I was hesitant at first because, honestly, I thought this was just a candy store. I'm so glad I…read moredecided to give it a try! They have a great selection of both candy and ice cream, with lots of fun ways to customize your treat. When you walk up to the door, you'll be greeted by a friendly gentleman who takes your order (I forgot his name). If you stop by, be sure to compliment his bowling shirt. he's had it for over 16 years and takes incredible pride in keeping it looking great. It was such a fun conversation and really showed his personality. He was incredibly friendly, welcoming, and genuinely enjoys interacting with people. You can tell he takes pride not only in his shop but also in providing outstanding customer service. Great treats, great atmosphere, and even better service. I'll definitely be back!

My daughter and her friend walked there for dessert and found the service (the son of the owner…read morehelped them) to be very friendly and they absolutely loved what they ordered (brownie, cookie and an ice cream sundae). Happy to have discovered this neighborhood spot!

La Maison du Chocolat on Madison Avenue is not only a chocolatier but has a cozy cafe in the back…read more Here I asked for a coffee, a madeleine, hazelnut macaron and a canele. Then I relaxed as I had seen almost six perfume stores and needed to rest. As only two tables had guests, the cafe was quiet. I met Brigitte who gave me the treats. We spoke French as I like to practice and spoke about the cafe and chocolate. Terrence made me the coffee and later I met Mike in the front. There is also a restroom here. I plan to visit again soon as I occasionally came here some years ago. It also helps that I have a loyalty card in the system! Merci Brigitte pour tout.

I love this place! All their items are great. I go here all the time. They can be really busy at…read moretimes especially during the holidays, but the wait and patience are worth it. They're really famous for their hot chocolates and truffles, make sure to try them when you visit.

delicious treat on a warm day! i got the plain yogurt with raspberry and chocolate sauce. the…read moreperfect mix of tart and slightly sweet because of the chocolate. i will come back again and again! $10 all in for a nice amount of yogurt and sauces. fyi, it's a tiny spot and they only let a few people in at once. staff was lovely.

Our second attempt was successful unlike our first when we trekked across Central Park from the…read morewest side but the only machine was broken. So it is a small shop that sells frozen yogurt and other snacks. We got the frozen yogurt with mango and the Dubai chocolate. Both were very good. The level of tartness was great. The service was fast as we were the only ones there. Overall it was definitely a good option for froyo!

Let's go nuts! This…read morelocation has a ton of variety. if you love to snack on nuts, dried fruits, and candies, chocolates, even Halvah, then this is shop worth visiting. It's clean and well maintained, the merchandise is fresh, and its a also an option for gift giving. Be aware that your purchase is weighed at the end and depending on how crazy you get filling your bag it can get pricey.

Tried their version of Dubai chocolate which was very good! Lots of other confections here as well.read more

Amazing spot. 1) If…read moreyou come here, I highly recommend getting Boyer Candies. Boyer Candies are hard to find outside of Pennsylvania. My favorite is the Clark Cups. 2) The location & store is amazing. Must visit if you are around the area.

I visited It's Sugar Times Square while on vacation in hopes of finding a child hood candy that…read moreresembled lip sticks. Unfortunately; I didn't find the candy, but the store is nice. They have a large variety of sweet treats. Unika B. & Co.

After lunch the next best thing is dessert, this place is well known and I finally have a chance to…read morecome by and try some of their gelato. I like the concept of getting a chance to sample a few flavors before picking the ones I want. In the end I went with pistachio, it was rich and full of pistachio flavor unlike most places. There was a decently sized line and there aren't any dine in seats that I could see, but a nice grab and go spot for the summer.

Normally very good and the staff is nice. It's overpriced $36 for a small tub of 3 flavors or…read moresomewhere around $8 per cup. Though, no one has been disappointed when I've taken them there. With the amount of space they have on UES- wish they had more flavors. They rotate flavors and recently haven't had as many varied options. Feedback: They ruined the tiramisu flavor by adding in lady fingers- assume this was for financial reasons, but honestly makes it terrible. No one wants dry stale lady fingers in their gelato. It was popular as it was. Wish they'd change it back.

(I visited late evening, Thursday, August 28, 2025). This was a very brief visit, after dinner out,…read moreand based on the very nice service this evening, I want to return very soon, so that I can really enjoy looking around the store. There is a lot to see, and I did not have the time due to my own schedule. The man who helped us was so very nice and kind. I believe he said he is usually at their Brooklyn shop, but he was helping out in this west side of Manhattan shop. He explained about the MAKE-A-WISH FOUNDATION colorful, rainbow, STAR-SHAPED LOLLIPOPS near the cashier pay area. Please SEE MY PHOTOS. IT'S SUGAR has raised more than $1 MILLION DOLLARS for the Make-A-Wish Foundation, thanks to the people who bought the special lollipops; AND their goal is to raise $2 Million dollars for The Make-a-Wish Foundation. So, if you are near the store, please stop in. Buy a MAKE-A-WISH lollipop. Look around. Enjoy the candy sights you see, and make a purchase. They have Totsie Roll Pops, too!! And so much more, I have to visit again...soon! :) FOR VISITORS TO NYC--you will be near this store if you are in the Columbus Circle area, and the Lincoln Center area. And, it's a nice walk from the theatre district and the Fifth Avenue area, too. NYC is a great WALKING CITY, so, if you are heading out for the day, wear comfortable walking/running shoes, so that you can walk over and visit this shop. And, Thank You to the man from Brooklyn working at the store. Your great customer service made the visit a pleasure!

Just left there where I was accused of stealing drug paraphernalia. Some dumb novelty mug pipe…read morecombo thing. I don't smoke or use cannabis so it's literally of no use to me. It's a heat wave and my daughter is at her college orientation. While we wait for her we've been finding creative ways to stay cool. Before heading into the shops at Columbus we headed into its sugar because we're with my 10m old and he likes looking at the lights and bright colors. I picked up a mug called "wake and bake" and asked my husband does it work and how. I then put it down. When exiting an employee in a purple shirt was kind of blocking the door. I thought that was odd but people are weird. She even almost bumped into someone trying to walk in. She then accuses me of stealing the mug. I was confused and said I put it down and continued on my way, but I'm annoyed that a company that I frequented often with my older kids would accuse me of stealing. If you were watching so closely you should have done a better job and watched me place it back down. How outrageously inappropriate it was to try and smile and play with my 10 month old while you were moments away from accusing his mother. As much as my older kids like It's Sugar I'm going to be thinking twice before purchasing anything there ever again. Maybe it's for the best and I should be supporting local businesses. I'm honestly stuck on the fact that they thought a mother pushing her infant child was attempting to steal something so wildly inappropriate.

219 East 85th Street Candy Store was a great find today. I saw the sign that said you can purchase…read morebus tickets to go to Atlantic City. I thought it was interesting that this place offered something I rarely see. The young man was very welcoming. He said the place has been here since 2005. He said the owners are elderly and not into the latest business trends like Yelp and Google. He put the business into social media including Yelp. He said he has been really cleaning up since he became the manager three months ago. He added that the carpet is going to be replaced and shelves put up on the walls to better organize the merchandise. He was proud of his addition of the pastries and fresh coffee. He made sure I took note of the tea they also serve. The back counter has his register and lotto tickets. He came out to talk to me and when another customer arrived he returned to the rear. It's a very small space that's uncomfortable with more than one customer at a time. I really had a good experience and I can't wait return for coffee and my next lottery ticket. I'm looking forward to seeing the improvements they plan to continue at this small business. The new manager is doing a great job.

From the owner: Established in 2005read more