Outstanding service and selection for literally the entire family, including infants. This shop has everything that an adventurous family is looking for. What makes this place so amazing, is the personal touch and the incredible ability to listen to what you are looking for and to go above and beyond in explaining what you are purchasing and how it's used. Highly recommend this place! read more

SoCal Surf Shop - They have everything you will ever need and for the entire family! - Ski & Snowboard Shops Near Me - San Clemente, California

This is an awesome surf shop but what I love most about it has a lot snow gear and snowboards which I mainly ski and board. Elizabeth, the owner is awesome and I love supporting her and her small business! Definitely check this place out and support your local small businesses! read more

Staff is friendly and very knowledgeable about all the product they sell. Good atmosphere. Solid selection of snow hardwoods and softgoods. My wife told them she was looking for a goretex bib with some specific features and they showed up at the dressing room with 4 options that met all of them. Definitely will be coming back here read more

Bought a new set of snow skis, bindings and boots but needed a shop to install my bindings. Found SoCal Surf Shop via Yelp, went there and was I completely surprised at the level of great customer service, knowledge, and attention to detail that Paul and his staff provided. It has been a while since I have walked into a store front and be met with genuine care for the customers needs, no pressure to buy something or up sold, and just be friendly by conversing with one another. It is a place that I can see why so many enjoy going to because SoCal Surf Shop gives you a vibe of all is welcome regardless of your activity preference or skill level. The shop has everything you need for surfing and snowboarding ( uh um, carry more ski stuff for us old schoolers ), the prices I looked at you will definitely get a good deal, and then you have a shop who really cares about its community and the people they serve. I am so incredibly happy and grateful that I found my go to place for all things sand and snow. Thank you Paul and staff for being so kind and rad read more

SoCal Surf Shop - Business card - Ski & Snowboard Shops Near Me - San Clemente, California

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I drove all the way from Temecula, or some wax did not know that they close at six so I ended up getting there around 6:30. Almost was still helped out 10 out of 10 service I really really appreciate it. Thank You so Much. read more

Howdy! Been coming to see Paul and his absolutely wonderful/helpful Wife and daughter who work the shop with him for over a year now! I've probably spent well over $2000 here and don't regret a single cent I've spent. On the advice of my good buddy I came in last ski season wherein Paul helped set me up with completely new boots bindings and a snowboard practically tailor fit for me. Just last Friday I came in for advice on new boots and Paul's perspective was invaluable! The extent of his knowledge and experience in all things ski/snowboard related is a testament to how great my experiences have been on the mountain ever since! Honestly couldn't have done it without these guys! This is an awesome shop and an awesome family! I sincerely heavily doubt any review that speaks to a lack of professionalism or respect from Paul, his daughter or any individual working in his shop. These are genuinely fantastic people who look out for your best interests - period. 10/10 stars. Couldn't have done it without ya Paul. read more

Paul and Izzy (and Jake) are the best love this shop i've forced all my friends to go and buy their equipment here

Fantastic staff and very knowledgeable! They were able to make great recommendations for skateboarding items and very approachable. We love shopping at family owned businesses. read more

I have spent about $1500 at this shop over the last 6 months on snowboard and skate gear for my son. Three days ago, we bought a set of pads and a complete skateboard for my son. Three days into camp, the straps have torn on 2 of the 6 pads, so I went over on my lunch break to get them swapped out. That's when the owners teenage daughter decided to coach me on how business works after accusing my son of damaging the pads. I explained to her the strap was simply defective and we needed the pads swapped out for the last day of skate camp. She told me I had to go through the manufacturer. I explained that's why I gave her dad's store the business, so I wouldn't have to deal with the manufacturer. She continued to be snippy and demeaning, overall incredibly unprofessional and rude. I'm now sitting at home sewing the straps. I will not be spending another dollar at this store. Sorry Paul--you're a good dude but your employees need a course in customer service. I'm so disappointed. I want to shop local, but this employee has made that impossible at this store. read more

SoCal Surf Shop - Torn pad strap, after 3 sessions! - Ski & Snowboard Shops Near Me - San Clemente, California

Paul is a great professional Your equipment is in a good hands He can help you with any broken or missing parts Thank you ! read more

Hands down THE BEST experience we've ever had in a snow/surf shop. Paul and Izzy are genuinely wonderful and knowledgeable people. They're a family owned and run small business that started with Paul's father in the 60's and it's always so important to support your local small businesses! I don't know much about snowboarding I'm just getting more into it, whereas my fiancée rides regularly. They taught me so much, helped me pick out a board, and measured me for it. Just all around amazing. They really care about what they do, and they ACTUALLY test out the products they sell vs just buying something to sell to make a buck. I can't say enough good about them! We've found our OC snowboard shop FOR SURE!! read more

First off I would like to say, the minute I walked in I was greeted and helped. He took the time to explain everything in detail. At first I thought wow this guy cares, but then I realized he was just a good sales guy. I was polite and made it pretty obvious that I was looking for something basic just to get me on the mountain and enjoy things with the family. That put him into the ( I am not gunna make a lot of money off this guy mode ) I then asked if I could try on some snowboard boots, his immediate response was are you buying today ?????. That pissed me off, I am 36 years old and have never been asked that question in my life. The correct response would have been sure no problem. Then we got into a small argument and I walked out. I would avoid this place at all cost, bring your business else where, go to Dreamruns or CBS, where they treat you like people and not a dollar sign. read more

I love this shop. First time I came to their shop when they were at the smaller location in December of 2019 and bought a Never Summer Proto Type II board because I couldn't find any Never Summer boards in San Diego. I've never heard of the bindings brands that they had but I selected the Flux - DS Hosoi bindings and a bacon stomp pad. They gave me a great deal on the setup. Yesterday April 2023, came to their shop again not knowing it was the same great folks, Paul and Itsy. I was a little worried because I came up right after work from Vista, CA and was trying to make it before 6pm since that's what time they told me they closed. I called a couple shops beforehand because I was looking for a step on setup. I came up to their shop and it was a bigger spot than what I remembered. They all greeted me once I stepped in. I told them what I was looking for. They didn't have the exact boot and binding model I was looking for but I found something better that fits me. That's the great thing about coming into a shop and trying things on. I never felt rushed or anything since it was soo close to closing time. If I ever decide to take on surfing I'll be sure to make the trip from San Diego again. read more

Owner and his Daughter took time to help my daughter pick her first skateboard. They spent time helping her through all the options so that she made a gear choice and happy with her new board. True customer care which is invaluable!!! read more

I must say that this is the highest level of service that I have experienced for as long as I can remember. I went to SoCal Surf to shop for snowboarding equipment. (I was a long-time skier that wanted to switch to snowboarding) The shop is owned by husband and wife Paul and Elizabeth. Both of them snowboard and Paul has been snowboarding for decades, and has been a teacher of the sport. (He is also an avid surfer and skateboarder). Elizabeth set me up with all the gear and provided excellent advice stemming from her many years of experience. And Paul even provided a lesson for me on his Carver skateboard in the parking lot on how to maneuver down the slopes. They were also super nice and welcoming to my dog, Quinn, providing water and friendly attention! read more

SoCal Surf Shop - Snowboarding in Heavenly - Ski & Snowboard Shops Near Me - San Clemente, California

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Always have what I'm looking for surf snow skate Great service too family owned and on the way to Trestles read more

Love this shop. Best staff EVER. Paul knows everything about SoCal surf, skate, and snowboard culture. The store is such a great addition to the San Clemente scene. Their Vans shoe selections are unmatched, as are the limited edition 80s skate decks, especially impossible to find SIMS boards. Overall, their merchandise is so well curated of all the essential brands and they're also fair on the pricing. I recently took in a snowboard to get waxed, not only was it affordable, but it was perfectly waxed and they even informed me on the whole style / background of the design. I can't recommend them enough. This place is a local gem. read more

The best and friendliest surf shop EVER! It was a bit of a distance but well worth it! Paul the owner was amazing and helped my daughter pick booties and fins! We also got great quarantine masks - Airhole - now we can sip drinks without lifting mask and no more bothered ears! Highly recommend you come here for all for surf, skate and snowboard needs - helping small business make money during corona! read more

SoCal Surf Shop - Just in this week Tiger Blue DaFins!!! - Ski & Snowboard Shops Near Me - San Clemente, California

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Want to talk about a shop that has experience? Paul, the owner, is a book full of knowledge when it comes to everything snowboarding. He rode professionally for Sims and also was a product development manager at Vans. Not only does he have unreal experience, he's also just a cool dude. Took my board here to get a tune and I busted my boots this last weekend so I was on the hunt for a new pair anyways. Paul took his time to show me several different styles and put me on to my new pair. Snowboarding gear isn't cheap and having the right guidance to make the right purchase s necessary for every level of rider. If you live in Orange County and want snow gear, Paul is your guy! read more

Ok this is the best shop in Orange County by far and I've been to all of em. They carry the best of the best products and don't waste space with unnecessary crap or sub par equipment. The Owners are kind and extremely knowledgeable when it comes to equipment and technology. The vibe in the shop makes it hard to leave. Super cool people run this shop, they have a huge selection and focus on quality and relevance to what people want and need. Found my home shop and couldn't be happier. Thanks, you guys rock and I really appreciate you... Customer for life read more

My husband needed to prep for an upcoming snowboard trip during his lunch break, but the snowboard shop closest to his work was closed. After a quick search he found SoCal Surf Shop, and it was the best thing to happen to him. He needed some gear and to get his board and Dad's skis waxed, but through the process he got more than he bargained for and practically found his home shop overnight. First, it's a family run business and he dealt with Paul, the owner, from start to finish. After measuring his palm and head, Paul helped my husband find the best fitting gloves and helmet. In addition, after picking up his board, the owner mentioned he re-set my husband's bindings because they weren't aligned right. They also got rust off of his Dad's skis and sharpened the dull edges. My husband was so thankful to have a business offer such care and attention. They really go the extra mile. I will be coming here next to prep for an upcoming ski trip. read more

my family and I have had the pleasure of shopping with Paul and Itsy for 10 years plus. They're level of customer service is very very difficult to find these days. They and Michael (a great Azzie gent) would not let me leave until I understood exactly what the problem was with my stance on my snowboard. I am still a Koke, but at least now I understand why. Having onNed retail stores for many years, I understand the importance of customer service ......,and highly recommend you visit SoCal surf shop. Thank you RB Alexander San Clemente, Ca. read more

This is a great family owned and operated surf, snow and skate shop. Paul and his family are wonderful and took the time to explain everything and made sure we had the best experience and satisfied our every need. I will definitely recommend this shop to all my friends. read more

SoCal Surf Shop - Paul, helpful, knowledgeable owner - Ski & Snowboard Shops Near Me - San Clemente, California

Awesome spot with a great selection and very helpful staff. I walked in right before closing saying I need really warm snowboard socks - the guy knew just what to suggest - and my toes stayed warm! read more

I wish I could give 10 stars! This place is the BEST! SUPER knowledgeable staff, totally friendly, just great people there. Their inventory is unmatched, especially for hard to get items. Rare Vans shoes, and my favorite rare skateboards. Specifically old school Bones Brigade, instead of buying these hard to find decks on eBay for triple the cost, THEY HAVE THEM! I LOVE this place, you gotta come check it out!!! read more

Super Stoked I was referred to this shop by a girlfriend of mine.. She told me they ride all the boards and put everything they sell to the test prior to putting it on the shelf. I went in for some new bindings and a new board and Paul the owner spent at least an hour with me to make sure I got the best fit for everything I needed, I was shopping for my son and his expertise was extremely helpful! To say he was a wealth of knowledge would possibly be an understatement! Then I went in the next day and bought a sick pair of Burton bindings and Michael helped me and told me to bring my board back with my boots to make sure I was getting the perfect size bindings for my needs, then he mounted the bindings on my board and showed me every tweak and adjustment possible on a very advanced new binding with tons of adjustment options! These guys Rule! Highly Recommend this shop to anyone looking for snowboard gear - I will definitely be a repeat customer!!!! Thanks guys! read more

SoCal Surf Shop is awesome and I highly recommend it. It's now my go-to for all my snowboarding gear. On my first visit, I spent time with the owner Paul as he helped me pick out and try on boots. He has decades of industry experience as a professional rider and as an apparel designer, so his guidance was literally something I couldn't get anywhere else (especially not online!). He didn't just have me try on a few pairs and try to push the most expensive ones (which has happened to me several times in the past at other places), but he took the time to find out what kind of riding I'd be doing and made recommendations based on what would be best for my needs and gave me several options at different price points and different added features. I was very happy with my first visit, so I went back a few days later and bought a helmet and goggles. Again, the guidance of both Paul and his wife was extremely valuable. I don't have the time to research what the best brands are these days and what products are well reviewed, so leaning on their experience and wealth of knowledge is priceless. I also got a full board tuneup, and I've never had a better edge sharpening! read more

Lovely family owned business. Always happy to see you and always so helpful. They make you feel like you are part of their family.

Paul is super awesome ! he helped with an online order and specified everything for me. Super dedicated to his work and gives 100%. Defiantly recommend read more

This shop is awesome! I'm new to surfing and the owner took my through everything I needed to know about waxing my board. Super friendly and I highly recommend read more

Phenomenal shop! I went in to get help putting bindings on my son's snowboard and they could not have been more helpful and accommodating! More how retail stores used to be. I will go back for all my surf and snow needs! read more

Awesome customer service, super friendly! If you need 686 this is the place to go believe me

I have been into board sports my whole life and just noticed this local shop. I decided just to stop by to take a look. They just switched locations but Paul and his family have been in the board business for decades. The place has great snowboarding and skate boarding gear. It is now my go-to board shop for all my needs. This is everything I look for in a board shop. Highly recommended! read more

By far the best surf/skate/snow shop anywhere. Paul and his family are both personable and experts at what they do. Brought in my kids' snowboards for tune ups and left with the best wax and edge and will always make the drive up from Oceanside for any needs. Thank you! read more

This place is amazing, the coolest people ever work here and they are great at what they do. came in with some friends for board repairs and waxes and everyone's board came out looking brand new. I have never seen my board in such good shape, I will be coming here from now on! Wish I had gotten the guys names that were there, they are the best. read more

Paul did a great job with my snowboard boot fitting. Really took the time to make sure I got the best boot for me. Also hooked up my son with a great new board/bindings for a deal. Super friendly place! read more

Amazing customer service! Was searching for matching Reyn Spooner Xmas shirts in the same size for my boyfriend and his dad. They had the shirts when no one else within a 60 mile radius did! The owners are husband and wife and they seem like amazing people! Their staff is friendly and helpful. I will be coming here first for any skate/surf/ski purchases moving forward. Wonderful store that I will support from now on! read more

Found this gem of a shop while looking for a place to buy snow gear and couldn't find a shop in North County SD. Worth the drive! Paul and Elizabeth are very knowledgeable and set my girlfriend up. When it's my turn to get some new gear I will shop here. Thank you! read more

DOPE SPOT! Paul and staff are the best people ever! Nice vibe and the store had everything you can ever need for both winter and summer( and even a bunch of skate stuff for the in between). Paul hooked it up and really focuses on what you need and not on what he is trynna sell to you the staff has great knowledge about the products they supply and can give you advice on anything you need. 16/10 would recommend this spot and will definitely be heading back there soon! read more

Super sweet family owners. Reasonable prices, knowledgeable service. We won't go anywhere else for our ski tune ups