This store is definitely a "cutie"! Love this place and so happy that it is just a few miles away from my house. No more driving to California just to get my Daiso fix! This place provides the basic essentials that a regular Daiso store offers, such as delicious Japanese snacks, cute knick knacks, beauty essentials, kitchen gadgets, car accessories, stationary, and much much more! Just like the regular Daiso stores mostly everything is $1.50 unless there is a separate price tag marked on the item. Only thing I wish is that the store itself and parking lot was bigger. Other than that, the staff and the Daiso products they offer are superb! I will be a returning customer for sure! read more

I love this place! Similar to daiso. I wish the hours were open a lot more cuz it's so hard to come in the time slot they're open

I would give Cutie a 4.75-5 stars. Only deductions for being too far away from me. Cutie is like the Daiso stores you can find in other cities. All items are $1.50. There is a decent selection of candies and snacks, good stationary selection. I would recommend it if you need your Daiso fix and not heading to CA anytime soon. read more

I came here the second time mainly focusing on snack and food items. Just the Pocky stick alone I found it cheaper compared to other Asian grocery store. Then my husband discovered that Japanese Udon bowl here! WOW game changer so we bought all the bowl they have on the shelf. This one was hard to find and I used to see them at the old Asiana Market but not the new one... love this place. I wish it was closer to my house. read more

UPDATE: June 19th 2022 - What's wrong with the employees? I took my 17 and 28 yr old daughters for the first time to the Cutie store in Phoenix. My first visit to the store was super pleasant!! In 2019. The gal then, Whitney, I think was her name, behind the counter who helped was beyond pleasant!! Omgee, where did she go?! This time when we first walked in the store, I tried to make small talk with the young gal behind the counter - nope, nothing, ugh! I seemed to have bothered her. All of the employees appeared to be busy, silent, buzzing around the store. They seemed to be on a deadline of sorts. NO customer interaction at all! Example: Hey, how are you doing today? Welcome as you walk in!! [Cutie store, plz take notes- this goes a long way!] NOTHING! Last time was over $80 and this last time was over $70 of merchandise. I more than likely won't be back to this store. I will try the other location ONLY for that reason. So unfortunate! Date of experience: June 2022 read more

Love this store. Love Japan? Definitely you cannot miss this store! Most items in the store is $1.50. Items are from Daiso. (Japanese $1 store) Good selection of Japanese drinks and snacks, beauty accessaries, kitchen items, stationaries, etc. I cannot go to other Asian stores in town any more because Cutie is the cheapest. The store is not big at all. Aisles are wide enough to push strollers though. I'm glad that I no longer have to drive all the way to California for Daiso items! read more

See all

I had been to the Cutie store in Mesa, which is huge compared to this location, but it had enough to choose from. The person working behind the counter is quite friendly. There were quite a few customers in the store, and since I had gone in with my granddaughter, she did manage to buy a few things. I mean, can't beat the price, that's for sure! read more

This place has a bunch of 1.50 items. Its like Daiso, but a smaller version. Love it. I got some Cookie cutters and beauty items. read more

Kind of like a dollar store. Full of somewhat unique goodies from Asia . Very affordable. Every item is $1.50 unless otherwise stated. My daughter bugged me for weeks to bring her here, and I'm so happy I did. I even picked up some random stuff for myself too. read more

What can I say, I'm a big fan of 99c Store, so when we have to visit Japan Daiso stores are an obligatory stop, now that this cute little store opened in Phoenix I'm super excited! They have been open for 3 months now, and they are constantly getting new and variety of merchandise on Thursday's, to stock for the weekend when they are most busy. And They are very friendly and helpful . If you buy $10 or more you get a free tote. Tip: drive slowly when looking for the parking lot access you may pass it, like I did! read more

They had cute things and snacks not what I was looking for though and unfortunately they are limiting their Sanrio daiso and Disney products to 5 items per household which I didn't mind personally but some people might. I personally live about 30 minutes away from the location so I didn't think the drive was worth what I ended up getting but if you live around the corner it is a perfect convenience store. read more

Feels like I'm in Japan when I go here! Kawaii music and such a cute atmosphere. Very friendly customer service and went out of her way to help us find things and answered all of our questions. 10/10! read more

It's okay but a little small. Everything is $1.50 which is really neat. They only sell Japanese goods though and Japan is awesome but if you are looking for an actual Asian market I would stick to something a little bit bigger and more diverse. If you are looking for a place to get anything Japanese though this is definitely the place. read more

Great selection, employees are super nice! They have everything from home items, to stationary, to Japanese snacks. Prices are good! Staff requires everyone to wear masks, but that's no issue with me!! read more

Excellent for treats and random treasures. They have very kind employees, a smaller parking lot, and many items all around (be sure to look high and low to not miss anything!). North Phoenix is lucky to have this gem~ read more

Super cute store. I stock up on birthday cards for my employees as they're super cute and they always love them. I try different Drinks and snacks and beauty products as well as desk supplies journals and art supplies read more

If you are missing Japan, it's the place to stop. Everything is $1.50! I loved the stationary section, I wanted to buy everything! Huge selection of anything you can think of and we were told it changes every week! The staff was super nice and helpful! It sits back from the road so I missed it. The parking lot of small...actually tiny and you park on some drastic angles. read more

She denied me and my service dog and when I showed her his tags and is she looked at me with a horrible face we traveled from Ahwatukee to get a little piece of diaso Japan Bc we just moved here from Long Beach my husband continued into the store but I was treated like a second rate citizen unless the they learn the laws and treat all peoples equally I will never return- I could cry I'm so upsetting read more

This is like a chain store of Daiso. This is a smaller version of Daiso when you can find some cute Japanese products for a great price. Whitney, the staff that worked behind the counter was super friendly. She greeted and introduced me to the place. She had wonderful customer service! Will definitely be back to restock! read more

Absolutely love everything about this store! Been coming here since the first month they opened, end up spending easily $30 each time! Seems they are always adding new items so there's always something new to see! Thank you so much for bringing a little bit of Japan to the Valley! read more

This store is cute and fun!! Definitely will be back to see what fun treasures from Japan they have, I particularly liked the office/school supplies that are so. Ute and different than ours! read more

Very kind workers and probably the best customer service my sister has ever received. Went well out of their way to help her get what she wanted. Big thanks in particular to Whitney! read more

A small daiso store in the Valley!!! Super excited!! Place us clean and the worker there was very nice. Will be here when my kids need a DAISO fix as it beats the 5.5 hr drive to Cali!!! read more

Super fun store with lots of cool stuff all under for under 2 bucks!! Lots if pens and marked super cute stationary stuff

Finally, a daiso-like store in Phoenix! They wholesale everything from Daiso, so it's the same cutesy products! I can finally get my daiso fix here in Phoenix d(^_^)b without needing to binge-buy everything in LA Daiso's anymore. read more

What a cute fun place!! Whitney was so funny and helpful ! I was so excited to be in Phoenix visiting family and I got to go to the Cutie store!! I saw fun, interesting and very useful products. Whitney told us from the start to ask all the questions we wanted to and we did!! Thanks again for all the neat and exciting things!! read more

Such a cute store!!! Love their stuff, the staff is so friendly and super cheap! They have snacks and drinks too... It's like a little Japanese dollar store! read more

Super cute store! I've always wanted to buy Daiso items but didn't want to go to CA. Now there's one right here in Phoenix! I bought a lot of stationary items. I really hope they expand their store, i'd love to see what else they'd sell. (: read more

A cute little store with cute Japanese merchandise. Definitely love the food and drink section. Would like more variety of ramen noodles, but understand limited space. This store needs more Shiba Inu merch. Gotta have Shiba Inu merch in a Japanese store. read more

What a great little shop! Good selection of fun merchandise, I love the snacks. Staff is friendly and the prices are great. We shop here frequently. read more

My daughter and I stopped by for the first time today and loved this cute little shop! Lots of unique and quirky items, all for $1.50 or less. The staff was very nice and welcoming. This is a fun place for some unique shopping. read more

So excited to have Daiso in my own city! If you like useful, fun, clever, and cute products (99% of which are $1.50) get over to Cutie ASAP.

Cute little store located in its own tiny parking lot near a few strip malls. Everything is $1.50 with a few food items at $1.00. Items are from Daiso. I'm so happy to find this store since the closest Daiso is probably located in LA. Bought a bunch of random things including makeup items, baskets to organize my hair and facial products, rain coats, pens, washi tape and Japanese dishes. Although the store is very small, they have a lot of products that I would generally purchase at a dollar store. Make sure to stop by and keep them in business! read more

My favorite little Daiso. It's a very small shop and parking is kinda confusing but worth the visit. Everything sold here is such great quality and get this IT'S ONLY 1.50 for each item. I just got my first apartment this year and I came here to get all my household needs. Felt like I brought the entire store honestly but it was all so affordable. I am telling you it's a must visit. 100% guarantee you'll have great finds here that are WAY better than the dollar store. Happy Shopping read more

I am a frequent visitor at the Mesa location but I decided to make the extra drive to see this one. Whitney was so nice, sweet and cheerful. She made my shopping experience so much better. :) This store never disappoints. They have the cutest things and Daiso products!!! read more

Employee that was working was so friendly & polite, such cute stuff for such good prices. Definitely will return.

Daiso hits AZ! This is a much needed Japanese dollar store with everything from foodstuffs to stationary.

I used to lived in Tokyo for 25 years and I am glad that I can find these kind of things I used to buy. Everything is so cute.

Wow! This is just like a Daiso in Japan! So many great household items from Japan and everything was 1.50. Cute stationary, dishes, beauty products, and snacks as well as small grocery items. Very happy we now have something like this in Phoenix! read more

So true, my wife tells me this place rocks. The items are one of a lind. If un the neighborhood you gotta stop in.