My friend and I picked up sandwiches from here on our way to the beach. It was essentially a deli counter inside what looked like a Mexican restaurant. A little confusing, but we rolled with it. We each got sandwiches. I had the capri came with prosciutto, mozzarella, and roasted red peppers. All sandwiches also come with a side of homemade chips. The fillings were delicious, but the bread was a bit unimpressive. The chips had no salt on them and weren't that good. It was affordable, at least! read more

LONG BRANCH: Richard's Deli serves up deli classics for breakfast, brunch, and lunch and they have a dog friendly area! Leashed and friendly dogs are allowed inside their front vestibule with high top tables and also at their outdoor seating in front of the restaurant. You can get huge sandwiches, egg skillets, matzoh balls the size of your fist, salads, wraps, subs and so much more. They even have wine, beer, and a full bar. The service is great too! In the evenings, their Mexican counterpart, Chupacabra, serves up authentic tacos with over 25 choices of tequila and mezcal, along with a full bar. Both spots welcome your dogs with open paws! read more

Richard's Deli - a dog standing in front of the store - Delis Near Me - West End, New Jersey

I love Val she is so good so good service amazing personality 20 out of 10 personality

Awful. Bread stale and meat so dry I couldn't even swallow it. If you want a delicious deli sandwich, Grossman's in Oakhurst. Never disappointing. read more

My son and I were in town for a college visit. We were hungry and looking for a good place to eat lunch in an unfamiliar town. We trusted our handy Yelp app, and found this NY Style sandwich shop. We were greeted and seated quickly. We ordered quickly and our server Madelyn was very sweet. I could hear another table complaining to a waitress and manager how the order was horribly wrong. They ordered breakfast, and we ordered lunch so I was optimistic! I ordered the Sloppy Joe: hot pastrami, roast Turkey and roast beef on rye with cole slaw. I asked to add Swiss cheese as well. I also ordered matzo ball soup. My matzo arrived loaded with a pulled chicken, noodles, and vegetables. There was a large matzo ball dead center. It was really chicken noodle with a matzo ball, not the traditional consommé. That's okay by me! It needed a little salt and pepper, but I enjoyed it. Only negative was no soup spoon. No big deal. That soup would have been a meal for most people. My triple decker sandwich arrived and looked sensational. The sandwich was fresh and delicious. Only negative was no Swiss cheese. No big deal. I wasn't charged for it. They offer homemade chips, which were nice, yet slightly stale. My son enjoyed potato pancakes and a hot pastrami sandwich. We had to ask a few times for pickles, and they eventually came. They were barrel style and whole -- very good. My son raved about the macaroni salad! It was a touch sweet for my taste, but he loved it. This place has really good food, but the service and management needs some polishing. I'm giving 4/5 here because our server tried her best. She was so very nice. I would come back here again when visiting Monmouth University. 10 minutes from campus. Chicken Noodle & Matzo Ball Soup Sloppy Joe read more

Richard's Deli - Sloppy Joe - Delis Near Me - West End, New Jersey

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A hidden gem with great food that's Super fresh. It's very clean and the service is very friendly. My cousin recently catered a party with a sandwich plater from Richard's and everyone loved them and wanted to know where the sandwiches came from. read more

First time to review this long established venue. Just for the record: this used to be the site of the West End Post Office. Since I haven't frequented this place in a while, I perused the menu quite closely. It's still of high-quality but there is one exception: the sandwiches are considerably smaller for the price. What happened? You've been here for years it's time to give back!!!! I ordered a sloppy Joe with corn beef, roast beef, and pastrami I really thought they were bordering mini sandwiches. Ellen, my server, was just ok. The food is good but I AM NOT DRAWN HERE. read more

Richard's Deli - Delis Near Me - West End, New Jersey

First time here and won't be the last. Great service and food. Went for lunch and both of our sandwiches were great! Will be back :)

Amazing Jewish deli and breakfast must go pastrami is great Nice people Reasonable prices read more

Revisited the new Richard's with trepidation - decades of family gatherings and tradition there, not to mention all of the years of trays of delicious dependable sloppies for special occasions at home. So delightedly surprised! Everything was terrific, including the friendly attentive service. Same old wonderful recipes for the sloppies and the coleslaw and everything else we tried. Yay! read more

When placing an order. Seems no one listens to you when placing the order. Second time I have placed the order only to find my lunch messed up again with mustard. This is the last time I will ever go to Richards Deil Long Branch. read more

Went in and no one behind the counter could tell me if their deli meat was gluten free. How do you not know that?Was the only person standing there, but couldn't get the cashier to take my order. Was it worth the ridiculous prices? I don't know because they kinda ignored me until I left. read more

Went to Richards Deli last week and was very disappointed with the quality of the pastrami, turkey and corned beef. In my opinion it tasted like a cold cut rather than coming from a steam table. The meat was so dry that it was choking. Will definitely NOT be going back. This review comes from a child of a Jewish deli owner. I know good meat when I taste it! I am giving Richards 1 star for the relish tray that is on the table. read more

Had not been here in years,thankfully,as it is terrible.waited 30 mins.to order,received the order20 mins later,and my friends order was wrong,and the waitress who brought the order began to argue with my friend,saying this was her order,while it was not.asked her if any order mustard but spicy,she flipped her answer,No! Waitress was extremely surly.My corned beef was dry as a bone,just slapped on plate.if anyone has had corned beef in NYC,this would make you cry. Three pickles came 45 mins later .A sad experience ,especially when you remember it was pretty good .Never again. read more

Met up with two friends for lunch. Two corned beef on rye and one pastrami on rye sandwiches were ordered. We also ordered a side of fries and had to pay for coleslaw and macaroni salad. Small bowl if pickles were provided. The sandwiches were the smallest amount of corned beef/pastrami I've ever gotten at a deli. We were very disappointed. We were also disappointed that we had to pay extra for coleslaw. Everything tasted very good and the place looked very clean. Overall I would not return or recommend. The sandwiches were lack luster. read more

WATCH OUT FOR THIS PLACE THEY ARE THIEVES!!! Came in and bought two sandwiches, one drink , and one small package of cookies. We were charged 32 DOLLARS. My boyfriend asked for the receipt because he knew something was already fishy. He looked at the receipt and found out we were charged an extra 10 dollars. The 10 dollars was charged in the middle so it wouldn't look so obvious that we were getting hussled. My boyfriend went back in and asked the cashier for the breakdown. She first skipped over the 10 dollars then acted stupid as if she didn't know. She casually took the 10 out of the till like she had done nothing wrong. I would advise going else where because god knows how many people they have cheated. read more

If I could give this place a hundred stars, I would. This is hands down my favorite deli. I've never had a bad meal and I will always be down for a trip to Richard's. Get the matzah ball soup with extra noodles, my all time favorite matzah ball. Just thinking about it makes me want to go right. now. The Reuben is great and the thanksgiving day sandwich as well. Definitely check this place out, you will not be disappointed. read more

Richard's Deli - Delis Near Me - West End, New Jersey

Vince, we miss you and your staff. It all went downhill when you sold the business. We miss your pastrami, your rye bread, your perfectly made turkey club sandwiches, your complimentary macaroni salad, cole slaw and pickles. We miss the laid back atmosphere of Richard's Deli. read more

My wife picked up corned beef sandwich today. The worst. Meat slices fatty and thick. Bread broken and dry. Just thrown together like no one cared. The forgot Russian dressing also. How do you destroy a business that was thriving so well. Sandwich in garbage. Not worth calling them as my wife said the were rude. Lesson learned and will never return!! read more

Oh boy. This is a place that time forgot about. It had a storied and great reputation for a long time but now the place is awful. Inedible food. A bald man behind the counter who was more interested in his phone than customer service, waitresses who act like they'd rather be anywhere else but there. The corned beef was sliced literally 1/3 of an inch thick and inedible. The mazzo ball soup had gone bad and was rancid. The potato known must have been weeks old because it to had gone bad. Stay away. The original owners would be ashamed of what this awful place turned into. read more

Old time owner sold to the sports bar next door. They changed the meats, no longer roast the beef in house, changed all of the sandwiches, this place is completely different. What a joke, smart boy jack took a literal institution and flushed it down the toilet. Great job bro, at least you got your parking lot! Richards was legendary, a true world class deli right in long branch. You did a great job of letting your coors light slinging kids turn the place into a 1/10 bar food factory. Epic fail! Don't go! Zero stars!!!!! read more

Since the Sale from Original Owner , Completely Down Hill .. Service , Product , Portion Sizes .. Mgmt Attitude .. Don't Go !

Starving we popped in. This place was in shambles. People were waiting for hours for their food. So many people were requesting he checks that it was a horror scene. My food was adequate. Potato pancakes. I ordered dessert to go. The pudding was sour that night. I'd love to recommend this place but can't. It took 2 long hours. read more

Restaurant dining in the time of COVID has me ordering in advance via telephone, and picking up. Orders are always taken cheerfully and fulfilled promptly. Only one issue was due to a discrepancy between online menu and actual menu. read more

Food and service great! BUT when a man who is going to clean the women's restroom goes in without checking to see if a lady is present, that is TOTALLY UNACCEPTABLE!!!!! This happened to me last night. I know it was a man because he was cleaning several tables and humming. That is what I heard on the other side of my stall within the ladies room. I tried to call and no one answered, so I decided to post this. It upset me last night and gave me a nightmare. Perhaps management will instruct this individual on the proper procedure so no other woman will have her privacy violated!! read more

Chicken Noodle & Matzo Ball Soup The food here is always fresh and very well prepared. The staff here is always friendly and go out of their way to make sure things are right. My wife and I go there about two to three times a week. That is because we are satisfied and would recommend to anyone. Nothing fancy just good people and good food in a nice clean unrushed place. The only squeak I have is the parking lot. I am handicapped and there are not enough spaces allocated for people like me. However, that is not a deal breaker for us. Gail & Stuart Reuben. Hot Pastrami read more

Growing old waiting for a server! Stopped in yesterday around 1:30. Haven't been there since the summer. At first glance you see the bar with all the beer taps. At second glance every empty table (most were unoccupied) had not been cleaned. Sit anywhere - she screams from behind the bar. The tv is on and there is some awful music or static from the speakers. As I look around I see a small family with a baby and 2 other tables in the dining room with older customers. In the front another table with older people. After Waiting I go up to the front and get menus. More waiting. You can see the servers just hanging out and chatting at the bar. My husband waves. We order. Pickles? Yes. Sodas, sandwiches, macaroni salad and cole slaw $2.50 each. We have cole slaw. More waiting. More than 20 minutes to get two pastrami sandwiches with chips. No pickles. Then we get pickles and never get the macaroni salad. She never comes back to see if we need anything. After a lot of waving, I go to the bar to get the check. The sandwich was very good. But the noise, the surrounding dirty tables and the long wait for service and food - really put us off. I do miss Richards! read more

Have you ever just liked a *feeling* of a place? Richard's Deli is one of those places that just makes you feel at home. It's warm, the staff is inviting and down to earth, and best of all, the food is wonderful. Little touches like providing a caddy with bottomless homemade macaroni salad, cole slaw, and half sour & garlic pickles make this place special and sets it apart from other eateries of its kind. They serve breakfast and traditional Kosher deli fare as well as various entree specials. It's diner meets deli meets neighborhood restaurant. Grab a hot dog, knish and a Boylan's black cherry soda and relax. You're home. read more

If you read no other part of this review, at least read this: a New York, Jewish-style deli on the Jersey Shore. That alone should prod you to give this Long Branch institution a try. I've been going to Richard's since I was practically a baby. My grandparents and parents frequented the restaurant several times a month, and I've actually had two dinner dates myself at this place. Not exactly romantic, but Richard's is truly a place that has a real feeling to it, an honest and authentic ring that so many restaurants lack. Richard's has a fairly extensive menu that has evolved over the years, but the heart of it remains the same: sandwiches. Also a deli, the sandwiches here are of an enormous variety of excellent meats and cheeses. You can't go wrong with their version of a Sloppy Joe - your choice of three meats served high on tiered club-style sandwiches. They added wraps to the menu several years ago, and they always have lunch and dinner specials listed on chalkboards throughout the restaurant. I tried one of the specials the other day - a tuna steak sandwich with a wasabi avocado spread - and was pleasantly surprised. The tuna was cooked to medium, the spread was creamy and hot, and it all came together in a glorious synthesis of deli meet asian meet latino. Ah, the reuben. This sandwich is literally the favorite of my (now passed) grandmother, mother, and my younger brother. The brisket - served on a sandwich or between crunchy potato pancakes and served with gravy - is to die for. The thanksgiving sandwich, a monster creation that takes turkey, stuffing, and cranberry to bed between two slices of bread. This is the ultimate Thanksgiving leftover creation you can get any time of the year. And every table gets a free pickles, coleslaw, and macaroni salad - a deli version of the amuse bouche, as it were. Several of the employees working there have been there since the restaurant has opened. The employee turnover at Richard's is almost nil when compared to other restaurants. It's nice to have so many familiar faces every time you go in, and as one employee once intimated to me, Richard's is closed on holidays. The reason? Because the owners - Vincent and Catherine - truly believe that holidays are to be spent with family. Overall, the service is some of the best you can get in the area, hands down. Richard's is an amazing experience and an amazing restaurant, truly the Carnegie Deli of Long Branch. If you're ever in the area, stop in and grab a sandwich. You will not be disappointed. read more

I am so pleased that my 300th review is of Richard's Deli. We headed there after a tough morning of reading on the beach and floating in the waves. The restaurant itself is casual and relaxed. Viinny, the owner, showed us to our table and Judy, our extremely helpful server, brought us a selection of pickles, coleslaw and macaroni salad. Then for lunch I had very good pastrami and swiss and my other half had a huge turkey wrap with Russian dressing that she liked as well. Prices are very reasonable. In short, we found Richard's to be a delightful place to have lunch! read more

Delicious. Just Delicious. Who can resist a good deli sandwich? Not I. I guess it's in my blood. Hot pastrami on rye. Open or closed faced reubens. And pretty much any other sandwich you can think of. All just wonderful. I also appreciate the drink choices which include Boylan's and Dr. Browns which in my opinion are the only sodas worth wasting the calories on. I wish I had known about Richard's sooner. I've lived in the area for 3 years now. It hurts my soul a little to know of all the wonderful lunches I could have had here and missed out on. Never again though. Nope. Never again. read more

Did you know that Dorothy Parker was born here? Well, not in Richard's Deli, but in West End (as this part of Long Branch is called). And considering she was born Dorothy Rothschild, she probably would have spent many a summer afternoon in this wonderful Jewish deli, sitting in the window by the street (best seat in the house), gossiping with her friends about boys over one of the most delicious brisket sandwiches you could ever imagine. In fact, I'd like to imagine that she was looking out that window when she came up with the saying "I require three things in a man: that he be handsome, ruthless, and stupid." (I've had my share of Long Branch boys, I know of what I speak). So, Richard's Deli... great deli sandwiches. The curly Long Branch fries are delicious. My favorite sandwich is turkey on rye, shore style, which means with cole slaw and russian dressing. The sloppy joe is a similar sandwich, but with more meats. When you are seated, they bring over a little caddy filled with macaroni salad, cole slaw, and pickles. Yummy, delicious pickles. My mouth is watering just thinking of them. I wish they'd open up a Richard's Deli in San Francisco. The service is always great, too. Extra friendly. There's no alcohol there - and no bring your own. So go get a sandwich and then walk down the street to the Brighton Bar or the Celtic Cottage for some cocktails. That's how I do it. You cannot be in this area without having a sandwich at Richard's and drinks at the Brighton or the Celtic. In conclusion, as Madame Parker would say "Now I know the things I know, and I do the things I do. And if you do not like me so, to hell, my love, with you!" read more

Been going here for a long, long time...always great food and service...Vinny (the owner) is also a wonderful person...love the Smoky Joes and Sloppy Joes! Tonight we had a panini and a Thanksgiving sandwich...appreciate the pickles, coleslaw and macaroni salad tray too (who doesn't?)...definitely a consistently good choice that hasn't changed over the years... read more

Nothing is better than this place!! Such a hometown deli feel complete with the trio handed to you in the beginning- cole slaw, macaroni salad and pickles. The best! read more

Great Sunday morning breakfast. Prices very reasonable. Relaxed. Warning -- they do NOT accept credit cards.

Good sandwiches. Each table gets free cole slaw, macaroni salad and pickles. Last visit pickles disappointed as they were way too salty. Some dishes hit or miss. Some servers very competent, others are not. read more

I've gone to Richard's for many years and tried to go for dinner last night. My husband and I arrived at 7:20 and were told that they were closing. Their posted closing time is 8--there were still customers in the dining room. Extremely disappointed at the lack of accommodation and will go elsewhere in the future. read more

This is exactly what you would hope it would be. Great deli sandwiches Great sides All the fixings Fast service To go orders were perfect Pat the extra for "lean cut" If you order to go. Request extra mustard Don't forget to order cole slaw and Knishes read more

The best corned beef, lox, whitefish, latkes, pickles, macaroni salad, and much more. I go here for lunch every time I visit NJ, there's nothing quite like it. And I like the wood walls very much. read more

Been going here for years. It's a little pricey so I keep it simple, pastrami and cornbeef on rye. Simple, classic, gets the job done. One of the best delis in the area. Only thing keeping it from 5 stars is the price, making this a once-a-month stop instead of once-a-week. read more