We have been ordering cakes from Pink Belle for several years, and they are undoubtedly the best. European-style so less sugar, great flavor, and icing that even people that dont like icing, LOVE! The owner is really responsive, very creative, and has made themed cakes for us from anything for 10 people to 50, each of them turning out beautifully, and tasting amazing. We have not had a single birthday party where several people have asked where the cake/cupcakes came from..... and we order bigger cakes now so everyone can take a little home. They are THAT good. They keep ready-made cakes for last minute needs as well, in all sizes. And some lovely cupcakes in different flavors - strawberry, honeydew, vanilla, lemon, red velvet - you name it. The texture is different, so if you are looking for traditional airy box-style cake mix flavor, then go elsewhere. These cakes are a little heavier in texture, but less sweet, and definitely worth the price! Eunice is a wonderful baker. And a piano teacher! Friendly, kind, very knowledgeable and open to all kinds of ideas for themes. You won't be disappointed. We LOVE Pink Belle. read more

She makes beautiful and very tasty cake and other creations. I have been ordering birthday cakes for my mom for the past several years and have never been disappointed. They are always beautiful and ready when you ask. She takes pride in her work! We are at 95 years old and counting! read more

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Cakes are delicious!! Friendly and fast service. Beautifully decorated and gorgeous cupcakes and cakes.

Wish I could leave no stars. Cake was beautiful but it tasted awful. I don't think it was completely baked. It had more of a cheesecake texture. Definitely won't be getting another cake from this place. read more

Pink Belle Cake House - Picture of the cakes - Bakeries Near Me - Midlothian, Virginia

This bakery is a hidden gem right in plain sight on Midlothian Tpke. I can't believe that I just discovered it. The owner/baker was wonderfully accommodating, because I placed my order the night before I needed the cake that I purchased. I purchased a 9" cake for a friend's birthday. I initially thought that the cake was a bit expensive, but that thought completely disappeared when I tasted it! I am not exaggerating when I say this was the best cake I've ever had as an adult! Based on the friend's personal preferences, the cake was a yellow cake with chocolate frosting. I am normally a chocolate person. I typically push aside a cake if not chocolate and just eat the frosting. Not with this cake! The cake was incredibly moist, and the frosting was scrumptious. Many cakes have frosting that is overly sweet. Not this cake. It had just enough sweetness, perfect if you prefer dark chocolate that is not too sweet. So all in all, it was a perfect cake! I can't wait for another occasion so I can get another cake! I can see no reason to ever go elsewhere again for a cake! read more

Pink Belle Cake House - Scrumptious birthday cake! - Bakeries Near Me - Midlothian, Virginia

We found this place on a whim. We were coming from Kabuto's and bam there was this place. We were like wooooowwww! Then we were like what are European cupcakes? The owner is extremely personable and friendly. We had never had these type of cupcakes or cakes before. But boy oh boy they did not disappoint. These are not typical "American" cupcakes like cake like with whipped icing or frosting. The texture is different and the icing reminded me of a whipped icing but lighter. It's gives you enough flavor to taste the cupcake and the icing. The icing doesn't override the cupcake. If you're anything like me and don't like cupcakes because of icing, these are for you. We got the cotton candy, red velvet, cookies & cream, a vegan vanilla and a vanilla bean slice of cake. I was extremely pleased with the vegan cupcake and the taste of all of the cupcakes. P.S. I didn't eat them all myself. read more

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Bought a few cupcakes to try - amazing. Soft, moist, sweet - but not too sweet. Absolutely delicious. And the cakes on display were beautifully decorated. read more

Pink Belle Cake House - Chocolate, Honeydew and Red Velvet- Strawberry not pictured because I ate it. Lol - Bakeries Near Me - Midlothian, Virginia

If I was able to choose no stars I would. My boyfriend was looking for a strawberry shortcake and was told by this "bakery" said that they can make something similar. I think they just didn't know what this cake really was. For those aren't familiar, Strawberry shortcake is typically made with a biscuit-like cake that is split and filled with STRAWBERRIES (actual fruit) and sweetened whipped cream. We received a vanilla cake with strawberry flavored cream. It's was very disappointing, we were assured it was similar and it was nothing like we needed. Bottom line, we feel cheated by this bakery!! Birthday cake ruined! read more

Pink Belle Cake House - a slice taken out of the cake - Bakeries Near Me - Midlothian, Virginia

Best cakes around! Icing is super light and not overly sugary like your typical buttercream icing. Every birthday we get our kids a honeydew cake and it has yet to disappoint! People that try it say it's the best cake they have ever had! read more

Pink Belle Cake House - Bakeries Near Me - Midlothian, Virginia

Cupcakes were dry and overpriced. My grandkids would not eat them. They looked great but really not edible.

Haven't tried the cupcakes yet, but the birthday cake we ordered was pretty awesome. My only complaint is that even though she noted the spelling of my son's name and that the cake was for his 6th birthday, there was no writing on the cake. The cake was denser than most, but delicious. She doesn't do buttercream frosting, but the frosting she makes is wonderful...not too sweet, but super creamy and delicious. read more

Pink Belle Cake House - Bakeries Near Me - Midlothian, Virginia

Our Pink Belle cupcakes and cake were the stars of our bridal shower! Eunice did a great job helping us select flavors to fit our Southwestern fiesta theme. We had lime, lemon, mango, orange, strawberry, guava, and chocolate. Everyone RAVED over the cupcakes and they were just so beautifully iced and decorated! We later dug into the lemon cake and what a lovely surprise! Just the right touch of lemon and the cake was incredibly moist. There is lots of icing, but it isn't heavy at all - it's just delicate and creamy. Perfect! Can't wait to go back when I'm in town and spend some time in the cafe and hope to hear some beautiful piano music. What a great shop and a perfect concept combining love of music and baking. :) Thank you, Eunice!!! read more

Pink Belle Cake House - Bakeries Near Me - Midlothian, Virginia

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I love the way the shop mixes the owners love of music and desserts. Amy bought a two tier vanilla cake for the in-laws 45 year anniversary. Pink Belle did a great job of decorating the outside and the taste was amazing.. My wife even put an edible picture of John and Sue on their wedding day. I especially loved the icing and In the center of the cake.. We liked it so much that I went back on Friday with my mom to order one for Jesses birthday. We tried the butter toffee and lemon cupcakes to sample a bit of cupcake goodness. The butter toffee was delicious.. I hope to try the white chocolate next time. We picked up an already made vanilla cake and It worked out perfectly. It was a bit expensive for $38 to feed 15 people but the taste made it worth it. It was much better than a Sam club cake..the only thing I would change would be the cake the density of cake.. We highly recommend the cakes from Pink Belle.. read more

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A little hole in the wall you could easily miss if you are not paying attention. The flavors are beyond any expectation! Had an assortment of cupcakes, but my favorite was the honeydew. The icing was not heavy or over bearing, it was light and fluffy! The sweetness was perfect! I am definitely coming back and recommend this bakery! read more

I truly do not enjoy writing negative reviews however I have to say that this was unfair and poor customer service. My mother bought me a cake from Pink Belle for my birthday party on Saturday but the bottom layer of the cake was completely raw. We served or guests unknowingly and as we ate it everyone started stating that the cake seemed undercooked. Sure enough when we inspected it further it tasted and even felt pasty and doughy. It was inedible. Now, I understand mistakes happen, but when my mom took it back to show the owner and receive a refund the owner refused. My mom paid $80 for an inedible cake and the owner would not take responsibility for the mistake even when she brought back the cake to show her. She stated that that was how her cakes are. I cannot image anyone would sell undercooked cakes intentionally. read more

We had the most amazing array of a wedding cake and cupcakes for a post-wedding reception at my home for 50 people. They were able to not just provide some of the most delicious cake and cupcakes with unique flavors and beautiful decorations, they were able to decorate in the wedding colors. The proprietor was so welcoming, helpful, timely and accommodating. These were fresh, delicious, and the talk of the party. I would recommend this for anyone who wants a truly delicious and beautiful part of any party or reception, I could not recommend anyone else. read more

This is a great place for your sweet tooth. Establishment was very clean. I had the vanilla bean cupcake which was amazing! Solid 5 for my first experience. read more

Locally, the best cakes, bar none ..... If you want a huge amount of sheet cake on the cheap for large number of people, this place is not for you. You'd go to Costco or Sam's for that. But if you want the best tasting, most creamy delicious cake, where quality matters over sheer quantity, this is the place. Prices are comparable to most other boutique cake shops in the city and it is higher than a typical offerings from the grocery bakeries but that's to be expected. Their icing has a delicate balance of sweet, creamy richness without the overwhelming sweetness that overpowers your palate with most cake icings. I can have a second slice of their cake without going into diabetic shock. For me, special occasions that calls for special cake, I get them here. It's the best, highly recommended! read more

The cakes are amazing! Best cake/cupcakes I've ever had and beautifully decorated! Been using them for years!

I'm ordering a specialty event cake - so a perfect opportunity to scope out several bakeries and sample some cupcakes! I wanted pink and blue layering in the cake, 2 pink and 1 blue, because of a triple baby shower. I stopped at 4 different bakeries and tried cupcakes at 3 of them - the 4th one couldn't meet my needs to for cake decoration so eliminated from the race. At Pink Belle, the cupcakes were slightly smaller diameter and were shorter than the other bakeries, so overall less cake. They were cold refrigerated and the clerk explained that they are topped with European cream frosting, not butter cream, so needed the refrigeration. The frosting really was wonderful, slightly sweet but much less sweet than others so really much better to eat. How many times have you seen people scraping off frosting? You wouldn't with this. They were $2.75 each and I tried a chocolate and a strawberry, both great cake flavor but overall small, and serving them very cold did put me off a bit. For the specialty cake, they could do a 9 inch diameter cake with the colors that I wanted, but didn't normally do enough layers to get the overall mix, possibly could change that but it seemed iffy. Their starting price was more than the other 2 bakeries that I priced - so they came in #3 out of 4 in my cake race. read more

Stopped by this store in a whim in 2020, and I'm glad I did. I love their cakes... not too sweet, light icing, wonderful flavors. I've been back multiple times, and am never disappointed. Absolutely delicious. read more

Went here because a) my friend and I are sweet tooths and b) the first place we wanted to go to closed at 3pm. Yes, haha, I know, I'm that funny (not really). Cupcakes galore. Despite the fact that I quit sugar almost 3 months ago, I just had to. My friend got the strawberries and cream cupcake, I got the cotton candy one. The frosting was TO DIE FOR. It was creamy and not too sweet. Perfection. I've always balked at the grocery store cupcakes and the frosting that were so sweet, they made you just want to retch. Not these cupcakes. Alas, what I wished for at this place was more than just cupcakes and full-sized cakes. I wanted other kinds of pastries, but alas, I didn't see them. Diversity is good for a bakery, and this place would be improved by that kind of innovation. Still, the cupcakes here were top-notch. Kudos. read more

Excellent service! Gave a free cupcake to my wife for her birthday and even offered a cup of coffee for free while we sat there and enjoyed a cupcake. The flavors were incredibly spot on. The honeydew actually tastes like honeydew. Excellent little shop check it out! read more

Pink Belle Cake House - Bakeries Near Me - Midlothian, Virginia

I've lived in the area for over 12 yrs, & cannot believe I haven't been to this bakery until now! VERY MOIST cupcakes with not the usual "American" sweet icing that I hate & think ruins cupcakes/cakes! Had the honeydew cupcake while in the bakery with hot chocolate & was pleasantly surprised how good the cupcake was! The whipped, honey dew icing was just right, & vanilla cake was just so moist! Bought a 4 pack of cupcakes to go - red velvet, chocolate cupcake with white chocolate icing, mocha?, & some caramel flavored? (sorry, can't remember exactly the correct names of each!). ALL were absolutely delicious & I repeat, MOIST!! I'll definitely become a regular here! If u like moist, not too sweet cupcakes, with a big variety of flavors, you need to check this place out! Update 4/24/17: Eunice, the owner, is so sweet & lovely, & makes her own mixture for hot chocolate - for a different take, try it with half chai tea with marshmallows or whipped cream! A divine, sweet treat, especially on a cold/rainy day! read more

My husband got me a birthday cake from pink belle. I like to think of myself as a cake expert while he's rather a spicy guy. The cake he got was awesome. No overly sweet like a traditional store bought cake and not to rich. It was perfect and i would recommend pink belle to my other "cake expert" friends. read more

Pink Belle Cake House - Yummy. Vanilla cake with chocolate icing. Yall did good!! - Bakeries Near Me - Midlothian, Virginia

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Daughter wanted to stop at the "cupcake place". I am glad we did. These cupcakes are amazing. Not too sweet and very flavorful. So many flavors and choices. Think this may be the next place to order birthday cakes. read more

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I had been dying to try this place for a while, since they had GF products, and it's not far from my house. I thought maybe I'd have a shot at getting GF baked goods there that might not taste and feel like sand. Eureka! I was right! The texture was quite good. The crumb wasn't sandy, but it did have a slight sandiness as it dissolved on the tongue. It wasn't nearly as good as mine, but far superior to anything in a store, and better than most bakery GF treats too. The texture of the frosting and the cake was pretty good! The cake was moist and dense. It did not, however, have that rich, buttery flavor hat you hope for in baked goods, but it was good. I opted for the chocolate frosting because it seemed like a safe bet for a first try. The texture was nice, it tasted pretty good, but it did have a slight starch aftertaste. All of the cakes are white, at least that I saw. I would've preferred yellow. My mom ordered the regular wheat flour stuff (no, not whole wheat). She got a lemon cupcake. It was totally bland. I tried the frosting, and it was so far from lemon. It just tasted like a bland vanilla with a hint of lemon. No lemon zest, no lemon punch or twang, nothing. It just fell flat, although the texture was creamy and not-too-sweet. My mom said the cake was super bland too. She said it didn't even taste like vanilla, just bland. At $2.75 a cupcake, which is standard for cupcake bakeries, you do expect something special. At most cupcake places, you get something inventive, flavorful, and decadent, something that makes use of quality ingredients to justify the price. I didn't really see that here. My mom also got red velvet, which she said was dry and overcooked, as well as quite bland. She said even the cream cheese frosting was bland, which is hard to achieve. Cream cheese tends to pack a punch, so they must not have used much cream cheese in it. She said it really lacked vanilla in the cake and frosting. What a pity. We both agreed that the frosting consistency was great and, for the cakes that weren't overcooked, the cake texture was nice too. However, the flavor missed the mark. The place itself is very cute and surprisingly large and open, done in a cafe style. It seems like a great place to sit and chat, read, or study. However, I won't be rushing back. I make better at home. It's not bad for gluten free if you stick with the regular chocolate mainstay, but for those who can eat gluten, nothing special, and the frosting flavors are bland. read more

These cupcakes are the BEST!! EVER! Our favorite is the honeydew, but they are all fantastic!

Just opened a new location in Carytown, which sits perfectly amongst the shops and sidewalks of the shopping district. Pink Belle combines friendly service with beautiful + tasty creations. My personal recommendation is the pack of mini cupcakes. It was something like 12 for $11, so the price was affordable but the taste was a total win. Normally I'd expect to be paying maybe twice that for the type of cupcakes we got. Unfortunately that's all we were able to try. But I'll be back soon and will try to post another review! read more

Pink Belle Cake House - Cake on display at Pink Belle Cake House in Carytown, RVA - Bakeries Near Me - Midlothian, Virginia

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I ordered a birthday cake that had to have been the best any of my family ever tasted. The nice lady at Pink Belle called the cake 'European pound cake', it isn't heavy but it's rich and moist. The icing is light almost like whipped cream. Beautifully decorated. We will be ordering all of our cakes here from now on. read more

Best cakes ever. Not too sweet, reasonably priced, delicious cake. Nicely decorated too. We're so happy to have found this place and we've bought for baptisms, birthdays and wedding showers! Highly recommend! read more

Today is my birthday and when I went to get the cake I custom ordered, it was half frozen. There Cupcakes are the freshest there is but the cakes the bake and freeze before delivering to the store. When I called about this, one of the staff told me, "your frozen cake is not my problem sir". I was told contradicting stories by the different staff and was ask by a staff member to apologize to them for being upset. read more

Amazing Cakes! And amazing cupcakes! I've gotten my kids birthday cakes (and mine) here for the past 5 years. Not too sweet icing and super dense moist cake. Owner is super nice too! read more

I'm all about small business and support them where I can. My wife got me a small birthday cake. Yellow with cookies and cream frosting. The cake was just ok and the frosting was something good and I would have it again. The reason why I gave it three stars is for what I ate, I expected to be wowed by it given a $35 price point. This was more like a $10-15 cake. It seems more people rave about the cupcakes so I'll come again just to try that in hopes I can add another star. read more

I am new to the Richmond area and needed to satisfy a sweet tooth. I'm a but picky about food, especially sweets. Well, I'm happy to report that this place is amazing!! The atmosphere is cool, the owner is cooler and the cupcakes are by far the best in Richmond. I will be back. read more

The Pink Belle cake house is a gem! They have awesome cupcakes, which is all hand-made fresh that I could taste. The place is not a chain, and the owner cooks the bakery items herself. They have a great attitude towards the customers and visitors alike. Great coffee and atmosphere, too! I love that place! read more

The cake tasted good, but for a wedding you need to get the cake you discussed and envisioned. We did not. The cake did not look anything like what we imagined. It was very disappointing. We will not be back. read more

The best cupcakes and worth the price! They are served could. I like to take mine home to reach room temperature, that's when they are the best. I Took a bunch to a company luncheon, everyone raved about how good they were. read more

I ordered a mocha cupcake and a chai latte. Both were absolutely delicious. The icing on the mocha cupcake was very light, creamy, and just perfect. The chai latte had the perfect blend of spices and was actually the best I have ever had. This is a wonderful place to go and I highly recommend it! read more

Pretty awesome cupcakes. I'm glad the other shop I was going to go too was closed, because I found this amazing little place.