Admittedly, I was a little nervous about trying out Golden Optical, due to some of the negative reviews here on Yelp. That is also why I am compelled to share my own experience, which in contrast, was awesome!
So why, with all of the negative reviews, did I still choose Golden Optical?
1.) Because they are a preferred VSP doctor.
2.) My allergies were killing me (super itchy, dry eyes that made wearing contacts feel like I was actually wearing sand paper in my eyes)... and my glasses were about two prescriptions out of date.
3.) Because I was really impressed with their frame selection; especially since I could view much of their inventory online.
My experience: Walking in I was impressed with the highly curated selection of frames. I was greeted right away by multiple staff members and felt comfortable walking around and trying on glasses while I waited for my appointment with the eye doctor. When I went in for the appointment itself, I was also impressed by the instruments/technology used during the exam. At first I gave them a hard time about paying extra for the x-ray of my eyeballs, but I'll tell you what, it was worth every penny.* Besides being cool (um, I'm weird, I like seeing x-rays of my eyeballs) it was WAY better than the more traditional exam which would have included getting my pupils dilated - yuck!
The doctor: The rest of the appointment went very well. I saw Dr. Schmitt, who was very friendly and thorough. He asked a lot of great questions and was clearly passionate about the work he does. He made it clear throughout that his priority was to make sure we got it right. And he did. I have had my new glasses for about two weeks now and haven't had one headache. These glasses make my vision crystal clear and I haven't missed my contacts at all (even despite the rainy mornings waiting for the bus).
As for picking out frames... I felt like I was able to peruse a bit on my own, but that help was there if I had any questions. After the appointment, I worked with Jessica who helped me find frames that perfectly suited me. She was super helpful and very knowledgeable about the frames (the products themselves and the brand). It was clear she too is very passionate about providing inventory that is distinct and not necessarily something you'd find just any old place. And I LOVE LOVE LOVE my new frames, btw! I still get a ton of compliments about them and I've had them for a couple weeks now.
As for feeling nickel and dimed, I never felt that way. When we were deciding exactly what types of lenses to proceed with I just pushed back on anything I was't comfortable with. Remember, they are sales people too - that is part of their job and the buyer should always beware. If you aren't comfortable buying something - don't!
Would I recommend Golden Optical? Absolutely! And I already have. A bunch! Especially to my coworkers who have the same insurance as me. I do caveat my recommendation to friends who do not have vision insurance (and a limited budget) though, because they are a little pricey and it might be better in their case to consider a Binyons or Lens Crafters. Glasses (in general) are not cheap!
That said, when all was said and done, what I paid (for designer frames, lenses, exam, etc.) was not much more than what was quoted to me a few days earlier at Binyons (for what, IMHO, was an inferior product). I received my glasses within 3 business days, which I think surprised the staff as much as it did me. I was prepared to wait for at least 7 business days, which they were very up front about.
Last but not least, I got a real feeling that there has been a bit of a "change of the guard" over at Golden Optical. I felt that there was a sincere effort being made by the entire staff towards making me feel comfortable and well taken care of. I will most definitely be back and am thrilled to finally have a legit eye doctor.
*And the extra cost wasn't terrible, it was only $30. And if you are more frugal than me, you can opt out and go the more traditional route. read more