Super cute store, really nice packaging and good prices. They had all kinds of deals and discounts like buy 2 get one royal cream, graham crackers or soda, crackers. They also had some discounted close to expiration date, animal crackers. They also had 20% discount for kamaaina on Wed this month. We tried their shortbread cookie on the Hawaiian airline flight over and actually the shortbread cookie is just as good as the other competition. Will buy our shortbread cookies from them this time around. Also, their kids animal crackers, do not have egg, which is a huge plus for my son who is allergic They were also very kind to let me borrow their bathroom read more

Looks like the have about 4-5 stalls for guests. I picked up a nox of assorted crackers and cookies. Also, had to get something from Sage Creamery in their freezer. Strawberry and Guava Sorbetto was very good. A dessert option for those who won't and/or can't have a dairy based frozen dessert. read more

Diamond Bakery - Bakeries Near Me - Honolulu, Hawaii

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This company has been around for over 100 years with a very rich history, rooted in the community. The workers that I've encountered are all so friendly and you can tell that they love their job. If you're looking for their factory outlet store, you can't miss their bright yellow building. A handful of parking stalls right out front - enter through the red door that is unlocked during their store hours. Lots of items that you can get at a cheaper price than in the retail stores. You can also buy items in bulk. My favorite area of the store is the research and development section, to which they currently have dark chocolate covered animal crackers, yum! Please put them on the shelves permanently! When purchasing items from this store, don't forget to ask for a stamp card that earns you 1 stamp for each $5 spent = $10 off when you have 10 stamps. Be on the lookout for new flavors and new collaborations via their social media and website. Go support local! read more

Diamond Bakery - A few parking stalls up front - retail store right behind that red door - Bakeries Near Me - Honolulu, Hawaii

They are crazy marketing . But where is the stuff? Funny how everything is hyped up but there's such a small selection. read more

Located on Moowaa street, they have their own parking lot. The store carries a lot of different items and seasonal items, that you might not find in the stores. They had some samples of new cookies to sample. You can find different items and pack sizes, and flavors that you would find in other stores. read more

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Diamond Bakery products for the most part can be found in many supermarkets, box stores and other retail locations. BUT the retailers don't carry EVERYTHING. That said, you'll want to visit this place and check out the items not seen in retail outlets. PLUS you get a $10 Reward for every $50 purchase. In addition to Diamond's own baked products, they offer Asato Ice and Huff n Puff rice crackers. They deco and sell some of their own swag. Located in the heart of Kapalama, on Moowaa Street, you will not miss their BRIGHT YELLOW building. Go and check this place out read more

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Awesome service. Stopped by for soda crackers and left with some great snacks. Usually just go to the store but been wanting to stop by their shop to see what offered in shop vs in grocery stores and I'm glad I went. Tried few samples, checked out seasonal products. Got to mix and match some cookies. Joined their rewards program. The gift shop has lots of parking. The shop is clean and organized. Very friendly customer service. You can even do will calls, order online pick up in their shop. read more

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"If you know...you know." If you grew up in Hawai'I, you have snacked on DIAMOND BAKERY treats! Animal cookies, soda crackers, royal creem crackers, saloon pilot crackers, graham crackers, ruff and ready cookies, candy bead cookies and so many more. As a child, I remember enjoying the saloon crackers smothered with butter and dunking it in hot cocoa. The crackers would get a little soggy and the butter would slide into the hot cocoa. Ummmm, I can still remember that! It was so simple, but ono! Those were the dayz...the good 'ole dayz! Now, back to the new dayz, lol. Years back, I remember watching t.v.and a commercial came on promoting DIAMOND BAKERY store in Kalihi. I've bookmarked it, but I never got around to going there. One day, I was thinking about it so I called the store to see if they were still opened to the public. A sweet lady name...TRACY answered the phone and reassured me that it was opened to the public. Tracy told me to just look for the bright yellow building. It reminded me of The Wizard of Oz movie, lol. Just follow the yellow brick road. In this case, just follow the yellow brick building. Tracy mentioned to me if the door was locked, just ring the door bell and she would answer. Finally, I was able to make my way down to...DIAMOND BAKERY in Kalihi. It was pretty easy to find. Just be aware that there are very limited stalls in the parking lot. Luckily when I got there the door was opened...WHEW! Once I walked in, I was greeted by a friendly lady. That friendly lady was Tracy. She is so nice and welcoming. Thank you Tracy for your kind hospitality! I was pretty excited and overwhelmed seeing all the cookies, treats, cute displays and photo ops, too. Everything was nicely displayed. I did see familiar cookies and new products all reasonably priced. They also had treats on sale that were very cheap. So, if you are looking for reasonably priced and yummy treats, go and check out DIAMOND BAKERY. You'll thank me for that! read more

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I placed an online order for pick up at their warehouse. It's very easy to find because the building is yellow. I had to park on the street because their parking was full. Turns out the day I went they were filming some kind of ad in the store, which is the reason why their parking lot was full. The store is really clean. For the brief time I was there they seemed to be well stocked. I wish I had more time to browse, but I didn't want to get in the way of the people filming. The small snack bags are my go-to for goodie bags and treats. read more

Diamond Bakery - Bakeries Near Me - Honolulu, Hawaii

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Great little store with friendly staff. They have a large assortment of baked good and a vast variety. When we went in there were free samples of guava cookies and Kona Coffee. Small parking lot and easy to find Yellow building. read more

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7/15/2025- Almost missed this cute bag of bite size Kona coffee Hawaiian shortbread cookie with chocolate chips-.. Don't worry, it came home with me.. I love the fact of serving size 15!! Immediately the aroma of butter- coffee and cookie fill the air once the bag is opened.. If they came in bigger sized cookies I'd be thrilled.. Still a great way to enjoy with bite sizes.. read more

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The woman who helped me at Diamond Bakery was so friendly. She offered my boyfriend and I samples. I was having a hard time deciding which size box of animal crackers to buy and she helped by telling me what size was on sale. She even threw in 1 free small bag. Highly recommend. read more

This is a really cute shop! Everything is moderately priced and they have some really great deals. The crackers and cookies are local mainstays. What really stands out to me though is the customer service. The workers here are really nice and friendly. They are super helpful and I enjoyed my shopping trip. It's a small space so it only takes like 20 min to look at all the inventory and then checkout. Tons of parking in the lot out front. read more

Love the soda crackers here. Their cookies are affordable and they sometimes offer great deals on holidays. They have different cookie flavors but the flavors are pretty subtle. Regardless, it's still buttery and good. Great for snacks or to give for gifts. read more

I saw some reviews of this Diamond Bakery factory on IG. You can't miss this building on Mo'owaa Street. It's a huge yellow building with red trim. And for those of you like me, it was near our Mikey's cookie who have since retired. This factory is a cute little shop that has all their cookies and crackers out on tables for purchase and the prices is cheaper than longs. I specifically went in to purchase the little red box - their lunar new years shortbread almond cookie. It's a great gift to give anyone to celebrate Chinese new year! And the lady who assisted me was really helpful! Promise I'll be back because she mentioned that Diamond bakery will be coming out with doggy treats in the near future! stay tuned! read more

Diamond Bakery - Chinese new year short bread almond cookie - Bakeries Near Me - Honolulu, Hawaii

Going crackers... Seriously as I had no idea they existed here! As I entered i was so surprised as I expect a basic warehouse setting to only be shocked how beautifully it was set with a summertime vibe decor. A gentleman approached as I gazed at a screen filled with the creative process of making the treats he explained the original location was at Makiki ZIPPY'S until their current location here in Kalihi and how they kept it all the same but have done some small changes in the packaging which is nice and gave them more space to add information as they were part of the Children's Miracle Network and to support the local kids. I came here as they were at the Made In Hawaii Festival that we had recently though I rushed through it and skipped them hoping to return was lucky enough to get a 25% off coupon from a friend that provided me with a shopping bag as well got me here and in Kalihi it's so easy to find their huge yellow warehouse even in the distance..ahhh there it is lol!!! With lots of other fun merchandise available as well this is must see stop to see what's new and i found that as well along with buying mix and match cookies which are $5.99 for any twelve which they'll pack it all in a cute mesh bag. Support local that's been around for generations and am so happy to have found this Diamond in Kalihi. Thank you! read more

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Friendly service and great deals for May 1! If you wore a lei it was 30% off your total, so of course I wore a lei! I bought 3 big bags of Kona coffee w/chocolate chip shortbread bites these were on special for 40% off. I also got 3 bags of blueberry animal crackers, 4 boxes of Hawaiian macadamia shortbread brownie cookies, 2 boxes of Hawaiian macadamia nut shortbread chocolate chip cookies, 2 boxes of blueberry royal cream crackers, and 2 0.8 oz kakimochi cookies. All this came up to $61.60 which I thought was reasonable. They also had a freezer selling Sage Creamery ice cream in a variety of flavors. My husband has been wanting to try it but when I told him the price he said hell to the no. Overall, great experience and I'd definitely go back. Follow them on IG so you'll know when there are special sales and discounts! read more

Diamond Bakery - Sage Creamery Ice Cream $14 a pint - Bakeries Near Me - Honolulu, Hawaii

Good service friendly and fresh products. Today only Sage ice cream truck with royal creem flavor. Did not win the golden ticket so 2 more left - 100 dollars each. Three won already. Little after 12 now. read more

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Found out about the Diamond Bakery factory from a social media post and I put it down as one of my stops during my trip to Honolulu. The large factory is located in an industrial area and is this easily identified with its bright yellow paint. There is a small parking lot and we were fortunate to get a space. Signs point you to the door to enter The Shop at the Factory. As we entered the lady at the counter had a sample tray and offered samples of several of their products. The store is like a showroom with tables and displays of all their products, shortbread cookies, biscuits, crackers that came in boxes, bags and individual sizes. They had a Year of the Snake Hawaiian shortbread almond cookie box for the upcoming Chinese New Year. You see varieties and flavors that you don't see at the stores. The prices were better than what I saw at Long's and ABC. Glad I made the stop here as I was able to pick up some items to bring back home. read more

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Friendly staff. Love coming here the have a nice atmosphere. Good snacks. They are always helpful.

I had guests from Japan and they had a pretty tight schedule. I wanted to take them to the shop because they love the shortbread cookies and would have enjoyed the opportunity to see and purchase the other products they offered but their store hours are so limited; Monday through Friday from 10 am to 2 pm. We could never make it work. If the store was opened longer or even on the weekends, it would have been easier to take them there. read more

I ordered a case of their delicious Lilikoi Biscuits. Delivery was very fast. The packaging was excellent and there was even a thank you note. I highly recommend ordering a shipment for those of us who unfortunately don't have access to their excellent products. read more

If you have not used Diamond Bakery online ordering ....take it from me.. it is the best.... I have used them for all my mainland and local orders and they have not disappointed me. Professional... accurate... super helpful... and the best!!! Thank you......... You cannot exchange them for the world..... I love their staff...... read more

These are delicious parcels from the beautiful island, our very own paradise here on Earth. A variety of tropical flavors the true gem of the islands, other varieties in crackers and biscuits. The factory itself is not to be missed, offering array of transit ready and packaged delectables prepared and baked onsite. #LOVEMaui. It is without a doubt heartbreaking for the devastation in Maui, especially our beloved Lahaina... Aloha aku no, Aloha mai no. E hoomau, maua kealoha. (I give my love to you, you give your love to me. May our love last forever.) read more

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So good The fresh blueberry scones are the best The server was nice too they also carry pretty fresh leis read more

Shopping in Kalihi, Honolulu, Hawaii... Our friend, Deborah P., said that she saw a sign for the new store at Diamond Bakery. We all decided to tag along with her and check it out. (It's always more fun to go somewhere new with friends!) Located in an industrial area, Diamond Bakery (an old school establishment) has a private parking lot. Go to the entrance and ring the doorbell. Someone will let you in through the glass doors. Inside, the shop is nicely air conditioned! There are about four soft, comfy turquoise -colored chairs for customers to sit and rest. The displays are organized, colorful, and interesting. We were wondering if all of the different flavors of cookies are available at other stores or just here? Some flavors seemed more exotic - like orange cream shortbread... Very tempting... I think we did some damage and know where to go for snacks! Their hours are currently: Monday through Friday from 10am to 2pm, so - maybe go on a holiday like we did (because most people are working during these hours of operation). Happy shopping! read more

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Thank you Donna O. for recommending this place to me! I was heading to Kalihi to accomplish a few errands and noticed a recent checkin by my Yelp Elite friend Donna O. After inquiring to her about "other" business, Donna mentioned this place which is within uber close proximity to other cookie shop. Finding a parking spot was a little challenging. Even tho they have a rather large parking lot...all the spaces (except one) were taken, possibly by employees? Otherwise, street parking is scarce too in this heavily industrialized area. Getting in the shop proved a little challenging as this place is locked down well. Lol. What does one expect? ...it's the processing location for a very large business with a little retail section in front. Once I found the front door then the door buzzer, I spoke to someone on intercom and the door lock was released allowing me access to the magic cookie shop. Have to admit, retail area is small still, fun! You can put together your own sampler of individual cookies or buy the prepackaged/boxed ones. Either way, you know you are getting the freshest product! And, the selection of flavors was magical. Have never seen some of them before; at least I don't remember them. My new favorite flavor...orange creme cookie with macadamia nuts! In fact, after doing a sampling with a few friends, we all agreed...favorite flavor for all of us! Might have to go back to get more of that one soon! Hours are short as mentioned earlier, this is mainly a production location. Still, if your in the area, do yourself a favor and find them! Sorry not many pictures. Was too busy trying samples. Hahah. read more

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Diamond Bakery now has a small kiosk In their factory office. You can pick up a number of their bakery wares in small individual packs. Great for party favors. Parking can be tight. And you have to buzz in for entree. Friendly service, no cash,debit, and credit card only. Enjoy read more

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Diamond Bakery in Kalihi has been around a long time, but the factory itself recently opened a shop in the corporate office at the front. As it's a factory store, everything is priced really low. With a free parking lot on the side, it's easy to stop here. Simply ring the bell at the front entrance and someone will let you in. They have boxes and bags of all their staple crackers, cookies, and shortbreads in various sizes. The shop is only open from 10am to 2pm, so be sure to check ahead if they're open before coming by. We had a great experience checking it out; the staff here was super welcoming and friendly. They also gave us free samples fresh off the line that day. We purchased a bunch of different cracker types - a highlight so far is the Kona coffee crackers. They also have snack packs, 12 for $10. Individually wrapped single serving shortbreads come in a variety of flavors. Basically, this is also a great way to try many different items without committing to a full package. It's worth the stop! Be sure to check out the clearance shelf as well. read more

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The holidays of 2023 brought sweet treats to my workplace, which is how I got to try these sleeper (to me) cookies. While I've eaten their soda and saloon pilot crackers as a child, I'd never have thought they could possibly make a good cookie. Founded in 1921 by three Japanese immigrants, today they can be purchased at their factory store on Oahu and various local retailers throughout the Hawaiian Islands and US West Coast. THE GOODS: The trio that made me smile were Candy Bead (rainbow nonpareil sprinkles), Dark Chocolate Chip and Mini Chocolate Chip Mac Nut. While they all had the same homemade, buttery base, the different insides and toppings made them unique. They're small, around the size of a silver dollar and crunchy. OVERALL: Very few store-bought cookies are worthy of my 5-star approval! read more

Haven't been to their store front, but have been purchasing their cookies (my fav are the candy bead cookies for myself and the coconut for sending to the mainland) for years, and sometimes their crackers. Saw Alan Wong's article in Midweek about Diamond Bakery saltines as the base for great snacks and pupus from good old days. What caught my eye was not the tuna salad or Kamaboko dip but the (canned) corned beef salad! I had a package of Candy Bead cookies so I tore it open and ate a few. Yummy! I also had the saltiness (doesn't happen often - was meant to be!) in my house, and had just opened a can of corned beef to supplement leftover corned beef brisket and cabbage so I made old time canned corned beef salad! Before eating it with the cb salad, I savored a cracker solo - it was so ono !!! While the salad was good, I truly savored and enjoyed the crisp and crunch of the saltiness with just the right amount of salt even more. Mmmmm! Will do tuna salad or Kamaboko (IYKYN) dip with the saltiness next! Can't wait! read more

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I just bought a box of ORIGINAL SIZE saloon pilot crackers at Walmart Pearl City. Thanks for finally bringing them back. I grew up eating them with jelly, butter, cheese slice, etc. I'm 85 years old and feel young again. read more

Just opened the soda crackers in the new packaging.. I'm very sad and disappointed. It's not the same great taste as the ads say. The crackers are dense and hard, not flaky and light like they used to be. I used to always include Diamond Head soda crackers in all of my mainland care packages, but will not be doing so anymore. PLEASE, PLEASE BRING BACK THE ORIGINAL RECIPE!! read more

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The lady inside was friendly and helpful. Everything you can find in the stores tho. Very small but clean place. I like the mix and match of the shortbread cookies so I can try all the flavors. The reason they didn't get a higher rating is that parking isn't the best. One of the delivery trucks blocked the whole visitor parking area. We had to go find someone to move the truck and he was super rude. He seemed bothered even tho he was blocking all the visitor parking and just kinda huffed over to the truck. Kind of ruined the experience for us. The prices are good but maybe not quite worth the trip unless you want to be able to get small portions of cookies to try. read more

Always been a fan of their products - for the first time I went to the headquarters and there was a great store of all the goodies when you walk in! read more

I had the pleasure of doing a tour of the bakery with President Butch G. Amazing operation and modernization plans being implemented continuously. I've like animal crackers growing up, but there is no comparison to tasting them fresh out of the 260 ft long oven. The next best is buying a box from the retail shop on property at the bakery. Freshly delivered to the many retailers in Hawaii, we always have the crackers for our chilli rice, and sooups! read more

Started with 1 sample of Guava Shortbread, now I'm hooked with Diamond Bakery cookies. Broke Da Mouth Good. Ordered a case for co-workers as Christmas presents, but I can't stop eating them.....need to order another case. Website was easy to navigate, purchase, and received my cookies in 3 days with Free Shipping, from Hawaii to Los Angeles. Mahalo read more

Diamond Bakery - Pineapple Shortbread - - Bakeries Near Me - Honolulu, Hawaii

Diamond Bakery's cookie line is both overpriced and bad tasting. Stick to your bland cracker line, and let the true cookie companys make shortbread cookies. read more

Diamond Bakery - The worst overpriced cookies, next to Liliha Bakeries shortbread cookies. Tried the different flavors, all really bad. - Bakeries Near Me - Honolulu, Hawaii

The ladies were very friendly and helpful. They offer a great variety of their products at good prices. We found flavored sandwich cookies that we had not seen before, so we bought one of each! read more

Best soda cracker. I carry a small pack of soda cracker with me in my bag to satisfy hunger or sickness especially when I travel. True story: I did a home stay in Japan forty years ago and kept one small Diamond Bakery package of soda cracker on my desk just in case I needed something to ease my stomach or when I missed home. I enjoy eating this unsalted soda cracker with peanut butter, jelly, tuna, soups and salads or straight from the package while I drink hot tea. Start young eating this crackers so that you will appreciate it without needing more additives to your diet. Give it a taste! read more