IF YOU'RE EVER IN THE AREA, you NEED to come by!! I customized my own body butter and body oil, and…read moreit was such a fun experience. I'll definitely be back because they make the whole process really enjoyable, and you leave with a scent that actually makes you happy Plus, the prices are cheaper than buying the name-brand versions! Their body butters are SO buttery smooth too. They're not sticky at all -- just super moisturizing and they leave your skin feeling really soft. Tip: Bring the perfume or scent you want to replicate, and they can help you create something similar!

I came here around 3pm...probably not the best time of day because Anaheim Street was buuuuuusy…read more Originally I parked behind it by the McDonalds however there was some shady people parked back there so I moved my car. Luckily I found a park right in the front. I was a little thrown off when I was looking at stuff because the store rep didn't acknowledge my presence. No hello or anything. I did ask a question about the scents after about 10 minutes. He was actually nice and helpful, and I ended up getting me and hubby a good amount of oils. Now that body butter is amazing! Smells delicious and sooo soft and fluffy. I was originally annoyed it was $20 but it is definitely worth it. I definitely will be back when I run low!

The selection was incredible. Everything smelled top tier- staff is really kind and empathic. Iread more

Fake perfume. Avoid. I don't recommend this place. Bad quality, bad service. Avoid. Never…read morebuying here.

My friend and I arrived tight on time for our 6:30 appointment and were ready for an amazing…read moreevening of al little self-care and pampering. This area was pretty busy for a weeknight, but we took it in stride. Parking itself was not to difficult. although finding a spot close to the location took a little maneuvering, but once we were inside, it was absolutely worth it. Now let talk about Janet-AMAZING From beginning to end, Janet took her time with us. She explained every product one by one, what it did, the purpose of it and why we're using it, and how it would benefit us. There was no rushing and no feeling like we were just another appointment on her schedule What I appreciate most was Janet's attention to detail with my melanin rich skin. Every product she selected felt intentional and tailed to what I needed, this kinda care and knowledge makes a big difference. I was so happy my friend came along with me , becuase it made it seem like a girls evening. And of course we did not leavve empy handed , we purchased a few preodcuts to keep us glowing at home. I would definelty recommend LATHE LBC, but the standout for me was the custmer services, Janet was all THAT. Great skin, good company and excellent customer service, and oh yes a little shopping Well be back

I attended a Lather product demonstration event as my first experience with this brand. First of…read moreall, this store is beautiful and conveniently located near the parking garage of the 2nd & PCH shopping center. Our Associate, Jessica, was so amazing. She explained the benefits of each product, they key ingredients, and how to use them. All of Lather's products are made without synthetic fragrance, artificial colors, parabens or sulfates. So if you have sensitive skin or are just looking for cleaner beauty products, this brand may be just right for you! Their packaging is also made with sustainable materials, and that is important to me as a beauty consumer. I also appreciate the fact that most of their products are moderately priced. You can find comparable products at Sephora or Ulta priced at $10+ more. I purchased the Ultra Light Face Lotion which is a daily moisturizer that is a non-greasy formula which quickly absorbs into your skin. The Manuka Honey Body Butter smells amazing and I wanted something ultra moisturizing for my dry legs. It's a shame I don't live closer to this location, but there are several good stores & restaurants in this shopping center so I will make it back to 2nd & PCH and Lather to restock on beauty products.

I have finally found my go to bleach highlight guru Let me…read morestart by saying I have been getting highlights done for over 10 years and having been spoiled by good hair (ex wife stylist) great stylist bad wife I became accustom to getting what I wanted! After relocating to SoCal from NorCal I have tried many stylist and salons that just claimed they would listen and give me what I requested no problem...They said Well I usually left disappointed with orange brassy spotty highlights and payed too much for a mediocre at best highlight...Then while searching yelped I came across Glamarama Enrique had so many positive reviews I figured I'd give it a shot! He Emailed me back and forth requesting my pics of hair now and the desired result...wow great concept huh? To actually care what your client wants! Well he delivered in a big way and I will never go anywhere else! Glamarama and Enrique to my knowledge don't specialize or advertise Men's hair per say but the color he achieved (hand painted on btw) no lousy cap pull through or slather on job...he is a true artist and takes great pride in making sure you are happy with the results I highly recommend anyone male or female to see Enrique! And the margaritas were a bonus! Thanks Again Enrique I'll be sending my fiancé your way next see you at touch up time!

For sure as good as it gets...Enrique is the best!!!…read more I just moved to Long Beach and was nervous about finding a new hair stylist. I'm super attached to my hair and it needed some serious color correcting. It had been colored quite a few times by quite a few people and had four different horizontal strips of coloring coming from the roots. (It looked as awesomely horrible as it sounds). I did all kinds of research, scoping out who was in Long Beach and I was convinced Enrique was it for my hair. Everything mentioned in the reviews is true! He is amazing. We had a consultation and I completely trusted him. I could tell he actually cared about what he was doing to my hair. He listened to what I wanted and also recommended what he thought would be best to help get my hair healthy again. Enrique was super patient with my hair in seeing what would work to even out all the madness happening - I really appreciate that I didn't feel like he was just 'yesing' me as some stylists do. He genuinely wanted me to be happy with the results and was committed to making my hair as healthy as it could be. He also got me started on Olaplaex to reconstruct my damaged hair and I'm so happy he did! I absolutely LOVE the results. He also suggested doing a micro trim on me to help freshen up my locks and since I was already so happy with how my hair turned out, I let him. And holy hell did I love it even more!! He completely kept my length but my hair looked dramatically different from just the tiny bit he took off. I'm so so so happy with my hair and it's all due to Enrique. He is amazing on all levels! He evened out my color, got my hair healthy again, is priced great, parking is easy, shop is cute and above all - HE HAS GOT YOUR HAIR. You will leave happy and feeling sexy because your hair is bomb now. No cons whatsoever with anything during my experience. Book with him! He knows what he's doing.

Excellent location with natural soaps, oils, and bath items. They're open Tuesday through Sunday…read moreand Kathleen is super nice and helpful. I bought a gift set this time and will return for more

I am surprised that that there is no review yet!!!! I fell upon this store by accident goi g to the…read moreRoss down town. I caught a whiff of oats and honey and saw the beautiful window display. I have lived on downtown Long Beach for years and never heard of this store I had to stop in. Stepping inside you will find a not too big not too small very well organized shop. With floor to ceiling shelves filled with soaps. Take in the smells of lavender and oats. I was greeted by a very nice lady and told her what I was looking for and with out hesitation she grabbed fro the shelves that fit my needs. I have very sensitive skin so I try to stay has natural as possible and I can't get over these soaps. I walked out with 5 bars of soap, one for my roommate that fit her perfectly, I have my soaps in my bathroom cabinet and every time I open it I can smell them.

Second time stopping by this spot and once again a great experience. Rudy was super helpful,…read moreknowledgeable, and just great to chat with. Never rushes and always takes the time to answer questions trying to find that perfect scent your looking for. Definitely coming back.

Well first of i didnt buy anything. This is for the salesman Rudy who was very professional on his…read moresales pitch that i wouldve bought 3 out of the 7 colognes he suggested for real. but had to take lovely wife for lunch. I will return definitely. Ask for Rudy!

Very cute boutique shop in East Village! I didn't catch the owner's name but she was so sweet. Love…read morethe style of all the clothes and accessories. Bought a gorgeous silk scarf to tie onto my purse and a greeting card with Villa Riviera on the front, which I plan to frame because it's such a beautiful piece of art :) I believe the shop is only open on weekends which is sad, but understandable for the size of the store. Definitely stop in for cute goodies if you're strolling down 1st Street on a weekend!

I love this cute little shop! Not only do they have a great selection of clothing and accessories,…read morebut they have some really great local Long Beach gift items. The shop is in the heart of the East Village Arts District and I can tell the owner really loves being in the community. She sells hats, keychains, and greeting cards with Long Beach branding but super cute. Whether you are a local, or just passing through, it's a great place to grab last minute, yet thoughtful gifts!

Personalized invoice. Great service. Products are of the best quality and unique. Had been going…read morethe their physical store for many years but when they close due to land being sold, this is the next best thing. Thanks again.

Had a wonderful visit over the weekend. Hubby and I have had the general Alpine Village bookmarked…read morefor months/years, and was finally in the area to do a quick visit. We came by on a Saturday, so a swap meet was occurring on the northern part of the parking lot. There was still a good amount of parking near the actual Alpine Village area, so the swap meet didn't affect parking too much. Alpine Village Cosmetics is on the other end of the Alpine Village, away from the Market. It's near the other smaller shops, such as the toy store, bookstore (which seems to now be closed), antique places, and a shoe store. Alpine Village Cosmetics is a good-sized shop with a lot of products concentrating on bath items (e.g., soap, shampoo, deodorant, hand soap, lotions, etc.), with some candies/mints, too. Eleonore kindly greeted us when we walked in, and offered any assistance if we had questions. Super-helpful when we had questions, and provided suggestions based on products that we picked out. We actually found this place by looking up on where Nivea is sold, and bought several other German-based products to try out. It was a lovely shopping experience, and we're looking forward to visiting again!

Very nice store. So…read moremuch to choose from. See photos and video. The lady was super sweet and chill. The prices r good as well.

Such a cute shop, they have a variety of goodies to look at from clothes, to jewelry to sage to…read morecandles literally everything. You can make your own custom jewelry my nieces loved this!! The two beautiful people that work there are so helpful, sweet and professional. If you're in the area you must stop in!!

I have been going here for blowouts etc for a few years. Good price and easy to get an appointment…read more I had to do a review finally because Gehisa who is a newer stylist really made my hair look great. She also did a very nice bang trim on me and it made me very happy. She put on some strip lashes as well and took her time and they lasted two days! (Usually only one) Wanted to shout her out and I hope she will be available when I make future appointments. Thanks Gehisa!

This has to be one of the worst Ulta locations I have ever visited. No one seemed to have a sense…read moreof urgency or understand the importance of providing good customer service. It felt like most of the employees were more interested in standing around talking to each other than helping customers. I honestly felt like only one employee was actually working and ringing up customers while everyone else was standing around doing who knows what. It also took an unusually long time for someone to bring over a key so I could look at a cologne I was interested in purchasing. With so many employees on the sales floor, you're telling me not one person could step in and grab a key for the associate helping me? To make matters worse, there was a line of customers waiting to check out, yet only one cashier was working the register the same employee who was also waiting for someone to bring her the key. No one else seemed willing to step in and help, which made the wait even more frustrating. This team definitely needs better training and much stronger customer service skills. I was extremely disappointed with my experience and ended up leaving without buying anything, even though I had planned to purchase several items. To make matters worse, the store didn't even have any cologne testers available, making it impossible to try the fragrances before buying. I've been a loyal Ulta customer for years and spend a significant amount of money there, but this is by far the worst Ulta location I've ever visited. I would not recommend this store to anyone. Save yourself the time and visit another location where customers are treated with respect and where employees understand the importance of providing quality customer service.