Service, hospitality, and quality of food for the price paid is amazing! My family and I are still thinking about the green Serrano dip sauce and chips! I mean this is as fresh as it gets and it's hands down the best tacos, chips, and dips we ever had! 0.69 cents taco on Tuesday and Friday?! Oh heavens yes! Ambiance is busy and don't forget about their fresh again Fresca! It's delicious! read more

See all

OMG YES!! I met up with Walter M for lunch and this is where he wanted to go...FYI...you can blindly trust any recommendation that he makes. we arrived... parking lot was packed!!! that is one thing that would instantly scare me away if he didn't say it's worth it. I got super lucky and found a perfect end spot instantly ...parking gods were with me! we entered...well almost entered and the line was out the door....ugh another hurdle. ... these 2 hurdles (parking and line) are green flags to the quality of this place. Walter got in line for us and I went to look at the menu and I did a quick lap around the store...yep it's a market with food counter at back. I opted for 3 tacos (carne asada, carnitas, pastor)....carnitas was my fav!!! def. need to come back and bring the fam... FYI...no seating...so we ate in the car. if you have a pickup truck that would be best to have a tailgate picnic in! read more

See all

Hoy mayo26 ordené un burrito de chorizo, al murder el burrito resulta ser que era de jamón regrese a la tienda le dije a la cocinera. Que me avían dado un burrito de jamón en lugar de chorizo Y me pidió que le mostrara se lo di Y me dijo ok , Y atrás de mi alguien más ordenó un burrito de jamón y lo que hizo la cocinera es algo HORRIBLE. SOLO LE CAMBIO LA ENVOLTURA AL BURRITO LE PUSO PAPEL NUEVO Y SE LO DIÓ A LA PERSONA QUE ORDENÓ EL BURRITO DE JAMÓN QUE MAL SERVICIO . Y le dije a la persona que le dieron el burrito que reclamara porque el burrito que le dieron. Ya estaba mordido read more

This is the place to be on Tuesdays and Fridays! I don't think you can find a better deal anywhere else in North County. My favorite meats were the Birria and Asada because they had the most flavor, but the Pastor and Carnitas are worth trying, too. read more

Primo Foods - Carne Asada Taco , Carnitas Taco - Grocery Near Me - Vista, California

We came here for the taco special and the tacos were great. They put enough meat for a street taco and condiments. The lines are always long on Tuesdays, so take comfortable shoes to wait. Also, since there is a lot of people, they rush you and thats the reason why they lost a star. I was barely looking at what they had and they kept insisting I ordered, literally had 2 mins to check. read more

This Primo Foods location in West Vista is our preferred one. The parking spaces are kinda small, so use caution. The workers here are exceptionally friendly and go out of their way to be helpful. We went to pick up some barbecue on a Tuesday. There is a different line for the Taco Tuesday deal, so fortunately we did not have to wait very long. The barbecue chicken leg quarters are huge! Look at my pic with a fork for scale. $11 for 3 leg quarters. Just an incredible deal and oh so delicious! Tri tip was $23/lb. DH said, "it had great flavor, but I actually like the chicken the best". It was tender and smoky. We picked up some tomatoes, cucumbers, and avocados to make tacos and salad at our vacation home. Overall, this is a great place to pick up some barbecue at outstanding prices. We will definitely return in the future! read more

Primo Foods - Tri tip - Grocery Near Me - Vista, California

See all

Honestly the samples were great, the service was welcoming and friendly and set it up to. r a great experience. Even though there was a large line for 69 cent tacos on Tuesdays, it went by quickly and they promptly made the order. The food itself were small street tacos and kinda lacked flavor and the dough wasn't my favorite, I enjoyed the speed and amount of food for the cost but was a little less quality and the watermelon I bought there tasted like it had gone bad which was a shame because it was pricey for the amount you receive. Overall it was okay and I would consider returning to try something new like the tri tip which tasted really good in store even if the tacos weren't particularly my favorite. read more

They have $.69 cent tacos on Tuesdays and Fridays and you can choose from any meat they offer. It's not the best quality I've ever had but it's still very good with tons of flavor and considering the price, it's great. You can't beat it. It's inside of a grocery store. read more

See all

I tried the taco Tuesday for .69 cents. That's right $.69 cents. It was very busy and waited about 20 to 30 minutes for the 20 tacos. The carne asada tacos were good. They put cilantro and lime to add more flavor. I give them 3 stars . Give them a try. read more

See all

LOVE PRIMO FOODS/MARKET!! Fresh, Spicy, Delicious - Fruits & Vegetables, Food, Drinks, And Their Famous $.69 Tacos!!

I go to the Vista location 6-7 times monthly and they are the bomb tacos!! My favorite are the fish...try em!!

You can't beat $0.69 tacos! I've been eating here for years, still one of my favorite spots. All of their food is good, the fruit, veggies and other cuts of meat are amazing as well. Always a long line for the tacos tho! I bought an avocado tree from them several years ago dor a great price, still have it today. They are a jack of all trades and everything they do, they do well! read more

Our family have patronized this business for many years. Last week, Several family members and friends came down with food poisoning after a catered event of chicken, pork and beef tacos. Only the people that ate the pork and chicken got sick; one was even transported to the hospital a day later. The host called the store to report the incident and staff was immediately dismissive and denied any responsibility; despite the fact several people at the event got food poisoning. I was a guest, and the one person that was hospitalized. When I heard how dismissive staff was, I called and spoke with Enrique the GR who eventually offered to call the host and offer a refund, but instead, the owner, Sam called and and while he apologized for our "misfortune", he also refused to accept responsibility or offer a refund to the host. They've not only lost our business, but everyone that attended as well. All they had to do was acknowledge responsibility, apologize and maybe take a look at their kitchen practices to see what could have happened; also a refund would have been a kind courtesy and certainly a hell of a lot cheaper than my substantial hospital and ambulance bill will be! Shame! read more

This place is really great. They have great food premade chickens to go. Everything looks delicious cups of fruit look nice and fresh same with the guacamole and salsa. The staff member who helped us was named Enrique. He was very helpful and patient answered many different questions of ours. We really appreciated it. I would definitely come back here again and purchase their chicken again. It was very good. read more

See all

Taco Tuesdays the best, my boys and I are always there. Lines are usually long but it always moves quickly. Parking isn't great but just go down the street and take the short walk. read more

Went on a Friday. Amazing food and bbq. The tri tip was delicious. The tacos were wonderful.

These tacos give me life! 4 tacos and a giant crispy can of coke for 7 bucks? My absolute favorite under 10 dollar meal in all of SD county. My fav are the carnitas tacos but also like the pollo asada and adobada. The fajita plate is great too, just wish it came with flour tortillas instead of corn. The customer service is always great and the lines move quickly. Love love love! read more

Taco Taco Taco, Taco Kisses For My Ben!! Excellent selection of smoked meats, butcher meats, carnes preparados, y más! Love chatting with the staff and they're so generous about sampling before buying!! Grácias a Diós!! read more

Love Primo's! Amazing food and service. Very clean and welcoming. They have everything you want. Agua Frescas, ceviches, tacos and salsas y mucho mas! Check it out! Tell them Happy 30th Anniversary! read more

I've been coming to Primos Market every Tuesday for tacos and generally enjoy the food, but I feel customers should be aware of a recurring issue with the cashiers. Today I ordered 30 tacos and clearly told the cashier that. When I checked my receipt, I realized I had been charged for 60 tacos instead. I went back inside, and the staff immediately recognized the mistake and refunded the difference. What concerned me was that it seemed like this wasn't an unusual occurrence. Unfortunately, this is not the first time I've experienced billing issues here, and several friends and family members have had similar experiences. The food is great, which is why I keep coming back, but customers should always double-check their receipts before leaving. I'm leaving this review in the hope that management addresses the issue and provides additional training to help prevent these mistakes from continuing. read more

Don't listen to the bad reviews. Every Tuesday & Friday .69¢ tacos with lots of protein options (I really like the cabeza) If you see negative reviews it's because the line of people or their previous misconceptions of taco size. If you're in Vista on Tuesday or Friday and like tacos you MUST stop by. You will be offered (or you can ask) samples of their BBQ while standing in line & their agua fresca is awesome! Everyone is very friendly and English is used with ease. You won't be disappointed. read more

Went on Friday to get fish tacos. The fish was so tough (over cooked) it was hard to eat. I have had other tacos of different meats before, and they were good. Won't get the fish again. read more

Great price. Food delicious. Haven't had a bad taco, burrito, or ribs. Long wait on Taco Tuesday but fast and easy on Wed

Came here for Taco Tuesday/Friday and specifically the $0.69 tacos and was not disappointed. Got here around 4:30pm on a Friday and there was a line. Although it took a bit to get up to the front, when I received my taco order and took that to the front cashier to pay, the line had already tripled in size! Wow...get here EARLY if you can. In all, I ordered about 27 tacos: asada, chicharron, adobada, pastor and carnitas. Each taco plate came with a few packets of salsa (very tasty too BTW) and when I got to the cashier to pay, it was $20.17!! I don't remember the last time dinner for a five people was this cheap. Seriously! I did not get a chance to tour the rest of the store. Carrying 27 tacos is quite a task, but I definitely want to come back on a non Tues/Friday day when the tacos are still only $0.99. Craziness. read more

See all

I have ordered large amounts of ribs and tacos several times - the staff was very helpful and all was ready on the weekends for pick up at the times I requested. Gracias a Primos at 1535 W. Vista Way for your services. read more

This is such an awesome hole-in-the-wall taco spot. Probably my favorite in all of California for tacos. The tacos were affordable, but there is typically a long line. read more

Taco tuesdays are always a hit. We usually buy the marinated chicken and the marinated short ribs from the meat counter. I don't know what they use in their short rib marinade but those ribs are always a hit. We've also had the chilaquiles which is nice and spicy and one order is enough for two people. read more

Drove 20 miles not worth the drive at all. It's like any other Mexican restaurant in San Diego. You can fall out of your bed and find the Mexican place right around the corner with much better food then to drive all the way for dried out fish tacos for $.69 which so small& not worth it the cartnites the same. Spent $17 on their barbecue brisket and sirloin tri- top dry not a good flavor bark and just dried out places way overated . read more

My "friends" got food poisoning here! Well they deserved it for grabbing tacos without me! I'll keep this one brief and give you the numbers: 69¢ apiece street tacos every Tuesday and Friday. 9 types of filling choices. A 20+ minute Disneyland-sized line across the whole drink aisle (and it's totally worth it). And don't be shy, I've seen people order up to 40+ tacos for their whole family in one go. Now this looks like your run-of-the-mill Mexican market: Loose wiring, sticky floors, magically staffed with 20+ people at a time. But don't be fooled, this isn't your El Super Vallarta Northgate blahblahblah. If you're even remotely in the area on a Tuesday/Friday, even if you just had lunch, even if you just came from the gym. Do yourself a favor and make a quick pit stop here for some tacos. You won't regret it. A few caveats: (1) I've yet to try their BBQ but their parking lot looks like the smoking section of a noir novel. (2) There are no chairs or tables so your car will smell like cabeza for days. read more

Primo Foods - Chicharron tacos - Grocery Near Me - Vista, California

See all

Tacos are very affordable and consistent. A classic local gem bringing the authentic street tacos for years. Definitely recommend hitting up the bbq on the weekends too! The strawberry cream agua Fresca is 11/10! read more

The service is so slow. The deli staff see people standing there waiting to order but just keep singing the Spanish love ballets they have blasting in the Cocina. Aye ya yi! And the Check stand- no one around ever. Nunca, Ella somewhere but only maybe... Por favor Chicos! read more

Can't beat the prices!! 99 cents and on Tuesday and Friday even cheaper 69 cents. It taste great for the price and you know what even more flavorful than places that charge like $2 or 3 a taco. Of course the tacos are smaller but they pack plenty of meat. The salsa packets are pretty cool! read more

Primo Foods - Tacos pastor birria and cabeza were amazing asada wasn't my fave - Grocery Near Me - Vista, California

Every day is Taco Tuesday around here. You can't beat their prices. Freshly made meat and tacos put together right in front of your face. All of the ingredients are fresh and so tasty. Street tacos are probably the most popular item. The line is usually long and you have to wait a while. But the wait it is worth it. Free samples of ceviche and Mexican juice while we wait. I tried the tamarindo sample and the ceviche. Both were fantastic. It's usually really crowded and the parking lot can be like an obstacle course. Otherwise, I would give this store five. Bummer that there is no place to sit to eat your food. Plan on getting it to go. This is a great place for a casual, economical, quick and fresh Friday night dinner choice. read more

This is a local hot spot for tacos I was told it's a San Diego staple so we tried it for the first time. In town from LA for the weekend in Carlsbad. So this is a super market with traditional Spanish food items. At the end of the store...that's where they have the food you can order there or pick up. It's so good and fresh! Usually there is a line on Fridays but it moves fast because they have .69 cents tacos! All the yummy flavors too! They also have ribs and other tasty items, cooked and ready to go! While you are there you can pick up fresh guacamole and salsa...even tried their shrimp ceviche which was delicious! Also had calamari in it. Tortilla chips and so much more! Definitely a local neighborhood spot for goodness! Very well supported too! See folks eating in the parking lot by their cars etc read more

See all

Stopped in for some tacos and a burrito because of all the glowing reviews, but what I got was nothing to even compliment. The .99 cent tacos were served cold and were the size of a silver dollar, even with inflation these are a bite each and aren't worth the money. The burrito I got at first seemed interesting-- they marinate their pollo asado in turmeric so it has a yellow hue. However I discovered this burrito had no pico, only a dash of cilantro; no guacamole, and for $10.99 it's insulting that they snuck an entire can of Rosarita refried beans in the lower half-- yes that's right half the burrito was entirely filled with puréed refried beans. What in the name of autentica comida mexicana is this? All nicely foiled up with some baggie salsas (not the good kind they sell in the refrigerated aisle) that are the same kind you get from Albertacos drive-thru. In all honesty, I'm just waiting on the food poisoning to kick in. read more

Primo Foods - "Pollo Asada" burrito all refried beans from a can - Grocery Near Me - Vista, California

They have the best meat market ever. You can buy the meat cooked or raw. They will even season the meat for you if you're going to barbecue it. read more

FANTASTIC & delicious pork ribs with barbeque sauce! Bought two half slabs of ribs which they cut and the pork was perfect. Worth the wait! Primos is busy & packed with people on weekends but everyone's nice & keeps the line moving. You pay upfront to the checker first, then wait in line. I waited in my car for 20 minutes for the ribs. There were already 7 people ahead of me but that went by quickly. I've eaten their yummy tacos too. Noticed that they have fresh, big tamales wrapped in front but there were only four packages of two left. Be aware that they have a very small parking lot for a weekend crowd. read more

I was never really a taco person until I saw 69¢ tacos on Tuesdays and fridays, I gave it a try and it's so amazing this is the best taco place ever! They have so much selection of foods and sides and drinks, they give free samples and the service is so good. read more

Awesome Food and customer service. The price of the BBQ was on the higher side, but well worth it. Parking is crazy, so be prepare for that.

Food is delicious! Wide variety of meats to choose for the street tacos. I tried the pork ribs and they are good. They also serve beef ribs and brisket. I'm sure it's all good! The line can get long but the good people serving are very efficient so the wait is not long. The store is reminiscent of a Mexican market across the border, only with more to offer!! read more