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Journelle

4.0 (37 reviews)
ModerateLingerie
Open 11:00 am - 6:00 pm

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Chantelle "C Chic Sexy Plunge" bra
Melanie S.

Everyone knows shopping for lingerie is both fun and sexy, but shopping for prosaic things like a bra for utilitarian use feels much more like a chore. Still, this is just one of those things we as women have to do to look and feel our best. I've said it before: a good, well-fitting bra is one of the most essential items of clothing in one's wardrobe, so you owe it to yourself to purchase a high-quality one. I promise it will make all your clothes look better. You will stand straighter and taller and feel more confident when you wear the right bra. I swear. Unfortunately (but not always), such a purchase doesn't generally come cheap. And if you're lucky (unlucky?) enough to be born with a more ample bust, then spending a bit more is worth it. It's been a couple years since I bought new bras, so it was time. And I wanted to get a proper fitting. (You should also get measured and fitted every couple years or if you had a recent weight gain/loss.) I won't go to department stores for such a thing; I prefer a smaller specialty boutique as they are much more knowledgeable about such delicate matters. So where to go? I used to shop at Trousseau, but then it closed. Then I moved on to Isabella. That too, closed. Then I came across of a review of Journelle. The rest, as they say, is history. With glowing reviews and a quick perusal of the website to be sure they carried designers I know and love (Fantasie of England, Chantelle, Simone Perele), I had a feeling I'd be in good hands. I went in, and was greeted immediately by Noelia, who measured me, and got started by finding bras she thought I'd like, based on what I find both comfortable to wear, as well as flattering. After trying on several bras, I made my choices and picked out two lovely bras that I'm very happy with. While they weren't cheap, they were priced at what I'm used to spending, and again, since these are items I'll wear every day, I'm totally fine shelling out a bit more money. Shopping at Journelle was a real pleasure. They have a nice variety in all price points, and the staff is clearly well qualified. Ask for Noelia! And lest you think that Journelle only sells practical, everyday bras, fear not. They offer plenty of the titillating stuff that's much more fun to shop for, not to mention, wear. So whether you're shopping for functional undergarments, or the more provocative items, Journelle has you covered.

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5 years ago

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10 months ago

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11 months ago

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1 year ago

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3 years ago

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2 years ago

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2 years ago

My first, truly professional bra fitting. What a difference. Good customer service and high end products.

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2 years ago

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2 years ago

I had a fitting here yesterday. I was really pleased. service was great. I'm happy with my purchase. good experience, highly recommend.

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7 years ago

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Danielle M.

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9 years ago

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8 years ago

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6 years ago

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9 years ago

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7 years ago

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6 years ago

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10 years ago

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7 years ago

Loved this place! For the first time I have bras that fit perfectly. The sales associate was super helpful and great to work with.

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10 years ago

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Review Highlights - Journelle

Helped me with fitting, got a size up or down when the fit was off, and generally were just a pleasure to talk to.

Mentioned in 6 reviews

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Underthings

(57 reviews)

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I am so impressed by this locally-owned shop that's been around for 38 years! Shout out to Samantha…read morefor helping me pick out a gift for a bachelorette party I had just a few hours after I stopped in. I am quite a frugal person, so there was a period in my life where I'd been wary of boutique shops because of the possibility of high prices and low selection. I've grown out of that wariness somewhat and have been trying to shop as local as possible, so when I found Underthings on Yelp when I needed to buy a gift for that party, I was psyched to give it a try. I told Samantha a little bit about my friendship with the bride, and she was able to work with my pretty random tidbits of information to help me find something absolutely perfect. The thing I appreciated the most, though, was the variety in prices. I knew going in that there would be affordable pieces inside, because I'd read others' reviews on Yelp. There were super-fancy pieces that were pricier, along with more casual, affordable pieces as well. They also do a panty club, where for six months or more one can sign up to receive a panty from them. I love this added touch, and am considering it after how much I enjoyed my stop in! Shop local and shop Underthings, folks!

Maria was wonderful. She immediately greeted me with a smile and let me know that there was a 50%…read moreoff sale going on. I didn't know quite what I was looking for but after measuring me (apparently I've been wearing the wrong bra size my whole life) she brought me several items that looked great with my pale skin. I ended up walking away with a beautiful Heidi Klum bra-and-thong set for $50 (sale price), which is beyond amazing. The whole experience was wonderful and I fully anticipate being back to indulge more in fine underthings.

PURE Boudoir - One of the photos, straight from the camera.  No editing needed!!!

PURE Boudoir

(25 reviews)

Fulton Market, West Loop, Near West Side

I have done my bridal boudoir photos and maternity boudoir photos with Pure Boudoir and it has been…read morean amazing experience each time. Magdalena makes you feel so comfortable and directs you on how to look your best. I was nervous taking my maternity photos because I felt larger, but she helped me pose so that every picture turned out beautifully. My husband was also there for maternity photos and Magdalena worked well with the both of us and the pictures turned out gorgeous. The products are also so high quality. I ordered an album and it was flawless. I can't recommend Pure Boudoir enough!

I booked a boudoir session with Magdalena to get some photos as a wedding present for my fiancé…read more Before the session, Magdalena sent detailed instructions on what to expect and how to prepare. The morning of the session I had also booked hair and makeup through someone she recommended, and their services were great! The session itself was also wonderful. Despite the fact that I had never done something along the lines of boudoir before, Magdalena gave a lot of instruction on how to pose and ensure my facial expressions also conveyed the right tone. She stopped to show me photos along to way so i could see how they were turning out. She promptly shared the unedited proofs with me, and they were all so good it was so hard to decide which ones I liked the best! If you are considering doing a boudoir shoot, do not hesitate to book with Pure Boudoir!

Rigby & Peller

Rigby & Peller

(20 reviews)

$$$

Near North Side

My wife had a great experience. The staff was knowledgeable and helpful. They had a great selection…read moreand while this is not low quality merchandise, their prices were reasonable.

This store is life changing. Was it expensive? Yes. Was it worth every penny? YES…read more The service is impeccable and raised the bar for me in all future retail shopping experiences. I told them (the woman who served as my personal shopper) what I felt was the main issue with my current bras and what I wanted. (I replaced all but my strapless bra.) Of note, I had already done my own measurements at home using the "a bra that fits" method and she agreed that was my size and that's the size she used when bringing bra selections. If you haven't done your work at home, I am certain they would measure you at the store. For each type of bra I was looking for, they brought me like five options, I picked the ones I liked most, and they adjusted them for me and taught me how to properly put them on. I tried them on, asked for a different color, if I wanted, and had a maybe and yes pile which I went through again at the end. I bought five wonderful bras. I also ended up buying a bikini, one sexy pair of panties to match a particularly sexy bra, and some detergent to hand wash the bras. After this experience (I was brought wine, Belgium dark chocolate and biscotti while shopping!) I wish I could afford to replace the rest of my wardrobe with a personal shopper. It was so stress free to find all these items that fit perfectly! But bras are foundational, so even though my clothes shopping is still done at Kohl's, H&M, and similar bargain places, when it comes time to shop for bras again, this is where I will shop. They have a customer for life and I wish I had made it here years ago.

Journelle - lingerie - Updated May 2026

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