Natalia is a perfectionist. She has done both my eyeliner and brows and wow. So gentle, pain-free and incredibly detail oriented. Highly, highly recommend if you want an absolutely stellar result. read more

I never knew that having my eyebrows done would make such a difference! Amazing enhancement of my face. Infinite Beauty Studio was recommended to me and I couldn't be happier with the results. Highly recommend.p read more

Natalia is fantastic! I went for a touch-up because I wanted my brows to look a little darker ... they looked natural enough - but they were so nice that I wanted them to stand out a bit. The results were beautiful - more than beautiful - perfect! As I said in my last review, Natalia is an artistic perfectionist; it's the best way I can describe her work. And the result exceeded my expectations. If I ever need beauty work again - Natalia is the only option for me. I'm thrilled that I found her and I highly recommend her to anybody who is looking for any/all the procedures she offers in her professional studio. Thank you, Natalia. You're the best! Attached is a selfie! read more

I recently had my eyeliner tattooed and absolutely LOVE the result. Natalia is fantastic, she is very thorough, detailed and gentle. She was very patient with me explaining everything during the process and answered all my questions. I was provided with detailed instructions for aftercare and supplied with healing lotion. It feels so great now that I don't have to draw an eyeliner every single day! Natalia's skills are outstanding and customer service is exceptional! Thank you ! read more

Infinite Beauty Studio - Permanent Makeup Near Me - San Rafael, California

5 stars! Natalia is a perfectionist and so my eyeliner was perfect! I've had this done twice before and both times I was a nervous wreck. Not so this time. I felt very calm and relaxed because there was no pain and I was confident I was in capable hands. Highly recommend read more

I love my permanent eyeliner! I've been getting so many compliments. The line style we decided on allows me to play around with how simple or dramatic I want the eyeliner to be. On special occasion, I just add to the tail/wing and it literally takes less than a minute. read more

Natalia is amazing! I've done many different procedures here and I loved all of them. My first visit was around two years ago to have a micro-pigmentation done on my lips and I absolutely loved the results. She is an artist! I've had the gaps of my eyebrows filled with her micro-blading technique, which was another success. Then I came for a facial micro-needling and I could see the results a week after. She is patience, very talented and amazing on what she does. I absolutely recommend this place! read more

My experience with Natalia was fantastic! She is meticulous and extremely gentle. I have seen her twice now over the last three years for powder brows as well as upper and lower permanent eyeliner. Sooo pleased with the results and I get so many compliments. read more

The absolute worst permanent makeup experience. I'm fair with brown hair. She talked me into micro Blading. I had soft tap permanent makeup for my brows before. Her website photos and reviews looked amazing. My micro blading looked good for about 3 weeks post procedure. Then Started turning a very unattractive grey. And 3 years later, they still are. Currently at UCSF derm for help. It has been a nightmare. Don't believe her photos or reviews. read more

Natalia is an amazing artist! My prior aesthetician closed her salon last year and I was looking for eyebrow microblading touch-up... and found her via Yelp - based on her reviews... I'm feel extremely fortunate and grateful! Her expertise and attention detail is extraordinary... The salon is absolutely beautiful and extremely comfortable - and, especially during these pandemic times, she provides all of the safety measures that you can only hope everyone implements with regards to personal services! read more

I would like to say big thank you to Natalia, who did my eyebrows microblading in the middle of March. It took me a long time to find a right place and Natalia was recommended by several people. I remember how nervous I was before the treatment and it honestly took me about 3 years to finally get the treatment. This is why I would like to share my experience because I'm sure I am not the only one for whom it's hard to decide. Firstly, I want to say it was easy to schedule the appointment for consultation and , yes, it costs money but this treatment is something you don't want to be cheap about as it is your face and it'll change your daily routine and even self-esteem as in my case. Secondly, the salon is gorgeous located in the heart of SF,so you get both great service and esthetic pleasure. I decided to trust Natalia with the color but we did discuss it and worked on the shape. I'm very happy with the result already even though we haven't done the touch up yet. And I'll definitely share the pictures of before and after. My biggest argument to get eyebrow microblading is that it saves you time. Every morning I wake up and my face already looks good as beautiful full eyebrows define the face. Also now after I clean my face and apply tinted sunscreen I often don't use any make up and the most important part that they made me much more confident about my own looks. So if you are thinking about it - do it ! :) One tip about the color after the treatment they look quite darker than they will look after they heal and peal. I wanted a nice brown color to match my hair color and I think Natalia did awesome job. And another important fact that after I did the treatment I was able to come back to work the same day and I looked good already , so don't think that once you do the treatment you need to take time off work to not look weird. My eyebrows healed in about 10 days. I'm one very happy customer and now am considering getting the eyeliner microblading. read more

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I absolutely LOVE waking up and not having to put on makeup anymore. Permanent eyeliner and brows done and I am so, so happy with the results!! Natalia is a perfectionist, in my opinion, which is an important factor since it's permanent makeup on one's face. I was referred to her by my aunt who had her amazing eyeliner done by Natalia a couple years ago (they still look great BTW). Natalia took the time to measure and even out my brows and did my cat eyeliner thick as i usually wear it on a daily basis. She's done such a great job that 2 of my friends have already booked appointments with her to have their permanent makeup done as well! She is THAT good! read more

Infinite Beauty Studio - Permenant Makeup - Eye Brows and Eyeliner by Natalia - Permanent Makeup Near Me - San Rafael, California

I had my eyebrows tattooed and permanent make up and Natalia was fantastic... In every way she was professional and I 100% cent love the results I would recommend her to anyone five stars read more

Omg she's so amazing!! Went here for microblading. This will be one to simply say... "I can show you better than I can tell you." And worth every penny!! read more

Infinite Beauty Studio - Before and after ‍‍ - Permanent Makeup Near Me - San Rafael, California

I've had my eyebrows done in London, Dubai and previously in the Bay Area, Natalia is by far the best technician I've ever had the good fortune to find. She made some great recommendations to me based on my face shape and skin tone and the results are truly fantastic. I have individual strokes that blend perfectly with my own brows and the shape she recommended is fuller and actually makes me look younger! I've also had a facial now that my brows have fully healed and my skin is visibly clearer and smoother. I will remain a devoted client as long as I live in the Bay Area. read more

Natalia did amazing work on my eyebrows. I am so happy with the end product. What a huge difference. They look so natural and real. Natalia is an eyebrow magician! Thank you so much for the eyebrow masterpiece! read more

I am so happy with my results! Natalia was so gentle and didn't even realize that she started doing my permanent eyeliner. It didn't hurt at all that is why I am already planning to get more permanent makeup done by her! read more

I was referred to Infinite Beauty Studio by a coworker who had her eyebrows previously microbladed by Natalia. Her studio in SF is very beautifully decorated and classy. I've previously had my eyebrows cosmetically tattooed 4x in the past so I'm very familiar with the process. This is my first time microblading. Natalia was very thorough, drawing out what shape she thought would suit my face. Her technique with the numbing cream is wonderful since you don't feel a thing! In the past, the topical numbing cream would hardly do a thing and the process would be almost unbearable. I love the end results! Very natural looking and my eyebrows are thicker and fuller looking. I'm definitely a fan of Natalia! read more

Natalia is the best. As some people know, I really don't like when people touch my face but I trust Natalia without any reservations. I've been going to Natalia for years and years and she has has always done the best job. She's incredibly thorough, and she never rushes through her appointments. I primarily see Natalia for mini-facials and brows. She has a full appointment book so you should schedule a few weeks in advance. She is best reached via text message which I find to be a much better way to communicate (compared to phone calls). read more

I have been going to Natalia for many years for permanent make-up and always continue to come back. She is very attentive, cares about her work and her clients. I highly recommend her!! Isabel T read more

Natalia is by far the best permanent makeup artist there is. First of all, you'll be ecstatic with the results. She is absolute perfectionist with an unmatched eye for detail. I've had permanent makeup done before from another artist and was pleased with the results. But Natalia's work is far superior and I'll never use anyone else so long as she is working. The second thing that makes her the best is her technique. I'll explain. I have no tolerance for pain. I need drugs immediately. Yet with her technique, I didn't need numbing on my eyebrows! I couldn't believe it! And with my eyelids, which have always been the most excruciating, I tolerated the procedure quite well. So I'm giving her as many stars as allowed. She's the best. And her studio is really lovely. Clean and bright and inviting. Oh, and she's quite lovely herself! read more

Infinite Beauty Studio - Permanent Makeup Near Me - San Rafael, California

I had my microblading done with Natalia couple months ago and it was a wonderful experience! My eyebrows were originally pretty dark, but once they healed they had an amazing color that goes well with my light hair and skin. The shape is a perfection! We didn't follow my natural eye brows shape, but raised my eyebrows a little, and it makes such a difference for my face. I can imagine it was not easy to make it look so naturally perfect, but she was able to achieve it. I am still going to have my touch up appointment, but there is not much that needs to be touched up, since it was just done beautifully and right from the first time. I very much recommend Natalia! Don't hesitate, you'll be in good hands! read more

I did a lot of research before booking eyeliner permanent makeup at Infinite Beauty. Natalia was welcoming and explained the procedure before we started. She used a pencil to design the upper lid eyeliner and allowed me to comment before she ever started the procedure. Unfortunately, I didn't ask her about colored ink prior to my appointment -- I wanted navy and she only had teal from a previous customer but was willing to go along with my wish to try it. The initial session was about 90 minutes -- she uses numbing cream, which helps. She did an amazing job and it healed nicely with careful maintenance on my part. I went back about 2 months later, this time with blue ink I had purchased myself and asked her to do more of a cat eye. I was really pleased with the first run but felt that I would like it even better with the color I wanted and a more dramatic look -- and I was right! Natalia is truly an artist and I am so thrilled with not having to do any eye makeup daily. If you're on the fence, I would urge you to do it! It really is a treat for yourself. Natalia has moved to SoCal and is up in SF a week each month, so you'll have to book ahead. read more

Natalia was fantastic!! I started off with top eyeliner, which is a scary procedure as is, but it was painless! Natalia's precision is unmatched! I could not be more thrilled with the results and the time saved in the morning. I was so thrilled I went back to have microblading done and my brows look fantastic! The lines are so crisp and the healing process was a breeze. Natalia is truly an artist and such a joy to work with. Take a look at the photos, they speak for themselves! Beautiful natural masterpieces :D I'm excited to try out her micro-needling treatments next. read more

I've been seeing Natalia for over a year now. I don't see her on a weekly or even monthly basis, but she always remembers me and she has always done the same service every time and she does it professionally and very well. She is super gentle, makes you feel super comfortable and has a great sense of humor (which I think is a must when you're going for the bikini area). I love that you can text her for appointments, or even e-mail her and she gets back to you super quickly. I will definitely return to her and recommend her. I don't know about you, but when it comes to "down there"...finding the right person who knows what they're doing doesn't just apply to your lover...it also applies to your esthetician. read more

First off let me start by saying that I am a perfectionist. I researched so many different permanent makeup artists and I finally went with Natalia because of her reviews. Best decision ever! They are 100% accurate. This is one tattoo that you will never regret. I went in for permanent eyebrow makeup about a year and a half ago. The Process: Making the appointment with Natalia was easy as she returned my phone call the same day. When I arrived for my appointment, the place looked clean and professional. I arrived with my eyebrows drawn in as I would have liked them so she could see the shape and color I wanted. She removed the makeup placed some numbing cream on my eyebrows and let it rest for several minutes. When we went into the room, she meticulously drew out my eyebrows with pencil first leaving them still looking natural. She is just as a perfectionist as I am! She even let me draw in my eyebrows a little bit more as I liked them just a little thicker although she advised against the shape because they didn't look so natural. I took her advice (great advice btw) and she noted you can always add more on later with makeup for a more intense look but you can't take it back. This process took a while as I wanted them to be perfect. I asked questions throughout the entire process and she was extremely kind and patient with me. When the tattooing started I didn't feel a thing. I started to dose off actually. She tattoos with a special technique that makes the tattoo appear like real hair. When we were done she looked at my eyebrows carefully, fixed a few spots, had me check them, fixed a little more, looked at them again, fixed a little more, she left them absolutely perfect! For the follow up appointment, which is meant to be much quicker, I asked her to add to the shape little more (this was just my paranoid mind they were perfect). This was the only time I saw her a little annoyed with me as she explained the second appointment is just for a touch up not to reshape. I understood, shes busy and that's what the first appointment is for. MAKE SURE THEY ARE YOUR IDEAL SHAPE IN APPOINTMENT 1! Also, please note that tattooing the second time hurts much more! I have a bunch of tattoos and this was definitely painful even after all the numbing cream. The Aftermath: My eyebrows for about a week after were very dark and puffy. It is important to keep them covered in ointment, as awkward as you may feel in public, the reward will last you a long time! It helped to wear more makeup than usual during this time on the rest of my face to make my intense eyebrows a little less noticeable. Now: They are still beautiful! They have faded a bit but only recently have I been having to fill them in a little more. This changed my life! I had super light eyebrows and dark hair that I had to wear makeup all the time! It's amazing to be able to jump in a pool and feel confident when you jump back out. Definitely got rid of an insecurity of mine. I get compliments on my eyebrows all the time! People ask me how I get them so perfect every time. They look so natural they don't even look like tattooed! When I tell my friends they are permanent makeup, they aw in amazement on how great they look and can't believe they're tattooed! Price: WORTH IT. Seriously, this is permanent on your face, don't look for something cheap by any tattoo artist. I was only going to settle for the best and I'm so happy I chose Natalia. I recommend Natalia to anyone and everyone who wants to feel beautiful and confident. I will be back to see her soon! I'm so sorry Natalia for taking so long to write this review and for never sending you the pictures like a I promised! I will try to upload one here :) read more

Infinite Beauty Studio - 18 months later. Lighting is not the best. - Permanent Makeup Near Me - San Rafael, California

Clean and professional. Natalia will do exactly what you ask for. I let her do her best judgement for microblading and she suggested a lift to the front of my eyebrows which turned out amazing for my features. Very natural looking. I am a perfectionist when it comes to my permanent eyeliner and she has been very patient with my requests and done exactly what I ask her to do. I plan to go back sooner thank soon! read more

Natalia is fantastic. I have been going to her to get my eyebrows shaped for over a year now. Wow, how time flies. She is very sweet and really takes the time to get to know you and what you're looking for. I have the kind of unruly eyebrows that hedge trimmers probably work best on, but Natalia manages them amazingly well. She is professional, quick and very attentive. She also gives added bonus tips on how to maintain your skin. My eyebrows look great, they are now easy to maintain and she does a great job on them on a monthly basis. She's also very good about rescheduling appointments and takes the time to text you if there's an opening you might be interested in if you are waiting on her because she is booked. Her services are on the pricier side but given the union square convenience (which I'm sure does not come with cheap rent for her), it is well worth it. I definitely recommend Natalia for eyebrow shaping. read more

I had to cancel last minute due to positive covid test. I was charged the deposit fee. Today I'm charged 400. I'm home with covid. I had no appointment scheduled. Does this make sense to anyone? read more

I am so happy to write a review and give the highest rating to Natalia at Infinite Beauty. I have had my brows done twice at different locations and each time the results were horrible. The last time my brows were done they were uneven, poorly shaped and did nothing to compliment my face. I got a recommendation to Natalia and kept her name for three years before getting up the courage to call her. I should hug the person who recommended her to me because I am so very happy with the work that Natalia did. Natalia and I discussed the look that I was hoping for and she got busy drawing my brows and making corrections along the way. Natalia is a perfectionist if there ever was one and I would recommend her to anyone. I am happy to have met her not just for my brows, but happy to meet this very kind and gentle soul. Natalia you are awesome !!! Lydia M read more

I have been to Infinite Beauty Studio three times, professional services with very good results. I definitely recommend this place. read more

My life has changed, thanks to Natalia. She is god gifted like no one else. I get so many compliments and no one can even guess it's permanent tattoo. I am blessed to have found you Natalia!! Shine always read more

If I could give Natalia more stars, I would. I am very picky about my brows, but Natalia is even more picky! I have never had an esthetician who was so careful and precise. After she amazed me with her prowess on my brows, I started going to her for Brazilians as well. Of course, she is just as amazing. I also go to Natalia for facials (yes, I know...) Her amazing attention to detail in everything that she does is truly impressive. I also love that I can text her in the middle of the day when I discover my chin has EXPLODED and she can get me right in. Besides the great results, she is a truly nice person and a delight to go see, even with all of the pain she inflicts! read more

I felt compelled to rate Infinite Beauty because I moved to the Bay Area from NYC and was completely stressed about finding my new eyebrow person. I love a perfect brow and looked so hard for so long to find my guru in NYC, it was difficult to start the process again. I came onto to Yelp and read the (accurate) positive reviews, and after reading Helen's Angry Asian Eyebrow review, was convinced to try Natalia out! (I'm nowhere near Asian, btw). So thank you Helen! Natalia is amazing, simply amazing. She transforms my face with perfect, perfect eyebrows. They look naturally (dare I say it?) perfect. After I went last time, my husband (who didn't know I had an appointment) asked if I had gone to the salon for highlights. He thought my face looked brighter -- that's how good she is! (Plus, she's super cute and sweet -- who doesn't like someone who is super cute and sweet?) She truly is an artist and I cannot recommend her enough. I feel so lucky to have found her! read more

I found Natalia after receiving a poor microblade by another person and was extremely blown away by the quality of her work! She pays very close attention to detail and seems to be exceptionally talented in permanent makeup. I will definitely be recommending her to friends and family. read more

Natalia is a gifted artist with a friendly, welcoming personality to boot. I will definitely be recommending her!

Need brows? Ask for Natalia! For years I have considered permanent makeup to enhance my over plucked brows. The thought of having permanent tattoos on my face kept me from taking the next step. Year after year I drew my brows on my head, never got them even, and usually by midday they melted off or worse, just one was gone. Finally I'd had enough and took the plunge. A tattoo artist in town came highly recommended by several friends. BIG mistake! A tattoo artist is not a make-up artist. I asked for light brows matching more of the darker tones in my blonde hair. What I got were too high, uneven, orange brows.., neon orange! After a good cry I hit the phone to interviews several licensed make-up artists in the city to discuss my options. All were very kind and offered great options and advice but...I just didn't felt right about committing until I spoke with Natalia. There something about Natalia and I now know why she holds a five star record. She is patient, kind, compassionate, and a gifted make-up artist. Natalia took the time to evenly draw my brows to compliment my face and welcomed suggestions for questions or changes. After my procedure I must say, it was a bit disturbing to see my brows so wide, shiny and black but Natalia assured me that the color would lighten to match my hair and skin tones and the thickness of my brows would thin once my swelling went down. She said I would see a more natural looking brow in a few days and Natalia was absolutely right. It's been five days since my brow procedure and they look wonderful, exactly what I envisioned but best of all? No more neon orange. Thank you from the bottom of my heart, Natalia !!! Need brows? Go see Natalia! read more

It was amazing experience to work with Natalia. She has soft and gentle touch ! If you need a permanent makeup please don't shop around! You r in the right place Thank you Natalia!!!! read more

I did a thorough search and spoke to many people before I decided to go to Natalia. From our first meeting to many after that I am impressed by her work, it's perfection, it's thorough and it's professional. She looks and is beautiful inside out. I am very picky so such high praise from me is not often. I love that she listens, honestly recommends treatment, never trying to oversell. The space is beautiful. I just love her and her work. I have had my eyebrows, eyeliner, beauty spot done. Now doing micro-needling with her. Thank you Natalia. I am lucky I met you. read more

So Very Happy I went to see Natalia for my PMU Smokey/Stardust Eyeliner procedure. The studio was Christmas cheery, bright and especially clean. Natalia took her time to listen to my wants and worked with me to chose the right style. I was hesitant to go very dramatic, we went subtle but noticeable . It's wonderful to wake up and only have to swipe mascara on with out having to worry that I used a Sharpie to line my eyes, we've all been there! The detail is on point and looks Super, have had nothing but compliments. Will be returning for follow ups when needed as I trust Natalia's skills and accuracy, maybe do some other PMU procedures. Thank you Natalia & Infinite Studio! read more