I was a walk-in customer at the Flatirons Subaru service department in February 2014 when my 2007 Subaru Legacy began experiencing electrical shortages in the dashboard. I purchased my car from Subaru of Loveland, which is where I have all of my maintenance done, but Flatirons was the closest dealership at the moment, and not knowing how serious the problem was, I felt it would be risky to drive almost an hour north to Loveland. After a two hour wait (which was the least of my problems, and, given that I was a walk-in, not something I would complain about), the diagnosis came back: the electrical shortages were caused by a bad alternator, which could be replaced at a cost of $515.04. The estimate I was presented with, however, was for $6878.40 and included a laundry list of "problems" that Flatirons described as critical, must-be-addressed-immediately issues, to the point that they told me they weren't "comfortable" with me leaving their shop with my car in that "condition", and that to do so would be "against advisement." And such began the incredibly uncomfortable, frustrating process of listening to their service rep list off the multitude of reasons why my car was in such bad shape, while I insisted otherwise, only to be met with the derisive, haughty attitude of someone who thinks they've got you right where they want you. We were halfway through the second page when I finally caught him in an outright lie: he insisted that I needed to replace a belt that I knew had just been replaced a few months previously. When I told him as much, he responded that it wasn't possible, as it "wasn't in their system", so I must be mistaken. Of course it wasn't in their system; I hadn't had it done there. Whether it was because of my age, my gender, or because I had walked in off the street with a car that was almost to the point of not being driveable, I was so offended by how blatantly they were attempting to take advantage of me that I paid my $58 diagnostic bill and drove to Subaru of Loveland on the bad alternator. When I dropped the car off I asked that they check every single item on the Flatirons estimate. Subaru of Loveland replaced my alternator and not only passed every other item on the Flatirons list, they took the time to walk me through the reasons WHY Flatirons was wrong on each. The clearest example I can give as to the nature of the Flatirons Subaru service department and their method for diagnosing and resolving issues is in relation to my power steering system: - According to Flatirons Subaru, my entire power steering system was "shot" and would need to be replaced in it's entirety, at a grand total of $931.84. This needed to be done "immediately", as it was at a point where the car was no longer safe to drive. - According to Subaru of Loveland, the o-ring on the power steering pump has a "slight leak." It will eventually need to be replaced for roughly $100. The leak isn't serious, and can wait until I return in approx. 10,000 miles for new brake pads. Have I mentioned that my 2007 Legacy, which is in relatively great shape for a car with 140k+ on it, is only worth about $6000 according to blue book? I wonder how many people they have convinced to purchase a new vehicle from them after "totaling" their current car with misleading and outright faulty information. --- I wrote the above review a few days after this happened, but never posted it. It's now one year and over 20k miles later, and my car just passed it's most recent maintenance inspection yesterday with flying colors, after having absolutely none of the work they insisted was "critical" done, which has prompted me to finally post this. (It's probably worth mentioning that I did get some work done on my power steering yesterday, and it cost far less than $931.84.) I cannot recommend you avoid this place enough. If your car breaks down in the Flatirons lot, pay to have it towed elsewhere. Do not deal with these people. They can't be trusted. read more

Our family is on our third Subaru - all three bought and serviced by Flatirons Subaru. Every purchase has been a literal joy. I do a lot of research before buying anything, so I know exactly what I'm going to pay and what it's worth. I've never had to whip out this arsenal of information and research. Every car I've purchased from Flatirons was offered at the price my research indicated I should pay. Every trade-in went for what I expected, and in one case much more. Since our first Impreza, Ryan Nuckles has always been our service guy. It's not because we're so lucky, but because we always ask for him by name. Ryan is always upbeat, smiling, and helpful. Honestly, I don't know how he does it given some of the people I've watched him deal with. Regardless, I know for a fact that I've never been raked over the coals on any service. Subarus have great quality to begin with, but I've never been pressured to have any repair done. Ryan is always honest with us lets us know exactly what repairs we should do and which we can wait on. Very helpful in this economy. I'm not sure why it's such a bad thing to be busy at a place of business. Since when did it become a crime for people to take pride in their work and stay busy at their jobs? With three Subarus, I've spent a few hours in the service department (oil changes and recommended service), and have watched Ryan while he works. Perhaps the reason he's so busy is because he's trying to do the best for his clients. I know he always does the best for us. read more

I worked directly with a lady named Kristen. Upon my arrival I was greeted with a snotty and rude attitude. I thought maybe the last time I was in she was just having a bad day. Looks like she had a bad year. She is crass and rude. I presented my coupon at check out and she got mad because it made her have to re do her paperwork. I'm so sorry for the inconvenience. I even apologized. Instead of a "it's ok" I got a rude "yeah, you need to present it at check in". I'm sorry, I don't know your policy. Maybe she should have asked if I had any coupons. I also don't appreciate the fact that after I was done working with her, I waited in the lobby eating my muffin (nice touch) and she had to talk rudely about another customer in front of me and two others to another coworker of hers, a tall girl, I don't know her name. But both laughed and continued being un professional. I've read other reviews about her and find this is a continuous problem. Yet they do nothing about it apparently or don't take the reviews seriously. I saw her roll eyes behind another customers back and I heard her talk about another customer. Is this the employee you want helping you when you come in for service? I doubt she will even get talked to about this and I'm sure this behavior will continue. I wonder what she will say about me behind my back or even after reviewing this review. I'm sure the blame will be on me. She won't take responsibility I'm sure. I won't be back. read more

I have never given a Dealership 5 stars until now. I just wanted to let everyone know of the excellent customer service my son and I received at Flatirons Subaru. We were in the process of shopping for Subaru's nationwide; I am from the St Louis Mo area, whereas my son is currently at CU in Boulder. My son contacted Mark Berger at Flatirons and was so impressed with Mark's integrity that my son wanted to buy his Subaru there. I drove 900 miles based my son's recommendation and was equally impressed. I am 60 years old and have been buying cars for over 40 years and "in all that time" I have never had a Car Dealer take the time and go through so much detail to ensure that our purchase was completely satisfactory. Our salesman Mark Berger was very much a gentleman, he worked with my son Patrick to obtain the Subaru that would satisfy his requirements, and afterward, even took the time to explain the user manual and give pointers on the operation of our new 2011 WRX. Later when the top rack came in he helped us install it. The financing staff Layne Wolf and Shae Hansen were equally courteous and a pleasure to work with. I really don't know where to start in complimenting Mark Berger and everyone at Flatirons Subaru as everyone treated us with respect and made us feel as family. Hands down they are the best Dealership I have ever dealt with. If you want a Subaru contact Mark. read more

Very satisfied. In late April 2011, I contacted Flatirons Subaru via email regarding a new 2011 Outback I saw on their website. Within 24 hours I was contacted by Paul Solko (one of Flatirons web sales representatives) regarding availability and price of the model and options I was interested in. What I really liked was prior to us actually meeting face-to-face, Paul had sent me the window sticker and complete price breakdown without any haggling or hassle. Having done my research, I knew what price I was looking for and Paul was able to match it. It was a completely straightforward conversation, as was our meeting at the dealership we scheduled for a couple days later. I was not faced with any surprises or pitches; everything moved along smoothly and consistently. I didn't need financing, so I don't have any comments in that area. Based on my experience, I would recommend anyone check out Flatirons for their Subaru shopping. Special note: I have purchased many vehicles over the years and Paul Solko was by far the most congenial, laid-back yet professional dealer sales representative I have ever worked with. He's honest, straightforward, and really approaches the customer from a serving-their-needs perspective. In a world of pitches, it is nice to deal with someone who is to the point. Paul is that guy. read more

Lets start by saying that I have never purchased a car...EVER! Morgan and Shae at Flatirons made this process easy and painless. Morgan was able to get my an amazing car for a fabulous price. She went out of her way to make sure this car was not purchased except by me. When it was the day to come in to buy the car she was so friendly and let me drive the car right away!! She also went for a test drive with us to show us all the bells and whistles in depth until I felt comfortable with everything which was awesome. I also bought a snow boarding rack to put on my car...even though it could not be set up the day I bought it Morgan was able to fit me in for installation the Monday following with a free car wash. Not only did Morgan take good care of me and make me feel like family, Shae at Flatirons was fabulous as well!! She went through all the financial options, calculated multiple number combinations, explained in detail all the questions I had, and waited an extra hour for my State Farm agent to process a new number for my loan. She was very personal and after spending about 1.5 hours with her I feel like I know her. I will never buy a car elsewhere because of the relationships I built here. Thanks guys so much!! So happy to be part of the Subaru family! read more

Flatirons Subaru has been my car repair facility for 10 years. I won't take my car anywhere else for service. The service writers are all very knowledgeable and honestly care about getting things right. I can speak with them, they are patient with me, and from experience I know I can trust them. I have had a few issues in the past, but nothing a good working attitude and another attempt at communicating my problems wouldn't fix. Sometimes cars break, and I understand its not easy to fix....I'm still waiting for that perfect car to be made that never has anything wrong with it. I was just in for a timing belt and a clutch on my 2002 Impreza and although the bill was higher than a independent or other chain repair shop, I know they put genuine parts in my car and more importantly I don't have to worry about those failing on me a short while later when I realize I paid for crap to be put in my car. One downside, I have been put on hold for 10 minutes sometimes, and sometimes it takes a week to get an appointment for even just an oil change... it didn't used to be like that when I first started going there. I suppose if they are that busy they are doing something right, and that's the way that I feel. 5 stars. read more

I had a fantastic pre-owned car buying experience this last week with Flat Irons Imports! I am a female, single parent of a 7 year old son and I purchased a very clean, low-mileage 2007 Acura MDX from Dan Carpenter. Everyone at the dealership was terrific! Pete Seabrook and Linda Quiroz who answered my email inquiries were respectful, informative and didn't take a hard sell approach. Dan Carpenter was super with the test drive, negotiation of a fair price and familiarizing me with the new car, in the rain no less! Shea Hansen in Finance helped to finalize the paperwork and explained the features and benefits of an extended warranty in a down to earth way. We even drove from Denver to Boulder on my son's birthday to make the purchase because the car was such a great find. Dan and Shea stayed past regular closing time to conclude the sale that evening. On the way back to Denver my little son exclaimed from his car seat "Mom, this is the back seat car of my dreams!" - That says it all! Thanks to everyone for such a super car buying experience! I highly recommend this dealership for the purchase of a vehicle! read more

I have never written a positive review for a car dealership before, but there is always a first. I was searching for a new/used car and was seriously getting the run-around from about 97% of the people I contacted. I knew exactly what I wanted, how much I could afford, what my non-negotiables were, and how much I thought a fair trade in on my other Subaru would be. I found a car online and expressed interest via an email. Brenden was super professional, did not try to oversell, was kind, and I believe really went out of his way to make sure I had the deal I needed. The car was ready when I arrived to take a spin and when I left, he had turned up the heat and had the music going for me when I got in the car. Just nice services. Really. Finance was also much more of a pleasure than imagined. Ian was great and really worked with me as well and was funny considering it was very late on a Monday night. It was a pleasure buying my car from these two gentleman. Thank you. read more

Talk about no hassle sales. I recently bought a new Subaru and while I knew basically what I wanted I was still expecting an ordeal at the dealership. The Internet Sales department at Flatirons changed my perspective quite a bit, that ordeal I was expecting didnt happen at all, Paul Solko helped me to find the car I wanted and with no pressure at all! He gave me a price up front and never tried to change it or add fees onto it. Even when I needed a couple extra days to get everything in order, I felt no pressure at all from him or the dealership. After the deal was done Paul walked me through the car manual and service requirements to make sure I didn't have any questions. After that he was even good enough to pair up my phone with my car's Bluetooth system. I would certainly buy another car from Paul Solko as well as send all my friends his way. Great service! read more

Our recent experience at Flatirons Subaru was completely amazing! We were in the market for a newer car and had been doing a fair amount of research in support of the best purchase. Based on a referral, we went to Flatirons and was initially introduced to Xavier who showed us around the lot. He was warm and engaging, providing us with answers to an endless array of questions. He was not pushy in any way and allowed us time to consider the options that would be best for us. As we navigated our way through this process, we were eventually introduced to Kerrie in the business office. She was greatly informative and super friendly. What most impacted my friend and I was the kindness of the Flatirons staff and their willingness to meet our specific needs. This was most refreshing in the challenging process of finding a car. read more

Fantastic dealership! I couldn't have asked for better sales or service from Paul Solko. I went to several dealerships in my area and was disappointed from being met with greedy salesmen who didn't care what I wanted. They just wanted me to buy something. I decided to take one more stab at it and drove out to Flatirons Subaru. I couldn't have been more surprised. After spending tons of time with me (in person and via email) and listening to what I wanted, Paul made it his priority to fit me with the perfect car. After 23 years of driving I ended up buying my first brand new car... and I love it. It truly is a perfect fit that came at a great price with no hidden costs or 'extra' fees. Plus, they gave me top dollar for my trade in. If you are looking for a car, go see Paul before wasting time at other dealerships. read more

Rolled into Colorado with a 2000 Outback with a roaring exhaust leak towards the engine. I was bracing for the worst, but was graciously serviced by Maggie Grewe who not only responded quickly with diagnosing and discussing service options for my car, but also offered a loaner car to deeply relieve our concerns regarding our commute to work as we waited for the Outback to get repaired. This was unbelievably quick, responsive service, with fair pricing for the solution we discussed - and when complications arose, they were quick to pick up the additional fixes for little-to-no additional charges to us (after we determined what caused the complications). I will always recommend this place for anyone with a Sube in need. Took a worst-case-scenario for an out-of-stater and gave us the best possible outcome. read more

Bought my fourth Subaru from the internet sales person Paul Soko last year and got the deal I wanted for the newest model and updated technical car on the lot. Other dealers would not get even close in what I was willingly to pay. The sales person had the car ready when I arrived and all went smooth and one hour later we were on our way home. Can only say I had best experience through the sales person I dealt with however did not care for the finance person who wanted to give and push additional add ones. After I told her the deal was off she shut up quickly and got the paperwork done to my satisfaction. The many bad reviews would make me think twice to go back if Paul would not be there anymore with his courteous help. Bernie N read more

I recently had a chance to experience the service at Flatirons, albeit second hand. My cousin recently moved down from Montana and her Soobie wagon was making quite a noise. I referred her to Flatirons after a previous experience there and was not disappointed. Mathius treated her with respect and helped her understand the problem and what the fix would require. Keith took care of the repair side and it was done expertly and in a timely fashion and the whole thing was done for a reasonable price. The place is clean and well furbished and sits right on a hiking/biking trail to help pass the time if you are not into the big screen TV's. My thanks to Mathius, Keith and Mike B for taking good care of their customers. read more

Paul Solko and Flatirons Subaru are awesome! My wife and I just bought our first new car in 13 years. Paul was very patient, took much time to answer our many questions, and accommodated our requests for numerous Subaru test drives during our review process. All along the way- Paul was responsive, accessible and applied no pressure. When we decided on the Subaru Outback 3.6R, Paul was straight forward and fair on the pricing- no hidden fees like some dealerships. We are looking forward to a long relationship with Flatirons Subaru. The dealership and staff have a wonderful family atmosphere, and I would highly recommend seeing Paul and Flatirons Subaru for your new car purchase. read more

I scheduled an oil change online with Flatirons Subaru for my 2012 Forester and was very impressed with their level of service. The online scheduling process not only showed me exactly what times were available and reserved my time immediately with no need for a confirmation or callback but when I went in they gave me a $20 off coupon automatically for scheduling online. Normally $65 for full synthetic, it was only $45 and they washed my car for free. It took a little over an hour but everyone was very friendly and accommodating especially Mathias who helped me. I know it was just an oil change, hard to get wrong, but they definitely did it RIGHT. read more

My experience at Flatirons Subaru was excellent. Luciano was helpful, personable, not pushy....an overall pleasure to work with. He answered all my questions and I never felt rushed. He explained leasing and I was able to get the monthly payments I wanted. I needed to get home before all the paperwork was done, so Luciano made sure when I got back a couple hours later the car was detailed, and the paperwork done and ready to be signed. He spent plenty of time helping me make adjustments in the car and told me to call if I needed more help later. I would definitely recommend Flatitons Subaru and Luciano the next time you're looking for a car. read more

I bought my Subaru Outback in 2004 from Flatirons and have had it serviced there ever since. I walk in and people greet me by name. They go above and beyond to save me time, save me money, and do excellent repairs on my care. John Steiner is my go-to guy. I'll show him what repairs they say need to be done, and he'll tell me what I can hold off on and what I should get done asap. I trust him implicitly. I have since moved to Denver, and now drive 40 minutes just to take my car to them. I wouldn't go anywhere else. As an added bonus, their driver Phil is the kindest man. He makes my day every time he drives me into town. Love this place. read more