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    PLUR Aura Boutique

    5.0 (1 review)
    Open 10:00 am - 8:00 pm

    PLUR Aura Boutique Photos

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    2 years ago

    Came into the shop today to browse and grab a few goodies. They have such a fun and cute collection of things! Definitely worth a visit

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    Heavenly Blue Fine Lingerie

    Heavenly Blue Fine Lingerie

    4.7
    (23 reviews)
    0.8 mi
    $$$

    I make a special trip to this store once a year for my anniversary lingerie. I love the wide…read moreselection of beautiful pieces and the staff is by far one of the friendliest you'll find downtown. The store is displayed very tastefully and feminine. It's also very nice to walk up the stairs and have a little privacy while shopping. In comparison to Victoria's Secret or those other mall chain lingerie stores(Yuck!) you'll fall in love with Heavenly Blue.

    Ever since the passing of Oser's... many moons ago... Chico has been woefully lacking in a shop…read morewhere ladies could go for some of the truly finer things in life. I'm not talking sleazy thongs, I'm talking smooth as silk, fits-you-like-a-glove. (Sorry that D.H. did not feel welcome, but hey, it IS a ladies store. Seriously. They do have some token upscale boxer briefs for sale, but really. Ladies go here to feel taken care of and don't necessarily feel comfortable if they know there is a guy lurking nearby. No offense. I know you had a legitimate reason to be there.) Jan and Ellen are the best; they have a knack for knowing what you need, and know how to make you feel special. HB has a spectacular selection, you are bound to find exactly what you need... if not in stock, they will special order.

    Photos
    THE SET I PURCHASED... LOVE IT! So comfortable. Fits beautifully.
    THE SET I PURCHASED... LOVE IT! So comfortable. Fits beautifully.
    Beautiful pieces
    Beautiful pieces
    Larger sizes available. Don't worry, the price is worth it. This isn't victoria's secret quality.

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    Larger sizes available. Don't worry, the price is worth it. This isn't victoria's secret quality.
    Victoria's Secret & PINK

    Victoria's Secret & PINK

    2.9
    (21 reviews)
    2.7 mi
    $$

    My daughter needed a fitting as well as a lot of help with her purchases. It's a little…read moreoverwhelming because the store carries everything and anything in terms of undergarments. They also have really good, affordable fragrances. Some of my favorite fragrances come from here, over even my over priced, high end perfumes and extracts. I forgot to get the name of the really nice girl who helped us, but she was really patient and wonderful. She had a ton of knowledge and made the experience fun. This location is better than our locations in the bay or in the city because it's so much more laid back, parkings so easy and it's less crowded. And it's definitely a lot better than sac or Waikiki (where in both locations I've experienced quite a lot of unwarranted attitude across multiple visits). The past few years, this location in Chico has been my go to. They also accept online returns which I've done and had very positive experiences. Highly recommend this location.

    Today for my 14th birthday my friends and I went shopping at the mall and went to Victoria's…read moresecret. We were all eager to get perfumes, lotion, pjs ect, As soon as we walked in we were greeted with a mood of unwelcomeness and zero respect towards us specifically. We were blatantly ignored in checkout showing priority to older customers. it felt as if we were unimportant due to our younger age. The lady at checkout would not communicate with my firends and I she showed obvious priority to someone who was not even in her line. She mumbled the total, would not make eye contact, and got irritated when she did not tell me the total and I accidentally gave the wrong amount. My friends and I ended up spending the same amount of money as anyone older than us would. We did not cause any havoc or cause any annoyance. We kept a calm composer when shopping, and gave the same amount of recpect anyone older than us would.

    Photos
    Logo
    Logo
    Always so cute!
    Always so cute!
    Always so cute!

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    Always so cute!
    Torrid

    Torrid

    3.3
    (9 reviews)
    2.6 mi

    Edith was sooooo helpful! Made me feel super comfortable (I hate shopping for clothes) GIVE THIS…read moreWOMAN A RAISE! She went above and beyond for me! Hope the management team knows what a gem she is!

    I have been shopping at Torrid since I was a teen in the 2000s and this is the first time I've felt…read morecompelled to leave a negative review. I don't expect others to cater to my own short comings, but I don't think the employees at this location understand certain social cues. I was with my mom who was kindly treating me to some new outfits and I had 4 employees all walk up to me one after the other asking me the same question when I kindly explained why I didn't want to try anything on. I became overwhelmed due to my social anxiety and just wanted to buy my stuff and leave. When I got home I noticed that a pair of Jean shorts I was about to try on had a decent sized neon yellow stain on the side. I'm assuming maybe it's from a security tag? So I went in a week later (today) to do an exchange and felt like I was treated like I stole them. I gladly provided my receipt but and when I went to look for something to exchange it felt like I was an annoyance or something. While I was grateful for not being bombarded like last time, the cashier was pretty rude. She just looked at me and expected me to know what she needed and I fumbled over my words because I didn't know what number she was talking about since all she did was say "T" and look at me for my response. I assumed they were going to scan the barcode. When they did the transaction at the end there was a refund amount and since it was on my moms card I didn't have it with me. I asked if it had to be the exact card and explained it was my moms card used, the cashier responded again with a tone that seemed like I was trying to steal and maybe get money on my own card or something? Which is funny because she was able to just send it through automatically to the card even though I didn't have it...why did I need to provide it? I don't know if this was her intention, but it really came off that way. I know what it's like to work in retail and it sucks...but I never would've treated someone that way when they had a receipt right when they walked in... I will most likely be shopping at a different location or online.

    Kohl's

    Kohl's

    2.8
    (36 reviews)
    2.4 mi
    $$

    God help you if you have mobility problems. After trying to walk the store for selection and then 1…read more(ONE) dressing room, and the back and forth for the right size wasn't bad enough. But, then there is only 1 check out area, with mostly self-checkouts (with no one to assist understanding how to use them) and 1 (ONE) register person with a waiting line of 5-6 customers. So, after having no choice, due to hip pain, I left the 2 clothing items at the self- check and had to endure the walk back to my car. What is so hard about hiring enough people to man more than 1 register and your self-check area?!

    This is a very niche review but I just have to leave it. I had left a pair of Ray Ban sunglasses in…read morea dressing room about ten years ago and my wallet in a cart a few days ago... Both times, angelic people had taken both my items to the customer service kiosk in the back of the store without hesitation. Nothing was stolen out of my wallet and my glasses were intact when I got them back. I just wanted to thank those people and I hope that good karma comes back to them ten fold. There are good people everywhere! A review on the store itself: the staff are always kind and helpful. They have sooo many options for clothes and home decor. This has been my go to store for clothes shopping for the last decade or so and I'm always complimented on my outfits! Highly recommend this Kohl's and the lovely people who run it and shop there!

    Photos
    Kohl's
    Front of store
    Front of store
    Relaxing candles,  all 50% off today

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    Relaxing candles, all 50% off today
    Boudoir by Allison Pheleita

    Boudoir by Allison Pheleita

    4.9
    (33 reviews)
    69.2 mi

    Although I was nervous, Allison made me feel comfortable and I had a good time. I am definitely not…read morecomfortable in front of the camera, she gave me great instruction and even demonstrated to show me different poses. I recommend her for sure! I was given the most beautiful hair and make up, more than I ever imagined and my hair was on point, perfect and I was given the exact look I asked for and imagined! The images turned out great and I was able to take my time and choose my favorites, I will receive my order soon and I expect a gorgeous result!

    I honestly went into this looking more for the boudoir photoshoot experience rather than focusing…read moreon the final images, but the whole process was exciting start to finish! From the moment I arrived, I felt super comfortable. Allison has created such a positive and welcoming environment that any nerves I had instantly vanished. I didn't really know how to pose at all, but that didn't matter--she directed me perfectly and told me exactly what to do. She is the ultimate hype-woman! She was constantly encouraging and complimenting me throughout the session, which really boosted my confidence even more. Another huge plus was her closet collection. It was so abundant that I actually felt a bit overwhelmed at first! Allison stepped in and guided me through the clothing, providing recommendations that perfectly suited my preference and body type. When she shared the proofs with me, I was absolutely blown away by how good they looked. I had such a wonderful experience that I would absolutely book with her again!

    Photos
    Boudoir by Allison Pheleita
    Boudoir by Allison Pheleita
    Boudoir by Allison Pheleita

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    PLUR Aura Boutique - lingerie - Updated August 2026

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