I'm writing this experience for two reasons:…read more
1. To inform you to always do your due diligence when making any purchase, but especially a large purchase. If I had shown up at this dealer in the morning to purchase this car and found this out in the moment, it would have been a problem.
2. To encourage car salespeople to 'do better'. I've met some great ones, but most of my experience has been disappointing.
Dec 5th, 2025
North Bay Imports in East Windsor, CT and I recently settled on a price for a car, and they sent me a deal sheet. I sent North Bay Imports a deposit and they prepped the car for sale. Financing was in place, insurance for the car was acquired and an appointment was set to pick up the car.
In the meantime, I had been in contact with Audi corporate and they, Audi, sent me the original window sticker for the car. When I looked at the original window sticker, the car options listed on North Bay Imports website and the original window sticker did not match.
The option missing, that is listed on North Bay Imports website for the car I ordered is the AC charging package, and it is an $1,850 package.
I immediately reached out to North Bay Imports to see where the mistake was. The next morning the Sales Manager, Steve Powers, leaves a message saying that, in fact, the mistake was theirs.
In Steve's message to me when I pointed out the discrepancy he said, "It looks like the vehicle that we were on doesn't have charging ports on both sides, but it still has the same capability to charge on a level 1, level 2 or level 3 through that one port..."
Steve, no it does not have the same capability because the AC charging option adds a 19.2kW AC onboard charger.
Justin, the salesperson, swore it was a mistake and not deception so whoever is reading this will have to decide that for themselves.
The comments made to me by Justin, after I told him that this was "stereotypical dealer B.S. (I said the entire word)", were, "...I'm glad you caught it because that would have been a bad trip for ya."
He also said, "...I've been here for four years, this is the first time this has happened to me, generally it doesn't." Generally??
And then he says, "I didn't know, or we didn't know, that the, the second charging port was a sticking point for you..." Sticking Point? That's like saying that if they knew that a sunroof was important to me, we would have told me there wasn't a sunroof even though they advertised that the car had a sunroof. He was acting like this was my fault.
Unbelievable.
Assuming an $1,850 option isn't important to anyone shows the lack of care and accountability when it comes to listing their cars. And so, since we were supposed to pick this car up in less than 24 hours, I gave them the option of taking the cost of the missing option, in which they admitted was their mistake, off the price of the car or give us our $500 deposit back.
Steve's response was, "We're not discounting the car." Discounting the car, he says? That's an interesting choice of words considering the almost $2,000 option missing from the car they were attempting to sell me.
The one thing I can say is that they refunded me my deposit very quickly. Too bad they just wasted two weeks of my car search.
This dealer is two hours away from our home, we rented a car, had our cashier's check in hand and ready to go. You know that feeling you have when you're about to get a new (new to us) car?
North Bay Imports ruined that for us.
The vehicle we were going to purchase was labeled "Sale Pending" on their website. The "Sale Pending" label was removed almost immediately after returning my deposit.
But you know what still remains?
Yup.
The false and misleading information about the car is still on their website. (Screenshot taken on Dec 7th at 1:14pm. They were informed on Dec 5th 8am). Does this sound like a business that genuinely made a mistake?
I can't tell you how much I DO NOT recommend North Bay Imports located in East Windsor, CT for your car buying needs.
