Cancel

    Open app

    Search

    Reformation

    3.0 (54 reviews)
    Closed Closed
    Updated 2 months ago

    Reformation Photos

    You might also consider

    Recommended Reviews - Reformation

    Your trust is our priority, so businesses can't pay to alter or remove their reviews. Learn more about reviews.
    Yelp app icon
    Browse more easily on the app
    Review Feed Illustration

    Reviews With Photos

    Corrina S.

    Reformation is FINALLY open in SF! YAY! The new store and concept are true to the company's vision and trajectory over the years - commitment to sustainability + combining technology to make for a really unique shopping experience. You can even set the dressing room lights to whatever shade suits your current mood, and plug in your iphone to play music. I love that you can pick out additional items/sizes while you're in the dressing room from a giant touch screen monitor. Once the item arrives, you receive a message on the screen, open your wardrobe, and viola! There it is waiting for you to try on! I've loved Reformation for years. I feel it has something for everyone. And now we don't have to travel to LA or NY (ok, we still will) to visit the store. Go check it out! :)

    Wheelchair accessibility here is EXCELLENT!
    Amy L.

    The staff is friendly without being too in-your-face or nosy, the store layout is spacious and clean, and the fashion is beautiful with wonderful fabrics and a sense of style that transcends the frumpy hipster trends. But most of all, this store is 100% WHEELCHAIR-ACCESSIBLE!!!! They installed an automatic door with easy-to-access push buttons both inside and out, and the doors are wide and easy for any wheelchair or mobility scooter to move through! What a refreshing, thoughtful amenity!! Not even Macy's on Union Square offers such easy accessibility!! I noticed that a lot of the dresses were made with actual silk, as opposed to rayons or polyesters, and the prices seemed similar to the higher-end of Banana Republic. Several of the evening dresses I looked at were marked at $249, which is a lot of money, so not affordable for every budget. But if you're looking for a stunning, long, red silk dress, and a size 0-12, this would be a good place to start looking! Ahh, yes, they don't carry PLUS SIZES...What a huge missed opportunity, especially in a world post-ModCloth!! If they did, I'd give them a 5th star!!! And they don't carry every size on their floor...you're expected to use their phone app or a screen in the store to select the items and sizes you want for your dressing room. What this means to me is that this is not a store you can dash in and out of if you need/want to try things on. If you're shopping with someone who doesn't want to go into the dressing room with you, there's a comfortable seating area that looks like a mod living room you might find in Dwell Magazine. Given that it could take a while for your dressing room experience, your friend/SO/parents will thank you for picking a place with decent seating! So far, there's nothing in this store that appeals to me personally, as the clothing doesn't come in my size and the accessories are my own personal style...but I DO recognize and appreciate quality fabrics and well-designed styles. If I DID fit in this size range, I'd definitely be trying that red silk dress on!

    Erica K.

    -Customer service is definitely something here compared to the Los Angeles location. I was immediately greeted when I walked into the store. I noticed that all the sales associates were wearing the same tops and jeans, which was cute for a few seconds then became lightweight creepy. They were very attentive and on top of it. I was checking out this denim skirt and a sales associate appeared next to me and asked if I wanted to try it on/knew what size I needed. The whole concept is to not have customers holding piles of clothing while shopping AND also limit the amount of go-backs sales associates need to fold and put back. -After finding what I wanted and having the sales associates find the sizes I needed, I was brought to my fitting room. Reformation's fitting rooms are probably what I envision fitting rooms to be in my dreams. There are four light settings you can switch back and forth between depending on the outfit you're trying on. Behind you will be an interactive screen where you can choose more things to try on and even make a purchase. The main component of the fitting room is the wardrobe, aka my favorite part! Once you open it, all the items you requested to try on are in there. But what happens if you requested a size that's too small/big for you? It's so easy, just utilize the touch screen and choose a different size to be placed in your wardrobe. The screen does say to make sure your wardrobe doors are closed, in order for an employee to place the item in. Maybe it's just me, but what if some creep decides not to close their wardrobe door when an employee places an item inside? Such a fun and efficient shopping experience. The display of the store is minimally pleasing since the clothing on the sales floor are "samples." I wanted to purchase a tote bag from here, but felt that the material was too thin and the size was too small. All this aside, Reformation is the future of retail shopping.

    See all

    9 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    7 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    7 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 3
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    I was told there was half an hour wait for the dressing room. The dresses run big and way too long. The dresses only look good online.

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Cute stuff but trying things on here takes FOREVER. We waited 45 minutes for a change room. Ridiculous.

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0

    8 years ago

    Such a neat store to spend time in. I love the concept of the dressing rooms although it takes a bit of time to get in one.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    7 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    8 years ago

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Gab T.
    125
    9
    0

    9 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    Page 2 of 2

    Ask the Community - Reformation

    Review Highlights - Reformation

    Maya went out of her way, above and beyond to order the dress from another store in ANOTHER state!!

    Mentioned in 2 reviews

    Read more highlights

    You might also consider

    Therapy Stores - Glasses for screens

    Therapy Stores

    4.3(437 reviews)
    0.4 miMission
    $$

    I absolutely LOVE this store!! Therapy is exactly that: good, old-fashioned retail therapy for…read moreall price ranges! From funky, modern cookbooks to cute stuffed animals, purses, youthful and quirky women's clothes, beautiful silk scarves, and feminine jewelry (including real gold earrings!), to lots of fun cards for any occasion (including Jewish holidays, which is important to me!), socks with funny sayings on them, hipster aprons, soaps, candles, fun tchotchkes of all sorts, there's a LOT to delight in inside this wonderful store! I would call it WHEELCHAIR-ACCESSIBLE, because the entry is definitely accessible, and if anything isn't, the employees go out of their way to move things and make it accessible! Their attitudes in general are very friendly and helpful, as is that of the owner (it's a woman-owned store!). Therapy doesn't close until 7:30 pm, which gives you plenty of time to run in for a birthday card and gift after you leave work and are on your way to a friend's birthday party! Overall, Therapy is a fun, quirky, happy-feeling store, and I love that it's managed to survive the last few decades on Valencia St.!

    Lots of nice home goods and decor, cute stickers and stationery, and women's clothing. The…read moreemployees I encountered today were both friendly, greeting me on the way in and out and asking if I needed any help. Prices are higher but I feel good when I support these mom and pop shops instead of Amazon. I always try to stop by after dining at Stonemill matcha!

    Photos
    Therapy Stores - NSFW

    NSFW

    Therapy Stores - Cheeky coasters

    Cheeky coasters

    Therapy Stores

    See all

    Baggu

    Baggu

    4.3(56 reviews)
    0.0 miMission
    $

    I loved visiting the Baggu store!…read more The layout is bright, fun, and full of colorful, practical items that make it hard to leave empty-handed. The staff is friendly and the variety of bags and accessories is always exciting to browse through. I ended up getting the Black Medium Cargo Crossbody. It can fit a water bottle, my sunglass case, phone, wallet, keys, and more! It's a really good size and I was impressed at how much can fit in it. I also like that it was made our of recycled material. It was around $56, so the price point isn't that bad esp cause I know the quality is good. My only small complaint is that there aren't enough mirrors in the store--it can be tricky to see how a bag looks when you're wearing it. A few more mirrors would make the shopping experience even better. Still, a great store and I'll definitely be back!

    Baggu is one of my absolute favorite brands--I'm obsessed! I especially love their medium crescent…read morebags; they've become my everyday go-to, and I love switching between different designs. I also adore their baby reusables, which are perfect for takeout food. I own several packing cubes and dopp kits--one for skincare and the other for makeup. While Baggu bags are on the pricier side, they're definitely worth it and last a long time. I'd say the prices are comparable to Cath Kidston, Vera Bradley, LeSportsac, and Kipling, but Baggu offers better designs at possibly a lower cost. I recently visited the store for my birthday, which was exciting since I've always purchased online through Facebook, Mercari, Depop, and Poshmark. I'm thrilled with my purchase! The staff were very helpful in applying my 10% off coupon for first-time email subscribers, and they assisted me in selecting the perfect placement for my bag--a detail I really appreciated. If you love Baggu, I highly recommend visiting their store, but be prepared--it's surprisingly small!

    Photos
    Baggu - Interior shot!

    Interior shot!

    Baggu
    Baggu

    See all

    Reformation - womenscloth - Updated May 2026

    Loading...
    Loading...
    Loading...