Long's Bakery is an absolute Indianapolis classic, and for good reason! Their yeast donuts are genuinely some of the best you'll ever taste, soft, airy, perfectly sweet, and always incredibly fresh. Every pastry I've tried has been delicious, and they offer such a great variety that it's impossible to leave with just one item. The quality is consistent every single visit, and you can tell everything is made with care and tradition. Even when the line is long (and it usually is!), it moves quickly, and the staff is always friendly and efficient. The smell of fresh donuts when you walk in alone is worth the trip. If you're craving top-tier pastries or just want to treat yourself, Long's Bakery never disappoints. An easy 5 stars! read more

You gotta love a good Long's donut, so I was ecstatic to find this location in Southport. The shop has all the charm that you'd expect from a local bakery. There are cases filled with luscious donuts and pastries and friendly clerks ready to serve. I had a yeast glazed donut and my husband had a chocolate cake donut. At 90 cents each, they were practically giving donuts away. That yeast donut melted in my mouth - gone before I left the parking lot. They only accept cash. The shop has dedicated parking which is easy in and out. Oh man, I'm glad I don't live closer or I be here every day. read more

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I really, really want some Long's Donuts. We usually go after my wife has medical appointment nearby. It's a nice treat after going to a doctor appointment. Employees have got to refrain during their work shift from nibbling. It would be a tough job for me to not indulge in the product. I'd probably be (accidentally) dropping the donuts then eat them since they'd be no good for customer purchase. The 5-second rule of dropped food would be used a lot on my shift. The place is always neat, clean, and organized. Many choices exist. Is it healthy? Ans: Probably not Is it tasty? Ans: Undeniably YES read more

I used to love longs, but I took my kids in during Christmas break and the cases were filled with fruit flies, the donuts were mediocre, and the staff while not rude, definitely gave off the "I really don't love you or this place vibe." The cleanliness bothered me the most. read more

Working night shift has brought me a wonderful work family that enjoys spoiling one another often. I decided that Friday night was my turn to spoil us. After some thoughtful research into who would still have fresh pastries at 5pm, Long's became the clear choice. There were no dissapointments in our visit to Long's. Easy parking, clean throughout, with friendly service at a very low CASH price. 12 donuts and 2 pastries for $13... It doesn't get any better than that. Recommending you try an Apple Fry! 08-30-2024 read more

This is a good donut shop. I really enjoyed the yeast and cake donuts. The only drawback is that they only accept cash, which is a little inconvenient. Other than that, the staff was super friendly and knowledgeable. read more

Highly recommend Long's Bakery for all your donuts or pastry needs! This is an old-school bakery, with friendly service. I personally always get a glazed twist and a cream filled long John, but they have a wide selection of items each morning. read more

Long’s Bakery - Glazed twist and cream filled long john - Bakeries Near Me - Indianapolis, Indiana

I know this is an unpopular opinion but I think Long's donuts are not good and their baked goods are downright terrible. We have bought cakes and cupcakes there and they are dry as a BONE! We got an apple pie and the apples were almost uncooked or they used the wrong type of apples. It was inedible just like the cake and cupcakes. Brownies are terrible. Donuts might get a 2/10 from me and that is only if I get one fresh off the line. They don't take cards, only cash! It's 2025. Who has cash? It's either they're avoiding taxes, credit card fees, or both. I can't imagine how much business they've lost over the years when people walk in and don't have cash or they drive by and don't stop because they don't have cash. Also, my mother used to go to Long's a few times a week for over 30 years and would buy huge orders for her employees and family. The last time she went, she wanted her order in two separate boxes (one for her house and one for a family member's house). They wanted to charge her for another box. After spending thousands of dollars there, you'd think they'd eat the cost to keep a long time customer happy. That was the last time we've been there and won't return. Pana Donuts are far superior anyways and they're happy to give us extra boxes to split the orders up if needed. read more

My family loves to purchase donuts from local bakeries to enjoy every Saturday morning. The next one on the list was Longs. I will admit, it's been a while since I've been there so I did sort of forget about the cash only policy. There is a bank close by so I was able to withdraw some cash. The employees were super friendly and one even went to the back to try to find a donut for me with "just a bit more icing." Oh my goodness. Every single donut or pastry we chose was so delicious. There were twists and gators and sprinkles and cinnamon and sugar and peanut and chocolate and jelly filled and every single bite kept you wanting more. The cost is per donut and I was nervous to hear the final price after I chose twelve unique donuts. Less than $17 for what I chose. That's amazing. Seriously. So with a little pep in my step, I left the bakery excited for Saturday morning. And now, I look forward to the next time we visit. Yes, parking is scarce but this building has been around forever and I imagine they had no idea how popular their bakery would be when they opened it many years ago. read more

Good selection of donuts, strudels, and other pastries with friendly service. It's a good spot for munchies outside of downtown Indianapolis read more

I lived in Indianapolis for 6 years, use to hear people talk about Longs but never tried them. We were home for the holiday so I decided to give them a try to see if they could stand up to places we have here in vegas and let me tell you I was blown away! Let me start with customer service. They were warm and friendly and greeted us as we walked in the door with a smile. She asked if we had been to longs before and we told her we had not. She said one moment came back and handed us both a glazed donut and stated everyone gets one on their first visit. She explained the donuts and answered any questions we had about the donuts. The donuts. First i have never tasted a glazed donut like this before it was light and airy and just melts in your mouth. All the other donuts didn't disappint as well. If i could i would have brought back the whole donut shop back to vegas! read more

Long’s Bakery - Bakeries Near Me - Indianapolis, Indiana

The best donuts and maple alligators in the world are here. The staff are so sweet and helpful and efficient. This is a must in the area. The large alligator is as large as a pizza! The line moves quickly, don't forget this is a cash only place! read more

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This review is ONLY for those that are brand new to Indianapolis. If you have been here at least for a year, you already know this amazing bakery. You will have your favorites and have created your habits of when you visit. And you also know there is absolutely no comparison to their tasty treats. Ok, you newbie's; First and foremost Long's is CASH ONLY!!!!! It has always been that way and the demand for their product does not require them to change that policy. For all the young folks out there, if you're heading here, put at least a $20 bill in your wallet or purse. There prices are very reasonable, but you will not be able to control yourself with all the amazing pastries to choose from in the cases. Lordy, it's hard, but you'll find your favorites. But, you will find hard to stop choosing items. Our favorites our the fried apple and cinnamon fritters and the brownies, especially the peanut butter brownies. There are two locations. One located on Southport Rd in downtown Southport. The other is right off 16th Street, near downtown. Enjoy and loosing your belts a notch or two!! read more

Long’s Bakery - Pastry counter of yummy treats. - Bakeries Near Me - Indianapolis, Indiana

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We're from out of town and saw this bakery featured on the best donuts in IN. Very easy to find and there is a decent size parking lot. The line was short when we showed up and Brandie served us where she gave each of us a glazed yeast donut since it's our first time visiting. Very nice gesture! Prices are extremely affordable and we got 5 donuts. Cash only. read more

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An Indianapolis institution. Here are some thoughts on it... First things first, this place is CASH ONLY! Folks need to know that because while some of us carry cash, many folks nowadays do not. Second, the cream filleds are the unsung heroes here. The maples are my favorite, but the chocolates may be a close second. Third, the eclairs. Come early and buy one if you have never had an eclair before. It will change your life. They're fresh as can be, and you really want to eat them instead of refrigerating them for later. Fourth, you can call ahead for large orders. When I bring these to school, I like to call the day beforehand in the morning or afternoon. I would especially recommend doing this for others over two or three dozen. read more

Long’s Bakery - Assorted Long's Donuts - Bakeries Near Me - Indianapolis, Indiana

Yum!! Longs bakery has excellent donuts. Arrived around 9:30 on a Saturday morning and happily discovered that they were still going strong with hundreds of donuts left. I got in line and got my half dozen. I tried the yeast donuts, cinnamon frys, and cream filled long johns. The long johns were my favorite but really everything was good! Just an fyi there is not seating onsite. read more

Long’s Bakery - Bakeries Near Me - Indianapolis, Indiana

I doubt I can say anything that others haven't. Long's donuts are a Hoosier staple, and you understand why the first time your lips touch one of their sweets. I stop in weekly, with my granddaughters, and always receive excellent, friendly service. The apple cinnamon fries are my favorite. But if I'm looking to really satisfy my sweet tooth, the Bravarian Cream and jelly donuts are *chef's kiss* read more

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Long's has been making the best donuts in Indiana since 1955. They're a staple in Indianapolis and Southport. My dad used to get a box of Long's almost weekly for his employees for decades. I live in California, but I make a point to grab donuts at one of the two Long's locations each visit! These are no frills donuts. I've never been a fan of overly decorated, super decadent, sickeningly sweet Instagrammable donuts. If that is what you're looking for, you won't find them at Long's. The staff greet you with friendliness and efficiency. I was even complimented on my shirt today. I'm a sucker for a compliment on my eccentric style. Their thin yet fluffy, delicately sweet glazed donuts are so delicious. It's the only donut I've ever eaten more than one of (ok, today I had two ) where I haven't felt like I was gonna explode or have a cavity after. Eating a Long's glazed donut is pure pleasure and joy combined into one slightly off kilter ring. A must for every Hoosier and visitor to Indy. read more

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I've had these 35 yrs. Best doughnuts on earth. Just remember CASH ONLY. They have an amazing staff even with long line they move efficiently as well as have big hearts. read more

Best doughnuts super coffee cakes MUST USE CASH doesn't take any cards. Coffee and milk

Holy Moly these are the best donuts I've ever had. I got the donut holes, which were stuck together and had to be pulled apart (i liked this). They were intentionally made like that and dusted with cinnamon and glaze. I also got a cake donut that had cinnamon and glaze on it as well. Traditional cake donuts are dry. This cake donut was so moist and absolutely delicious. If you are within an hour of this place, it's worth the drive. They only take cash, so prepare for that but damn it's good. read more

Long’s Bakery - Donuts - Bakeries Near Me - Indianapolis, Indiana

Well established bakery on the Southside if Indy. If it's a donut, they've got it! We take a couple dozen over to Grandmas every once in a while, and all at her place love them. My personal favorite is the chocolate frosted with crème inside. So good. (Do know it's a cash only place) read more

Always fabulous products and friendly dedicated staff. Good idea to call ahead to avoid typically long lines read more

Long's Bakery is Southside's holy grail! Literally the best donuts ever and the red velvet cupcakes are delicious. If you are coming from out of town you will want to note they only accept cash and if it's the weekend prepare to wait in line. Very common to see the line out the door. It is worth the wait and all the hype. Cheers! read more

We love their chocolate eclairs. The people are consistently friendly and helpful. Their prices are fair, too.

If you are ever in Indiana, you must! Get! A! Longs! Donut!! Is Indiana known for Longs? I feel like we are. My favorite is always the cake donut. They are always so moist, chewy and delicious. My favorite flavors are the applesauce, and pumpkin when they're in season, and the blueberry cake donut! Of course, their staple yeast is also fantastic. read more

Long’s Bakery - Bakeries Near Me - Indianapolis, Indiana

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This was my first time here and it was entirely based on Yelp recommendations for one of the best donuts around. OMG thank goodness I listen to Yelp! I told the lady helping me it was my first time there and she gave me a "token of their appreciation" a fresh, still hot, yeast donut which she said is the donut they are known for. Well I called it a little piece of heaven! I went in for one donut and left with a dozen. Exceptional customer service. Great tasting donuts. read more

Long’s Bakery - Bakeries Near Me - Indianapolis, Indiana

Really great donuts! A south side staple for baked sweets. Nice flavors for sure. Stopped in for some maple glazed and cinnamon sugar cake donuts for my homies. They all loved the donuts as they weren't too sweet and they could taste the freshness of them. Will pick up some more donuts! Only downside is they are cash only which, why??? Anyhow, just remember to bring cash or you will be disappointed. read more

Long’s Bakery - Maple Glazed and Cinnamon sugar cake donuts - Bakeries Near Me - Indianapolis, Indiana

Wow I've never had donuts that taste homemade. The first one I had was a maple bar as u can see in the picture couldn't resist. I've never had a maple bar that was creme filled it was so good. Donuts don't feel greasy like others that feel like they leave a greasy film in your mouth these are perfect. I would definitely go here for now on when we want donuts. read more

Long’s Bakery - Excellent donuts - Bakeries Near Me - Indianapolis, Indiana

If you like yeast donuts this is the place to get them. They are the melt in your mouth old school sweet goodness. Bring cash, and if it's a normal day prepare to wait in line. I came on a snowy Thursday morning and it was the first time I've ever gone in without a big line, but they had a variety of cookies, donuts, strudels, danishes. My sister and nieces were appreciative of the sweet treats. read more

Long’s Bakery - Long's Bakery!! - Bakeries Near Me - Indianapolis, Indiana

Best bakery !!! We get a variety of delicious pastries!! We go every weekend! It the best. The workers are always so very nice!!

Very nice service just wish would take debit card payments not everyone keeps cash on them, but love, love the donuts

Great cashiers and service personnel are always quick to fill orders Great donuts and pastries cookies cash only go early

Born and raised 10 minutes from this location and I cannot believe I have not reviewed it yet. I have not had a bad experience or bad donuts in my ~30+ times coming here. You will want to get here as early as possible as the line can become long. However, do not let it deter you away. They usually have 3 - 4 staff members taking orders, so the line goes very quick. I feel like I have to repeat: "CASH ONLY!" I have been a victim of coming here with no cash and having to perform the walk of shame out of line, into my car, and back in line after I made a withdraw. You cannot go wrong with anything that you order. They offer a wide variety of donuts, as well as pies. I have never had their pies, but I have heard they are delicious. As far as the donuts go, you I love the classic yeast, the long john, or the apple fritters. My favorites are the blueberry and Bavarian cream. They have alligators as well, which are to die for. The donuts are always fresh and they are constantly baking in the back. If you do not see a donut you are looking for in the front, ask whoever is helping you if they have it in the back. I know this is true for the Bavarian cream. They also serve coffee, orange juice, white and chocolate milk. The chocolate milk is a must! You can come in and order 1 or 2 donuts, half-dozen or a full dozen, how many you need, they will provide. If ordering a dozen, I recommend telling them that up front. This makes it easier on both them and yourself. This is my go to in Indy for donuts. I have tried the rest, Long's are the best! read more

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Pastry is always wonderful. Service is prompt and courteous. My favorite place to go pastry. Clean and friendly people

This O.G. Donut shop has been doing it right since 1951. The donuts are light as a feather and cooked to perfection. The cinnamon twist has a perfect coating that adds a slight crunch before the doughy release. In a world full of bad heavy donuts, longs stands a a beacon of hope in the Midwest! read more

Long’s Bakery - Bakeries Near Me - Indianapolis, Indiana

The donut goat. Other donuts are good, don't get me wrong, but there has to be one. A one ring of flour, sugar and glaze, to rule them all.

Just as you'd expect, this southside iteration of Long's Bakery comes with the same no-frills, cash only, small town vibes and hot, fresh and fluffy glazed yeast donuts. Consistency is key, right? If you're not from Indy, go out of your way to either of the Long's locations and you'll be in for a treat. The best in Indy. In addition to their famous glazed yeast donuts, you'll also find cake donuts, cakes, a line up of brownies (including walnut and peanut butter), neopolitan slices, cookies and so on. All at very reasonable prices. (Again, cash only, my friend). The staff at this location was very sweet and laid back. They made the process fun despite it being a bustling Sunday afternoon of business. Yes, even at 1PM on a Sunday, there's a line. If you're in a pinch on the cash part, there's a Chase ATM up the street - it's worth the extra effort. read more

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Long's is a must. Even after a long hiatus, I can always tell when I'm eating Long's, because I always want to eat a second one! There's nothing like the melt-in-your-mouth sweet goodness of a Long's yeast glazed. Visited after a long absence and it was exactly how I remembered, which is good, because I'd hyped it up to a friend who had never been to Indy and was visiting with me. The counter staff was great filling our order and when they found out my friend was a newbie, they brought him a fresh, warm yeast glazed on the house. Bring cash and don't worry if there's a line. They're efficient and friendly and any wait is well worth it. read more

Long’s Bakery - Assorted Long's. - Bakeries Near Me - Indianapolis, Indiana

The jelly rolls are the best. Second place would be the apple fritters. Third place the yeast rolls. Runner up...Neapolitan! All are amazingly delicious! read more