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    The lesser known "Home" section but just as deal-filled
    Jeff M.

    I hate to shop as much as the next guy. I want to get in and out of a store as quickly as I can with little hassle as possible. Department stores make me feel queasy, especially after looking at some of the price tags. But PRIMARK is different and you can feel the concept is not fully American almost immediately. Easy to locate price tags everywhere, rollable shopping carts, plugs for your phone to charge while you wait for someone to come out of the changing room. This is an actual experience I can get behind that is enjoyable. The prices.....my God, it's like getting new clothes at a yard sale, but in a good way. My mouth opens agape when I walk by a table of t-shirts listed for $1.90. Under $10 shoes at times, sweaters for $3 when on sale.....I realize they make profit on volume but this is outrageous. It's Old Navy on steroids. The men's selections have been great and I find something I like on every trip. I even got the courage to wander into the home section and found an Apple lighting charger for under $5 I liked. Unfortunately, it broke after two days and I exchanged it with no hassle at all. Nothing here is going to last you 10 years but I mean if you can get a handful of wears out of a $3 sweater, it's worth it. Love the concept, love the prices and have loved the service so far. A++

    Outside look
    Kat M.

    I am beyond thrilled that a Primark is here. It is upstairs by the food court. It has everything from womens & mens clothing, but also a kid section plus a home area, night wear, beauty, shoes, accessories. It's unbelievable. Great value for what you buy. The employees were extremely kind at the registers and shared their love working for company. They seem like a very happy team and I can't wait to visit them again!

    US sizes 2, 4, and 6 found on a busy Saturday afternoon. I am an extra small for reference.
    K F.

    All I can say is thank you for opening in Burlington, Primark!! In response to a previous reviewer's concerns on sizing, please remember that Americans use vanity sizing and that this is a U.K. brand. You're basically going to want to add a size or two onto you're regular fit (IE if you're a 4 in American tops, a 6 or 8 is probably a better fit). For pants I would add one size on top of your usual. The fitting rooms are there if you are unsure! All in all this is an amazing store, very open so you're not stuck between other shoppers very often, I actually thought the selection here was on par with if not superior to Boston's. The prices will amaze you and blow other stores out of the water.

    inside
    Karen 2.

    quality overall is very cheap. staff are attentive & kind. layout has kids in the center. kept generally clean.

    Kasey D.

    Loved this store! I wish there was one in Florida near me. I waited to complete this review until I wore out what clothes I purchased. I mostly purchased shoes and some swim wear and accessories. The sizing is weird. I purchased all the same size (large) and the pair of shorts and pajamas I bought fit but then the swim cover ups I bought are too small. I also bought a one piece bathing suit and it is too big in the chest area but fits everywhere else. I did not have time to try everything on. There is one coverup I bought that was a medium and it fits perfectly. The shoes are great for being so inexpensive. The most I spent on a pair of shoes was 15 dollars. A couple of slip in shoes have stretched out a bit after a couple wears but I did not expect them to last forever at 7 dollars. Cute shop... like a cuter and not weird forever 21.

    Ian M.

    I don't know who who started Primark, but I sure need to thank whoever did for creating a wonderful store full of fashionable and oh-so-affordable clothes! This Primark is located in the Burlington Mall, and features an expansive single floor layout. As a young adult, the styles and types of clothes here are perfectly suited for me, and the prices are even more suited for my almost empty wallet . Organization is key for me in clothing stores, and it almost always feels like the cheaper it gets, the more messy and disorganized the store becomes. But not here. Everything is neatly folded and sorted, and the staff is very friendly and can help point you in the right direction. As most other reviews mention, the quality isn't going to last a lifetime, but with unbeatable prices, the clothing lifespan can be overlooked.

    Elizabeth F.

    This store has a lot of ice things, but it's very annoying getting to the store first of all the store is above SEARS so you park in the SEARS parking lot but cross through the mall and finally go up the escalators to the store it seems as it should be in a better spot The store sign outside is a complete mess.

    Primark -- Burlington Mall : 1100 Middlesex Turnpike, Burlington           Interior

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    7 years ago

    One of the BEST and unique pop-culture clothing & home decor stores around!! :)

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    Review Highlights - Primark

    This Primark is located in the Burlington Mall, and features an expansive single floor layout.

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    The Merry Lion

    The Merry Lion

    (1 review)

    I adore this store! It is located one street over from Main, on busy North Ave, sandwiched between…read morethe Diner and a dance studio. It opened in the summer and has been quite a hit. A big, thoughtfully decorated window invites one in where you will find a divine collection of childrens' clothing, accessories, books, toys and other items bound to delight any youngster. The selection is good without being overwhelming and while more pricey than, say, Walmart or similar stores, I think you get excellent value for what you are getting. Some of the lines they carry come from England and are just adorable. And it isn't just for girls - I have got things for my now almost 2 year old nephew which were original and charming. In the back by the check out area, there is a display of some lovely jewelry, bags, and other pretty things for Mom or Grandma too. Or in my case, Auntie! I got two beautiful necklaces and some earrings on my first visit. The owner and her mother run it together and both are just delightful. I've had some excellent conversations there while checking out. Young mothers with babies are often to be found there and it is a warm and welcoming place. They often have sales and weather permitting a table of interesting items outside. Whether you are shopping for a new baby or a five year old, you will find something here that is unique, well made and just what you didn't know you were looking for. Check it out! You will be very glad you did.

    From the owner: The Merry Lion is a lifestyle boutique with curated items for women + children!read more

    Primark - womenscloth - Updated May 2026

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