Twice I've come to this store wanting to support a South End small business and twice I've been met…read morewith dismissive, rude service. The first time I wrote off as a fluke, maybe the shop owner was having a bad day. The second time I went in with a very reasonable request (advice on the sizing of a ring) and before I even had the sentence out of my mouth I was being told they do not work on jewelry that was not their own while simultaneously being walked away from. Sure, a very reasonable policy, but it would have been nice to be talked to in a more respectful manner. I ended up walking a block over to Laura Preshong on Tremont and they welcomed me in and enthusiastically helped me out and I was on my way in under 5 minutes! That's all it took! So just beware that unless you walk in with a commitment to buy and only work exclusively with them, you're better off elsewhere!

I can't even begin to tell you how amazing this store is. I stumbled upon this store in the South…read moreEnd years ago and was always mesmerized by the window displays. One day i decided to walk in and let me just say say WOW. This jewelry is so stunningly beautiful and well crafted it blew my mind. The owner is truly a skilled/unique artist with a keen eye for beauty in all objects. The pieces are sleek, sexy-looking, sophisticated, I could go on forever. I ended up getting a black diamond pendant, which was set in 22kt gold, and a unique garnet pendant that was set in 22kt gold as well. These pieces are stunning and I have been complemented numerous times on how beautiful/unique the piece was. So if you guys want to look sleek,sexy, and sophisticated by all means go here. Trust me when I tell you, you will not regret it, in the least! Oh and the owner is amazing to work with. She(Michelle) is very thoughtful and gives a lot of insight on each piece, even when trying things own, she helped sorting out what essentially would be the best fit for oneself. So five stars to amazing customer service as well, but seriously go check this place out!!!

George is a true gift to the jewelry repair world in Boston…read more He never fails to find a way to fix a piece of jewelry I may have given up on:) So generous with his skills and stories we are so lucky to have him in our city. Oh, and George is incredibly affordable, too.

Don't bring your gold here! Brought a gold ring here to have…read morehim knock back into place as one row of diamonds were bent. Knocked the row 70% or so back into place and then proceeded to shave off so much gold that the edges on my finger are not longer sharp and defined. The band is considerably thinner. Gold being around $3500 an ounce can create this level of dishonesty. He didn't ask if I wanted it polished. Just proceeded to shave off gold. Don't go here.

BEST. EVER. I have never written a review before but I was so blown away by Iqbal. I hadn't gotten…read moremy rings professionally cleaned since I got them (7 years ago, oops.) and they came out looking absolutely brand new!!! He also did an incredible job at resizing them and was able to do 2 rings and have them back to me in a day. Overall, great experience and service. I will forever be loyal to Iqbal and Khan Diamonds

My husband and I absolutely LOVE this place. Got both of our wedding bands + my engagement ring…read morehere. I get so so many compliments on my ring for its uniqueness, beauty & sparkle. Strongly recommend the plan with the diamond rings since it includes replating and makes the ring feel brand new! Iqbal has a fantastic eye and even gave me a cleaner kit. Located on the 5th floor of the Boston exchange jewelry building off of Washington. We will recommend him to everyone. Even came in with a friend to have his 5 year old ring feeling brand new!!!

I have been coming here for the last 2.5 years?, since moving to Boston for various jewelry…read morerestorations and will never go anywhere else. They are all so kind and knowledgeable! Very efficient too! 10/10

Great Spot! Tremendous service! Was unsure of what I wanted when I walked in and the staff was very…read morehelpful. Will be going back.

Review from my fiancé :)…read more Let me start off this review by saying if you've been to this place and are hesitant if you should go with them, you need to greatly reconsider your position - because we went to several different places (both local & chain), and BDC is absolutely the best and a cut above the rest. My girlfriend (now fiancé, of course ) were in Boston for July 4th and we decided to check out a couple jewelry places. We didn't seek out this place in particular - we just happened upon while walking around the area (we even looked at a place next door that was not even a maybe after going in). We were greeted by a very nice & smiling Stephanie. She and her family own this business, so right off the bat, you know you're going to get the best (local) service - versus being just another "number" at a chain jeweler. Stephanie was a no-pressure, VERY knowledgeable, down-to-earth salesperson. She first congratulated us both on the future engagement (the first sign of her easy to approach, personable nature). She then asked if we were looking for anything in particular, so my finance showed her a picture of a ring she saw on Instagram, and Stephanie instantly found one very similar to it (an example of her no pressure, non-upselling nature). She answered all of our questions about the different qualities of a diamond (caret, cut, color & clarity). She is both a certified Gemologist and Diamontologist, so you know you're getting the best information from her. Another thing that really stood out to us is when Stephanie told us that not only will do they do free life-time cleanings, but they'll also do a complimentary repair/replacement of the stone if it's lost, damaged or even stolen. That in itself is rare, because most places (and all the other ones we checked out required this) make you submit a claim through your insurance. So that right here sold us, and put them on the top of our list. We finished the visit by Stephanie writing down all the information on the ring for us on a business card, in case we did decide to go with it. After visiting BDC, we went to several other places (local & chain) in Maine (where we both met, and I'm from). However, after weighing all the options and how the other places were, we knew the obvious answer was BDC. Stephanie's no pressure, approachable, knowledgeable personality and their obvious commitment to customer service made it an easy choice. Over the next several months I worked with Stephanie directly since I knew what my finance liked. We emailed back and forth over different options based on the information from the card (the ring we originally looked at) and on my budget. She even went as far as to not only send me pictures of al lthe different rings we talked about, she also sent me videos of them so I could see them in greater detail. If that isn't superior customer service, then I don't know what is. She even suggested a ring (that I ended up picking as the one for our engagement ) that was several thousand cheaper than the original ring we looked at - that is an obvious commitment in showing that she genuinely cares about what the client wants, and not just trying to up-sell you on something you don't want nor need. When I finally did pick out the ring of choice, Stephanie made it so easy to make a deposit over the phone, and get the ring started in production (she was even willing to do this on just a small deposit put down, because she knew I was on a deadline of wanting to propose on a certain day). When I came in to pick up the ring, she already had it ready for me - in a gift box & all. That just goes to show you that not only does she care about what you truly want, she also values your time. We finished by her congratulating me on my pending engagement, and truly showed a sincere interest in our special day (she even asked where and how I was going to do it - so she obviously genuinely cared about our special moment). In concluding, BDC is absolutely the best jeweler not only in the Boston area (which obviously says a lot, because there's MANY to choose from in the city), but also out of any we went to. Stephanie is by far the best in service (no pressure, approachable), knowledge (certified Diamonologist/Gemologist who answers all your questions in the best detail - explaining everything), and quality, local business (even replacing damanged/lost/stolen stones as a courtesy to its customers). Do yourself a favor and go here - you will not regret it (but you will if you don't go here). Thank you, Stephanie & the rest of the staff at Boston Diamond Company for making this one of the best and easiest decisions of our lives! You have truly earned two customers for life, and we won't hesitate for a second to recommend you to all of our friends and family.

Stephanie was a pleasure to work with & she was able to create the perfect ring for my fiancé,…read moreafter showing her some sample ideas. She brought my vision to life perfectly. My fiancé is absolutely in love with her dream ring. Would highly recommend Boston Diamond Company for any of your jewelry needs.

Top-notch. Wonderful jeweler. I trust them with my most valued possessions. I've had jewelry melted…read moredown and made into other jewelry, I've had them add stones to jewelry. They do a wonderful job. Highly recommended. Amelia as always goes above and beyond. The staff is absolutely lovely.

The purpose of my visit was to simply have a battery replaced in a watch that held great meaning…read morefor me as it was a gift from my dad from many years ago. I had visited a couple other jewelry shops, only to be given the brush off for not wanting to purchase a new watch. When I walked into Avitabile Jewelers, I was greated by Amelia, who listened to what I had to say and cheerfully performed the repair. Because of her kindness and understanding of the sentimental value of the watch, and her n"no pressure" approach, I also purchased a new leather band She patiently walked me through the catalog, showing me several alternatives When I returned to have the band intsalled, Amelia had seen me coming through the front door and was already getting the new band ready I was pleasantly surprised to see that from our previous discussion, she had selected two options for me. I ended up taking her second option! She installed replaced the band and I was on my way. The kind attitude and no-pressure sales approach were greatly appreciated. I Know I will return in the future!

I had visited a couple of more mainstream places before going to BRAG and meeting with Ani, the…read moreexperience itself was worth going. They truly care about the personalization of the ring, aren't afraid to let you know what makes sense and what might not, not to mention the ring itself coming out gorgeous! Thank you again, Ani and BRAG.

My fiancée and I greatly enjoyed working with BRAG on our customized engagement ring. Ani is very…read morehelpful with her knowledge and creativity in designing the ring, and the whole BRAG team works efficiently to deliver the model and ring on time. We are extremely happy with how the ring turned out and highly recommend BRAG for their professionalism and reliability!

My husband and I shopped for an *ethical* engagement ring at Laura Preshong in October, 2017…read more Shopping for such a pricey and special item can be very overwhelming, but we felt very comfortable at Laura Preshong. We never felt pressured to buy before we were ready, and the sales associates and Laura herself answered any and all questions we had. My husband thinks that most engagement rings look like ring pops.. They are too high up. Prior to us starting the search for the right ring, I assumed my options were going to be high settings. But when we arrived at Laura Preshong, we quickly realized that we were in the right place. The settings are lower but exquisite. And there are many beautifully handcrafted designs to chose from. We found our favorite and then went back this spring to look at wedding bands. Ultimately, my husband went for a chain store wedding band since he wanted something very simple that was cheaper elsewhere. But my wedding band if from Laura Preshong and it's beautiful and fits perfectly with my engagement ring. I've been married for a month and a half now, but I still look at my rings and think they are SO beautiful. Laura Preshong is an upbeat, fun person. You get to know her and her staff personally while you work with them. I highly recommend. Overview: -Local business -Female owned/operated -Ethical -Conflict free diamonds -Personal experience -Adheres to their timeline

I bought both my engagement ring and my wedding band from Laura Preshong. Both of my rings have…read morelost diamonds. I had to have both rings reset by a different jeweler as Laura was rude and dismissive the first time I brought it to her attention that my setting was loose - when I nearly lost my center stone within a year of receiving the ring. I lost two of my grandmother's diamonds...it's devastating! I am kind of relieved to read that other reviewers had a similar experience as me because Laura was so dismissive and made me feel like it was my fault that I wear my rings too hard. I have other diamond rings that have never had this happen!