If there were a 10+ I would give it!…read more This is more than just a color analysis, it's life changing event. Cathy and Lois have an incredible gift for seeing a person very deeply, and bringing out their true inner beauty -- then translating it to color/style. Since working with Cathy a few years ago, I have totally revamped my wardrobe. I can't tell you how many times people say "that color looks GREAT on you!" I used to rely on blacks, whites, reds and a few other colors. Now my closet is full of sweet patterns, and tender colors. I FEEL differently when I wear these clothes too, which frankly, is just as important (if not more). Color and style can actually lift your mood! The personal shopping experience was revolutionary! I highly recommend this additional service to completely understand the extent of what a color palette can do. Cathy filled an entire dressing room full of clothes for me to try. She carefully went through why some were good choices, and others were excellent choices. It was also amazing to see why some things I chose didn't work as well, and why. Since then, shopping for clothes has been so much easier and has saved me so much potentially wasted money! Cathy is also FULL of love and laughter, and you will absolutely have lots of fun in the whole process.

From the owner: Customized Seasonal Color Analysis. Formerly Ten Thousand…read moreColors. Enhances the way you look and feel. Brightens your style and your presence. Simplifies and enlivens your shopping experience. Color Palette. Closet Alignment. Shopping Consult.

What can I say? April is the best! She's saved me so many times, especially with last minute…read moreshopping, package drop-off, and restaurant orders. She's really flexible and her prices are fair; you get what you pay for and then some! (Just wish I made more $ so I could hire her more often haha). Her communication is great, substitution choices are on point, and you know where she's at with your order at all times so you can follow the journey of your delivery. Trust me when I say you want April as your personal shopper... She is *amazing*! (I am a customer, not related to her in any way, and only met her through hiring her as my personal shopper, so my review is legit!)

After the pandemic hit, I stopped grocery shopping due to my mom being high risk. We started using…read moreInstacart, but had bad experiences and decided to look elsewhere for our grocery delivery. We found April through a friend that constantly raves about her. She has been such a pleasure to work with. She shops at stores we weren't able to use on Instacart. She picks quality produce for us and checks the expiration date. She communicates to us while she's shopping to notify us if any items are out of stock and offers practical substitutions. She even mentions items that she believes we might like based on our preferences. All in all, April has been a great help to us! I would not consider having anyone else shop for us

Love this cute boutique and stop in every time I'm in Capitola. They have cute & girly clothes,…read morewhich is much appreciated from today's style that seems to be more relaxed and grunge. (There is also a selection of men's clothing.) Their clothes are also offered in sizes that actually fit and are not cut super tiny only for teenagers. I love that they carry the Lush brand. The store is a small business owned by a friendly young woman. Her mom is also there sometimes and she's very friendly as well. They're so appreciative of those supporting the store. Can't wait to go back and grab some pieces from the fall collection!

Updating my review. One of the owners did call me on Friday and refunded me for the items they…read morewere not able to get me the size in. They also gave me a couple of sweaters for the inconvinience. They should update the phone number and email of business.

I came in looking for a usb-a lighting connector that was compatible with my portable battery pack,…read morebecause the chord that came with my iphone did not work and I couldn't understand why until I did some research online, before I made my purchase. The employee was kind enough to show me different lightning connectors and since I already own an anker portable battery pack, it made sense to get just get an anker lightning connector, plus it was on sale and I got a great deal in the process - thank you! I recommend this location, no problems... I was in and out of the store in under 30 minutes despite the sales associate dealing with other customers asking him questions.

Time to downgrade this to a single star. Went over today to buy a small electronic device, waited…read morein the massive line, checked out, went home, and then....the box is totally empty! Somebody swiped the device and put back the empty box. I was out $42 for nothing. I will not shop here again. This place is a joke. It's just better to order household goods on Amazon.

I have always got great service from Becks Shoes store at Capitola mall location. Since it has been…read morea few years, I did not know that the Store moved to a new location. Becks Shoes 4105 Portola Drive Santa Cruz. The new location is great and accessible from 41st avenue and is in the corner of 41 st Ave and Portola Drive. There is parking in the back and the front of the store is off of Portola Drive. Addison the sales clerk is very knowledgeable and very easy to work with. Not a pushy salesman! He provided his knowledge and patience and helped me select the appropriate superfeet orthotics for my feet to give me comfort and stability to my tennis shoes! He also suggested a certain type of tennis shoe that can provide stability for pronation and supination. He did not push me in buying these new stability tennis shoes. But he actually found some good superfeet insoles for my condition and and stability and comfort for my existing tennis shoes. In the future I will look into buying new tennis shoes that he recommended that I can fit my new superfeet orthotics and provide more stability and comfort! I greatly appreciate his help and easygoing manner and would recommend you stop by the new Becks Shoes store at the above mentioned location. Thank you, Alberto Barba

I'm here from out of town. This mall has so much potential…read more I felt kind of sad walking through seeing how many empty stores were around and how many stores look like they're holding on by thread If this was my town, I would definitely want to pull community together to get it going. We walked in here to find food. Unfortunately, the food court only had five different places only two to choose from for food. Unfortunately, the Ramen place was a no go for us. The Taqueria Gabrielle was super good and they do a great job at how much food they put together in their food and prices are well meaning french fries meat, etc. The service was really great at the Taqueria Gabriel they do have a coffee shop here called the daily grind coffee I have to say my favorite place to see here was the bookstore. If you love books definitely drop by. It is huge. It is so nice. You could get lost in there. I really hope the community comes together and makes this place a great place that it can be for all the teenagers and young parents to come and bring their kids and go shopping . Don't forget to check out the thrift store if you're around as well ! Lots of parking and they have tons of bus stops so you're able to come with public transportation and or have plenty of places to park

Wow! I'm shocked at how rude the woman is at the cash register. Never got acknowledged the entire…read moretime I was in there. I made eye contact with her and still nothing, except her watching me the entire time. It was very awkward, and this was and will be my last visit. The prices are super high and not worth it. She's charging $39 for a used GAP dress!

One of the best ships I've been to in years. A Santa Cruz staple fro over 20 years if you haven't…read morebeen, get going! Best jewelry in town and a plethora of incredible prices. The owner is so kind and helpful always!

So snotty. My goddaughter and I had a girls date - mani-pedi, shopping and ice cream at Seacliff…read more FMN sales woman was so unpleasant-it added a sour note to an otherwise great day.

I am consistently asked by strangers and colleagues/friends of mine when I wear outfits from Forget…read moreMe Not. I love the "wash and wear" clothing and look forward to each season's fashions! don't miss it if you are ever in the Santa Cruz area-worth a stop!

Katty helped me come up with ideas and creative suggestions for styling different outfits using the…read moresame wardrobe pieces. Most importantly, she guided me toward combinations and accessories that feel more connected to who I am, and that I feel comfortable wearing. After a period of changes in my daily routine, I wasn't seeing much potential in some of my clothing. But after working with Katty, I learned how to give them a second life and enjoy using them again.

Katty has changed my life when it comes to the way I dress!…read moreShe helped me renew and organize my entire wardrobe, and taught me how to select every piece, fabric, color, and dress for the occasion (I'm an business consultant, mother of 2 young children). Now I spend ZERO time choosing what to wear because everything in my closet is mix-and-match! I get compliments all the time on how I look, and how well my outfits are put together (self-esteem boost :) ). I recommend Katty 1000%

Needed to make a pirate bauble ala Jack Sparrow for Burning Man.Decided that since I was there I…read morewould restring a couple of stone necklaces I have. I found the owner to be very helpful and the stock to be extensive. My projects met my expectations. Marshmallow shares a trait with our Perioni, crossed eyes. Too cool. Will return.

Update: I've been shipping at this store for 10 years. Dean has the most unusual, vintage, one of a…read morekind beads around. He just loves beads and has stuff that you can't find anywhere else.