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    First Watch

    4.2 (101 reviews)
    Closed • 7:00 am - 2:30 pm

    Order First Watch Takeout or Delivery

    First Watch Photos

    FIRST WATCH ATMOSPHERE

    What's the vibe?
    Casual
    Trendy
    Good for kids
    Good for groups

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    Recommended Reviews - First Watch

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    Reviews With Photos

    Malcolm H.

    My first thoughts on first watch while driving past it was that this building was a one of those walk in medical care clinics. After searching for a brunch spot of the googles, First Watch popped up and my friend and i decided to give them a chance, and we were very pleased with our experience. Service was quick and we had no problem getting of choice of seating. I got the million dollar sand which served with crispy potatoes. Highly recommend. I was disappointed with the iced coffee I received. Very watered down, not much coffee to be had in that drink. All in all i 100% would visit First watch again

    BLT Eggs Benedict
    Zach H.

    Overall solid experience at First Watch today. Servers were friendly, the coffee was solid, and the food came out quickly. My BLT Eggs Benedict was the exception and came out about 10 minutes after everyone else's food. I would give the BLT Eggs Benedict a 3/5 -- good quantity of food but hollandaise sauce was pretty average.

    Plenty of outdoor seating while you wait!

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    6 years ago

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    3 years ago

    The four of us had a great experience. Food, service, ambiance all top notch. Would highly recommend.

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    6 years ago

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    6 years ago

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    3 years ago

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    5 years ago

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    4 years ago

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    6 years ago

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    3 years ago

    Laurie was our server for our breakfast. food came out on time. She was attentive and as always breakfast was good

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    3 years ago

    Always our fist choice for brunch!! Food is delicious! Our waitperson Jasmine was very attentive and great!

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    3 years ago

    Laurie was great and had excellent customer service. food came out fast and it was delicious!

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    4 years ago

    The staff is very friendly. Creative menu. Breakfast tacos and carrot and pecan pancake were great! Strong and expensive coffee.

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    4 years ago

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    5 years ago

    One of my favorite places of all time. Their seasonal food menu is always good & they have the best drink creations.

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    4 years ago

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    3 years ago

    Beautiful space love the party room for my large party. Staff are helpful and accommodating!

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    5 years ago

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    4 years ago

    Great food. Great service. The pancakes never disappoint! I highly recommend as a brunch spot.

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    6 years ago

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    4 years ago

    Brett was very attentive and we did not have to ask for anything. Food was delicious and came out hot and fast. We will be back!

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    3 years ago

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    4 years ago

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    4 years ago

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    6 years ago

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    6 years ago

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    6 years ago

    This place slaps. Like an ihop for rich people except the food isn't expensive. 10/10 recommend

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    3 years ago

    Great place to come! I alway bring my family here. They are always nice and our most recent visit there joscelin our waitress was great!

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    3 years ago

    We had a party of ten, they were very accommodating, the wait staff were great! kids loved their breakfast

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    5 years ago

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    3 years ago

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    4 years ago

    our services was efficient and very nice. The food was grea. we just moved to NC. This was a great fin.

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    4 years ago

    Consistently great food and service. Neek was my server today and she was very friendly and attentive. I'll be back again soon!

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    6 years ago

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    Photo of J T.
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    4 years ago

    Outstanding service and food! Definitely coming back soon. Our server, Neek, was awesome too!

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    4 years ago

    Stopped here for breakfast. Food was Awesome. Daniel server was very friendly & great! Would recommend.

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    4 years ago

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    4 years ago

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    4 years ago

    Always excellent food and service! And that million dollar bacon!! The pick two menu is always good.

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    4 years ago

    The brisket hash was amazing, clean setting , and fast, excellent service from Paula!!

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    Page 2 of 3

    Ask the Community - First Watch

    Review Highlights - First Watch

    “I got the million dollar sand which served with crispy potatoes.”

    $7.30 Million Dollar Bacon

    Read more highlights

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    Betsy's Crepes - Crepe

    Betsy's Crepes

    4.3(507 reviews)
    2.0 mi
    •$$

    Food is consistently good! Betsy's is one of our favorite places to eat and an eclectic, iconic…read morerestaurant in the area. Highly recommend!

    The town is absolutely lovely, and this restaurant itself is charming. The staff was friendly, and…read morewe genuinely wanted to enjoy our experience. However, if you need to eat gluten-free due to a medical condition like Celiac disease, please be very, very cautious. Although this establishment claims to offer gluten-free options, there seems to be a concerning lack of understanding of what "gluten-free" actually requires. I asked detailed questions before ordering and was assured that my selection was safe. After the food arrived--and after I had already started eating--I was then informed that while the crepe itself was gluten-free, the filling was not. That kind of distinction should be clearly communicated upfront, especially when a customer specifically asks about gluten-free options. Unfortunately, the same situation happened with my daughter, who also has celiac. To make matters worse, we were charged for both the incorrect meals and the replacements. In hindsight, I should have asked for a manager, but we were there to visit with a friend and I didn't want to make a scene. Our total for three people ended up being over $80 with the tip I still left. I understand that eating out always carries risk when you have dietary restrictions, and I ALWAYS try to approach it with patience and kindness. We were traveling, so we didn't have much choice. But if a restaurant says they offer gluten-free items, there needs to be a basic understanding (by the wait staff AND the kitchen cooks) of ingredients and clear communication. What should have been a fun outing turned into a weekend of being very sick. Just something to be aware of if you have to eat gluten-free for health reasons - this is probably not the spot for you.

    Photos
    Betsy's Crepes
    Betsy's Crepes
    Betsy's Crepes

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    Pine Scone Cafe - Southern Pines

    Pine Scone Cafe - Southern Pines

    4.5(58 reviews)
    1.1 mi

    This place has the best vibe. Who doesn't like a good scone?? We're traveling in the area and…read moreneeded a little something. The staff here is amazing. The scone selection is great. So many drink, syrup and "sconewich" options. Be sure to check it out. I had the hot chocolate and a green goblin scone.

    Today was my first time coming to the Pine Scone Cafe. Café was clean. Staff was friendly and…read moreaccommodating. Staff was knowledgeable about the menu, and very patient because I know we took longer than we should have to make decisions. Restaurant offers what appeared to be scone dough for purchase, as well as other numerous items, such as local honey, and some apparel. I got the rise and pine, a traditional scone with jam and butter, and a vanilla latte. I asked about the jams they offered. Unfortunately, the one I ordered was not available so I got strawberry jam. I gotta say I was a little bit letdown because I assumed this was freshly made jam and not prepackaged store-bought. Either way it tasted fine. The downside to cold store-bought jam is it was impossible to spread on the scone. The scone was so brital that it literally fell apart in my hand. It almost had the consistency of a day old homemade biscuit. There was no salvaging this scone to eat properly I had to eat it in pieces. That aside it did have good flavor. I wonder what would it have tasted like if I could've actually put the jam and butter on it. Latte was good as well as the rise and pine breakfast scone. Seating was a bit different. Meaning that you felt like you were right on top of one another. Not very roomie. The most comfortable seat I must say is the one near the restroom which is a leather loveseat and a chair. I paid $23.73, which included a tip. In my opinion for what I got, this was too much, especially since the scone fell apart in my hand.

    Photos
    Pine Scone Cafe - Southern Pines - Store on swing

    Store on swing

    Pine Scone Cafe - Southern Pines
    Pine Scone Cafe - Southern Pines

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    CharBar No 7 - Burgers and Beer

    CharBar No 7

    3.8(234 reviews)
    1.3 mi
    •$$

    Don't hate, but my go to at CharBar No. 7 is the CB7 salad. Do they have other delicious items, to…read moreinclude their kid's menu? Yes. Do I also get the CB7 salad 90% of the time? Also yes. You really can't go wrong here. I've been to this location several times, and each time has been with a group of varying size. My family of four, a combined party of eight, and one time we even had time. All times, they were able to accommodate on their covered outside patio, which has heat lamps and vinyl side covers to accommodate all weather and temperatures. My table got the CB7 salad (guilty!), kids grilled salmon, and kids chicken tenders. The kids grilled salmon is a hefty portion, and my little was not able to finish at all. I had a bite, and wow! They did a great job cooking it. My salad, as always, was perfection. Give me a salad with soft cheese, and I'm good to go. The atmosphere inside Char Bar No. 7 is so cozy and calm. It's a great place for a group gathering, intimate date, or anything in between. It just lends itself to every situation that you could think of. If you're in the mood for a good meal, give them a try.

    Music was too loud at the bar and the bartender was loud as well. Our server turned it down and sat…read moreus farther from the bar. My salad was limp and watery but the server had it remade. The server is the only reason we stayed. Trevor made our experience good even though it didn't start off well.

    Photos
    CharBar No 7
    CharBar No 7 - 7 oz. Filet Mignon

    7 oz. Filet Mignon

    CharBar No 7

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    First Watch - breakfast_brunch - Updated October 2026

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