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    KUIU

    3.2 (83 reviews)
    Closed 9:00 am - 5:30 pm
    Updated 3 months ago

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    5/21/24 FYI. Side building
    Lee D.

    We discovered this brand at Scheels in Sparks, a high quality product. Then we noticed a billboard off the freeway, so we decided to stop by. Quality/Quantity - I did not find anything I liked, but we did get my wife a vest. They also have a few "outlet" priced items, the same price as their website. The good news is that you can touch and try them on here. Atmosphere - Small location. Neat and organized. Their corporate office is here also. BTW - Their shipping warehouse is in Vacaville. Open 6 days a week from 9am to 5pm or 5:30pm. Closed Sunday. Service - 5 stars. The team was very friendly and inviting. Plenty of parking, especially since they have so few customers. Price - Expensive, but that is the cost for quality. Owner Comment - Congrats on your success since 2011 and with your two locations. We are a new customer and enjoy your products.

    Bruce C.

    I have a ton of KUIU gear that I have purchased from them directly and some through other vendors, ebay, etc. I purchased a $600.00+ Kutana jacket for an Arctic Circle hunt per my outfitter's recommendation however, when the time came to leave for Nunavut...the temps in the region were unusually high so I didn't pack the jacket. It was unnecessary. At this point I had not even removed it from the package it arrived in. After my trip...while unpacking my gear, I tried the jacket on and found it to be much larger than expected. I should have purchased an XL instead of an XXL (I upsized to offset insulative layering beneath it) and when I attempted to exchange it for an XL, I was told their policy for this was time-limited and they were unwilling to make this exchange. This is why I and many others prefer Sitka Gear to KUIU...they never bum you out like this. I even wrote the following to KUIU when requesting the exchange: "Can I exchange it for an XL? When you see it you'll know it's only been worn inside for a minute. Happy to return it for inspection before you agree to anything. Sorry, I'm an idiot. But it is a very nice jacket and a helluva lot lighter than my HH arctic jacket...by a lot! Thank you for your consideration of my request." I felt it reasonable for them to at least look at it and consider my request but their response was: "Thank you for reaching out to us, and patience as we have been working through some higher-than-average numbers. Unfortunately, the order does not meet our returns guidelines because it is outside of our return policy timeframe and is no longer eligible for a return or exchange. For future reference, you can view our Return Policy here. We apologize for any inconvenience. Please feel free to let us know if there is anything else we can help you with." Well apologies are about as useful as a bow without arrows and while KUIU's policies may make financial sense to them...in reality it costs them repeat customers, goodwill and future revenues in the long term. I own four businesses and know it's important to do right by your customers so they continue to purchase and refer the company to others. I had previously read negative KUIU reviews addressing this issue and read about it in posts on hunting sites and now I know it's fact. I actually hate KUIU now and will never purchase from them again...they don't take care of their customers. Their loss is Sitka's gain. KUIU customer service sets the consumer care bar so low...you can't find it with a shovel. The simple exchange of an unworn jacket in a smaller size (which would not hurt them financially) would have prevented this review and my distain for KUIU. This experience reminded me of a famous quote by noted author/lecturer/educator Brian Tracy: "The ability to discipline yourself to delay gratification in the short term in order to enjoy greater rewards in the long term, is the indispensable prerequisite for success." KUIU management should read his books on the psychology of sales & marketing. KUIU is rated F by the Better Business Bureau.

    Ervin S.

    Drove from home to Dixon which was an hour and a half. Looked bigger outside than inside but this is where I order my gear and I wanted to return something. Easy return and was helped but the lady who worked there was more customer centric and helpful than the other guy who has already been mentioned in reviews. I get it, it is not a life job so I won't hit the store on that. I knew what I wanted so it was nice to get some help regardless, considering I dropped $1k in clothing and gear. Selection was nice but some sizes were out which means demand is good for their quality items. I got a discount on a few items so I was happy. Didn't realize I double bought two items online and from the store, so will need to head back but there is so much I can buy it won't be a problem or I just keep them since the clothing is so nice and warm for my winter and hunting needs. I bought a backpack the Divide 2000 and it was nice to see it in real life for my hunting needs - definitely a good pickup. I also bought another Guide Jacket in Verde (all my stuff is solid or Vias print). I like KUIU and my experience at their store was good and exceeded my expectations. I spent a nice amount but their clothing and gear is so worth it. Worth a visit if you are into hunting, outdoors or just quality clothing and gear.

    My first goose I shot in Princeton last year.
    Ethan P.

    Love all the Kuiu clothing. It's really lightweight, durable, and last a long time. I bought quite a bit clothing for fall, and winter for northern California for waterfowl hunting. I just bought the Kutana stretch woven pants for hot weather hiking and their strong fleece 260 hybrid for a midlayer. Hands down the best outdoor clothing store.

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    6 years ago

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    12 years ago

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    11 years ago

    Rain gear worked like a charm in Colorado! It was light and very breathable. The service was excellent.

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    8 years ago

    Extremely pretentious products and staff. They have no clue what nature is about. Buying their products is a waste so be aware.

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    9 years ago

    Had a problem and the customer service reached out to me after hours and made sure I was taken care of!

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    Page 2 of 3

    Ask the Community - KUIU

    Review Highlights - KUIU

    The staff were super helpful and knowledgeable about their equipment and merchandise.

    Mentioned in 5 reviews

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    Sierra Mac River Trips - ok that one got me

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    Sierra Mac helped my boys and I to have the spring break of a lifetime! With no rafting…read moreexperience, Sierra Mac gave these newbies a taste of the Tuolumne River that was unforgettable. The group we rafted with was cohesive and kind, and the guides were patient, but challenging. We had the opportunity to be part of a rowing school and to understand the "science" of rafting. Examples of instruction were navigating into an eddy, ferrying across a current to the other side of the river, tying off a boat, setting up angles, and reading currents were just a few skills that were taught. Sierra Mac and our group was welcoming, eager to teach, and patient all the while giving appropriate feedback. The instruction truly was "hands on" as we got the opportunity to take a turn at rowing to learn the basic mechanics of boat rowing. While we expected to be in tents, we actually slept without them, and this ended up being a cool experience for us and pushed my teenagers to realize it can be done! Highly recommend Tom and the whole crew. Every guide was a class act, and we particularly appreciated how many combined years of experience they all brought. Next time, I'll bring a GoPro camera to capture the thrill a little better on the rapids. We hope to be able to do this again! Thank you Tom and Sierra Mac!

    Our family had a great time on our three-day, two-night trip with Sierra Mac. Our guide, Zack,…read morenavigated the river with such ease and skill. He was knowledgeable and struck just the right balance of engagement for our group of six, which ranged in age from 12 to almost 80. The guides had an adventure planned at every stop, from natural water slides to rock jumping. Thank you to the entire crew! Pro tip: Rent the sleeping mat! I'm especially grateful to "Smiles" for giving up his mat so I could ditch my old Therm-a-Rest and enjoy a great night's sleep on a comfortable river mat.

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    KUIU - outdoorgear - Updated May 2026

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