They are now closed. Out of business They were always on their phones and music was on way to…read moreloud for the average customer

Love this adorable little boutique! I've bought several items that I just love. Prices are decent…read morefor SB and quality clothes that are super cute. Sales girls are nice and the owner gave me a discount. Would fully recommend :)

I've been shopping at Diani for 22 years! Yes.... from…read moreopening day! All of the staff over the years over the years have been wonderful. A special thanks to Ari who helped me my new fabulous Jeans. It takes a Village.... lol

It's too bad that there is not a separate page for the clothing store and shoe store since I had…read moretwo very different experiences in each. The vibe in clothing store is not welcoming. Not even a hello. Items are beautiful, service is poor. Salespeople ignored me until I picked out some items. Although there were 2 salespeople, I was not acknowledged until I had selected an armful of items and then was offered a fitting room. Never was offered help afterwards. Would have liked to try on other options but was made to feel like a bother. Only one other customer at the time. Conversely, in shoe store, I had a very friendly, welcoming experience. Christine was very helpful, attentive even though there was another customer and she was only salesperson. She was very knowledgeable, offered various suggestions. I made a shoe purchase but did not make a in-store clothing purchase. Fortunately found clothing designers' web pages online and ordered directly from designers.

Jake & Jones is a beautifully curated shop featuring independent designers with truly impeccable…read moretaste. Every visit feels intentional and inspiring. I've discovered so many brands here that I genuinely love and wear on repeat, including Shaina Mote, B Sides, Cawley, Flore Flore, Hai, &Daughter, and Ichi Antiquités. They also carry Living Libations, a line of organic, pure, renegade beauty products that aligns perfectly with the shop's thoughtful ethos. I'm especially obsessed with the Frankincense Best Skin Ever. Yes, it's an investment, but the pieces are exceptionally well made and designed to last. This is slow fashion and conscious consumption done right. I don't come here to splurge all the time. I'm intentional about whether I'll truly wear something, and when it makes sense, I go for it. Other times, I just browse and get inspired, so don't let sticker shock stop you from checking it out. The staff is always helpful, friendly, and knowledgeable without ever feeling pushy. They also offer a one-time store credit or exchange for eligible items within 10 days of purchase. All sale items are final. Pro tip: subscribe to their mailing list for some sweet deals here and there. A must-visit if you appreciate independent designers, timeless style, and quality over quantity.

The old adage, "If you have to ask, you cannot afford it" sums this store up. Creative unique…read moreproducts completely out of reach for most. Coast Village Road is where this store belongs. They have a great selection of shoes, all unpriced. You have to ask. Irritating and ridiculous!!

3.5 - Located at the Funk Zone in SB... it's a cool store. We stopped by to look for some fits for…read morea concert we were attending later at night. Cute stuff. Not too pricey and unique items. Staff working on an early Friday afternoon seem pretty bored and she was not welcoming. We left and did not purchase anything. I could back and maybe we'd have a different experience.

Another place that we just happened to pop into. First off, there's loads of boutique and hidden…read moregems off the main strip that offered amazing gifts. The shop is such a cute little space that has loads of amazing pieces. One of a kind to pieces that is a much and staple in everyone's closet. The selection was amazing. We just did a quick browse through which honestly, you could spend some time going through the racks and trying everything on. The lives they had were fun and totally chic. California vibe meets vintage chic with amazing coats and accessories. Really wanted everything there which I'm sure their customers are used to. There were racks and racks of fun pieces for every taste. The jeans selection was great with loads of style. There's something for everyone. There's a parking right out front which helps as street parking is pretty tight.

This is my favorite shop in downtown Santa Barbara. It is PURE serene and has the most beautiful…read moreenergy! I have a friend who flies from New York into Los Angeles on business yearly and we make the drive to shop here for a few hours before having lunch. The styles are PERFECT, individualistic and timeless. The staff pays close attention to your needs. I highly recommend this shop for dressy attire, blue jeans, dresses, skirts, cashmere and even bohemian attire. I purchased two dresses that were perfect to attend a family wedding in Florida. I've also had my eye on silver antique lamps! Super duper shop!

From the owner: ENCANTO is a lifestyle boutique with womens clothing and jewelry.read more

Great selection of women's clothing and accessories. Super helpful owner and staff!! One of my…read moreabsolute favorite SB shops!

I've been shopping at Natasha for over 20 years. Helpful, friendly customer service, second to…read morenone! Excellent selection for every occasion. Beautiful clothing, shoes & purses that are rarely seen anywhere else. Very reasonable prices for the high quality. Natasha is clearly the best place for women to shop in Santa Barbara. Two thumbs way up!

Fantastic store, fantastic people, fantastic staff, fantastic clothing! Thank you Loveworn! And I…read morethrifted a FANTASTIC Loveworn jeans jacket decked out w unicorns and rainbows, that I covet!

Love this store and all their vintage denim. Best place to find unique pieces in the heart of the…read moreFunk Zone. Highly recommend!

I'm a huge FreePeople fan. I buy most of my FP clothes online but today I decided to give my local…read morestore a visit on the off chance that they had a better selection and better customer service than my previous visit. The selection was much better than last visit so that was fantastic. I found a great outfit and went to try it on. There were two girls working at the counter, a tall blond and a short redhead, neither of them said a word to me and kept having their personal convo. I looked at jewelry on the cashier counter & they still failed to acknowledge my presence! I went to the dressing room & had to redress, go back onto the store floor to get a smaller size & they're still talking to each other . Zero customer service & support, borderline rude & dismissive. I purchased the outfit but am really bummed the FreePeople employees were so not into their jobs, which made my shopping experience a negative one. Maybe hire employees who represent the FreePeople brand better?

Staff is very unwelcoming it sucks this is the only free people in my area…read more Every time I come in here no one says hi. Their attitude makes me feel like I am a burden ?

I'm so happy to see Anthropology on my stay in Santa Barbara…read moreI was not rushed in my shopping as it was close to closing time. I was encouraged to shop. they have a great selection of clothing, and I just love their unique style! Anything I've ever purchased at anthropology has always held up very nicely through the years. I will definitely be back.

I went in last week, and felt a very unwelcoming coldness from the two employees. One was so busy…read moredoing absolutely nothing and the few times I was able to catch her eye, she glared at me and briskly turned the other way. The one who spoke treated me as though I wasn't good enough to go into the store. It is the opposite of the feeling I receive whenever I shop in the store in Denver. And that's where my money shops as well.

My cousin and I had an amazing shopping experience here! We tried on so many different things and…read morethe salesperson was delightful. They have unique clothing, very nice quality. No high pressure sales, just a relaxing and fun experience. I will definitely shop here again!

Such a fun spot for gift shopping, and for me always a nice selection of "Made in Santa Barbara"…read morehats. Located between Starbucks and Jamie Slone Wines on De La Guerra Street. Thanks Talia and Kiara for taking good care of us.