Great group of people working here. Clean, efficient, and safe range and sales floor that's very family oriented. Watched staff tastefully brush off SJW types who scream racism and politics at every turn for every perceived injustice in the world. Lines are managed well. Staff will normally ask what your looking for and comment from memory to prevent any unnecessary waits. They seem to be churning out the ammo for range use, but regrettably not for takeout. Sa!es staff pleaded for patience due to primer delays, etc. Steve sold me a membership and couldn't be happier. I make appointments for the range, skip the waitlist, and have unlimited access to the range and it's rentals. Seems the Castro store has more guns for sale, but Tracy plays classic rock and has a range/classroom with instructors. Found my second home. They even have a dog! read more

Being from Tracy, this was always my go to place for firearms and firearm related things. Yeah maybe they have historically been a little pricier than local competitors like Elite Arms in Manteca (rip) or Barnwood in Ripon...but I try supporting local businesses as much as I can. That is until I tried to purchase a Glock 26 from them last week and they gave me an over-the-phone price of "low 900's before taxes and fees." Talk about taking advantage of a pandemic and the market demand for these firearms... Needless to say, it really rubbed me the wrong way and I went to one of the aforementioned competitors and walked outta there paying just a hair more than half the price that Elite Armory wanted to charge for that Glock 26. I guess what I'm saying is, shop around before making your purchasing decision....especially in these times. read more

Great safe fun place. Staff is very professional and knowledgeable. Check them out.! Also a wide variety of firearms and accessories.

This was my first visit since becoming Elite Armory. I had been to the former Tracy Rifle and Pistol many times. Overall I was impressed with the clean display of firearms and accessories. Staff seemed knowledgeable and helpful. One thing that was a bit unexpected was the cost to rent a lane, $18.00. Was $15.00 under the former owners at this location. I understand that they have tons of red tape and cost associated with running a gun range but a $3.00 jump seemed a bit much. I am also an NRA instructor and used to receive a $5.00 discount at Tracy Rifle and Pistol when shooting there. I referred many new shooters, friends and family to them who ultimately purchased firearms and accessories there. When I asked about an NRA instructor discount I was told "No" we don't do that at Elite Armory. I am glad that a range still exist in Tracy. Good luck Elite Armory Plus. read more

Super friendly staff, especially for a gun store (based on my experience). I bought a Glock from them, first time gun owner, and they were helpful and patient. I also took a firearm safety course here which was taught by Dan. He was fantastic! I highly recommend this store. read more

One of the best ranges in the Bay area! I went to Elite Armory Plus in Tracy for training by Expert Firearms Training LLC and used their range. We purchased ammo from them to use in the range. The range has state of the art equipment and it is well ventilated. Tracy can be hot and that's a plus. The staff is very knowledgeable on their products and next time I am buying a firearm I will shop here for sure. read more

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I Know That Due to Current Pandemic and Covid Standards Life and Business's are gonna be different. I Totally Understand and Have No Problem w/ That. But With All of That Understood Being Rude and Obnoxious After Someone Has Patiently Waited over 45 Minutes to Spend a Few Thousand Dollars or Even For The Person that came to Spend $20 is Totally Unacceptable. I had Waited for Over 15 minutes Outside in The Dustbowl that Blows in between This Building and The Chevron in Front of it Before Someone Came out to Some What Greet Me and Put My Name and Phone Number into The Tablet to Get a Call When it Was My Turn to Go In and Do My Shopping. From What I Could See There Were Approximately 4 People Working at This Store. I Continued Waiting Outside on This Very Warm Afternoon in The Dust Bowl After Walking over to The Chevron to Get a Bottle of Water just to realize that I Had No Access to a Restroom at The Gas Station or at The Range/Gun Store That I Was Attempting to Patronize. I was Outside for 45 and After Watching The Staff Come and Pull at Least 5-8 Groups of People In to Go to The Range, some had Appts. and Some Did Not. After Watching This Happen At Least 8-10x's I Was Grower Rather Tired of This Line that Was Only picked from Once Not Move and Decided to Ask The Next Employee from This Store How The Line Works. Rather Rudely He said, " You Just Have to Wait and To Get Used to The New Rules of California " . I Expressed back that, " I Have Been Waiting Rather Patiently Out Here for over 45 Minutes Watching You Guys Pull In Walk Ups and Appt People for The Range but No One from This Retail Line who Have Come to Make Purchases. I Have Come All of The Way from Vallejo to Tracy to Buy some ammunition and a scope. And You Guys Have bot Pulled Anyone fFrom This Line in Some Time " . The Guy Smarted Off and said a Few Choice Words and as He Walked in, He Said ," Thank California for That ". I Left Completely Empty Handed and Went to Bass Pro Shops to Make My Purchases After Waiting to Try and Patronize a Small Local Business that I Have Been Buying from since They Arrived in Tracy and Were By The Mall. I Will NEVER AND I REPEAT NEVER PATRONIZE THIS PISS HOLE OF A BUSINESS AFTER BEING TREATED THE WAY THAT I WAS. read more

Awesome set up. Did a PPT a while back and the owner, Gabe, personally took care of me. Other employees are knowledgeable and extremely friendly unlike the traditional Stigma that most armories carry. Place is clean and have a great selection of Benellis. They reload their own ammo and sell it (comparable prices) for their indoor range. The biggest plus is that they are open on Sundays. read more

Elite Armory Plus - Glock 43, 9mm (off roster, PPT) - Gun/Rifle Ranges Near Me - Tracy, California

If I could give these guys 0 stars I would worst service ever!!! Went in to make a purchase and my husband was with me but since my husband asked more questions then I did they would not allow me to buy.. mind u I have purchased 2 from them already.. they completely Discriminated my husband. Worst service ever!!! Will never go back n will tell everyone I know not to go there!! I see comment below and my husband never said he can't he said he was not going to go through the process as it was mine.. the whole point of us being there way for me to buy one I can handle. I am aware of the laws and here you are be discriminating against my husband again and Assuming he can't own his own. He CAN own his own n does but that wasn't the point! The point was the purchase was for ME not him.. if he would have purchased it n it's for me then you are Breaking the law!! Your comment just shows how discriminating your company is and proves my point!! read more

As a woman I was super nervous about purchasing a firearm by myself. I was worried about how I would be treated as a woman in such an establishment. My fears were eliminated from start to finish at this place. Great service all around. Especially during the pick up of my firearm. David walked me through the ins and outs of my weapon and made sure I was comfortable and at ease. He was extremely professional and knowledgeable. I was nervous about passing the safety demonstration, but David's instruction and patience made all the difference. Can't speak highly enough of him and Elite Amory. read more

Clean facility. Everything you need here including rentals and ammunition, PPE equipment, etc.. Knowledgeable, friendly staff. Layout is just about the same as when thit used to be T. R. A. P. Easy to navigate through the waiver form on the provided tablets. They are not overly policing which makes the experience so much more relaxed than a lot of other ranges in California that I've been to. read more

Was here this afternoon to shoot a couple hundred rounds and try two 1911s recently acquired. Was given a lane beside someone relentlessly shooting a shotgun. They must have noticed I step back whenever the neighbor was shooting to avoid piercing loud shotgun blasts. Rigo, a range officer, approached me and asked if I want to be moved to a different lane far away. Without me asking! Who does that? Well Elite Armory does! They constantly monitor shooters primarily for safety reasons but also to ensure everyone has a great time at the range. They simply care! Ten stars to you guys. read more

Father and son day of fun at Elite Armory Plus. my son recently graduated from Marines and as his graduation gift received a new hand gun from Elite Armory Castro Valley(see review). the guys in Tracy were extra nice to my son. He did a quick but very informative handgun walkthrough and general tips on handling and shooting. Free range time was part of the purchase. The Elite employee spent time with son on the range getting him started and comfortable. After we were done shooting, they were very attentive and helped him pick out a stream lite and with a Military discount. it's a bit of a drive to Tracy, but we made a day of it with a nice lunch downtown. highly recommended. read more

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First time buying a firearm. Staff was very helpful and nice. With the world we live in now I think it's important to have protection. I saw the range is opening this weekend. I think I will try and go. read more

Elite Armory Plus - 9mm Glock limited edition. - Gun/Rifle Ranges Near Me - Tracy, California

I seen someone leave a bad review due to "discrimination". I'm 24 , African American, been going here since 17 . Never once have I felt discriminated. They are very welcoming, even to my other friends/ family that go. If you're acting like a classless hooligan I doubt even McDonald's will give you a great look. Since moving back to the Bay Area I haven't been able to go as frequently as I wish, but I purchased a Glock 27 there, and my family members also purchased through Elite Armory. Very nice and clean indoor range. I'm only giving 4/5 stars due to the lack of "fun" attachments. (I may be wrong) but I wish they had lasers and red dot sights for handguns. But overall they have amazing stock, and the AR they allow you to rent made me fall in love with AR's. That thing was accurate as Tom Brady in the 4th quarter! For rentals they have a great selection to choose from. Very helpful and patient staff. read more

Best Indoor Place to shoot! Awesome, well ventilated and spacious range. The staff are all very friendly and thoughtful! I joined the Elite Membership and this is the best deal. Shoot anytime you want and borrow all their rentals. 5% off everything for a full year. Half off cleanings. Oh and friends and family discount too. Just bring or pay for your ammo. In an industry full of krusty old, jaded, know it all dudes, these guys are anything but. Super low key but always watchful and respectful. 0% condescension and 100% fun! read more

Elite Armory Plus - Gun/Rifle Ranges Near Me - Tracy, California

They have a good indoor firing range and are able to rent firearms to you to try. Their staff were friendly to me and my wife. I have over 25 years of firearm experience both in the service and civilian life. HOWEVER my only gripe is the markup on their firearms that I purchased there last week were about $150-200 compared to gun shops in Modesto or Turlock for the exact same weapon. I will no longer purchase firearms there. Just an FYI. read more

These guys have been the best - great range guys who run the range with lots of helpful information with safety always front of mind. Purchased my wife's CCW weapon, the talked about a lot of choices and helped make a great decision - so much knowledge. With all the covid stuff going on, have some patience and grace - these guys are awesome. We have spoke to many people there always treated with the upmost respect. read more

I've only been to the Tracy location and have been thoroughly impressed. Professional and knowledgeable staff. Reasonable rates and prices on ammo. Firearm prices a little higher than other places but you get service, recommendations, and ideas to consider from staff that know what they are talking about. They aren't just making a sale and pushing paperwork through. Good selection of cases, bags, parts, accessories, cleaning, and maintenance items as well. read more

Love the staff. Everyone was super friendly and helpful. They made sure I was comfortable with the pistols I chose. Steve is super awesome he helped me with a great stance that helped tremendously with the recoil. I will definitely be back. The younger guy helped me make a great choice for home security. read more

The guys were very cool and helpful! Mother's were free on Mother's Day which was an added bonus! read more

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Had the best experience at Elite Armory Plus. Drove 1 hour from Hayward this morning to meet a seller for a PPT. To my surprise, the staff was professional, friendly, and efficient. Gabe took care of all the paperwork and I was in and out within 20 minutes. Gabe, you are AWESOME!!! I am definitely coming back to check out the gun range. I Highly recommend Elite Armory Pus for all your 2nd amendment needs! read more

Awesome place to come to! Literally theres no place around here that's clean and up to date. Josh and Chris helped us, and also told us about current gun laws. Very much appreciated! We'll be back! read more

I went today for the first time and used the indoor range. Facility is excellent and the staff was great. Staff is very friendly and welcoming. There was a young women that came alone and they rented her a firearm and took her into the range and was very friendly and helpful to the women. I like that they rent firearms so my wife can try out different firearms to see what fits her the best before she makes a purchase. I will be visiting often and will be bringing my family as well. Great time can't wait to go back. read more

Purchased my first firearm here and the staff helped make it an easy process. Very knowledgeable and friendly. I learned a bunch of good info/tips from the staff and would highly recommend you checking them out. 11/10. read more

Best place to practice your aim & to practice your game! Rigo, Jimmy & Dave are class-act professionals ready to provide expert help! Best personalities around, I look forward to seeing these guys every time I come. Also the firearms for sale are priced reasonably & great quality. I recommend Elite Armory PLUS! read more

Went here a couple weeks ago for the first time. Everything was super new and nice. Big selection of firearms, ammo, accessories. Wasn't a fan of indoor shotgun shooting, just super loud of indoors with ear plugs and ear protection. Staff was probably the nicest I've talked to, other than asp in vacaville. I will go back for sure! read more

The whole crew is awesome, me and my whole family buy here exclusively. Love the range and over all atmosphere I'd recommend them to anyone

Best range session ever! It was 100 degrees outside, but the air conditioning worked great inside. They even pipe it into the shooting bays. I was grateful for that. Kudos to ownership for the military discount. I wish I lived nearby. read more

So I've been here for range a few times, everything was fine and everyone was friendly. My issue is that some people here do not know the correct info. So I purchased a pistol here early July, when I went to pick it up I started looking at AR's (The sale of the pistol was 5 stars). I returned about a week later after doing some research as this was my first AR. I was waiting to shoot which was about an hour wait, so I started the paperwork to purchase a Daniel Defense. While doing the paper it was about noon when the next shift of guys started, while doing the paperwork I did mention that I had recently purchased a pistol from them and we continued with the paperwork and was giving a pick up date. A day later I received a call saying my background check was rejected because there is a 30 day wait period since I just bought the pistol and was told to come back after July 31. So I returned on Aug 2 and tell them what happened so we can begin the new paperwork. The person helping was starting the paperwork when another employee heard me talking about what happened and informed the other employee that the 30 days starts from the last time they ran my background and not when I purchased the pistol background. So far 2 people didn't know the right info and this employee was the 3rd. Luckily the employee who overheard us informed him of the proper info and they went into the back to confirm with someone. If the first employee would've known this info he could've informed me that there's a 30 day period I would have to wait, I would've waited another week to run the background and it would've been able to pick up mid Aug. now I have to wait till end of Aug to run the background again and pick up in Sept. Is it just me or does asking if you purchased a firearm within the last 30 days seem kind of standard? I was told that this rarely happens, and they can't see purchases from another shop, I get that. But when I say I was here 2 weeks ago and bought a pistol from your shop shouldn't that raise a flag with the employee? The employee helping understood my frustration and offered to waive the next background. Having the correct info is very important to keep repeat customers. I came here because I live in Tracy and want to support our shops. If the first guy would've caught this and informed me I had to wait on the background there would've been no issue. But here I am 3 out of the 4 didn't know the correct procedure. I now have a new date so we'll see how that goes, but I will definitely make sure the info is correct before we run the next one. I don't want to name drop either cause everyone there has been helpful prior to this purchase. read more

Can't think of the person name that help me but his name starts with B and he going be a cop soon for San Jose police. He help me pick my gun out and explain to me on how to use it. He was very welcoming when i came inside. Great customer service and very helpful. This my first time im purchasing a gun and he made it so easy. Will be back in the future for sure. read more

Very professional and safe. Only bad thing is you can't rapid fire to practice follow up shots, 1,001 between each shot. Take a drive out to the country to shoot fast. Indoor is cool enough in the summer and warm enough in the winter. These guys run a good business. read more

I took their short gun safety course and then did some practice shooting. Definitely felt more comfortable after the training. Sorry I can't remember the guys name, but he was very patient and thorough. Price is very reasonable. read more

Good gun store and a really nice indoor range that's well ventilated, all the staff was super helpful and friendly. My girlfriend was able to take her firearms test process was painless and also we were able to shoot in the range. Lanes are perfect for anyone looking for some target practice. Dogs are a plus! German Shepard and little bully were awesome company while I waited for her to complete her test. All in all best place in the bay with the best prices hands down check these guys out! Also they rent handguns for a good price. read more

Elite Armory Plus - Gun/Rifle Ranges Near Me - Tracy, California

Don't waste ur time driving here, wont be helpful with any questions. Was told they cannot order a mossberg shotgun but I can go down to Castrovalley. Extremely awkward customer service read more

Been here a few times already for some range time and it has always been great. I like that there is a display for range versus looking on a wall/floor and estimating range. I am going to have to invest in the clips used to hold the targets as I am always dropping at least one into the target area. I have had no issues with staff (have always been friendly and courteous with me). For the most part, prices are competitive for guns. They have a decent amount of accessories for ARs as well as other things (magazines, cleaning, pepper spray, etc.) Definitely a place I will be stopping by for range time. read more

If I can put 0 stars I would. This place seem awesome but the clerk was a total A*****e with me since I entered the store. I was looking to purchase my first handgun with EA plus. But was discriminated as soon as I entered the store because of how I was dressed. I came prepared with all my documentation the guy just seem to have a problem of how I was dressed because he was talking really bad about people from the "Bay Area" guy didn't even know we're I was from & he was already talking s***. Do not recommend this place at ALL. Color seem to definitely be an issue here ! Didn't even bother asking him for his name. He know who he is. Walks around with his open carry acting really tuff for whatever reason don't know if he has family problems or just racial problems. Won't ever do business with them. Will be visiting Castro valley elite armory as they seem to have better reviews. read more

This isn't your typical gun shop. The staff is actually friendly and doesn't expect you to know everything there ever was about guns. They are helpful and willing to answer all your questions. They will explain anything you don't understand. The range is great as well. Would definitely recommend for first time gun buyers. Also found their prices to be normal when so many other shops have greatly inflated what they charge. All in all these folks are honest and fair. read more

The Original Store in Castro Valley is nothing like this store. The experience I had at this store was horrible. The gentleman opened the door with his body blocking the entryway and ask what was I looking for. His response was we only have 2 pistols for sale. After an awkward silence for about a minute. I then ask may I enter the store. He proceeded to say sure you can but I'm just telling you what we have available. After proceeding to enter the store, the gentleman then make a tasteless joke about how they don't have anything available because I voted for Biden. The guy didn't know a lick about me but assumed that I voted for Biden. I couldn't believe what I was hearing that it took me for a surprise why anyone would even say that towards a customer. I just wanted to say that I come from 2 generations of war fighters including myself having served in the USAF. It pissed me off because for one it shouldn't matter who the hell I voted for and furthermore I joined to protect and preserve the rights of every single American whether you voted for Biden or Trump. Very disappointed and to add i purchased my very first firearm at Elite Armory in Castro Valley. Do better guys. I'll give this establishment a second chance but things have to be corrected. Cheers! read more

First time visiting this place and loved it. Staff are friendly and helpful. The facility is super clean. I highly recommend this place.