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    First Watch

    3.6 (81 reviews)
    Closed 7:00 am - 2:30 pm

    First Watch Photos

    FIRST WATCH ATMOSPHERE

    What's the vibe?
    Moderate noise
    Casual
    Touristy
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    Recommended Reviews - First Watch

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    Cinnamon Pancake special, potatoes subbed for meat. Across the table is my beaming wife with her steel-cut oats.
    Bob V.

    Ok so this isn't a "local" place, it's a chain, so one star off at the start. But hey, this is a good chain. The innovative cuisine is of high quality, and healthy choices abound. Vegetarians can eat well here and, importantly, have more than a couple options. Throw in a well-lit, comfortable atmosphere as well as service which has in my experience been consistently friendly and competent, and this place shines.

    Mandy G.

    I think this breakfast place will be one to finally stick on the east side. We've had many breakfast spots come and go over there years. ( RIP Famous Toastery ) I think this one has what it takes. First Watch is a chain but almost don't mind that much since the food is so good. The few times we have gone the food did take a really long time to come out, over 45 min. I know lots of places are short staffed so we are happy to wait especially when they are slammed which has been every weekend. Shout out to all the brunch moms we saw bringing their kids out for breakfast. Yalls kids are cute. Joshua's notes: The menu is not over whelming They got the good stuff They give you a pot of coffee so you're not waiting on refills No adult beverages but those are coming soon Everyone is attentive in doing things Mandy's notes: Free upgrade to gluten free bread!! Sub anything out and it's no biggie Cozy booths Rotating seasonal menu Flair of Latin flavor for some dishes is appreciated There's outdoor and bar seating

    Morning Market Veg
    Georgianna G.

    Omgosh!! I absolutely love their food here!! I do not have one near me in PA. I have only been to one in FL. I am so happy I saw that NC had one. I had the Morning Market Veg. Absolutely delicious!! It comes with a side salad which most might find weird but I love it. Much healthier then potatoes. I didn't eat the toast (my husband did). My husband had the Waffle and thought it was ok, he's had better. The fresh brewed tea was great and the waitress gave me one to go without me asking. Love that! Especially with a 9 hour drive ahead of us. I definitely recommend this restaurant.

    Mike B.

    We came here for breakfast before departing Asheville because it was convenient to our hotel, in fact we were able to walk. My wife immediately loved the décor. It has a farmhouse, industrial feel. We also noticed it has a very cool folding window frame which allows indoor/outdoor seating at their bar area. We walked inside and were immediately greeted and seated because it was not yet very busy. The menu leans to healthy, fresh foods. I ordered "The Works" omelet with a few modifications. My wife chose the Tri-Fecta with blueberry pancake. Our orders arrived in a timely manner and looked great. We both enjoyed our meals and while we ate we noticed that some of the servers appeared to be training or talking and we learned they had only been open approximately one week! We enjoyed our meal and would recommend to others. We were also impressed with the pricing especially for a tourist town.

    Brisket hash with a poached egg.
    Suzanne T.

    My dining companion and I each liked our choices okay, just okay, nothing special. My brisket hash was garnished with plenty of sweet peppers; the poached egg was way overcooked. Here's the weird thing: they serve *the most chlorinated water* ever. I mean, barely drinkable. My friend didn't like his coffee. I asked for cream for my decaf and it came in a kid-sized drinking glass, so that it dribbled onto the table every time I poured it. The noise level at Sunday brunch is insane. Conversation impossible. Probably won't go back.

    Lavender haze
    Laura M.

    Wow. This place is so good: everything on the menu was calling my name. I was only in Asheville for 24 hours, otherwise I would have gone back for a second time. The food and beverages were top notch and done quickly. They are opened for breakfast and lunch, so keep that in mind when visiting. My only complaint is going to the front to pay. Huge line, would have been nice to pay at the table.

    Front entrance
    Constance A.

    This restaurant is fairly new to Asheville. It's been open about a year although I was told they're planning to open the second one within a year. The interior is really lovely an elevated industrial look. The ceilings are very high. The piping is visible, but extremely pretty. The whole room has a lot of light window, seats by the windows and a lovely bar area that opens up completely so that you're literally feeling the breeze from outside. They also have a completely covered side porch, which makes eating with kids and in good weather really nice. I ordered a special as it was there for a limited time. It was delicious. I enjoyed it. It was a brisket scramble. I really wish they had been more brisket. Lol the scramble was delicious. The restaurant is really charming. The food excellent and the ambience even better. Please give this restaurant a try if you're in the Asheville area. I intend to return, and I'm already thinking about the carrot cake pancakes

    Yes, that's an omelet with a SALAD.  WTF?!
    Steve S.

    This is a "C" restaurant. I've eaten at a dozen First Watch locations around the U.S.; this one isn't among the best. The food is OK, the service is slightly below average, and it's LOUD. Open kitchen, lots of hard surfaces...I suggest bringing noise-cancelling headphones and something to listen to. I asked my server what the omelets come with; he replied "mixed greens". For breakfast. He did offer potatoes and fresh fruit as alternatives, but I declined, half-wanting to witness a breakfast salad. To my surprise, it also came with toast, which I was unaware of. See attached pic. Overall, breakfast places in Asheville make me want to stay home and eat.

    Florentine Eggs Benedict
    Tori E.

    My friend and I came here with our two sons for a quick stop to eat before our visit at the Biltmore. We were seated at 10:30 AM and did not receive all of our food until 11:55AM. They were busy, yes, but our server never came back to check on us the whole time. We stopped her as she passed by us to see how long our food was going to be because we had to leave for the Biltmore in 5 minutes. She said they were very busy, but she would check on it for us. At this point, if our food wasn't cooked yet, we wanted to leave so we weren't late for our ticket to get into the Biltmore, but when she came back she said our food was second in line to go out in the kitchen and just walked off. So, we didn't even have a chance to let her know we wanted to leave and to forget our order! At that point, we should have left, but we stuck around hoping the food would be delivered soon. It wasn't. It took 15 more minutes for us to get our food after that. By the time all three meals were delivered to our table, our server looked at me and noticed I didn't have my meal. She then said "Did I miss your order?" and when I told her I ordered the Florentine Eggs Benedict, she just left without a word. I assumed she just left my plate at the kitchen window, but no, it took another 10 mins for my plate to be delivered in the most sloppy presentation possible. Clearly, SHE FORGOT MY ORDER! So, now everyone else had finished their plates quickly and I had one minute to eat mine before we left. I cut open my eggs Benedict and my egg was the furthest thing ever from poached. The yolk was overcooked and the whole plate was drenched in hollandaise sauce. The potatoes were burnt and everything lacked seasoning. You could easily tell our server had forgotten my order, went back to the kitchen, told them to make it on the fly and whoever made it, just did a very quick and careless job. I took two bites and left it as it was. She came back to the table and didn't ask how our food was, just dropped off our checks. I expected mine to be comped because of her incompetence, but no, it wasn't. This was unacceptable but I did not have time to speak to a manager or her anymore and just paid my bill. We were clearly late to our appointment at the Biltmore now. Look, I understand if you forget to put in an order. I've been there. I am a seasoned server myself of over 15 years. It happens! My thing is... This whole awful experience could have been avoided. She knew we were in a hurry & she didn't care about that. What she should've done was give us a clear time of when to expect our meal. What she should've done was wait to hear our response to when our meal was expected to be delivered. What she should've done was listened to us instead of her rushing our order in the kitchen, so we could kindly leave. What she should've done was taken responsibility for forgetting to put in my order & apologized. What she should have done was comp my meal because of she forgot to put it in, knew it inconvenient for me at the time and also because of the fact that it was an awful plate of food. Had she done any of those things, our whole experience here would have been vastly different. This is a classic example of why good service matters in every dining establishment. Train your servers to do the right thing, so no matter what mistake comes their way, your customers are still left with a forgiving experience and may come back again.

    Jennifer L.

    This was a neat spot and they had great service. I had the ham omelet and it was delicious

    Chia pudding bowl. So, so yummy and filling. I opted for butter instead of almond butter.
    Patu Q.

    I've gone twice for their chia pudding. It's a little pricey but so is everything these days. Here's a pretty pic tho.

    Menu

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    3 years ago

    Waited for over 30 minutes for a simple order that should have been filled in 10 minutes. So we walked out.

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    3 years ago

    This appears to be relatively new restaurant food, and the staff were exceptional we Enjoyed it being that close to Biltmore Village.

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    4 years ago

    Nice location, great atmosphere and the food is great too! The Lemon Ricotta pancakes are fantastic.

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    3 years ago

    Great breakfast! Fresh ingredients! Great service! Who needs more than that? And all for a reasonable price

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    Hanna F.

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    3 years ago

    Over hour for our food still didn't even get it. Waiter never checked up. Got up and left, worse place I've ever been too.

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    Hanna F.

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    First Watch Customer Care

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    3 years ago

    A great breakfast place,probably one of the best in Asheville! The staff is friendly and attentive. I recommend everyone.

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    4 years ago

    This is the 1st one that I have been too and I absolutely love it very Healthy oriented Staff is Great Very Clean

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    4 years ago

    Food quality is great and service staff is friendly! But service is very slow. Expect to wait ~30-40 minutes. Sundays are especially busy!!

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    4 years ago

    Nice place for breakfast. Light and open feel to the restaurant. Great food. Freshly made.

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    Page 2 of 3

    Ask the Community - First Watch

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    WOW!!!! This is the real deal right here! Expect a wait at the opening time, that is how delicious…read moreand amazing this place is! A must visit/staple when visiting Asheville, NC! I was grateful to be able to get a seat at the bar, with a less than 10 minute wait. It is honestly worth it! The staff was warm and welcoming, even with tending to loads of customers (this is a true skill and art). The ambiance is upbeat and lively! Imagine a roadside breakfast parlor. I sat at the bar and it was good vibes! The hostess used to live in my hometown (who woulda thunk it) & I met the coolest guy from Boston, who has a golden doodle named Nugget back home. Good vibes all the way, which added to a special experience. He was flying back home after his meal. Now, onto the food (the part you all have been patiently waiting for). I ordered a hibiscus tea as my beverage (warm and refreshing). I also ordered the carrot cake hotcakes, a side of bacon, and a side of home fries. The carrot hotcakes were luscious! They came with hazelnut butter, and amazing syrup!!! These hotcakes were savory and filling! The bacon had an essence of hickory! A perfect medley between crispy and tender! The home fries were seasoned nicely and I doused them with ketchup and hot sauce! This was an iconic and memorable restaurant experience for me! This is coming from someone who has dined in restaurants around the world! Cheers!

    This breakfast spot is a must go when in Asheville. There will most likely be a wait the later you…read morego in the morning, but it's so worth it. We went in early April and were seated inside. They have a great drink menu with dairy free options! I enjoyed a vanilla latte with oat milk and my friend liked her cappuccino. It's a pretty big menu with huge portions. It has a local breakfast joint diner vibe that is super cozy. It can get packed, but not in a bad way. My best friend got the breakfast burrito, she loved it and had leftovers because it was huge. I got the our favorite breakfast sandwich and also loved my pick. The side potatoes were really yummy too. I highly recommend this iconic brunch spot.

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    Corner Kitchen - Past Dinner

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    I was staying at a hotel in the Biltmore Village near The Corner Kitchen, and the reviews caught my…read moreeye. I am so glad we decided to go there for dinner. It was elevated Southern cuisine, and we enjoyed it enough that we may go back before leaving the area. The restaurant has a comfortable feel -- upscale, but not stuffy. The service was excellent. The servers were personable and attentive without hovering. At one point, I accidentally dropped my napkin, and our server immediately brought me another one. Our water glasses were continually refilled, and our server checked in regularly to make sure we had everything we needed. My partner and I liked so many things on the menu that we knew ordering soup, salad, an appetizer, and entrées would be too much. We told our server we were sharing, and for most of the courses, they divided the portions and brought them out on separate plates. That was another small touch that showed they were paying attention to detail. There wasn't anything we had that we wouldn't order again. We started with the seasonal soup, which was a tomato bisque, followed by the strawberry and feta salad. The country ham board was excellent and actually had me looking for Lusty Monk mustard the next day. For our main entrée, we shared the shrimp and grits, which was also delicious. Great food, thoughtful service, and a comfortable upscale atmosphere. This was the best meals we had in the area.

    We came in for a late night dinner (8:30) and I couldn't have imagined a better place to dine and…read morerest after traveling all day. The atmosphere was welcoming and cozy, while still being very modern. Our server was very charming and helpful - especially with my food allergies. The food was delicious and we were surprised by a nice amuse bouche (romanesco salsa on a homemade tortilla chip) Warning: on the pecan crusted trout the ginger sweet potatoes were VERY ginger-y. Delicious, but make sure you love ginger before ordering!

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    Bar/ great staff

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    Tupelo Honey Southern Kitchen & Bar

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    Wow. The orginial,…read moreOG, Tupelo Honey on College Street in downtown Asheville is one of those places when you walk in you feel at home - in a history lesson of culinary - and in someone's kitchen all bundled into one. Comfortably tucked away behind their own relaxation facade, this location in downtown is the definition of good ole' southern cuisine, cozy and welcoming environment, with service unmatched! Our two dishes ordered = perfection! Service = unreal. Maya was incredible. She made this experience (already a great one as soon as you walk in) to beyond comprehension. She delivers a type of service and expertise that I've only experienced in other places like Inn at Little Washington or French Laundry. Maya, you were awesome! Thank you. Anywhere within an hour of Asheville, I will be making a sharp turn to come back here!

    Visiting from out of town and decided to try Tupelo Honey in downtown Asheville. While the food had…read moresome high points, the overall experience was a bit of a mixed bag. First, a logistics tip for anyone else visiting: give yourself plenty of extra time to find parking, as it takes a while to hunt down a spot down here. Also, double-check that you are making your reservation for the right location! There are a couple in the area and it can get confusing quickly. As for the food, my meal was quite good. I ordered the fried chicken with green beans and grits, and everything on my plate was delicious. However, my husband's meal was a bit of a letdown. He had the chicken and waffles--he felt his chicken was on the overcooked side, and the waffle itself had the texture of pancakes rather than being crisp. Service was also a bit slow during our visit. The most frustrating part was noticing that our food came out after a table of four that had actually been seated after we were. It was worth a try while we were in town, but given the service pacing and the hiccups with my husband's food, I don't think we'd head back on a return trip.

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    Tupelo Honey Southern Kitchen & Bar
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    I've been desperately craving beignets for quite some time now and was so excited to find this NOLA…read morebased coffee shop in Asheville. The navigation kind of got us a bit lost since but we eventually made our way to it. It's a small coffeehouse with limited staff. When we arrived they had to go get more dough so there was a bit of a delay. We got both got to iced lattes and two variations of beignets. The skinny finger sized ones and the classic squared. I loved that they served in traditionally in a brown paper bag and you kind of shake them up to get all the delicious powdered sugar on them. It was my friends first time trying them so I walked her through it because it can get messy quick lol while it did take a bit long for us to get our order, the two staff members were working hard to get us taken care of and at least give us the coffees first. Both lattes were great and we sat in a cozy corner to enjoy everything.

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    Bebettes: A New Orleans Coffeehouse - From inside the grove arcade

    From inside the grove arcade

    Bebettes: A New Orleans Coffeehouse - Stopped in for breakfast today, so very tasty!!!

    Stopped in for breakfast today, so very tasty!!!

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    First Watch - breakfast_brunch - Updated May 2026

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