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Brooklyn, NY

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Front General Store

4.0 (54 reviews)
Closed • 12:00 pm - 7:00 PM

FRONT GENERAL STORE · YELP ASSISTANT

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Peter Y.

The coolest store! They have a lot of nice clothing, ceramics, accessories, glasses, denim, etc. Scored a very warm pair of wool gloves and knitted cap, and not at too bad of a price either. The selection exudes high quality and fashion. No complaints about the staff, they were polite and chill.

Cream of the crop vintage Levi's in the back section (redlines, big E's)

On a recent visit to NYC, I was on a mission to look for vintage men's Levi's. I figured that out of all the places in the world, there must be at least one shop that truly specializes in them, to the point of matching my level of nerdiness of analyzing the cut, age, country of manufacture, etc of each pair. After visiting a few other vintage and thrift stores around the city, I found my mecca at Front General Store. While I would have to pore through every pair at other shops to maybe find one diamond in the rough, it seemed that just about every pair of Levi's they had were high quality made in USA, with even some deadstock pairs of orange tabs in the mix. The main stacks of denim are toward the back portion of the main area of the store. Their level of curation and organization (mixed up some by customers, but otherwise organized by cut and very clearly marked with sizes) does not come cheap as you can expect to pay $100+ for a pair.. you might be able to find similar pairs for half that elsewhere, but you'd really have to search through a lot to find them. The small area in the very very back of the store is where the top gems are though. On one of the racks is the best denim they have, a mixture of redlines and even some big E's. You MIGHT get lucky running across a pair like these elsewhere, but the experience of being able to look through an entire group of them together is nearly museum-like. This is definitely a destination shop worth the trek!

Aaron A.

If you're looking for a bargain this isn't the spot. While not necessarily overpriced they exclusively curate high quality offerings, and I throughly appreciate it. Beautiful items for the kitchen (the unglazed plates and bowls were stunning), very cool miscellaneous items, and a variety of stylish and prototypically Brooklyn clothes. Absolutely worth stopping in!

Angela L.

ATMOSPHERE Aurgh! Too cute. I'm in love with all the ceramic-wares. Each item is such an art piece. All the small gifts too, such great designs. In the back, has some clothing.

Lol what...
Kara H.

Cool shop, but the prices are absolutely insane. (Sigh, Brooklyn). They had vintage graphic sweatshirts for over $50 (one Packers sweatshirt was over $200!) and this old used Hanes t-shirt was $38. Their non-clothing items were great and fairly priced, but if you are looking for the style of clothes they carry, just go to a Goodwill or Salvation Army Store...

Dumbo
Roma M.

Great gem of a store in Dumbo. Wide selection of wares from around the globe, like leather Bohemia slippers from Morocco in an array of colors. Beautiful jewelry including 14k gold necklaces, notebooks, art supplies, clothing. Just go visit!

Ceren A.

A nice vintage store in DUMBO that I had the chance to stop by today. I do not know why but "Levi's" brand was all over the store, mostly shorts. So the clothing lost my attention fast however they have nice bandanas, 100% cotton and prices are between $6-$25. They also have many glasses. Vintage African glass beads are $20. They have pins, key chain, some hand made toys. I would recommend the store for unique gifts.

Super cute vintage store with a good selection of customized terrariums
Lynn W.

Random strolling in the Dumbo hood n was pleasantly surprised by this cute little gem! Easy to shop, well organized, friendly staff, good selections of vintage and new and mostly of all very well priced! Will definitely come back for more! Ps. Some of my favorites were the vintage sunglasses/ glasses along with the small leather goods selection.

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3 years ago

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2 years ago

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8 months ago

horrible customer service and insane return policy buried in fine print. 25% restocking fee for store credit only?? Insane

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2 years ago

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2 years ago

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6 years ago

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4 years ago

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3 years ago

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10 years ago

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7 years ago

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11 years ago

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4 years ago

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9 years ago

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7 years ago

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4 years ago

lots of neat things to look at, i loved the trinkets section loses 1 star because they had the AC on with the door wide open

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11 years ago

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7 years ago

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8 years ago

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9 years ago

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6 years ago

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11 years ago

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10 years ago

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12 years ago

Out-of-this world amazing vintage Americana and workwear. I can only wish they had a bigger selection of women's items.

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9 years ago

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Review Highlights - Front General Store

“A sales associate helped me find the perfect pair of vintage levi's in what seemed to be an endless sea of denim.”

Mentioned in 4 reviews

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BK Wearhouse

BK Wearhouse

5.0(4 reviews)
1.7 mi•Williamsburg - South Side

Looking for a little slice of 80's-00's NYC Skate culture? How about to shoot the shit with a NYC…read morenative about the exclusive sneakers (Nikes mostly) or sick af products that he has for sale? This is your spot. As I walked in I was dumbstruck! It made me feel like a kid again. Standing in there I just felt that grit energy that saddly NYC has lost. The owner sprinkled the shop with art and trickets that have their own stories and reminded me of my childhood. I only know this since I tried to buy 4 different items but they weren't for sale because they were sentimental reasons. Though I was sad I couldn't aquire some of these things, the stories he provided filled that need to own it. This spot is a controlled chaos in all the best ways. It has the New York City flavor to its core that would be missed by non-natives. All and all, respect to this shop on every level. I dropped $150 without a second thought after buying alot of stuff because these are shops I want to support. It's passion over profit (in a realistic mindset). Thank you!

At a time when streetwear and "sneaker culture" are unrecognizable, this place is a shining beacon…read moreof the old New York of the early 2000s. Awesome rare gear at outlet prices. People will ask "Where'd you get those?!" We wore Supreme when they didn't have a website. We used to chat with Dave Ortiz or Jeff Staple when we'd pop into their shops. Apps didn't exist. We had to physically be there, meet people, know people. F*ck your Yeezys!

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BK Wearhouse
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Front General Store - vintage - Updated November 2026

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