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    Serafina

    4.1 (16 reviews)
    Closed 10:00 am - 5:00 pm

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    4 years ago

    Rude staff, no one greets you or offers any kind of assistance. Lack customer service, first and last time here.

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    12 years ago

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    Ask the Community - Serafina

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    Review Highlights - Serafina

    The customer service is decent and I enjoy the treats they have out for you on the counter they get from Julienne.

    Mentioned in 2 reviews

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    The Unicorn Store

    The Unicorn Store

    5.0
    (7 reviews)
    2.3 mi

    I went to The Unicorn Store recently with a pal recently. I like the unicorn theme of the store. I…read moreliked a dragon plushie I saw on a shelf. Some books also stood out to me.

    The Unicorn Store is down an alley way (I guess you can say behind Sephora). I have always wanted…read moreto visit this store because it just peaked my interest but have only visited Old Town Pasadena at night, after they were closed. But this past Sunday, my husband, our little girl dog and I finally got a chance to visit since we were visiting Old Town Pasadena during the afternoon. When we walked in, we were greeted by an employee behind the register at the back of the store. This store is very cute and really would be a little girl's dream because of all the unicorns, pink, glitter and sparkle. I ended up purchasing a mermaid coloring book for my nieces to add to their Christmas gifts that I have for them, but not sure if they are even into mermaids (and my husband doesn't seem to know either if they are or if they are into unicorns. These little girls change their interests so often it is hard to keep up). But I'd love to take them to this store and see if they would want anything (and knowing me, I would most likely let them each pick out one item and I would purchase it for them). Overall, I really enjoyed my shopping visit and would come back for gifts in the future (maybe could also find a fun white elephant gift or a secret santa gift in here too).

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    The Unicorn Store
    Store merchandise
    Store merchandise
    The Unicorn Store

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    Peony Couture

    Peony Couture

    3.9
    (7 reviews)
    1.7 mi
    Luxury
    Boutique

    Peony Couture is a cute shop in the Burlington Arcade with beautiful, high quality kids clothing. I…read morecome here to buy special occasion clothing for my kids, friends' kids, and nieces and nephews. The owner is kind and very helpful when I clearly state what I'm looking for and the occasion. While the items aren't individually tagged with pricing, you can always ask and the owner can quickly quote you. She isn't pushy, but rather helpful. I've bought Petit Bateau dresses for a friend's daughter's first birthday, Mayoral birthday dresses for my nieces, and Easter, Christmas, and wedding guest dresses for my kids. The store also carries very cute separates that you can match. Depending on the brand, some of the older youth sizes fit petite adults so I've been able to get the same jacket to match my kids. There's also a small section of the store where the owner sells "vintage" clothing that has been previously loved. My favorite brands to buy here are Mayoral, Abel and Lula, and Tartine et Chocolat. The store also carries cute European toys and sometimes books. The one star Yelp reviews seem strange as it seems those reviewers don't understand how a business is run and they expect to see department store pricing and discounting. This shop is a small business that doesn't have the volume of Nordstrom or Bloomingdale's; thus, the pricing reflects the overhead to run the business and the transportation costs that imported clothing incur. There's a reason folks choose to shop local. The beauty of life here is that no one is forcing you to shop here specifically. If the price doesn't fit your budget, drive the distance to another shop, pay the fee to buy it elsewhere and have it shipped to you, or you can fly to Europe and buy it directly at the stores there. Long story short: try this place out as the clothing is high quality, the selection is great, and the owner is so kind. Support small business!

    Peony Couture in Pasadena is such a gem. My daughter LOVES coming here. The staff is always so…read moresweet and respectful and they truly make her feel special every time we walk in. Their dress selection is beautiful and unique lots of gorgeous European brands like Bonpoint and Tartine et Chocolat. Everywhere my daughter goes, people always compliment her outfits. She also loves the tea parties they host, it's such a fun and classy experience for little girls. Highly recommend if you're looking for high quality children's clothing and amazing customer service.

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    Newborn- 12y
    Newborn- 12y
    Pink Party Dress
    Pink Party Dress
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    Sweaters baby
    Miniso

    Miniso

    3.4
    (125 reviews)
    2.3 mi
    $

    This Miniso on the corner of Colorado Blvd. & De Lacey Ave. really is mini! It's airy & bright,…read moregreat location in Old Town Pasadena. They have everything a collector of Sanrio, Disney or any little cute plushies would want! They also have summer essentials like beach toys, phone chargers & cords, some makeup, aome candy. All cute colors & packaging, priced right, great trinkets to give out for birthday party guests. I like this store, it's literally eye candy but I haven't found anything I would truly need or want. Definitely a must-go store for kids! The women working there were helping customers find items & they seemed busy but happy to assist. Definitely a fun place to shop!

    Sadly the worst miniso experience I have had and mainly with the customer service. I walked in and…read morebarely made it in a few steps before I decided to ask a simple question. My question was clearly being misunderstood so I asked again but instead of letting me finish my sentence or simply listening to what I was asking for, the lady at the front would repeatedly interrupt and over-talk on what I was trying to ask by shutting me down. The whole thing was rude and made me uncomfortable and I left right away. I still had the decent to say "thank you" which she did not acknowledge at all. HR please come down here because it looks like other reviews are about the same worker(s). Would never come back actually.

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    Retro stamp
    Retro stamp
    Nanoblock!
    Nanoblock!
    Plush

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    Plush

    Serafina - childcloth - Updated August 2026

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