TLDR: Rollin' Smoke BBQ offers great atmosphere and community spirit in a repurposed Texaco station. The sausage and coleslaw shine, but the brisket disappoints. A fun, character-filled stop if you're passing through: good food, but not destination-worthy.
Overview:
Tucked into the small town of Anthony just outside of El Paso, Rollin' Smoke BBQ is more than a place to eat: it's a local story turned into a landmark. Owner Jesus Carrasco transformed an old Texaco station into a barbecue destination complete with car-themed décor and tailgate benches. Today, it's a sit-down restaurant where guests can settle in and enjoy their meal surrounded by small-town charm. Parking is available in a gravel lot on the side of the building. According to the Texas Hotel & Lodging Association, it doubles as a community hub, hosting live music, seasonal events, and even a classic car show that draws crowds every year.
Food:
I went with the three-meat plate, reasonably priced at $27, plus an additional 4 oz side. The mac and cheese was creamy with a nice, natural-tasting cheese blend that avoided the artificial flavor some barbecue spots fall into. That said, it could have used a bit more sharpness or punch to make it truly memorable. The coleslaw, however, was an absolute standout: sweet and creamy with cranberries adding a soft bite that elevated it well beyond your average slaw. Among the meats, the sausage was the clear winner: juicy, deeply flavored, and cooked to perfection, it easily stole the spotlight. The ribs followed with a satisfying texture and a nicely seasoned rub. They were solid and enjoyable, though not quite at the "wow" level. The brisket, however, was the most disappointing element. Both the lean and moist cuts leaned dry and lacked the richness and depth of flavor that Texas brisket is known for. Not terrible by any means, but certainly underwhelming. Thankfully, the barbecue sauce helped tie everything together with its well-balanced mix of heat, sweetness, and acidity, making it a strong supporting player across the plate. If you like their sauce as much as I did, you're in luck, as they sell it in mason jars so you can take some home with you.
Final Thoughts:
Rollin' Smoke BBQ is a place worth visiting for the atmosphere and sense of community as much as the food. While the brisket falls short of Texas standards, the sausage and coleslaw help make up for it, and the rest of the menu holds steady. It's a fun, character-filled spot that reflects the pride of Anthony, Texas, and one that delivers a good, but not great, barbecue experience. It is definitely worth a stop if you're passing through, though not necessarily a destination on its own.