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    Proudly Serving

    4.3 (294 reviews)
    Closed 11:00 am - 9:00 pm

    Order Proudly Serving Takeout or Delivery

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    PROUDLY SERVING ATMOSPHERE

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    Recommended Reviews - Proudly Serving

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    Reviews With Photos

    Jesus M.

    After hearing a lot of their famous smash burgers I wanted to try it out and I was not disappointed. I haven't had many smash burgers but this one set the standards in my opinion! It was a perfect combination of pickle, patty and bun. The chili cheese fries were also great! Only a few places have it all and this one is definitely worth the try! This location is in the neighborhood with limited parking but has plenty of seating. The service was great and food came out with no delay. The staff is friendly and great to talk to. The location has tables inside and outdoor, with a nice patio area in the back and bar seating. If I'm ever in the area I would definitely be coming back.

    PS Burger Ranch Malt Vinegar Aioli PS Fries
    Miten P.

    Whoa. To be honest, we (my inner warrior + the stomach) are still processing this Doordash order from Proudly Serving because... ...guys, this one is REALLY GOOD. Still processing this order because... ...guys, this one made our achy, breaky, carnivorous heart cry, salivate or something in between. We like this burger guys. We like it a lot. Somehow, we think we might like their fries EVEN MORE. Those fries somehow parted the skies to reveal a choir of angels singing "Hallelujah" and telling us we deserve this. However, because of the duality of human nature of course, we were concurrently left pissed off while experiencing a 9th level burger high. It all boiled down to this moment of seeking existential clarity, asking ourself: "How come nobody else we have ever encountered in our 38 years on this planet has thought us worthy enough to serve us triple or quadruple fried fries of this caliber?" Also, "Who, in fact, is the real Burger King?! Does he actually reside in Hermosa Beach, California??" Our only complaint isn't actually a complaint at all. If anything, it is a personal failure on our part that we will rectify on my next order. For US, that juicy, perfectly cooked burger just needed a little something to cut through all of that butteriness and unctiousness. It needed jalapeños and, dammit, we will absolutely order those jalapeños next time! Finally, last but not least, we NEED to discuss this malt vinegar aioli because of 2 deep personal thoughts we had upon tasting it: "wtf?!" and "goddamn"... We honestly wish we could meet whichever fine iconoclast spawned this aioli. This thing is a culinary work of art...a truly paradigm shifting contribution to modern society that will inevitably be taught in culinary schools alongside the likes of Coq Au Van and Pate. We won't reveal anymore about that malt vinegar aioli. We could never do it the justice it deserves. Just go eat it and walk away as amazed and reflective as we were. Finally, to Proudly Serving, thank you forever ruining all other fries for us going forward.

    PS Burger Duck Fat Fries
    Heather M.

    Okay sooo this is like my fourth or fifth visit to this location (I started when they were inside Project Barley ) All of my visits have been good , the food is consistent and good quality , always very lively and full of locals , which I love to see. Today however was just a little more pleasant , we walked in and were greeted by Leah( or Lia not sure how they spell it ) And honesty the whole experience just felt soo welcoming because of her. She was sooo nice and personable with us and every customer that walked in after and I feel like that's the kind of neighborhood vibe the South Bay is known for Will definitely be back again sooon!! I know the picture doesn't look like much but I can assure you the foood was BOMB!!

    $7 Grilled Cheese
    Brenda L.

    The good: I tried a hamburger, the PS burger and a grilled cheese. The flavors were good and the menu is simple and straight forward. My toddler enjoyed his grilled cheese. I tried all 3 items. My husband's burger had jalapeños and double the meat. He liked that the burger had both ketchup and mustard. The bad: Texturally, the burgers were mushy and needed more structural integrity. I would've liked more lettuce, raw tomato and onion. The bun can get soggy if you don't eat it immediately. It's good for folks who love soft things. The interesting: They sell gift cards online and offer catering. They have 2 locations.

    Milkshakes
    Michael S.

    If all they served were their Tots (tossed in duck fat), I would recommend this place without hesitation! But along with the Tots they have several hamburger options, terrific French fries (also tossed in duck fat), milkshakes, and a decent assortment of beers on tap. They've got a couple tables out front and several dining rooms with various table-size options. They've even got a couple of pinball machines. The food is great, they're a very short walk to the beach, and their crew is incredibly helpful and pleasant. If you're anywhere near Hermosa Beach, check them out.

    I'm stuck in a square, becoming one too  Birthday/Anniversary Dinner  Chili Burger w/ Tots from #ProudlyServing
    Mojo S.

    What an overwhelmingly great place to get a burger. My chili cheese burger was made exactly how I like it, with enough chili to make it taste wonderful without turning it into a knife and fork meal. And those smashed patties were super delicious, like a gateway to taste heaven. About the only things I could complain about is the smashed in lack of space in the dining area. Why have two pinball machines when people are lining up for table space? Make it make sense. As well as try to speed up the time it takes to go from the kitchen to hitting the table. Our meal came super late and it kind of killed the excitement. The staff were nice enough but nobody really catered to assisting with us getting our food in a timely manner. It was kind of disappointing.. But otherwise it was a fun time.

    outdoor seating
    Matthew K.

    Summary: Decent burgers, Good tots, friendly service, good seating. This place is a good try, personally for me I've had something super similar (little bit better for me). So this kinda just gives me cravings for a little more flavor. Plenty of seating (indoor & outdoor) and cool spot as a whole. Pastrami Burger: Good amount of protein, I'm always glad when a spot makes doubles as standards. The pastrami itself doesn't really add much to the profile though. 6.5/10 PS Burger: This is kind of your standard smash burger, nothing really special but it's not bad. 5.5/10 PS Tots: Honestly maybe the highlight from here, tots were really crispy but not overdone, the sauce here was honestly the best and the patty also threw in a texture change. 8/10 Note: The sauce is honestly, kinda mid. It's not strong enough to cut through the oil and fat of the burger so you don't get much from it.

    PS Tots
    Ariana S.

    Little hole in the wall! We all liked the burgers. The tots were good and crunchy. The only thing was my son did not like the chili cheese fries, it's his expertise so I figured they really weren't to his liking. We ordered for pickup seeing the reviews about the dining space and dine in experiences. This place looks like a little hole in the wall, maybe as they get bigger and get more clientele they will invest in something bigger and accommodating. Either way, not sure I will be back.

    Ty D.

    I finally made it to Proudly Serving after hearing so much about it from friends. Came here for lunch after getting a great massage and early enough to beat the crowd on a Friday. I went with the PS burger after asking the guy at the counter what he recommended as a first timer. Also got the fries and a Diet Coke. The PS burger comes with double patties, grilled onions, American cheese, pickles and PS sauce on a toasted bun. I'm salivating writing this review, it was that good. I'm a French fry fiend, and these fries are the best. They're thicker cut but what takes it over the top is that they're fried in duck fat. They have three different dipping sauces for the fries (PS sauce which is a house made thousand island type sauce, a spicy sauce, which was my favorite, and I don't recall the 3rd sauce which I also liked). Sauces are $1 each, but I was compd since it was my first visit to PS. Thanks PS! David, the cool guy who took my order, and I believe is one of the managers was telling me about how good the PS chili is, and I mentioned that I'll need to try it on my next visit. While as I was enjoying my PS burger, he comes out with a little sample cup of chili with onions. The chili is all beef, and so flavorful and has a nice kick to it on the finish. I loved it. On my next visit, I'll get the chili fries. PS also offers craft beers. David mentioned that they make a beer float, not a root beer float, but a float made with dark ale. I told him that sounded strange, and I was surprised with a sample of the dark ale float. As strange this combo sounds, it surprisingly works! If you're looking for one of the best smash burgers around and best fries, look no further. Proudly Serving is my new neighborhood burger joint. Service is friendly and attentive. There's a couple of old school pinball machines. And also a small patio for al fresco dining and a few table out front. Metered parking in front and limited free parking during the day or permit parking.

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    Page 1 of 8

    Proudly Serving Reviews in Other Languages

    Ask the Community - Proudly Serving

    Howz it? What's parking like here? Street parking only ? Or so they have a private lot for customers to park at with no charge? Mahalos In advanced

    Hi, If you are referring to the Hermosa Beach location, there is only metered street parking. A few… Read more

    Are there any vegan options?

    Is it a long wait on weekdays?

    No wait on a Wednesday for a party of four. Super fast service and the burgers were tremendous!

    Do your fries have gluten in/on them?

    Yes they are coated in flour

    Gluten free fries? Bun option?

    Hi Dana, Our only bun option at the moment is a potato bun.… Read more

    Do you have cheddar cheese or is it only American cheese?

    Just American

    Is the veggie burger vegan?

    No the patty has egg in it

    Can I order a single-patty burger? Sometimes I don't want THAT much beef.

    Yes you can.

    Do they allow small dogs?

    Yes we allow dogs of all sizes

    When will a veggie burger be on the menu?

    It’s available now. We just haven’t officially added it to the physical menu yet.

    View All 13 Questions

    Hermosa Brewing - Everyday Sunshine IPA

    Hermosa Brewing

    4.5(309 reviews)
    0.6 mi
    $$

    I love this place. Lately, I have been disappointed when we go out to eat…read more This place really stands out and shines. We have been twice and have been extremely happy w the food choices. Do not bypass the special's menu. Our server was very friendly and gave amazing recommendations both visits. He is a shining star. Love this place. Awesome beer, Excellent food. Be forewarned. Their habanero mango house made hot sauce. Use sparingly. It has a kick. Once on the lips, it will be tingling for some time. But in a good way if you like spicy. Your lips will instantaneously feel vivacious, like lip plumping serum. No injections needed. you should thank the kitchen staff on your way out. Oh and I almost forgot. It is family friendly with games to keep the kids entertained. Jenga anyone?

    Was in town looking for some good food and drinks. While we were standing outside checking out the…read moremenu one of the chefs came out and was super friendly. He gave us a great recommendation and said this was one of the best spots near the pier. The reviews looked good too so he definitely sold us on giving it a try. When we walked in we didn't see anyone at first so I asked a host if we could sit anywhere. His attitude was terrible. He was rude, had this arrogant vibe, and completely threw us off. That alone made us walk right back out because we didn't want to be served by someone acting like that. Shoutout to the chef though because he was genuinely nice, helpful, and even made us laugh. Maybe I would give this place another chance in the future but if that same host is there we will probably skip it again.

    Photos
    Hermosa Brewing
    Hermosa Brewing - Hazy A.F

    Hazy A.F

    Hermosa Brewing - Shout out to the chef!

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    Shout out to the chef!

    Brewport Tap House - Wings

    Brewport Tap House

    4.3(528 reviews)
    4.5 mi
    $$

    Really a surprise! Incredible wall of on -tap craft brews which you are able to sample with the…read moreassistance of your wristband. Similar but smaller selection of wines. I had never walked into this establishment prior to last night because I do not drink alcohol and I thought there would be no reason. I stand corrected. Their menu is quite extensive with all sorts of comfort food all of whom beckoned you to order them. I ordered the fig and apple panini with a side of roasted veggies......perfect. We ordered a side of fries......perfect. My friend ordered the black garlic honey habanero chicken sandwich with green salad.....perfect. Really ample portions as well. Service was really stellar and totally in tune with the setting. Zane and Katie handled all of the diners with ease and a very pleasant helpfulness and kind spirit. Kudos to them. The ambience is definitely upbeat with your choice of sports on multiple big screens and so is a bit boisterous but not rowdy and there are retreats within the establishment which are a bit separate from the sports energy in the main dining area.. Such a wonderful first time experience this Tap House proved to be. Very much recommend.

    First time visiting brewport and was excited to try their large selection of self serve beers…read more First impression by the young lady at the front was terrible. She asked " first time here" I said "yes", second question "how many in your party" I said "8, but im still waiting for my party to all walk in". Well we stood there like idiots with the rest of my party and then I was confused as she ignored us. I then asked "do we seat ourselves!" Well I got a "yeah" umm well it be nice if she could communicate this. Well I asked for menus and didn't get a very welcoming vibe. The gentleman that assisted us with our orders was kind and polite. Food was ok, not a huge fan. Beer selection was ok. We chose to do the wrist band where they charge for how much you pour but when we poured it was a lot of foam and we had to re pour which we get charged for that too. So wasn't a fan of that. Probably wouldn't visit again. Was really disappointed.

    Photos
    Brewport Tap House - Good timing

    Good timing

    Brewport Tap House - Loaded Tots

    Loaded Tots

    Brewport Tap House - Noble Ale Works- Hippos are Killer IPA 7.6%

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    Noble Ale Works- Hippos are Killer IPA 7.6%

    Lobster Guys Rolls & Fries

    Lobster Guys Rolls & Fries

    4.6(468 reviews)
    2.0 mi
    $$

    We love Lobster Guys Rolls & Fries. There are a few of them, but this one is the best. It can get…read morecrowded and I don't know if they take reservations. We love sitting at the counter. The place is just adorable with great stuff on the walls. It is clear they want you to be happy there. The prices are fair for what you get and they have a great menu. We love the service. They are so nice and they are fast. They also get you order right the first time. You will never feel ignored there. They have the best lobster rolls. Their Connecticut Style Lobster Roll is my favorite. It is warm Maine lobster poached in butter with a swipe of mayo topped with green onions and old bay. I don't care for mayo and they always remember not to put it on. Their Maine Style Lobster Roll is chilled Maine lobster and thin sliced celery tossed in lemon aioli topped with green onions and old bay. I prefer the hot one. My husband loves the chilled ones. They also have great soup and nice salads. You will like this place. You can also get take away.

    Cute little local spot. Fun ambiance. Decent amount of lobster on the Connecticut Roll. Nice crusty…read morebread. "Poached in butter with a 'SWIPE' of Mayo????" Not so much. DROWNING in Mayo is more like it. I tried to look past it because I was hungry, but it actually made me nauseous (butter +mayo) and there was just too much to wipe off. Completely canceled out the flavor. Hard to find a good lobster roll in this town. Was hoping this would be a win. Ah well. Maybe order this with no /lite mayo if you want a better experience. Not worth the $31 I paid to pick up through Door Dash. (Or even $25 without)

    Photos
    Lobster Guys Rolls & Fries - Inside

    Inside

    Lobster Guys Rolls & Fries - Dodgers special

    Dodgers special

    Lobster Guys Rolls & Fries - Connecticut Lobster roll

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    Connecticut Lobster roll

    The Craftsman - Brews & Bites - CATALINA COWBOY! Featuring a 7oz patty, American cheese, house BBQ sauce, applewood bacon, and crispy "tobacco" onion strings!
WOWzer!!

    The Craftsman - Brews & Bites

    4.5(108 reviews)
    2.7 mi
    $$

    Omgosh so glad to find this place. Perfection. Delicious food, live band, wonderful service, and…read morereasonable prices in Hollywood Riviera. I hadn't had a pastrami sandwich in decades but am so glad I tried Craftsman's pastrami. Addicted! Perfect balance of savory and a bit of sweet. Great quality pastrami too. And the friendly, welcoming service was much appreciated! Felt like hanging out at a friend's place. Absolutely will be back!

    It was my first time visiting The CraftsMan, and I had been hearing so many great things since the…read morenew owners took over. I decided to celebrate my birthday there, and I truly didn't expect the kind of experience I ended up having. From the moment we walked in, the owners personally welcomed us. The place was completely packed, not a single table was empty, yet somehow everything ran so smoothly. Our drinks and food came out quickly, hot, and absolutely delicious. Honestly, it was by far the best burger and Philly cheesesteak we've ever had. What really stood out to me was how present and attentive the owners were. They were on top of everything while still being kind, warm, and genuinely friendly.The whole place had such a welcoming, family-like atmosphere. That night they had a live country band, and it made everything even more special. It was lively and full of joy. Even though there wasn't much space or a dance floor, people still got up and danced; including myself! Seeing the smiles and happiness on everyone's faces felt like watching a big family celebration. It was such a beautiful sense of community. To top it all off, the band ended the night by singing "Happy Birthday" to me. I felt so celebrated and honestly a little spoiled in the best way. If you're just looking for "food," you can go anywhere. But if you want high-quality, flavorful food, outstanding service, and a place where you truly feel at home -- this is it. Highly, highly recommend!

    Photos
    The Craftsman - Brews & Bites - Nice open space and well-lit

    Nice open space and well-lit

    The Craftsman - Brews & Bites - Nothing more refreshing than chilled oysters on a hot summer day. Pair them with ice-cold champagne or a cold draft beer! Can't go wrong

    Nothing more refreshing than chilled oysters on a hot summer day. Pair them with ice-cold champagne or a cold draft beer! Can't go wrong

    The Craftsman - Brews & Bites

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    Proudly Serving - burgers - Updated May 2026

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