate but someone else looking to buy a car thought my son worked there. This place is a joke, we will take our business elsewhere where it can and will be appreciated. He called your phone number and only was able to have AI available, this is just sad that you can go to so many other places and they flock to you so quickly. This place was like a Ghost Town. read more

Not recommend to anyone at all. Their advertise price is not the actual price but to catch your eyes online and make you drive to the store. When you visit, you will be told, the price will be at lease $2000 more. Well, my case was much worse than that. We made an appointment 2 days in advance and request the car we were interested in to be ready. Then, Barbara who text me was off on that day. I guess that is ok, but the car was not ready at all. It was on lift and they could not properly operate the lift (broken) and we were told we need to come back another day to test drive the car. We drove from Newport Beach for 55 min to test the car. Then, when we ask the price, we were told the cargurus.com price is without the actual $1999 mark up. So, we just got the attached quote and left for good. I would not go back to this dealer. read more

Premium Autos - $1999 Mark up will be surprise you when you visit the store vs the Cargurus price. Also, expensive fees, $722 for registration? - Used Car Dealers Near Me - Norco, California

Just bought a 2023 Model 3 Tesla. It's in great shape, low miles, good price. Got a good deal! Thank you Premium Auto.

This place is the supreme definition of "Bait and Switch ". We drove 2 hours from San Diego to see a specific car. We called in the morning to ensure that they had it in stock, and they reassured me that they did. Of course when we arrived, we were informed that it had been sold and proceeded to tell us that they had other cars. None of which had the same price or mileage of the one that was advertised. I don't want anyone to go through what we went through. read more

Much love to all the amazing staff at Premium Autos .. Specially Matt he handled my daughter's first time car purchase fabulously. Initially visited the dealership for a different vehicle and really appreciated that we were given the space and comfortability of looking around the lot. This ease and flexibility in test driving a vehicle at Premium Autos was also very helpful. The dealership allowed for my husband and I to ride in the car with our daughter she was so nervous and this allowed for her to be able to make sound decision in finalizing her first purchase on vehicle ownership. Thank You Matt for outstanding customer care and service. read more

Premium Autos - Purchased vehicle with the help of Matt - Used Car Dealers Near Me - Norco, California

This is the 2nd time we drove an hour and a half to buy from this dealer. We were very impressed by their inventory and our salesperson Zach. Zach was very knowledgeable about the Tesla and helped us make an informed decision. I will always recommend Zach to my friends and family when they are in the market. read more

Believe the other bad reviews. Drove out for an appointment to see a specific car that's been on their lot for 200 days, only to wait for over 20 minutes to be seen. Immediately the sales guy told us that the cost was much higher than what was advertised and that there was absolutely nothing he could do to lower it, despite the vehicle being in a serious accident, being recovered from being stolen, and being a rental vehicle. We didn't even look at the vehicle; this place is such a scam. Not sure how they're in business, but now I know why they can't sell a car that's been on their lot for almost a year. read more

This dealership was extremely disappointing. They added a $2,000 theft protection fee to the car price without clearly informing me. When you are asked to sign a large stack of documents, they do not explain the details, making it very easy to sign without fully realizing what you are agreeing to. After the deal was completed, they refused to refund this fee. You must carefully review every single document they ask you to sign -- including whether the vehicle is an accident car or an auction car. They will not proactively disclose this information, yet you end up signing papers stating that you "acknowledge and are aware of the vehicle history." Once that happens, you are forced to accept the loss. If you don't want to waste money unnecessarily, be extremely cautious with their paperwork. This is how they do business -- which explains why, despite so many negative reviews, they are still operating. read more

The worst auto buying experience Ive ever encountered Let's see where to start The AI crap the robot calls 1 week to talk to a live person . That's because no one at the dealership They are rude as hell once you reach them I paid them their exact asking price I did not ask for a lessor price or negotiate and they added $2000 in fees Im like what are the fees for ? She's like that how we do it No fees Time to Flee do yourself a favor Flee Flee run!! Terrible place read more

Premium Autos - Used Car Dealers Near Me - Norco, California

Wao these guys are excellent, very professionals. Kamila was polite and gave us a good deal on our Tesla...Our vehicle is in mint condition and we love it. I recommend these business for your new vehicle, trust me, they are honest and nice. Thanks read more

This place is bait and switch. If I cared enough, I would report them to the authorities regarding this illegal practice. They also require you to buy a $2000 theft device they will install whether you want it or not. Don't want it? See ya later; go find a different dealer. I did, and you should, too. Excited to see the precise car I was looking for at a reasonable price, I drove 1.5 hours to meet to take a test drive I had scheduled the day before, speaking to a live human being on a Monday to confirm my Tuesday test drive. Got there, and no one was expecting my appointment. Oh, by the way, the car you were scheduled to test drive was sold on Sunday, even though they confirmed it was available on Monday. Bull. May Premium Autos in Norco reap what sow. AVOID THIS DISHONEST DEALERSHIP. read more

BUYER BEWARE. I wish i had read these reviews before i dealt with this place. After a week of conversing on the phone and via text, I drove 66 miles to the shop for a test drive and hopefully a purchase.. I arrived and no-one helped me. I texted my contact Mark and told him i was there and unable to locate him. After consistent immediate responses, he was suddenly no longer responding. I knocked on the door of a man sitting in an office playing on his phone, and asked to meet Mark, and he said "I can call him, but you deal with any of the sales people." When i finally sat with a sales person, I was told about the non-negotiable $2000 anti-theft tracking device added to the purchase cost of each car, (which i explained to Mark that I would not pay almost a week ago) and the fact that they include sales tax based on the purchasers zip code and not the location of the shop, (legal but incredible shady), and that there was no guarantee that these cars wouldn't need more work/repair in the near future . The biggest shock came when I asked why i hadn't met Mark yet who i had been conversing with the week prior including a 10 min phone convo, and was told that Mark is an A.I. Robot. I told them I was incredibly uncomfortable and I realized I had had enough deceit from one place. I thanked the gentlemen for his time and drove the 66 miles home. You've been warned. Avoid this place at all costs. There's a reason they only have two out of five stars on Yelp, and It wouldn't surprise me at all if their very few positive reviews came from Mark. read more

AI Scheduling nightmare. Its impossible to talk to a real person without speaking to a shitty GPT 3.0 AI agent. I scheduled a call with a person, and got a call from an AI agent instead... These reviews are also responded to by an AI agent. Its disgusting the lack of care this business shows. After reading the reviews I see that they try to slap an illegal $2000 anti theft charge on to every purchase. I'm going to go in just to get a picture of the price breakdown and report it to the DMV to try to get these guys shut down. I suggest you do the same. They have google reviews disabled for a reason. read more

Came down from Vegas, they made sure I was fully approved before coming. My guy Nate took Awesome care of me! I drove away very happy with the service I received as well as the Tesla I chose! Thank you Premium Auto! read more

Premium Autos - Used Car Dealers Near Me - Norco, California

After seeing a Tesla I liked online, I called this dealership Premium Auto and made appointment for 3pm on Saturday June 7, 2025. The dealership confirmed my appt and confirmed the 2 Tesla's that I wanted to see were available at this Norco Dealership. I arrived 2 minutes before 3pm no one was around to help me. They were all busy doing something. People were Waiting for help like waiting on Government food stamps. I waited 1 hour and 30 minutes and called back the number I had set appt through and finally someone came out to help me. This is when things got really stupid. The sale manager on duty at this time was a rude Guy that did not want to help anyone. Others were getting the same treatment. he was acting like he was on speed or crystal meth? (which I learned from the show cops). Then, a Girl finally helped me and I learned both the cars I came to see were gone. I found another I wanted to test drive. They want to run my credit. However, I am paying cash. And was never offered the test drive After I drove 100 miles to this appt.. All the cars were covered in Mud like dirt most with dead batteries. Then she gave me the quote for a cash buy, I have the 20k in my pocket and I see a charge $2,000. for anti-theft road advantage fee? This is so they can track down the car for repossession purposes. What the heck? I'm paying cash and they say I have to pay that fee. I just found out that it is unlawful, and Tesla does not approve of this fee. Yet this dealership gets used Tesla's from Tesla. This Dealership is a very flakey Low-class operation and should not be in business and should not be selling Tesla's. PS: By the way, if you're allergic to those stinky toxic air fresheners you will hate being there. Low Low Low class. read more

They add an anti theft when tesla already has sentry mode and it's fully trackable , basically a $2,000 sticker on your car. I was told it's not optional yet it says additional.. also they don't negotiate the lady that works there said they won't even drop the price on cosmetics. most of the cars are damaged either the rims or looks like they've been side swiped. Also she said it was advertised it wasn't btw. read more

Premium Autos - Used Car Dealers Near Me - Norco, California

Worst service the whole system is collecting info . Most of the cars listed is not even available . Automated system failed several times to connect . Got a call from rep. Lady . Very rude . Just waste of time . Would not recommend. read more

They add an anti theft when tesla already has sentry mode and it's fully trackable , basically a $2,000 sticker on your car. Additionally, I purchased a 2018 Tesla Model X from Premium Auto approximately six months ago. I recently contacted the DMV and was informed that they have not yet received any registration paperwork for this vehicle. The temporary registration expired three months ago, and as a result, I am currently unable to legally drive the vehicle without proper registration. Trying to contact them last three months but they are not answering. I will file compalin to proper authority or court if I do not hear from shortly. read more

I purchased a car in June of this year and I'm having problems with it already. I take accountability for not doing my research on the fact that their cars aren't certified. But four months in breaking down?? The customer service is deplorable, I called to ask how I can get help with my warranty and they all but told me it's my fault for purchasing a used car. Well I never will from Not-So Premium Autos again! read more

Went in today and had a great experience. Once you understand their business model, all is good. They had just opened and we were greeted by Luis, who was finishing with another customer. Shortly after, met with us and confirmed the car was in stock. He advised us of the additional theft protection cost and if we were going to finance to get qualified prior to test drive (we were paying cash). He walked us out to see it, opened and started it up. He was happy to move other cars to let us drive, but we declined. When I asked about the time frame from looking to drive off, he said it'd be 3 hours (test drive, paperwork and car detail). The car we looked at hadn't been detailed and won't until purchase (part of their model). Luis was very professional and pleasant to deal with. We didn't end up buying, as my son wanted to consider it more. read more

If I can give it a negative review i would. Not only did they run a credit check and ding my credit but I never got a call after that. when i tried to reach out to the finance manager she was the rudest person ever. and was no help. Dont buy anything from them Run just run to a better dealership. I went to a direct chevy dealer and i think my test drive was longer than the paperwork process and finance. i would never recommend this place to anyone. read more

I drove 75 miles twice to test drive Tesla. I filled out a credit report. Their salesman never went out to look at the car I wanted. Never let me test drive the car. I had to give him the vehicle ID number so he could look up the information. Lazy lazy lazy. I went across the street and was text driving a Tesla within 15 minutes. I had an appointment each time o went. Never go there read more

Omg do not go here ! We walked in and no one greeted us. We sat there for an hour before someone told us to sign in. We waited another hour, and they sent us down the street, where no one knew anything about the Teslas! Of course the car I came for was gone!! Stupid A1 says it was there!!! Run run run I left and got a beautiful Tesla at South Bay Ford, where they treated us like Queens!! read more

I don't do reviews but need to let the public know .. Don't waste your time this place is a joke we had an apt at 12 waited around in a dirty service area with no customer service I only saw two ppl working .. stay away read more

BELIEVE THE NEGATIVE REVIEWS. Horrible experience at Premium Autos and would not recommend this dealership to anyone. I called ahead, spoke with someone from their "internet sales" team, and confirmed the availability of a Tesla at their Norco location. I even verified that we could discuss pricing when I arrived. They told me to come in and speak with Caroline.. since the internet sales team doesn't handle in-person transactions. I drove 30 minutes to get there, only to be greeted by an unprofessional young salesman who immediately told me I couldn't test drive any cars until we verified financing and pricing. I asked for Caroline and he wrote it off like it doesn't matter who we talk to and he could help me. I asked about the Tesla I came for, and after searching the lot, we found it, but the price was different from what was listed online. He then took me inside to his computer and said the price was firm, refusing to address the discrepancy. When I explained it wasn't in my budget, he shrugged it off and started showing me other cars, mainly base Model 3s. Most of the Model Ys listed on their website weren't even available. They were either sold, hadn't arrived yet, or were still at auction. Why tf is it listed with pictures if it's still at the auction? The cars he did show me were base Model 3s with high mileage or severe cosmetic damage, all at ridiculous prices.. conveniently priced the same as "cars" they used lured us in. It felt like he was deliberately avoiding showing me better options like long-range Model 3s with decent/low mileage. Instead, he kept pushing overpriced base models or high-mileage vehicles that weren't worth it. This whole experience felt like a complete bait-and-switch. Their website listings are clearly designed to lure you in, but once you're there, they try to sell you overpriced junk. To make matters worse, they tack on thousands of dollars in unwanted add-ons to your "out-the-door" price. $800 in documentation fees? $2000 for anti-theft stickers? You've gotta be kidding me. I ended up walking out and going to the dealership across the street instead. Interestingly enough, they told me they hear complaints about this place all the time. Save yourself the time and frustration. Avoid this circus of a "dealership" at all costs. They claim to have a "Carmax Model" but their actual model is using fake listings as fishing lures to trap buyers, running your credit without letting you test drive the car, and financing their junk inventory. Shameless, unprofessional, and utterly predatory. Read the other reviews. Yuck. read more

Hi My Name is Daniel T. ....I have to say my overall experience was good. Kamilia was most helpful. There wasn't any beating around the bush. I told her i was serious and the process was smooth. I love my car. Thank you Kamilia and Premium Autos for making a dream come true. One Happy Customer. I would buy another car there too. read more

Premium Autos - Thanks to Kamilia and Premium Autos. - Used Car Dealers Near Me - Norco, California

Horrible, horrible customer service. I was wondering why they had this Rav4 for 200 something days. Make a lot of sense now. Avoid dealerships like this, they want to run you're credit before they even get off their chairs n show any car, good luck selling anything read more

Premium Autos - They are buried in Teslas - Used Car Dealers Near Me - Norco, California

If I could I would give zero stars. I should have listened to the negative reviews. The person who helped me was MATTHEW. Please note when purchasing you are treated wonderfully. I had a due bill for items needed and promised. I called multiple times to get what was owed. I had to drive at the dealer to show my face and got one thing done. And was told my Matthew the remaining item was gonna be shipped to my home and nothing. MATTHEW is not a man of his word. Worse service, you never get a call back and aren't given was is due. Also, you will be charged a $2,000 fee that is non negotiable . Because that's how the dealer makes their money. I suggest go elsewhere and don't fall for the prices you see online/person always note to add the $2,000 as that is non negotiable . read more

Wow, if there was any crooked fraudulent used car dealers that existed which they do, the Preimum Autos are the most crooked of them all!!!! Not only their cars are all trash with all kinds of flaws, to go for a test drive they need to run your credit, and if you pay cash they upcharge you $2,000.00 for some stupid security system that most cars come with today!!!!! Please save yourselves the headache of wasting your time with this guys, unless your are willing to be robbed by this guys, go somewhere else, do not give your hard-earned money to this guys. Too bad there isn't negative star rating, because they do not deserve a 1 star. Hey DMV if you are reading this please revoke their license. read more

This place is a joke. I went at 5:30, they close at 6. A young gentleman told me all the sales staff went home. I came back the next day. The same gentleman helped us with the sale. I toy the sales staff went home? Yet here you are. First they were $3,000 under KBB value on a trade in, then they attempted to add on $2,000 in security add one. Once I informed him that that was ILLEGAL, he said that can't sell you the car without it. I reminded him that it was ILLEGAL and showed him the California law that says so. His response was, "well then we can't proceed with the sale unless you pay for the add on.". I asked to speak to the manager or owner. He said he's at home in LA and works remotely. And he wouldn't let me speak to him. Don't ever buy a car from this place. If they're willing to blatantly break the law, then God knows what they're trying to sell you just to make a buck. read more

Bought a q50 red sport and added 1999 to the price for anti theft. Well my car got stolen not even 2 weeks later which i find suspicious. Premium autos was terrible and zero help. Found out they did not submit any dmv paperwork so it looked like i didnt own the car. The people who work here just want your money they are zero help and cause headaches. Karma is coming read more

Typical shady used car lot. They add $2000 to the listed price for theft insurance which pays you $5000 minus a deductible in case your car is stolen (hardly a sound purchase). The extra $2000 theft insurance is "mandatory" for every car they sell. read more

Not good service and the manager Debra was horrible and not friendly in any way. Purchased my vehicle elsewhere read more

DO NOT GO HERE!! We are in from out of state and noticed a car we were interested in on the way back home. After calling multiple times throughout the day, we were greeted with an AI bot and probably an hour of hold music collectively. Their hours are not listed correctly anywhere. We saw information from on their website, Apple Maps and their AI bot stating that they were open until 4:00, 5:00 and 6:00. We took a chance and showed up at 4:45 on our way out of town. A very MEAN, NASTY WOMAN immediately greeted us at the locked door signaling that they were closed. We let her know that we had been calling and that they were not answering all day. She proceeded to CUSS AT US and storm away from the door. She then refused to give us her name stating it was "None of your business". Are these the kinds of people ownership wants representing their company? This was a $25,000 MISTAKE as we were ready to test drive the car and drive it 6 hours back home. Incompetent businesses like this do not deserve your business. I strongly advise you to shop elsewhere. Don't waste your time on RUDE EMPLOYEES at a business who can't even answer the phone or list their hours correctly. read more

Went to buy a car specify what I was looking for my price range. They were very unhelpful. He told me the price go look online and that was it. They didn't try to show me anything. He basically told me to look around for myself. I see why they have two stars. read more

Matthew is a man of character, from the handshake to the signing, I am 100% a satisfied customer. Will be retuning for my next car. Thanks big Matt!! read more

I made an appointment on Monday to see a Model 3 Tesla on Thursday at 2:00. I received a text and email Thursday morning to confirm my appointment, I replied to both. I drove an 1 1/2 to the dealership. Once I entered the dealership I was informed that the car was sold yesterday, describing the situation as frustrating is an understatement. The dealership then attempted to sell me a different car I wasn't looking at and refused to negotiate at all. I will not be returning to nor would I recommend doing business with this dealership. read more