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    Target Optical

    4.0 (46 reviews)
    Closed • 9:00 am - 7:00 pm

    By appointment only

    Services - Target Optical

    Eyewear fitting

    Eye exams

    Retinal imaging

    Target Optical Photos

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    Recommended Reviews - Target Optical

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    Reviews With Photos

    Olivia C.

    Had a cute selection of glasses including some brands. Decent customer service Followed Covid 19 guidelines Opened daily and you don't have to have an appointment to look at frames! Yesss!!

    Messy hair but I love my new glasses
    Christine W.

    Absolutely wonderful experience! At almost 30, it had been years since my last eye exam, and I knew my eye site was getting worse, so I walked into TO one day while doing my regular shopping, and I talked to the very nice office person and made an appointment for the following Tuesday after giving him my insurance info. On the day of my exam, I showed up early and got to browse the glasses - surprisingly, they have a ton of options! Even lines by target's 'Goodfellow' and 'A New Day' brands. The actual exam was so much better and more comfortable than my previous eye exams with my former optometrist. I chose to have my eyes dilated, and even though I was a little nervous, it went so well! The doctor was so sweet and she walked me through everything. She answered all of my questions with confidence. I picked out a pair of Ray Ban's while I was waiting for my eyes to dilate. I'd say the entire appointment took about an hour from when I arrived to when I left. My glasses were ready for pick up exactly seven days later; they conveniently send a text letting you know they're ready. Picking them up took 5 mins, and I LOVE that it's inside target, making it so convenient to go when I'm already there doing my regular shopping. My glasses are perfect, but they offer a warranty period (I forget how long) for people to exchange their lenses for ones that work better, if the initial lenses don't end up working for whatever reason. Thankfully mine were fine :) I highly recommend Target Optical, and have nothing but positive things to say about my experience at the Bayfair TO.

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    3 years ago

    Ask for Daniel. Great personality, helpful, kind and patient. Navigated me through a few purchases. Very pleased.

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    3 years ago

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    9 years ago

    Parking is always a hassle. The maintenance of the facility is ok. Easy to shop and navigate ails. Employees are great.

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    Page 1 of 2

    Ask the Community - Target Optical

    Review Highlights - Target Optical

    “I will definitely return in this location, and highly recommend that others try out Doctor Lee as well.”

    Mentioned in 14 reviews

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    The Optician - Interior

    The Optician

    5.0(123 reviews)
    14.1 mi•Downtown Berkeley
    •$$

    It's hard to imagine a better small business of any kind than The Optician. I've been going to…read moreKaren and Aimee for several years, and each time they've impressed me with their expertise, their integrity and their personal commitment to providing stellar service. Just one example: last year I needed lenses replaced fast on a backup pair of glasses before a trip. Assuming that Karen and Aimee would be too busy, I called a few well-known, branded stores and was practically laughed off the line. Karen and Aimee, on the other hand, didn't miss a beat. Without over-promising, they simply got the job done. I picked up my glasses two days before my trip and left town with an easy mind. On top of all this, they're both super-nice and interesting to talk with. I look forward to seeing them each time I go into the shop. To sum up: when it comes to glasses, I can't imagine going anywhere else.

    If you are looking for generic, cookie-cutter frames, go elsewhere. But if you want a masterclass…read morein eyewear, go see Karen and Aimee. This may be the nicest frame shop I've ever been to What I appreciate most is their honesty. They recently saved me a significant amount of money by advising against anti-reflective coating after I mentioned my frustration with smudging. Most shops would just take the upsell, but Karen and Aimee actually care.

    Photos
    The Optician - Interior

    Interior

    The Optician
    The Optician - My husband the happy customer at Karen's.

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    My husband the happy customer at Karen's.

    Estudillo Plaza Optometry

    Estudillo Plaza Optometry

    4.3(78 reviews)
    2.2 mi
    •$$

    I'm incredibly pleased with this practice and hope this practice garners more and more 5 star…read morereviews as the entire team deserves it! This was my first time here, and the front desk staff were super accommodating with me when I asked for a last minute appointment. The front desk staff were all super friendly and polite, knowledgeable in their work, and just gave out an air of friendliness. Then I met Dr Kimberly Haw and she just was soo incredibly friendly and knowledgeable, and I could tell she really wanted to do right by her patients. I went in for what I thought would be a simple contact lens exam and fitting, but I spent about an hour there mainly as I had a lot of health questions to ask and Dr Haw was super patient and open to answering everything. I also appreciated all of her honest advice regarding my eye health, and she took the time to explain her reasonings so that I could understand as well. She gave me a lot of advice too as well as sharing updated eye health care practices I didn't even know about. I'm incredibly impressed by how kind, thorough, and patient she was with me. She also gave me an amazing deal on contacts so that was a huge plus! I live far but work in San Leandro so I'm planning on having Estudillo Optometry and Dr Haw as my go to optometrist! Plus, staff do a great job cleaning in between patients during covid and it wasn't crowded at all inside so I felt safe the whole time.

    I paid a significant amount out of pocket for my glasses, but they were not made correctly. I was…read moretold they would be sent back to the lab for correction, yet they came back with the exact same issue. It left me with the impression that the glasses were never actually sent to the lab. The lack of quality control and communication was very disappointing. Unfortunately, I cannot recommend this business. I am an AC Transit employee.

    Photos
    Estudillo Plaza Optometry
    Estudillo Plaza Optometry - Caviar distance sunglasses

    Caviar distance sunglasses

    Estudillo Plaza Optometry

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    Bell Vision Optometry - Bell Vision Optometry exterior

    Bell Vision Optometry

    4.1(52 reviews)
    2.2 mi
    •$$

    All steps from booking the appointment to scheduling the eye exam and the eye exam were all quite…read morequick. They were quick and concise to answer my questions, checked on the health of my eyes and gave me my updated prescription. I came back a second time a week later for a more thorough exam and they had very informative spiels regarding their treatments.

    Do not do business with this place. 2 years ago I spent $1200 buying new frames and progressive…read moreand transition lenses. A little over a year later the lenses started to discolor. As I didn't need a new Rx yet and I have to pay for them myself I waited until I got my new Rx from my ophthalmologist in July 2026. When I went in to Bell they called the lab and was told I probably got a bad batch. Should have walked out then. Got my new RX with progressive/transition lenses using my 2 yr old frames. I paid $900. #1 they were delayed because the AR (anti reflective ) coating was defective Ok so at least they caught it. When my glasses finally came in the site line was at the top of the lens not the middle. So NO ONE checked at the lab or when they arrived at the shop!! They had to be sent back and now we have Labor Day weekend so maybe I'll get them by next Thursday. In the meantime I'm having a very difficult time without my glasses. You have been warned. I only wish yelp had 0 stars

    Photos
    Bell Vision Optometry - Comprehensive Eye Exam

    Comprehensive Eye Exam

    Bell Vision Optometry - Designer Glasses Frames

    Designer Glasses Frames

    Bell Vision Optometry - New shipment of Cazal and Caviar frames

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    New shipment of Cazal and Caviar frames

    Target Optical - opticians - Updated October 2026

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