As a 4+ year customer of Pure Reef I feel the need to get on here and give Jorge and Angela and the Pure Reef Staff the credit they deserve. I feel even more compelled to write a review after reading a recent review from Mark S. on 5/2/2015. My personal experience dealing with Pure Reef has been nothing but Pleasant. Being new to the saltwater world I could not be more happy that I have and continue to learn everything I need to know from the Pure Reef staff. I have certainly had my ups and downs dealing with a saltwater aquarium but there has never been a shortage of help and support from Jorge and his staff. I currently am running a 93gal corner Reef tank with both coral and fish. 90% of my coral and 100% of the fish currently in my tank came from Pure Reef. I have had my fair share of dead coral and even a few dead fish. Many times my unstable tank conditions and sometime lazy maintenance habits were the cause. As I have continued to learn the hobby and listen to the plentiful recommendations from Pure Reef I am happy to say that my tank runs and looks better than it ever has. I have been to many aquarium stores around the Atlanta/North Georgia area and I can tell you that you will NOT find a more pleasant, clean, or knowledgable store nor will you find a more helpful and professional staff. I challenge anyone to take a trip to Pure Reef and see for yourself. Let me give you a small insight on what you can expect. When you walk in the door I assure you that within a reasonable time, you will be approached by a staff member to acknowledge your presence and to see if you need help or have any questions. You will either get all the attention you need or you will be allowed to roam the store until you are ready to be helped. You are assured to be walking in the cleanest store and viewing the cleanest aquariums in the business. I have been in the store when things were slow and I have been in the store when things were extremely busy. Either way, Jorge and his staff make every effort to make you feel comfortable and welcome. Now, in response to Mark S. and his reckless review. I am not going to pretend that I have any knowledge of his experience but what I can tell you is that his supposed experience is less than the norm. From my personal experience and listening to the experiences of other customers Jorge and Angela make every effort to keep a very clean and satisfying reputation in their business. Without getting to lengthy (too late right...lol) I will say this. I will not pretend that I or any other customer has not bought an unhealthy fish or coral from one fish store or another. I will also not pretend that it is always the "Stores" fault. What sets Pure Reef apart is their willingness to work with their customers and make things right. Never have I seen or heard of a situation where Jorge or Angela have not done everything possible to rectify a bad situation regardless of fault. With this in mind whether it be Pure Reef or any other store, if you do not speak with them and give them the opportunity to help I can assure you that you will leave in a foul mood. Some people just can't be satisfied. Fact of the matter is, no business will ever have 100% happy customers but you will not find a business that tries harder than Pure Reef. Thanks for reading. read more