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    IT'SUGAR

    3.7 (220 reviews)
    ModerateCandy Stores
    Open 10:00 am - 10:00 pm

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    LOVE the variety in one of my faves! Pop Rocks! They even have it in gum
    Sarah B.

    We come here after leaving the every single time on Wok because it's humongous from the outside, colorful, the smell SMELLS like Halloween Night, and amazing! What a presentation! The candy oh my lanta you can basically get anything and everything candy related! I myself LOVE sour candy and in the middle of this place they have a sour ropes spot where you get a bag and go to each spot that have different flavored ropes I them. Are the bags getting smaller or is it just me getting more excited piling more up? They also have the same exact selection with CHOCOLATE anything chocolate!!! It's a dream come true they even have candy flavored drinks! If you like sour as much as I do and haven't tried sour soda or warhead fruit soda put it on your bucket list! They also have giant candy merch! They truly have it all and the workers are so sweet! There's truly nothing better being back at your hotel after a long day at universal with a big bag of candy I can promise you that, this place is the spot!

    Mike B.

    Wow what can I say? This place has all the candy and sweets i used to get from the ice cream man when I was a kid!! The ambience is casual as it's one of the stores on CityWalk at Universal studios! If you park in the garage it's about a five min walk and it's probably not crowded on weekdays before 6p (just a guess)! Service was great, a guy walked around and asked if we wanted samples! We told him no but there was so much to choose from it was hard to pick! It's wall to wall candy with selections from countries all over the world and an insane collection of snacks from the US as well from different eras! Please if you have a sweet tooth check this place out, you'll thank me, it's just the best!! I say 4.95 stars because they're slightly pricey but this isn't the ice cream man, they must pay an unreal amount of rent! When you consider their location the prices are just right!

    October 30, 2025 | Thursday | International Candy!!
    Shantelle S.

    October 30, 2025 | After sharing dessert at a nearby cafe with friends, some of us had fun walking through It'Sugar! What a fun place! Inside | Each time I spot an It'Sugar store, it automatically makes me smile! You can't help but feel happy while walking through! Life-sized items made of candy, international candy/sweets, larger than life sweets, cute plushies, Barbie-themed drinks, movie-themed items & all things fun! Colorful, bright & cheerful...and most of all, FUN! Customer Service | Friendly with each visit! Happy & cheerful employees! Thanks again, Ian! Also, thanks for offering my friends & I samples of Hi-Chew candy when we walked in, including a smooth checkout experience! Wicked | Yes, please! I immediately knew that I had to have the Wicked for Good Tumbler, sparkly & cute & perfect to take to the movie! Note | I miss having an It'Sugar here at Venice Beach on the Boardwalk! I always enjoyed shopping at the store, including getting gifts for friends & family! Overall | Always fun exploring It'Sugar, fun times & so much to see, always satisfying my sweet tooth! Let's go!

    Craig Y.

    Located in City Walk at Universal Studios in Universal City. It's a place that sells sweets of all sorts. They have bins where you can place candy or sweets in a zip lock type baggie and then you pay for it at the counter. There is a lot to choose from and some cool things to see and look at. Overall if you got a craving for sweet snacks this is the place to stop at.

    John D.

    A 10lb sweet tooth always needs sweets. This was perfect. The most difficult thing we found was what to order. Huge selection of sweet treats & candy. More than enough here to sate my sweet tooth and probably most others.

    Jagruti L.

    Universal City Walk is a fun spot for this summer. Lots of shops and fun eats, and entertainments. What a cool Sugary spot! I got this beautiful hilarious cup for my delusional friend's birthday! She loved it and cracked up laughing all day. Great service. Friendly staff. Ambiance is nice and funny.

    Jelly Bean Sculpture inside
    Janna C.

    The perfect pit stop before catching a movie at the AMC next door! Sure, it's a little pricey--but hey, it's CityWalk, and it's still cheaper (and way more fun) than grabbing candy inside the theater. What makes this place special is the sheer variety: endless sour belt flavors (my weakness!), classic old-school candies that spark instant nostalgia, and even jaw-dropping oversized treats that are just as fun to look at as they are to eat. Whether you're loading up a custom candy bag or just popping in for a sweet stroll down memory lane, it's worth a visit. Parents, fair warning--resisting temptation here is nearly impossible, because you'll end up wanting to grab something for yourself too! Quick shout-out to one of the employees who went above and beyond helping us hunt down cola gummies. They were out of the OG flavor, but he showed us a clever hack to snag a few from the assorted mix and even let me sample the other flavors. That little extra touch of customer service makes the candy run feel even sweeter. Every time I come in, the staff are just as friendly and helpful.

    Zoe C.

    How can a place like It's Sugar have anything less than 5 stars? It's heavenly sweet on top of sweets. A variety of candies, jelly beans, chocolate, packaged candies, popcorn, cups, stuffed things, and loli pops, the choice is yours , they have something for everyone. Colorful candy store to satisfy your sweet cravings and for the sour puss you can sweeten up some.

    Dodgers Mix gummy bears
    Lisa D.

    Candy, candy and more candy. So many choices. store was packed. Staff was changing out older candy for fresher candy. Its mostly bulk candy but they had individual candies as well. Toys, some shirts. Perfectly located in the shopping and eating center outside Universal Studios. Had to grab the Dodgers Mix so we could enjoy them as we watched the last game of the World Series. Highly recommend if you're having a sweets craving.

    Sallie R.

    It's Sugar is a fun and colorful candy store that's perfect for anyone with a sweet tooth. It offers a huge variety of nostalgic and unique candies, from classic favorites to quirky treats you won't find elsewhere. The vibrant, playful atmosphere makes shopping there a blast, whether you're stocking up for a party or just craving something sweet. Great place to satisfy your candy cravings!

    Cinthia S.

    Service has always been great! I literally feel like a child as soon as I walk in to this store. So many different candies from back in my childhood days. I am sure you will find what you are looking for when visiting. Store in general is well kept and clean.

    Ellen R.

    This is a very late post but worth to review. A fun sweet spot at Universal Studios! This candy store is a must visit, especially for those with a sweet tooth. My son loves it, and we always make it a point to visit and indulge in sugar to start and end the day. The store is clean, organized, and overflowing with treats it's like being a kid again..and it's so easy to get lost in the store because so much to look at. It's become a tradition to visit whenever we're at the park.

    peelerz
    Chloe C.

    Ugh, I would buy everything the store if I could. I used to take field trips here and we would get their sugar tubes, which you can't get anywhere else. They have such a variety of candy options, I end up spending about $80 for some packages of candy. I love the way the place is decorated, it's a candy land dream. The workers are always super helpful. They even have new trendy candies.

    Candy by the pound

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    2 years ago

    They have bleeps, which is a win. The gummies are fresh. They store is clean, and the line moves quickly.

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    2 years ago

    Plenty of choices to satisfy your sweet tooth at this bright, clean shop at CityWalk, from retro favorites to the latest creations.

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    Chokolatta

    Chokolatta

    4.4
    (242 reviews)
    2.6 mi
    $$

    Just amazing. The chocolates the coffees the service amazing…read more I love The Horchata coffee best I ever had Quick review is just for you

    Crepe: 1/10 Paying $18.50 for a crepe with barely any…read morefilling is unbelievable. I actually asked twice to make sure my order was correct because I couldn't believe how empty it looked. I also requested strawberries, but they weren't included. I've attached a photo in my review comparing what was advertised to what I received, and the difference is huge. Also, keep in mind that the crepe pictured is after I asked the staff to add more toppings (pistachios). Before I requested that, it had nothing on top. Even after the extra toppings were added, it still looked nothing like what was advertised. Bon Bon (Dulce de Leche): 5/10 These were $3 each and had a cute design on the outside. I tried the dulce de leche flavor. It was very small, and while the taste was okay, it had a somewhat artificial flavor. Overall, it wasn't worth the price. Caramel Turtle: 7/10 A decent dessert with caramel, pecans, and chocolate. Nothing particularly memorable, but it tasted good. Amaranth Milk Chocolate: 3/10 The teddy bear design was adorable, but the flavor was very strange. The texture reminded me of Styrofoam, and it had an odd plastic-like aftertaste. I also felt like the employees were rushing us to leave the store, which made the experience less enjoyable. The interior was cute and well-decorated, but unfortunately the food and service didn't live up to the presentation. I wouldn't come back. Total (w/o tip): $31.25

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    Outside
    Coffee/Chocolate Covered Strawberries/cakepops

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    Coffee/Chocolate Covered Strawberries/cakepops

    IT'SUGAR - candy - Updated August 2026

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