So, I'm not sure why other people aren't giving this store 5 stars. I have been in the hobby for…read morefour years with my husband, and we've been to ALL the aquarium stores in this area. You name it, we've been. AND they buy your frags for above and beyond what other stores offer, if they even offer at all. I have also been to several aquarium stores around the country, as I travel for a living. They all pale in comparison to Ocean Avenue's coral selection. Everyone is very nice, and you don't wait long for service. Plus they make you feel like your getting a deal by lowering the price of a particular coral you have been eyeballing. I bought an elegance, among several other things. I had doubts about purchasing it because they are difficult to keep if you get the wrong type. I purchased it on advice of the owner because this particular specimen fit my criteria perfectly. It's been a month and a half, and the little bugger is going strong! I would recommend this place to everyone! I heard the floor manager of another popular aquarium store that my husband I and used to frequent secretly buys all his corals from Oceans! That says something... The only thing I want to see this store carry is more fish. More Leopard wrasse and other harder to find fish. UPDATE: I went yesterday and the had the wrasse I have been so desperately searching for! AND it was a juvenile! this place. Keep it up guys!

Really knowledgeable staff! Super friendly, helpful, and the prices are reasonable. Their fish,…read moreinvertebrates, and coral all seem very healthy. Coral selection is vast and varied. 10/10, would certainly recommend stopping in and checking them out!

Excellent service, great selection. Highly recommend…read more Always a pleasure to deal with Lee.

There really knowledgeable about the healthcare of your tank and your fish Great place friendly and…read morelet me sing

I called and left a quote request for David about a pond in the house I had just moved into. He was…read moreable to come out in a week and help me understand the pump and waterfall system the pond had, he knew the exact system and what to look up to find replacements for some of the 30 year old equipment. David answered all my questions and helped me better know what I should do to help the pond and he let me know what we could do for putting a few fish in it. I was very happy with David's work and I will be scheduling a clean out with David for later this year.

We were told the estimate would be free, but after visiting and not answering questions in a way…read morethat gave my parents confidence he'd do a good job, David asked my elderly parents for $20 for gas money. This was unexpected, unprofessional, and made them uncomfortable. Unfortunately, they were too intimidated to say no to this inappropriate request. We feel this behavior is misleading and should be disclosed up front, if not avoided altogether

Nice mom and pop shop. They were super nice and knowledgeable. Their fish are pretty exotic and…read moretheir prices are great. They can ship fish to you as well! Love this fish store. Also their fishroom is a little small but they still have a wide variety of fish. They're proof that even if you don't have a ton of space as long as you choose the right fish to sell you can still be a good store. I bought pearl gouramis, a bristlenose, rummynoses, and a banjo catfish and they're all doing amazing. For sure my go-to store for online exotic fish from now on.

I have been a customer for years and I love the fact that they offer exceptional customer service…read moreand are extremely flexible. In an AI world to have great in-person service is almost a thing of the past. I never have to worry about my tank. they are on top of EVRYTHING!!!!

I recently reached out to UR when I was searching for a floating basking platform for a diamondback…read moreterrapin I was about to adopt. I asked so many questions, first about a floating rock, then about a log. They were so patient and helpful, always responding quickly. I ended up ordering the #004 log, which arrived amazingly fast. It is perfect! My DBT quickly figured out how to climb up, and loves basking under the heat and light fixtures.

We purchased a grotto and we are impressed with the look and strength of this and they delivered it…read moreon time

I have purchased fish from this place several times, guppies and cardinal tetras, and all of them…read morehave been very healthy and are thriving in my tank! While located in a pretty secluded area of the plaza and without a big sign, the store is hard to miss. However, they do decorate the doors with fish and other designs! Every time I have gone, the fish have all been very healthy (no dead fish in any tanks). They have a pretty good variety of fish and while their guppies may not be the exotic and high end kind, they are very healthy and still very pretty! The couple that owns the store are both friendly and helpful as well! It's nice to see a place take such good care of their fish, makes me feel better about taking them home.

The owner is so friendly. They always have a great selection of beautiful fish at great prices! I…read morelove this little fish store! I've never had a fish from this store die! They are always healthy. When he gets new fish he quarantine and doesn't sell them for 10 days. The owner is also a breeder so you'll see a lot of babies that were spawned in the store, which I really appreciate!

I've been going to JFP for years. I know the guys that own the store and frequently travel out of…read moremy way to go there over any other store. They have a smaller store with a great variety of both fresh and saltwater fish- and don't hessitate to ask for something you don't see- they will gladly order anything you want and my typical wait has been 1-2 days max. Prices are more than reasonable. They keep reptiles and do a good amount of business in that arena- check them out. Great guys!