Ordered: 8oz Flat White (~$5) Aya's take: I was in the area in need of a caffeine boost and found myself at General Coffee. It has a cute feel and modern and bright aesthetic that a lot of new coffee shops I see popping up have. I went with a Flat White which was warm and soothing. Unfortunately, the espresso was over-extracted making it bitter to taste. Some sugar or a flavor syrup would've helped with that but I didn't anticipate the taste to be as acidic and dry as it was. Might've been an off day but don't think I'd go out of my way to come back here. read more

General Coffee - 8oz Flat White (~$5) - Coffee & Tea Near Me - Morristown, New Jersey

First off they only had pistachio milk as a non dairy option... first sign I should've just left, but I d chided to try it... big mistake! I ordered a strawberry matcha latte and what I got looks like what you'd find in a babies diaper! terrible quality matcha, terrible undrinkable drink that went straight into the read more

General Coffee - Strawberry Matcha Latte - Coffee & Tea Near Me - Morristown, New Jersey

I've been meaning to try this place for a while and was happy I had a chance to do so. Their coffee is very good. I ordered an iced coffee with only skim milk and you could taste the richness of the coffee in every sip. The server was friendly and greeted me with a smile. I also love the fact you could add spices like cinnamon to your drink with a cool side condiment station. But 6+ dollars for a medium iced coffee is a little crazy even in this era. I wish them all the best but my visits will be few and far between! read more

General Coffee - Iced coffee w skim - Coffee & Tea Near Me - Morristown, New Jersey

Super cute coffee shop. I got a large iced Pilates Body Maple Matcha and my fiancé got an iced vanilla dirty chai (forgot the actually name of the drink). Both drinks were delicious. General Coffee is on the pricier side, $20 and change after tax and pre-tip. However, the large size is similar to a venti size from Starbucks so you do get a lot of drink for the price. There's a lot of options ranging from coffee, to lattes and matcha. I don't live close by but definitely plan to stop by if I'm in the area to try more from the menu. read more

I made it to General Coffee for their one-day special featuring the glacé collab (the Apple Cider Slushy and the Apple Pie à la Mode Sundae). While both items were a bit too sweet for my personal taste, the slushy was incredibly refreshing. Both specials came topped with a torch-toasted marshmallow fluff. Due to the festival, I waited about 30 minutes in line for these treats. read more

General Coffee - One day special on 9/29/2025 - Coffee & Tea Near Me - Morristown, New Jersey

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My wife picked up breakfast from General Coffee Co. in Morristown, so I didn't get to see the inside but the food definitely made an impression. Food: We had the strawberry shortcake and berry pop tarts in which both were awesome. They were homemade but not overly sweet and were absolutely delicious overall. read more

More than decent. Doesn't pack a punch, but it is an enjoyable cup of joe. Feel like you're in NYC when you walk in. Prices also match NYC. They try to get fancy with their details - as in, my cup of iced coffee had 6 little ice cubes in a block floating at the top. Not sure if that was an accident, but I thought it was fun. Coffee was about the same strength as Starbucks. The viral poptart was also pretty nice. A flakey puff pastry with jam, can't go wrong. I'd come back and sit outside at their tables in the summer. read more

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This place is pretty cute and was not busy at all and the service was very quick. My friend thoroughly enjoyed her shaken espresso and I had the strawberry matcha latte. My latte was relatively underwhelming because it felt a bit watery and there was a sour taste to it. I would go back to try the Earl Grey matcha. My friends had the lemonade and found it very sour and not sweet enough. I think this is a good substitute if The Roast is too crowded. The drinks are really expensive if you're getting a specialty drink like the strawberry Matcha or the shaken brown sugar espresso. I would say this place would be fine if it was cheap cheaper, but for the price it was underwhelming. read more

General Coffee - Coffee & Tea Near Me - Morristown, New Jersey

This cute little coffee shop in the heart of Morristown is a great find! I came across it on Instagram for its homemade treats and syrups, so I had to check it out, and it did not disappoint. I tried one of their homemade poptarts, and it was so good that I ended up grabbing a few more to take home! For drinks, I went with a matcha latte, which was flavorful and really hit the spot. I'm already looking forward to coming back and trying their fall seasonal flavors. If you're in the area, this place is definitely worth a visit! read more

General Coffee - Poptart Strawberry - Coffee & Tea Near Me - Morristown, New Jersey

coffee was great, vibes were good, & service was fantastic and friendly! Of note, there are gluten free food options, but they are displayed/stored together with the rest of the pastries etc... so there is cross-contact/cross-contamination-- so not safe for anyone with Celiac Disease or severe non-Celiac gluten intolerance. Employees were well-informed on this matter (food safety/allergens, gluten, cross-contamination/contact) and made sure to communicate those factors when we asked about GF options, which was very much appreciated! read more

I visited The General Coffee Co in Morristown and really enjoyed their strawberry matcha--it was refreshing and not overly sweet. The café has a modern, relaxed vibe and the staff was friendly. Parking can be tough in this area, so be prepared to hunt for a spot. Despite that, it's a great place to grab a unique drink and a pastry if you're in town read more

General Coffee - Strawberry matcha - Coffee & Tea Near Me - Morristown, New Jersey

Had a matcha and it was great. Ambience is more grab and go, but would definitely recommend stopping by. Service was good, got recommendations and it was pretty quick. Would recommend! read more

General Coffee - Strawberry matcha - Coffee & Tea Near Me - Morristown, New Jersey

First time trying this cute little coffee shop! It's right on the corner so easy to find! I went around 6:45 so there was no trouble finding parking. It's small inside but really nice! I got their cinnamon vanilla cold brew. It's about $6.50. Not bad for the size (I got a small) It was delicious. Some of the best coffee I've ever had. Not too sweet. Smoothe and I only put a little milk in it. Would definitely recommend to stop by. They even have pastries and some food options too! read more

General Coffee - Coffee & Tea Near Me - Morristown, New Jersey

A mixed review for what should be an excellent stop in a prime Morristown location. The Good... good.food.and drink. We had a homemade pop tart and lemon loaf that were tasty. Coffee, one iced and one hot half-caf Americano were equally good. The Bad... service was SLOW and uninspired. Two coffees and bakery goods should be quick. With one in line in front of us, the uninspired staff, who looked like they'd rather not be working, with no greeting or even a half smile were not exactly quick. The Ugly... three workers behind the counter, male and female, all with long hair that was down. I recommend hair ties before the health inspector stops by... it was, and I say this gently, unappealing. read more

Viral homemade pop tarts??? I was on the hunt for a cute local coffee shop in the Morristown area, and the mention of viral poptarts in several reviews brought me here! I walked in and the first big decision I had to make was what I wanted to drink. I love a call out board of seasonal drinks and recommendations to help me with my indecisiveness. I chose Dylan's choice from the barista recommendation list which was a double cortado with oat and almond milk. I just knew this would be the perfect pairing for my poptart since it would be strong, smooth, and creamy (in a non dairy type way) to balance out the poptart sweetness. For the supposedly viral poptart, I was pleasantly surprised to still have options at 8am because if I lived in the area I would be buying them for work and bartering with my coworkers for favors if they are that good lmao! My options were strawberry shortcake, wild berry, and black and white with a chocolate Bavarian cream. Tough choices but I'm a sucker for strawberries so I chose the strawberry shortcake. I brought my drink and poptart back to my room so I could judge the poptart without distractions. The verdict........I need one in every flavor please! Straight up viral! Delicious! Let me run blocks around Morristown just so I can eat more!!!! The pastry was buttery and flaky, the icing was lightly flavored without being too sweet, and the filling was a super fresh strawberry gooeyness reminiscent of childhood poptarts but all grown up!!! Normally I would only eat half of something like this in one seating but I downed the whole thing with my perfectly paired and blended cortado!!!! Next time I'm in the area I'll be sure to pop up for a pop tart (and bevy)!!!! read more

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General Coffee is a fantastic addition to Morristown's vibrant food scene. The coffee is exceptional, with a wide range of expertly crafted drinks to suit any taste. From classic lattes to innovative cold brews, there's something for everyone. I loved their muffin too which was very tasty and mosit. read more

General Coffee - Coffee & Tea Near Me - Morristown, New Jersey

Coffee very good. Service, needs to be cordial, smile goes a long way. When we said Thank you at leaving, the employees didn't even acknowledged us or even look up. Music very laud, rock metal or something like that for à 9am. Not sure I will go back. read more

Lively and relaxing vibe. Now much seating available- mostly a pick up and go spot. The coffee was good. The croissants are great. The staff is super friendly read more

General Coffee - Coffee & Tea Near Me - Morristown, New Jersey

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Perfectly reasonable coffee. Not much space to sit unfortunately. Baked goods are very okay, nothing particularly interesting or special. They do have pop tarts. read more

Grabbed a medium caramel latte and it was very delicious. Good bold coffee flavor but not overwhelming and the perfect ratio of milk, sweetness, and coffee. Caramel flavor was there but not the star, which I liked. read more

Tried a new coffee place in Morristown. Very small inside with only a counter with 3 seats to sit at. Coffee was good and I had their version of a Cinnamon pop tart and it was good. The service was good and I just got drip coffee but they were making espresso coffees. I had to wait to give my order but they did acknowledge me. I will return next time in Morristown and do recommend you try them out. read more

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I enjoy coming here. I love their version of poptarts! I would recommend giving them a visit. read more

General Coffee - Coffee & Tea Near Me - Morristown, New Jersey

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Super cute coffee spot located on the strip. The ambiance made me feel like I was in NYC. I love that all their syrups are home made. The service was also really good. The baristas are really friendly and gave great recommendations. read more

general coffee is my FAVORITE spot in morristown. perfect location, the staff is so attentive (especially grace) btw her drink is the best i really recommend. and to add the place is so cute and has such a good vibe. 100% recommend read more

Great coffee and treats in a really beautiful yet modest space. GC is a nice additional to Motown's pretty good coffee scene and closer to the Green than anyone but that place from Seattle. Owner Jason was front and center and was beaming with pride on his first full weekend open. Nice touch offering free fancy popsicles to everyone walking by on a lovely Saturday afternoon. Wishing them the best of luck! read more

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My favorite coffee shop in Morristown :). The seasonal cold brew is so delicious. Staff is all super friendly and it's a beautiful, clean space! read more

General Coffee - Coffee & Tea Near Me - Morristown, New Jersey

Cold brews, especially the spicy cinnamon are amazing. Not many food offerings yet. but I'm told that will increase. Nice addition to the coffee scene in Morristown. read more

We ordered a latte ($5) or a cappuccino($4) and they both were awesome. My little one got a little box of rainbow nonpareils ($8.95) rails that we snuck some eith our coffee later and were yummy. We split a crumb cake($3.49) and that was absolutely delicious . We also got a chocolate chip cookie ($4.50) for my oldest but it was cold outside and he didn't want any. My youngest also got the milk chocolate pretzels($3.95) - she finished the 2 within the week so must have been yummy. The person behind the counter was nice but took a while for our order to be ready, once another person came out, the orders started flowing quicker. It seems more of a to-go place... There was a bar table along the wall with some high stools that were all occupied. The stove is pretty neat and tidy. So of the chocolate items appear to come from another chocolate shop across the street which I've never been to. The products on the wall seemed giftable. We parked in a garage around the corner which we targeted because We were looking for some good coffee until and this place had good ratings. read more

Excellent coffee, great breakfast items, grab and go section, and the build out is stunning. The best coffee shop in town.

Coffee is 10/10, but the lids are 0/10. Even when the lid is on correctly, coffee still somehow leaches out, and not just one drop, it's a FLOW. This happens every single time I order coffee (which tastes delightful), but ruining clothes at 6am is not delightful. Please fix!!! read more

Best coffee in town, love the sandwiches in the counter and has great atmosphere. It's become my new go-to spot in the morning, staff are friendly and warm ...all around A++ Don't leave us hanging - what else you got? read more

great new addition! best cold brew in Morristown and super friendly staff. Chic and comfortable decor , def recommend this place .

Incredible coffee and service! Highly recommend the cold brew. Great snack selection too!