Yummy local bakes can be found here, known to fame for their Malasadas (Hawaiian hole-less donuts) that's offered in various flavors and fillings. Sweet service in a grab-and-go space! read more

Sugar Beach Bake Shop - Malasada flavors - Bakeries Near Me - Kihei, Hawaii

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we had to eat something afterwards to flush out the taste. too much sugar . . goopy texture ... and they ask for a tip. 100% abusing the spirit of aloha read more

Sugar Beach Bake Shop is definitely worth getting up early for! The malasadas were delicious -- super fresh and incredibly pillowy. They're not overly sweet, which I really liked. We tried the coconut, chocolate, and lilikoi. The coconut was my favorite by farThe chocolate was almost like biting into a little pudding-filled treat, while the lilikoi had that perfect tartness that balanced out the sweetness. One tip: get here early because they sell out fast! Also, they only take credit cards or contactless payment, so leave the cash at home. Definitely a must-stop if you're on Maui and have a sweet tooth! All the ladies in the shop are super friendly and helpful. Almost forgot to mention the delicious iced coffees we got . read more

Sugar Beach Bake Shop - Malasadas - Bakeries Near Me - Kihei, Hawaii

Sugar Beach Bake Shop is owned by Ululani's shaved ice. We learned about the Bake Shop while at the Maui Ocean Center talking with the staff at Ululani's. My wife and stopped in the next day for some malasadas. The have heated malasadas with sugar coating, or cinnamon coating. There is also filled malasadas. There is also a variety of other baked goods, including small pies, cinnamon rolls, and banana bread. It is all delicious. My wife and I returned a few days later for more, and placed an online order to have some the day we fly home. read more

Sugar Beach Bake Shop - Bakeries Near Me - Kihei, Hawaii

Yummy malasadas! I tried the ube and vanilla. Both yummy. These malasadas are on the smaller side and not full of filling compared to others Ive had but still tasty. My husband had the brownie and enjoyed it. read more

Sugar Beach Bake Shop - Bakeries Near Me - Kihei, Hawaii

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Delicious. Not too sweet. Sold out of hot ones before 10 am but you can order online and pickup. We got some filled and some mochas. Great service and you don't feel rushed even though there is a crazy line. Good variety of baked goods. I'll be ordering my hot malasadas for tomorrow morning. read more

Sugar Beach Bake Shop - Bakeries Near Me - Kihei, Hawaii

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we had seen this place on tiktok many times in the months leading up to our trip here so of course we had to make it a stop. we actually showed up one day and they had run out so we placed an order for the following day to try the malasadas. we tried the chocolate, vanilla, toasted coconut, and ube cream filler malasadas and they did not disappoint! the vanilla and toasted coconut ones were our favorites!! the staff working were so kind and actually remembered us when we came back! the shop is very small so only a few people can go in at a time but dang, everything here is delicious. we also got the banana streusel bread (YUMM) and the pumpkin cheesecake muffin (YUMMMM)! you really can't go wrong with anything here! highly recommend and definitely lived up to the hype! thank you! read more

Sugar Beach Bake Shop - Malasadas - Bakeries Near Me - Kihei, Hawaii

IMHO I rarely get a chance to buy malasadas from Sugar Beach Bakery because they sell out early, and we're coming all the way from Ka'anapali. This trip we got lucky! It was an early April afternoon, and they still had a small selection of malasadas available. I snagged one chocolate filled, one vanilla filled, and two sugar dusted malasadas, $1.50 each, plus two streusel banana breads, $8.25 each and four regular banana breads, $8 each. The malasadas were for us; however, I thought the banana breads would make great souvenirs to bring back home. Back at the resort, we froze most of them, and on the morning of our departure, I carefully packed them in my luggage and carry-on bag as precious cargo going home! Customer service was excellent and friendly, as always! Get thee to Sugar Beach Bakery, next door to Ululani's! read more

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Longstanding bakery in Kihei famously known for their malasadas, which are good but a little dense for me (people do wait in line for these and when they are fresh they are the best). I'm actually a huge fan of their lilikoi key lime pie - that is fantastic! It's the right amount of sweetness mixed with the tartness of the lime and the creaminess hits the spot. Really would be great for a nice post beach treat (or if you can put it in a cooler, a nice beach treat!). Lots of great pastries are available too - scones and other types of pastries as well! read more

Sugar Beach Bake Shop - Likikoi key lime pie - Bakeries Near Me - Kihei, Hawaii

Ah this place is so good we went twice during our short trip! If the line is out to the parking lot expect to wait 30-45 minutes. It helps to order ahead but you will need to order the day before - they don't do same day orders. Also some things you can't order online like their musubis, etc. However you can still get their malasadas and croissants, etc. We tried all their malasadas and our favs were the coconut cream and the lilikoi (passion fruit). We also tried their mango bread which was moist and fruity (no chunks of mango in it though) and the lime pie which was lovely! However, I think the big surprise for me was that the malasadas are smaller than I expected. The first time I had a malasada was at Leonard's in Oahu which are like...the size of your hand. These are more like golf ball sized. They were still excellent but I think that just caught me off guard. But we still enjoyed them! read more

Sugar Beach Bake Shop - Malasadas and keylime pie - Bakeries Near Me - Kihei, Hawaii

make sure to come early because they can run out quickly! we went around 11 am and we got the last malasada. the next day, we came around 8 am and they had plenty left. there was a long line but it went by quickly. all the malasadas were great but the passion fruit is a bit sour. it's a small place with outdoor seating. overall, it's a great spot to try at least once. read more

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A great spot for an early morning breakfast. The spicy masubis are over the top. I love their malasadas and was too busy eating them to take a pic. read more

Sugar Beach Bake Shop - Spam Masubi - Bakeries Near Me - Kihei, Hawaii

How did it take us this long to stop here, especially since we've been to the Farmer's Market next door so many times over the years. On vacation, who says you can't have malasadas for breakfast. No one, that's who. So, we stopped by on the way to the beach to finally try their malasadas, li hing, lilikoi, and haupia. Since we were early enough, it was made to order. Although all good, it was surprisingly the li hing that won us over so much, we got 2 more and a seasonal pumpkin to go. read more

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Honestly, overrated. The overflowing filling is completely deceiving there was very little filling actually inside. This led to the malasadas being dry and hard to finish. Not worth the wait and definitely food for the eyes instead read more

Sugar Beach Bake Shop - Malasadas - Bakeries Near Me - Kihei, Hawaii

Great malasadas. We preferred the ones made to order (we had ours rolled in li hing mui powder which was so yummy) a little more than the pre-made filled ones (we tried lillikoi, ube and mango) but all were good and affordable. We also tried a keylime lilikoi pie and it was wonderful. Always a line, with great and friendly customer service. Right next to the Ulani shaved ice so you'll probably visit the location more than once a day! read more

We just dropped in for favorite baked goods . Hard to see the closed sign, but closed on Sundays. ok back tomorrow read more

Sugar Beach Bake Shop - Front door - Bakeries Near Me - Kihei, Hawaii

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A perfect bakery to start your day in beautiful sugar beach/Kihei! We waited approximately 45 minutes at 7:45 AM lol so definitely expect to wait but the pastries were worth it! Nothing in Hawaii is cheap when it comes to food, but this felt very reasonable and well priced! read more

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The Legendary Malasadas A true Portuguese-Hawaiian style malasada is a work of art, and Sugar Beach nails it. Unlike standard donuts, theirs are fried to a perfect golden crisp on the outside while staying unbelievably fluffy, light, and pillowy on the inside. The Passion Fruit (Lilikoi) Magic: Tasting that tart, bright, tropical lilikoi burst against the sugary, warm dough is unforgettable. It cuts right through the richness of the pastry perfectly. Freshness First: Because they open bright and early at 6:00 AM, getting them warm means you are catching them at peak texture--crisp, airy, and meltingly soft. Mouth-Watering Savories & Pies It's rare for a bakery to completely master both ends of the spectrum, but they strike an incredible balance between decadent sweetness and rich, savory comfort: The Quiche: Getting a morning slice with a perfectly flaky, buttery crust and a rich, velvety egg custard is the ultimate savory breakfast comfort. The Key Lime Pie: A masterclass in balance. The sharp, refreshing pucker of the lime curd pairs flawlessly with a thick, buttery graham cracker crust, making it the ultimate mid-day or post-beach treat. The Croissants: True to artisan form--shattered layers on the outside, a rich, tender, airy web of butter on the inside. The Ultimate Beachside Vibe What truly seals the memory is the pure sense of place. It's a quintessential "cute little bakery"--unassuming, warm, and hyper-focused on quality. Being located right across from the beach means your morning walk isn't just an errand; it's an experience. Holding a warm box of malasadas and a fresh coffee while looking out at the ocean is pretty much peak relaxation. Just remember the golden rule of the neighborhood to avoid heartbreak: they take Sundays off, making Monday mornings all the sweeter when those doors swing open at 6:00 AM again! Service was awesome . Staff was very attentive read more

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I ordered the sugar malasada, Ube and coconut. Honestly, the sugar (without the filling) is tastiest. The Ube wasn't bad but I'm not much of a filling guy though I had to try them. The Ube wasn't bad pretty good though I'm biased toward anything Ube (looove Ube) Lines weren't too long though it was on a weekday. However, earlier the better. Definitely would be a place to recommend read more

Well the things I had were really good. But they were sold out by the time we stopped there. The ube macarons were really good! But the highlight was the mini banana cream chocolate pie! It was evil and so delicious!!! major regrets of not buying the last one. I think a cup of coffee would have been a nice pairing. Service was decent. I mean they were closing and had hardly anything left. But we're very nice. It's a very cute shop and smelled very good when we walked in. They do not take cash just in case You intend to use cash. read more

7:30am and line out the door. They open at 6am. Right next door to the famous Shaved ice place (Ululani's). The line does go quicker than the shaved ice place though. Famous for the malasada-passion fruit, coconut crème, vanilla, mango, chocolate banana pie, mango lime pie, spam musubi (regular and jalapeño), spinach/mushroom/sausage quiche, every flavor macarons, and ice coffee...plus 3 bags of Hawaiian coffee for family back home...$186 later... Happy family. Eating all day check read more

Sugar Beach Bake Shop - quiche, ham & cheese croissant ,malasadas: lilikoi, mango, coconut, vanillas, key lime & choc banana pie, every macaron, spam musubi - Bakeries Near Me - Kihei, Hawaii

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I've been looking for the best Lilikoi pie in Maui and I found it. Lilikoi-Keyime pie. Perfect blend of sweet and tart with a graham cracker crust. Also great lemon bars. We will be back! read more

It was our last day and we went to get malasadas for breakfast before our hike. It was our first time trying malasadas and we thoroughly enjoyed them all. Each malasadas was $2.75 and we chose ube, passion fruit, and coconut. There was a good dough to cream ratio and can be quite filling. The dough was light with a denser middle. They remind me of the donuts from i'm donut but less fluffy. It's a small little bake shop located right next to Ululani's Shaved Ice on the left. They sell malasadas, pies (which were quite expensive - more than Leoda's Kitchen and Pie Shop), and drinks (matcha latte, etc). You can see the malasadas right on the counter when you walk in. The lady was nice and told us which ones were popular. I think if they sold more flavors it would be a hit like matcha since they already serve matcha drinks or any other ingredients they already have on hand. read more

Sugar Beach Bake Shop - Malasadas and the bake shop logo - Bakeries Near Me - Kihei, Hawaii

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My husband went with our friend before it opened and it already had a long line and that was on a Monday morning. He got the vanilla, ube, chocolate filled and it was pretty good. It wasn't too sweet but the donut itself was a little dense and not as fluffy. We also tried the hot ones and the plum one was a pretty good flavor and can't get that anywhere else. The place was pretty clean and a cute little place. read more

on the way back to Lahaina from the Maui swap meet how to make a stop here at Sugar Beach Bake shop. i've craving malasadas since we landed so was really excited to try this place out as it was highly recommended by many people online. Came a little close to 11 AM so all the options were picked through. I really wanted a classic, but they were all sold out but that's alright... the mango and the Ube were probably my favorite flavors and their dough was perfect. Also got one of their cookies to go and banana bread - I was snacking on the cookies all week and the banana bread was a great bite with my coffees every morning. There's outdoor seating in a parking lot, so don't worry and give this place a try when you are in Kihei. read more

I love coming here for the malasadas as well as the spicy spam musubi. There is usually a line but it moves fast. I come pretty early and parking is not an issue then. If you can find a spot in the parking lot, you can try parking across the street by the beach. Whenever I'm staying in wailea, this is one of my first stops for the yummy goods! Coffee wasn't bad but it's really the malasadas that rock my boat here! My fav ones are coconut and ube. Cant wait to come back when I'm in Maui next year! read more

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Sugar Beach Bake Shop is located in a small plaza, sharing a parking lot with the Farmer's Market, ABC Store, and Ululani's. There are known for their malasadas, coffee, and other baked goods. We went around 7:30 AM and there was already a line. Be sure to get there early before the malasadas sell out! We ordered a coconut malasada, ube malasada, and a coffee. All of them were delicious. I especially enjoyed the ube one, so definitely give that one a try. Now onto the hidden surprise (well, at least for me)! This place also sells spam musubis! I love eating spam musubis and I always have to try one wherever we go. I noticed they had musubis in the back warmer and I knew I had to get one. I got the spicy musubi and it was probably the best musubi I've had on this trip. If you like spicy, then this is a definite must try! The jalapeño inside the musubi gives it a good kick. After eating it, I got back in like to order a few more for the road. Overall, I highly recommend trying this place. Come get their popular malasadas and coffee, but don't forget to try their spicy musubi! read more

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We stopped by here in the way to the airport. Purchase one lilikoi madasada and a little pie. Both very delicious, filling, and fulfilled the desire for sweets. Nice little place. Busy with a coffee bar. If you're on Keto stay away! A no brainer visit if on Maui. By the way, the TSA wouldn't let us go to the gate unless we ate one half of the pie. read more

Sugar Beach Bake Shop - Deliciousness! - Bakeries Near Me - Kihei, Hawaii

We had a bagful of fresh, delicious malasadas back in July 2015. No such luck on 8/29/25. These plain or filled doughy treats are available between 6 - 10am, but sometimes one can luck out midday day. Parking lot and outdoor seating is shared with ABC Store and a popular shave ice spot, so can be a bit busy. Enticing pastry case and well curated gifts/souvenirs are also available. We did end up buying a lemon bar and a pineapple, orange, and guava (POG) tart. Tasty, however it is ideal to eat them same day as purchased. Before heading to the Kahului Airport, we detoured again on 9/2/25 and scored on some chocolate filled malasadas. We ate these with local chickens walking around nearby. I also bought a Tshirt. I enjoyed talking briefly with the proprietor. Expedient, efficient customer service on both occasions. Business has been around in Kihei since 2014, good longevity. read more

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A good way to start your day. Have some good malasada by the beach a must eat while in Kihei!! read more

Sugar Beach Bake Shop - Bakeries Near Me - Kihei, Hawaii

We wanted to come here for the malassadas. We got there at 12:30 and I got the last 3. So if you want them make sure you are there by 10am. I scored 1 ube and 2 coconut. Both were delicious! They had an amazing variety of desserts from brownies, personal pies, and macaroons! I was happily surprised to see individual quiche pies as well! We picked up a quiche that had kimchi and Portuguese sausage. It was SO good. We also got a POG tart and coconut cream pie. The ladies that work there were very sweet. Parking is in a lot and its limited. Outdoor seating only. Is it worth the drive?...yes read more

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Amazing spam masubis (especially the jalepeno ones!) and pretty good malasadas! They only had vanilla and chocolate malasadas by 7:30am! Be ready to wait in line, but everything is homemade there! read more

Sugar Beach Bake Shop - Bakeries Near Me - Kihei, Hawaii

Next to the Ululani's shave ice is the Sugar Beach Bake Shop. Since it's lunch time, they had limited choices. We saw the stuffies, like the cream puff and wanted to give it a try. We tried the coconut and lilikoi flavor. The outside of the stuffies is like donut and the filling is like custard. This is perfect if you have it with a cup of tea of coffee. A very nice treat. read more

Sugar Beach Bake Shop - Coconut and Lillikoi stuffies - Bakeries Near Me - Kihei, Hawaii

Sugar Beach is just down the road from many of the hotels and great beaches in Kihei. This little local bakery has some wonderful bakery items including malasadas. If you're looking for malasadas, I feel they have some of the best to be found on Maui! Deliciously sweet and soft with a creamy filling; it's hard to stop eating them. In fact, I found myself going back there every few days to get my fix of velvety dulcitude. My advice, buy a box with your +1, find a spot on a bench and give your taste buds a delightful infusion of of one of Hawaii's infamous treats while you watch the chickens and enjoy the outside Hawaiian weather. read more

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Hands down the best Malasadas in town! I'm half Portuguese and these are one of the best. I have tried multiple spots and they don't compare to Sugar Beach Bake Shop! If you're in the area and want a good Portuguese donut, you have to stop here! The service is amazing too!! read more

Sugar Beach Bake Shop - Bakeries Near Me - Kihei, Hawaii

Popular as there was a line to enter but definitely worth it if you're a sweet treat lover. They had a wide variety of options including merch for sale. The malasadas were so fresh and delicious, my favorite was the coconut. We ended up visiting 2x during our stay! read more

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Legit small bake shop in Kihei, Maui. Quick service! Variety of pastries to choose from. And they also serve coffees. My husband came here on a Monday morning, the day after arriving Maui. And for 1 reason only, we wanted to try their malasadas. Ube malasada - is my favorite! I wished it's a little bit bigger with more filling. Bread itself is soft. Lilikoi malasada- is another alternative if you're into something sour. Flavor is balanced and not overly sour. Banana loaf bread- my second favorite here. Very good in price compared to the Hana banana bread. Moist, good in size and also the crumbles on top is amazing. We purchased 1 and took it home with us. So good if you warm it before serving and pair it with coffee. Highly recommend Sugar Beach bake shop! We'll return again on our next Maui trip. Tip: Be sure to check their hours! Although, they are open 6 days a week and closed on Monday's. They also close early every day. read more

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Ululani opened this bakery, so I had high expectations going in. We got the lilikoi, ube, vanilla malasada and a li hing donut hole. The malasadas were good, but nothing compared to Leonard's on Oahu. I wished the malasadas were warm or could be heated up, but they were just room temp. However, we waited for the fresh batch of ling hing donuts to come out and oh my god, it was the single best bite of food on this trip. The donut was hot and flavorful and the li hing coats your tongue with tartness. SO GOOD. read more

Sugar Beach Bake Shop - Malasadas - Bakeries Near Me - Kihei, Hawaii

The best Fresh baked Masaladas on Maui! Like a doughnut and a beniget had a baby, but with ooey gooey filling! The passionfruit one was my fave. Heaven! Chocolate was my second. Grab them fresh and hot! They didn't make it to the beach or the condo. We scarfed them down in the car!! Definitely made with Aloha! read more

Best pie on Maui. While you are waiting for shaved ice stop in. Customer service is excellent! Busy parking lot with assertive chickens. Only open till two so be on time! read more

Sugar Beach Bake Shop - Key lime pie - Bakeries Near Me - Kihei, Hawaii